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"Internet Managers thoughts on Impel "
Jeffrey P. - Internet ManagerDecember 29, 2022
STARTING PRICE
$99
per month
per feature
EASE OF USE
4.5/5
Based on Capterra user reviews
Impel offers automotive dealers, wholesalers, OEMs and third-party marketplaces the industry’s most advanced digital engagement platform. The company’s end-to-end omnichannel solution leverages proprietary shopper behavioral data and AI technology to deliver hyper-personalized experiences at every touchpoint across the entire customer journey. Impel’s merchandising, communication, marketing and imaging applications work seamlessly with all major website, CRM and DMS platforms. To date, the compa
Provider
Impel
Located In
United States
Foundation
2013
Open API
Yes
Deployment
Cloud, SaaS, Web-Based
Mobile Apps
Android, iOS
Training
Live Online, Webinars, Documentation, In Person
Support
Phone Support, Chat, Email/Help Desk
Impel offers automotive dealers, wholesalers, OEMs and third-party marketplaces the industry’s most advanced digital engagement platform.
Content Source: Impel
Green rating bars show the winning product based on the average rating and number of reviews.
Impel Reviews
Pros
I like the ease of setup and integration of this product. It was easy for our photographer to understand, set up, and use to change up some of our systems and processes in inventory intake.
Spincar help me to set it up with my third party and it was really easy. Now we have nice 360 pictures that our Customer can use.
Cons
We were able to cut our monthly operating costs by moving to SpinCar.
It screwed up my website and wiped out the original high quality photos with professional camera. The process that I would have to adopt to implement this system was very cumbersome.
"Internet Managers thoughts on Impel "
Overall: Overall the software is easy to use and train. It sets us apart from our competition and puts us on a different level.
Pros: It is very easy to use. It walks you through each picture. It is fool proof and easy to train to use.
Cons: Often the app is a bit glitchy when taking photos. Adjusting settings to make the pictures better is spotty at best.
"Best Photography & Retargetting System!"
Overall: Spincar has made my customer's shopping experience a truly unique one. The detailed hotspots as well as the 360 view both inside and out of the vehicle gives a true, realistic look at that vehicle and has helped a lot with sales, as the customer sees that we are being completely transparent about the vehicle and showing all of its features. The retargetting is above all else. The amount of data Spincar can collect from my customers and then use to bring them back o the site via multiple channels is amazing. My web traffic, VDP vies and leads are up all thanks to Spincar!
Pros: The amount of time the dealership can save taking photos with the system is astonishing and the retargetting is so in depth that it is vin specific and can even focus on the specific features the custom was interested in and integrate that information into the ad, causing the ads to be extremely effective. The retargetting alone has accounted for over 1/3 of my VDP views on my new & used inventory!
Cons: The only issues I have ever had have been resolved by support team! When I think the app needs an update or change, they do their best to accommodate that. This is the same for the display ads. This company is here for you to succeed.
"They take your money without permission"
Pros: I like the idea/concept and looking for a company that can deliver on this technology, but SpinCar has a long way to go.
Cons: It screwed up my website and wiped out the original high quality photos with professional camera. The process that I would have to adopt to implement this system was very cumbersome. My request for refund of the money they took out BEFORE even going live or any approval of SEM has been ignored and its like they dropped off the face of the earth. I feel like I have been scammed pretty good... whatever you do, don't give them your financial information.
"Good product, poor execution and reporting."
Overall: We would've stayed with SpinCar perhaps, if we had been given more info on what drove their numbers and analytics so much higher than what we were seeing on our end. It is a good product, overall. But I also value trustworthiness & transparency in a company.
Pros: I like the ease of setup and integration of this product. It was easy for our photographer to understand, set up, and use to change up some of our systems and processes in inventory intake.
Cons: However, their analytics were inflated, in my opinion. We would look at our site metrics in GA and it would simply not line up with what we were seeing from SpinCar's reporting. That seemed very shady to us.
"Problems Solved "
Pros: We had constant problems with consistency and quality. SpinCar solved both. In the digital age, customers visit countless websites vs. dealerships. SpinCar allows our customers to shop more thoroughly from home. We utilize their retargeting capabilities as well. The support team is hyper responsive and follows up on issues. Best bang for your buck in the automotive picture world.
Cons: My only request would be the figure out a way to make feature add on's retroactive to the rest of the inventory.
