# Referral Rock Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Referral Rock Software - reviews, pricing plans, popular comparisons to other Referral products and more.

Source: https://www.capterra.com/p/139089/Referral-Rock-Software

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# 

 Referral Rock Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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How Capterra ensures transparency

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Referral Rock

## What is Referral Rock?

Turn brand fans into powerful referral sources. Generate more shares with a refer-a-friend programs that integrate across your customer's lifecycle. Activate referral & share activities across your email marketing, app, CRM, and e-commerce's touch points. (No developers required) Get the best-in-class referral tracking, share experiences, and concierge on-boarding that works for B2B and B2C businesses.

## What is Referral Rock used for?

[Referral](https://www.capterra.com/referral-software/)[Affiliate](https://www.capterra.com/affiliate-software/)[Customer Advocacy](https://www.capterra.com/customer-advocacy-software/)

Overall rating

Based on 98 user reviews

Reviews sentiment

Positive

95%

Neutral

4%

Negative

1%

Starting price

$175

Flat Rate, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## Referral Rock alternatives

Highest Rated

[4.9 (250)](https://www.capterra.com/p/149363/Kangaroo-Rewards/reviews/)

Starting price

$79.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[4.8 (152)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

Starting price

$95.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[4.8 (140)](https://www.capterra.com/p/268100/Trackdesk/reviews/)

Starting price

$249.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[4.8 (461)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/139089/Referral-Rock-Software/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Referral Tracking

4.9 (31)

77.42% of 31 reviewers that rated this feature as important or highly important

Log and store the source of contacts/leads

Rewards Management

4.6 (26)

69.23% of 26 reviewers that rated this feature as important or highly important

Strategize and implement rewards for returning customers, employees and other members

Campaign Management

4.5 (17)

41.18% of 17 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Third-Party Integrations

4.7 (17)

58.82% of 17 reviewers that rated this feature as important or highly important

Set up connections to third-party platforms to improve business processes

Conversion Tracking

4.6 (16)

87.50% of 16 reviewers that rated this feature as important or highly important

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Affiliate Management

4.5 (14)

64.29% of 14 reviewers that rated this feature as important or highly important

Track an affiliate partner's promotion of a product or service and any associated sales

Referral Rock 50 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Track an affiliate partner's promotion of a product or service and any associated sales

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Tracking, calculating, and paying commissions and earnings to employees

Manage, organize, and store contact information

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Process of dividing customers into groups based on common characteristics

Add customized logos and colors to align with company branding

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

Track products that are for sale at a reduced price or part of coupon promotions

Electronically collect payments for goods or services

Create and send email blasts/campaigns

Pre-made examples and templates for emails

Manage and track employee referrals for open job positions

Tracks metrics that provide insight into how a user interacts with any interface or product

For customer referral programs / referral marketing products

Products that allow employees to make referrals for open job positions

Identify and prevent suspicious activity

Games or game-like elements to track progress and reward accomplishments

Manages incentive programs such as profit sharing, stock awards, and individual bonus plans

Automatically identify and save contact information of potential customers

Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels

Manage the process of attracting and converting business prospects into leads

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Manage multiple campaigns in one system

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Manage and support multiple languages

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Design, communicate, and distribute incentives to perform a specific action

Analyze and gain insights into data in real-time

Receive data and information in real time

Active monitoring of systems, applications, or networks

Active reporting of data and metrics

Customizable templates for referral documents, emails, and sharable links

Log and store the source of contacts/leads

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Strategize and implement rewards for returning customers, employees and other members

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Market event via social media tools

Set up connections to third-party platforms to improve business processes

Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks

Interact with data visualization elements, such as charts and graphs, to drill down into data

Features

4.4 (87)

4.4

Based on 87 reviews

## Pricing

Value for money

4.5 (85)

Free Trial

[View pricing plan details](https://www.capterra.com/p/139089/Referral-Rock-Software/pricing/)

Professional Plans

$175.00

Flat Rate,Per Month

Engage Plans

$200.00

Flat Rate,

Franchises & Resellers

$1,000

Flat Rate,Per Month

Enterprise

$25,000

Flat Rate,Per Year

Value for money

4.5 (85)

4.5

Based on 85 reviews

## Integrations

[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Acuity Scheduling](https://www.capterra.com/p/191978/Acuity-Scheduling/)[

HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[

Squarespace](https://www.capterra.com/p/143461/Squarespace/)[

Stripe](https://www.capterra.com/p/123889/Stripe/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)

## Support, customer service and training options

Customer Service

4.8 (96)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (96)

4.8

Based on 96 reviews

## User reviews

Overall rating

4.6

Based on 98 reviews

Filter by rating

5(68)

4(25)

3(4)

2(0)

1(1)

Mentioned topic

Sorted by most recent

DS

Djouher S.

Project Lead

Professional Training & Coaching

### "Best-in-class client support! "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 26, 2026

Overall, I have had a very good experience! I strongly recommend Referral Rock for your organizations!

Pros

They have the best-in-class client support. Very responsive and helpful all along the process with clear next steps and ready to answer any question.

Cons

The user interface could be simplified and be more user-friendly. It looks a bit "scary" at first as an admin. However, the onboarding and the excellent client service compensated a lot!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Zara P.

Marketing Manager

Media Production

### "Easy to set up and use PLUS amazing team "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 16, 2026

Really helpful staff, plus brilliant, flexible technology that is easy to set up and use. Their one-click sign up function is awesome

Pros

The client support is great! The staff are so friendly and always ontop of things (so I don't have to be)

Cons

I would love if the UI was a bit nicer looking. But I am picky when it comes to look/feel of user interfaces.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LL

Lee L.

President

Computer Software

### "Referral Rock Review"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 14, 2026

Pros

Been using Referral Rock for over a year now. It just works. We set it up, integrated it with HubSpot, and it runs in the background. Support has been responsive the couple times we've needed them.

Cons

Not well known, wish I had found it earlier. The initial learning curve can be a bit steep, especially when navigating the more advanced campaign settings and reward rules.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SK

Stephen K.

VP

Utilities

### "Referral Rock Review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 24, 2024

Pros

Very easy to implement and support from Alfonso was great

Cons

There are no cons so far - all has gone well

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

EF

Erendira F.

Marketing Manager

Financial Services

### "So far so good"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

7/10

May 20, 2024

I think it's a little early to give a proper review at this point. We've only just completed onboarding, but so far things are going well.

Pros

Cole and Alfonso were really great at answering all of our questions and helping us understand the process.

Cons

I think the hand off from sales to onboarding was missing a little in communication. I also think the onboarding checklist, while overall helpful, was a little confusing with some of the jargon, and it didn't really seem customized to our needs or what was discussed in some onboarding calls.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

PK

Prudhvi K.

Associate Product Manager

Automotive

### "Intuitive tool and great customer experience"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 7, 2024

Pros

Ease of Use Customer Onboarding and Support Minimal to zero developer resource required

Cons

Would've been better if the Member portal is even more customizable

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MH

Martha H.

Director of Marketing

Financial Services

### "Round and complete referral platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 30, 2024

Pros

It's a complete platform yet flexible. Nice features and integrations.

Cons

Not as intuitive, as it is complete, is complex too.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RM

Ryan M.

COO

Medical Devices

### "New to Commission Based Referral Programs"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 26, 2024

Our account manager was amazing and greatly helped with onboarding / customization. He was available and responsive to all our questions. The program is quite powerful, automated and well developed. We are very satisfied!

Pros

We chose Referral Rock for multiple reasons: 1) it integrated with Shopify and HubSpot, 2) the automation and management of payouts, 3) the personalized dashboard for each member.

Cons

We have not used it long enough to fully capture the cons, however it is currently meeting our needs. The only features I wish were incorporated is the ability to customize / only offer certain rewards to specific members, and some method to indicate if a member has completed the W-9 process.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JM

Jon M.

President

Medical Practice

### "Excellent person-to-person referral platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 26, 2024

It's been very easy and great support. We launched it and are very happy so far.

Pros

No app to install. Easy to set up and use once it was up and running.

Cons

Would like an easier way for our members to get to their portal with their phone. Some solution so they can pop to their portal and send a referral text on the fly. Also, would love to see campaigns that allow members to compete with others with First name and last name initial. Kind of a barometer of how others are doing with referrals against other members for a specific period of time. Kind of like how sales teams compete internally to build strong marketing campaigns.

Alternatives considered

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)

[TapMango](https://www.capterra.com/p/148733/TapMango/)

Reasons for choosing Referral Rock

The others were not as easy to use for person-to-person marketing/referrals.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

EO

Evan O.

Business Development Manager

Construction

### "Referral Rock Overview"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 24, 2024

It was amazing and Alfonso Campos was incredibly helpful.

Pros

How easy it was to understand the process and the team at referral rock was amazing in helping set up our program.

Cons

There was nothing I did not like about referral rock.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/139089/Referral-Rock-Software/reviews/)

Popular comparisons

[Viral Loops vs Referral Rock](https://www.capterra.com/compare/139089-150927/Referral-Rock-Software-vs-Viral-Loops) 

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)