Metrilo

Metrilo


5 / 5
15 reviews

Who Uses This Software?

Small to middle size D2C eCommerce stores interested in learning from their data.


Average Ratings

15 Reviews

  • 5 / 5
    Overall

  • 5 / 5
    Ease of Use

  • 5 / 5
    Customer Service

Product Details

  • Starting Price
    $119.00/month
  • Free Version
    Yes
  • Free Trial
    Yes
  • Deployment
    Cloud, SaaS, Web
  • Training
    Webinars
    Live Online
  • Support
    Online
    Business Hours

Vendor Details

  • Metrilo
  • www.metrilo.com/
  • Founded 2014
  • Bulgaria

About Metrilo

Metrilo helps you understand your eCommerce customers by analyzing your data and providing you with valuable insights. One-click integration available for major eCommerce platforms. Our customers are backed by our Ask-Us-Anything support. Your first month is on us - no credit card required to try it out.


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Metrilo Features

  • Channel Management
  • CRM
  • Data Security
  • Email Marketing
  • Inventory Management
  • Kitting
  • Mobile Access
  • Multi-Store Management
  • Promotions Management
  • Returns Management
  • Reviews Management
  • SEO Management
  • Templates

Metrilo Reviews Recently Reviewed!


Metrilo has become an integral part of our DNA

Oct 05, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
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Pros: The best part about Metrilo definitely has to be the segmentation options for automated emailing. We are now able to contact previous customers with personalized emails relating to the products that they've bought in the past. This is truly an incredible platform to not only monitor and analyse data but also to increase revenue while increasing our overall conversion rate.

The live views and traffic reports make tracking the customer journey on our sites effortless and has provided us with much needed data in order for us to reduce our dropoff rate and create more meaningful customer experiences.

I would recommend Metrilo to anyone that is looking to increase their revenue and better understand their customer experience. The Customer support that I received from support team never once let me down or left me wanting. They offered all the information that i needed and there were absolutely no hidden fees when it came to signing up.

Cons: I have no complaints about this software, my only concern is how much revenue I've missed out on without Metrilo

I never thought about my existing customers so much before I tried Metrilo.

Apr 27, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It focuses on engaging the people who already bought from you with email based on their behavior. I see how often they shop from me and when I should send the next email...Metrilo helps me keep customers close so I need less paid advertising.

Cons: For some businesses with low income the monthly fees above small plan can be overwhelming... but definetly worths a try

Metrilo is a marketing professional's dream come true

Feb 22, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: I completely fell in love with Metrilo. It's easy to use interface, great customer support, and specially the way I could easily find the data I was looking for without excessive tech data and language, made my work as a marketer a lot more practical. The main thing is you can find relevant information and act on it in minutes and with that, the sky is the limit for your digital marketing strategies.

Pros: The best thing about Metrilo is how analytics data is easy to read. You can see exactly what matters without getting confused with tech metrics. Metrilo shows you how your customer engages with your content allowing to identify problems and opportunities. AND you can act on it without ever leaving the platform. You can create different segments of your audience and launch email marketing (or social media) campaigns easily and with full view of their effectiveness.

Cons: The only con I ever found with Metrilo is the price. Although the platform worths every cent spent on it, the price can be high to new businesses specially if they are based in countries with an economic scene that makes the dollar or the euro very expensive.

Capterra loader

Features to grow my business

Aug 30, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 9.0/10 Not
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Pros: Metrilo gives me the ability to stay out of complicated Google Analytics and quickly understand what is happening with my existing customers and site visitors. It helps me to measure how I'm performing against my goals without running complicated reports, and send relevant communications to maintain and attract new customers.

Cons: I wish they had a built in opt-in/lead gen form to bring prospects into a nurturing sequence.

Overall: I'm just getting started but my experience so far has been great. The team hopped on a call to run through the features and the software is so user friendly there isn't much of an onboarding process necessary.

I was looking for this CRM / Marketing tool for a long time. Every webshop needs this!

Mar 14, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: - Advanced customers insights

- Lots of actionable data

- Email automation based on customers insights and customer web behaviour (this is worth a lot!)

- Great customer service (they reply super fast)

Cons: So far I didn't see any cons in Metrilo. It is just a powerful tool and fulfils the needs a marketeer needs and can't export from Woocommerce yourself. Maybe it is possible with csv exports, but it is very time consuming in doing it that way. So Metrilo also saves a lot of time in making analysis.

Overall: - More sales

- More targeted emails to customers

- Saving time in analysing data

Capterra loader

Simple, easy way to use and integrate with the website

Mar 23, 2018
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: The system is providing very good Tips & Tricks regarding analytics and metrics data to improve my business. Very userfriendly inteface. Easy to use. Nice trigger based email automation.

Cons: Unable to customize dashboard. Also can not create automation or email automating based on additional customers fields. I like the service, but if you want to make it better as competitors, give your customers more flexibility and try to automatize everything, all fileds which customers can create in the Metrilo. Make please also a Night Mode.)

Overall: Time saving of data analytics

A must have CRM/Data analysis software

Mar 21, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
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Pros: Metrilo is one of those few sofwares that can actually make a difference in your business. The software is easy to use, easy to understand and extremely powerful. I log into Spring Metrics daily to see where my customers are coming from, who is buying, which traffic sources are up and which are down. Support is great. I highly recommended.

Cons: Nothing so far. I think this software has everything your eCommerce business needs to increase your revenue.

Overall: Fresh Data

Customer Behavior

Funnel Reports

Metrilo integrates perfectly with our store and gives us a quick overview of marketing performance.

Mar 23, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Metrilo integrates perfectly with our store and gives us a quick overview of marketing performance. We see the essential data on sales, traffic, products, clients, marketing campaigns, etc. and make decisions quickly. We really like the focus on retention because that's part of our strategy

Cons: I'd like to add an anformayion about potential customers. But unfortunately I can't do it in Metrilo for now.

Capterra loader

Great product with a lot of room to grow.

Feb 21, 2019
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Everything they are currently doing they are doing great. There are no made shortcuts you sometimes see in functions or UX. Also great customer support.

Cons: There are some limitations when it comes to marketing functionalities. Also 3rd party integrations is their biggest weakness so far but it is to be somewhat expected from a company who seems quite young still. I am sure it will eventually be filled.

All in one

Aug 07, 2018
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It's an all in one software, from sales to emailing. You can monitor everything. Customer support is very reactive.

I stop loosing time and energy with 3 different tools.

You can even get a 15 days try for free.

Cons: I have to change my way of doing emailing but you know what...you have to make things simple and at the end it's a real benefit for me...

If you have an Ecommerce store - Metrilo is a must have!

Sep 18, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support
Likelihood to Recommend: 10.0/10 Not
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Pros: Metrilo provides comprehensive and powerful ecommerce insights with simplicity.

We are able to create complex multi-filter campaigns with much ease. If you are looking to scale your ecommerce store, you have to try out Metrilo.

Cons: The email builder could slightly improve. But I am told it'll be updated soon.

Top Notch Analytics

Nov 07, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: the analytics at Metrilo is very insightful

Cons: so far some enhancements needs to be done to make the software easier to use such as adding view per month & year instead of past 30 days

some improvements for the email template builder (albeit the latest beta system seems pretty good)

Valuable tool for every e-commerce business

Feb 06, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: We like the options for people segmentation

Cons: There is some features that needed to be expanded

Overall: We use it to segment our customers and create different email and remarketing campaigns based on the data that Metrilo gave us.

Amazing Service

Aug 17, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support
Likelihood to Recommend: 10.0/10 Not
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Pros: Everything, especially customer & technical support.

Cons: Nothing, But I'll advice them, I would recommend them to work more on reports

Must have analytics software for shopify

Dec 11, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: > Customer Behaviour

> Funnels

> Customer Profiles

> Segemented email marketing

Cons: Price is the only one cons i felt so far.