Who Uses This Software?

Percolate helps the worlds leading brands tell their stories and manage their strategic initiatives, including GE, Unilever, Mastercard, Levi's, Marriott, Mattel, IBM, and more.


Average Ratings

25 Reviews
  • 4.5 / 5
    Overall
  • 4 / 5
    Ease of Use
  • 4 / 5
    Customer Service

Product Details

  • Free Demo
    Yes
  • Deployment
    Cloud, SaaS, Web
    Mobile - Android Native
    Mobile - iOS Native
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours
    24/7 (Live Rep)

Vendor Details

  • Percolate
  • percolate.com
  • Founded 2011
  • United States

About Percolate

Marketing is in transition. Brands everywhere are undergoing digital transformation, and investing more in technology and data. However, rising marketing complexity is outpacing available resources, and organizations lack a system of record to manage everything. Percolate provides software to help teams successfully execute their marketing strategy. Only Percolate brings together all your content, channels, and campaigns in a single tool to power better marketing performance.


Percolate Features

  • Approval Process Control
  • Artwork Management
  • Asset Management
  • Change Management
  • Fulfillment Distribution
  • Project Management
  • Channel Management
  • Contact Database
  • Email Marketing
  • Event Triggered Actions
  • Lead Management
  • Multi-Campaign
  • Approval Process Control
  • Asset Sharing
  • Brand Control
  • Cataloging / Categorization
  • Collaboration
  • Filtered Search
  • Image Editing
  • Keyword Search
  • Metadata Management
  • Online Proofing
  • Search Within Document
  • Usage Tracking / Analytics
  • Version Control
  • Video Management
  • Watermarking
  • A/B Testing
  • Campaign Management
  • Channel Attribution
  • Customer Journey Mapping
  • Dashboard
  • Performance Metrics
  • Predictive Analytics
  • ROI Tracking
  • Social Media Metrics
  • Website Analytics
  • Budgeting & Forecasting
  • Collaboration
  • Flowchart
  • Goal Setting / Tracking
  • Marketing Calendar
  • Media Planning
  • Predictive Analytics
  • Presentation Tools
  • Project Tracking
  • Spend Management

Percolate Reviews Recently Reviewed!

Percolate has been great for our team. It allows us to divide and conquer our media platforms

Aug 23, 2017
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I love that it allows me to schedule posts on different platforms at different times. It's basically set it and forget it!

Cons: It can be a bit complex until you learn what all of the icons and categories mean and do. I would like it to be a bit more simplified.

Overall: Cross Platform posting and scheduling. Saves time and energy!

Percolate actually made my work easier and this is the most important thing.

Aug 16, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: First of all I would like to note that working with monthly calendar and assets in Percolate is more comfortable than in Excel, as it was before. Also it is much more easier to download assets from Percolate than via we transfer, as I can download them whenever I want, I can see updates and changes immediately. It's really very cool.
Also last year I suggested to put an icon for each social network somewhere on the side panel and you can see changes, comments of users and etc. by clicking on the icon of Facebook, Instagram or Twitter. I mean that each network will be separated from others. And it was accepted by your side, i really appreciated it. I wish you good luck in future. =)

Cons: Actually i have one.
I would like to suggest you to add, search panel in percolate.
Let me explain why:

There are many pictures are posted every day. But when I want to find and check pictures posted by our(I mean Azerbaijan) malls, bloggers or users, I should scroll all that day to find out what I want. Sometimes I miss the comments or new publications.
It is really uncomfortable. And that is why I suggest you to add search panel on Instagram page in Percolate.

For example:
If I want to monitor Port Baku Mall's page, I write the name of the page in the search panel and immediately see all posts, check the comments and etc.
It will be better than monitoring general posts (from other countries, users, pages) all day.

If you want I can send you a presentation. Thank you in advance.

Easy to use, clear, quick.

Aug 16, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Very easy. Helpful support. I have started to use it for approval of FB posts, now I became an administrator checking global campaigns.

Cons: Eg. the approval workflow was changed (accidently) and the posts that were already waited for approval could not be changed to the modified approval workflow.

There are a few things that I hoped I could do that I have had trouble mastering.

Aug 15, 2017
5/5
Overall
3 / 5
Ease of Use
5 / 5
Features & Functionality
3 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: It will ultimately help us monitor the social media regional activities and reduce rework by sharing posts across markets.

Cons: The promise has been difficult to implement. Campaign posts shared should only require translation or minor edits.. We have received shared images but we have to download and rework rather than just make minor post edits and approval to publish. Low workload objective has not been achieved between licensees. Need more training so teams can become increasingly familiar and share. KPIs Dashboards should be developed for all teams to share.

Overall: The promise to have consistency of messages across global licenses and reduce workload for marketing teams.

my experience has been great

Aug 08, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: I like the direct links to documents that you get from suppliers when you are working on projects, makes it easy

Cons: I don't like the fact that we have one asset library. I think project should have their own libraries or rather teams should have different libraries which then makes it easy to find things

Overall: it is very easy for me to store and retrieve documents on percolate

Irs been a great experience, and very easy to use!

Aug 04, 2017
3/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: We can have all the photos of Guess at one place, so we can share everything.
It is very easy to use

Cons: Our asset managment is not loading fast, I have severall problems this week. It only load like 25 photos and then stop the scrolling down.

Overall: To have in one place all the assets to share with different countries.
Also the approvement process is more quickly and easy.
I really like the emails that inform about your post status.

Easy

Aug 03, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Organized way to document activity, streamlined process, great way of keeping track of all field work

Cons: With the update, sometimes I have to type things more than once because they do not save automatically

Great!

Aug 03, 2017
3/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money

Pros: having all platforms on one screen at my fingertips and the ability to switch brands quickly and easily

Cons: occasional lags in refreshing but is usually fixed quickly without causing too much loss of time and slowing down production.

I use Percolate for work. I clear social media posts for IP

Aug 03, 2017
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I like that I can comment to the producer in Percolate and not have to email them directly. This is very helpful in saving time in communicating wit the teams that I work with

Cons: That I can not approve a page for publishing. I need to go to each link individually. If I were able to approve a day of the month in it's entirety then that would make my job a little faster.

Strong customer support. Continuous improvement. Modern UX.

Aug 03, 2017
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Collaboration capabilities and how it allows you to work how you want - via email response, mobile or in platform comment thread, centralized planning, and modern UX.

Cons: No software will fit each organization's needs perfectly - there are always small items that we have to have manual workarounds for - like collab outside of tool for business SMEs. Social platform APIs dictate/limit some of the functionality Percolate can provide. I don't think the mobile option is totally there or intuitive for a number of functions.

They have made social easy to plan

Aug 03, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: The asset manager! Also being able to visually see all of the posts are amazing. It keeps me up to date on planning.

Cons: Issues of use sometimes . Often has issues that need to be fixed. When it comes to loading assets or reloading the page it goes very slow!

Overall: Being able to schedule!

Great tool for product marketing

Mar 23, 2017
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Comments: Percolate has been a great tool to organize assets and monitor our social media accounts. Composing and scheduling posts is a breeze, and the customer service and support is best-in-class; always timely, friendly, and helpful!

Great Platform to Manage Community Management

Mar 23, 2017
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Comments: I started using Percolate when I started at Vayner from day one. Although I know the platform offers a suite of different features for tracking, deploying and housing social content, I use it mainly as a workflow platform to manage community engagements. It allows me to easily sweep for tweets and engagements. Specifically, if it's something I need to flag to my managers, I can easily flag the tweet or message and attach a note to it for context. From there, my managers are notified via email and can quickly address the flag. The platform really helps to streamline my daily sweeps and gives me great visibility to track all of our social channels efficiently.

Percolate is Mostly Great

Mar 23, 2017
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
3 / 5
Value for Money

Comments: I've been working with Percolate for almost a year now. It has definitely improved over that year. The platform is relatively simple to use and makes creating content very easy. I like the way asset manager is set up and if I needed approvals for things, it would be easy to do those through Percolate.
My biggest problem with Percolate is the Analytics and then tracking a campaign. It's difficult to categorize things and then the analytics are still not quite vast enough to be able to use for reports I give to executives. The customer care is usually responsive within 24 hours but by the time they get back to me, I've usually had to find another way to go around it anyway.

I also have problems with posting from Percolate to Facebook because I worry the videos won't work as well if posted through Percolate. All videos I post natively just in case Percolate messes something up. But overall pretty good experience.

Percolate for the record!

Mar 23, 2017
4/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: The collaboration features and keeping info in one central place.

Cons: Uploading video files can be slow. Disappointed that it doesn't support all files types as we were told. Would be great if you could export to Excel or Word or PowerPoint files. Also the calendar needs a quarterly and annual view.

Overall: We have had a great overall experience with this software! Would recommend it to other Marketing Organizations.

Recommendations to other buyers: n/a

Expectation for Percolate

Mar 23, 2017
3/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
3 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: multichannel list to choose and could automatically delivered in schedule to the right place to the targeted readers

Cons: Many steps duplicated even after submission, unclear guidance for correction, lack of intelligence and flexibility

Overall: Useful and helpful for releasing our content thru multichannel to the targeted audience. Need to be intelligent to use it easily, with more option list instead of lot of description to be filled. Need more clear guidance for any correction. Need its value in time efficient without replicated work. Need its easy-going with country official languages.

Recommendations to other buyers: Hope localization in the country languages

Percolate review

Mar 20, 2017
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: The tool itself is top notch from a capability standpoint. The real separator over the competition is the service level that they provide. Every person who touches our account is qualified, knowledgeable, proactive and always willing to help with even the most mundane of requests.

Using Percolate for Social Media management

Mar 20, 2017
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Ability to see multiple streams in one window is a huge plus.

Cons: overall user interface seems a little more complicated than it should be.

Overall: Currently using Percolate for a big brand client where we provide moderation and engagement through this tool. The tool is somewhat easy to use, but I would say that at first sight it is not easy to navigate. With a quick tutorial, though, everything should make sense. I think the labeling of the various sections could simplify the user interface.

Recommendations to other buyers: no.

Review - UX

Mar 20, 2017
4/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money

Comments: Love the user experience, but sometimes the functionality doesn't work. I wish there was an undo/back button when creating graphics.

Jackie Bergin Review

Mar 20, 2017
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Comments: I use Percolate on a daily basis to help run and manage multiple brand's social presences and pages. Overall, I find the functionality to be great.

Easy to find all new posts/messages/social media mentions

Mar 20, 2017
4/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money

Comments: Search function is not easy/user friendly. With that said, this is a great tool to have all social media in one place. Easy to use, great for responses.

Simple. Elegant. Sophisticated.

Mar 14, 2017
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: I enjoy using this product for our social media purposes because of the flexibility across different platform.

Cons: Onboard training is intensive, but that's just due to all the features. Recommend spending multiple sessions to get comfortable with the product.

Dec 16, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Dec 01, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Jul 14, 2015
3/5
Overall
1 / 5
Ease of Use
1 / 5
Customer Support
2 / 5
Value for Money