Contests & Sweepstakes

Cons: I thought the program was pretty easy to use, all things considering. The functionality was somewhat misleading.

The tiered pricing really makes this a pay-to-play model. If you want customer support, you have to upgrade, if you want to restrict foreign votes, you have to upgrade. None of this is explained in the demo.

Pros: It's easy to use and since I work at a radio station, we do a lot of contesting. I like how the rules are built into the set-up and how we can do many different types of contests across many social media channels.

Cons: Not enough templates. It would be nice to have season and holiday templates. I would also like a better description of all the different options. For example... how does the trivia function work? And support that is easier to contact.

Pros: full functionality, customization, and support. Most of all the customer service was absolutely outstanding.

Cons: It cost money to white label... haven't noticed any other problems. Currently trying to combine entries from both French and English campaigns.

Pros: Easy to use for quick creation and execution of campaigns. Content management also easy and efficient.

Cons: Higher price point when compared to some better known competitors. Not always as flexible in application and appearance as we needed.

Pros: The setup of campaigns comes pretty user-friendly. I'm happy with that aspect of the software and the responsiveness of the team.

Cons: We had a negative experience with a campaign we ran that had some fraudulent voting that apparently is more likely to occur with the vote totals displayed. We were not warned that this could be more likely to create fraudulent votes in the setup stages prior to the contest launch. After the voting fraud took place, we were then informed that this is one thing that can happen when vote totals are displayed. This has left us with a bit of hesitancy and lack of trust for using the software.

Pros: There's flexibility; out of the box solutions and full serve options depending on the scale and objectives of our campaigns.

Overall: We have a lot of flexibility on how we run our social campaigns as stand alone and integrated comnponents of our social media strategy. The product suite is diverse and constantly being innovated based on the changing channel trends and client needs.

Comments: I used this product to create a facebook contest. It was nice that they had already done the hard part (making it legal and abide by facebook policy) so that I could focus on just the design aspect. Very easy to use, only took a few minutes to have my first contest set up.