Who Uses This Software?

Whether your database is 10 or ten million, Second Street is optimized to grow your database, increase your revenue, and engage your audience in new and unique ways.


Average Ratings

27 Reviews

  • 4.5 / 5
    Overall

  • 4.5 / 5
    Ease of Use

  • 4.5 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours

Vendor Details

  • Second Street
  • secondstreet.com
  • Founded 2001
  • United States

About Second Street

An audience engagement software platform optimized for running promotions, contests, quizzes, and ballots for media companies. Including a robust email platform, Second Street enables their partners to connect with their community on a whole different level.


Second Street Features

  • A/B Testing
  • Auto-Responders
  • CAN SPAM Compliance
  • Customer Surveys
  • Drip Campaigns
  • Dynamic Content
  • Event Triggered Email
  • Image Library
  • Landing Pages/Web Forms
  • Mailing List Management
  • Mobile Optimized Emails
  • Reporting/Analytics
  • Subscribe/Unsubscribe
  • Template Management
  • WYSIWYG Email Editor
  • Awards Management
  • Blind Judging
  • Entrant Management
  • Entry Fee Processing
  • Entry Management
  • Forms Management
  • Fraud Detection
  • Judging Management
  • Scoring
  • Skills Contests (Photo, Essay, Design, etc)
  • Social Media Management
  • Social Promotions
  • Sweepstakes
  • Timeline Management
  • Voting Management
  • Analytics
  • Churn Management
  • Communication Management
  • Community Management
  • Content Syndication
  • Feedback Collection
  • Gamification
  • Live Chat
  • Video Content

Second Street Reviews Recently Reviewed!


Capterra loader

Secondstreet Media - The Leader in Promotions Partnerships

Dec 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The Secondstreet Platform enables a wide variety of high value promotions such as Best of the Best/ Reader's Choice, Sweepstakes, Quizzes, Photo contest and nomination contests. The plaform also enables great ad integration for revenue growth and touch points to maximize the generation of results for our clients

Cons: The software overall is very good and the team will also roadmap improvements as needed

Overall: The Second Street Team are some of the best in the media business. They put their clients and their client's clients first and are very responsive to expressed needs..... as a side note, they are enjoyable to work with also.

Capterra loader

Second Street the best in the business

Nov 08, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The software is very intuitive and user friendly.

Cons: Could use the addition of a few more social media buttons.

Overall: I have worked with Second Street for years with contests, ballots and custom brackets. The ease of use and design of the software just keeps getting better. Their support team is 2nd to none! I am a very pleased user.

Working with Second Street Was the Best Decision

Dec 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It is incredibly easy to use and offers a wide range of options from contests to quizzes to emails and so much more that we haven't even looked at yet.

Cons: I only wish there was an "un-do" button. Sometimes I accidentally change something and would like to be able to un-do the last thing I did.

Overall: From the very beginning, everyone at Second Street has been wonderful to work with. Their summit is what helped push us over - all the insights were so valuable. Their customer support is one of the best I've see, and the ideas that they give you are revenue producers.

Awesome program

Dec 20, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I love how easy it is to use once you get the hang of it. We are able to run multiple contests at once without too much overseeing on our end and are able to control everything with one interface.

Cons: We've had a couple people tell us they cannot unsubscribe from all contests, just the current ones. There should be an option to unsubscribe from all SS mail and emails for those who do not want the notifications.

Overall: I really enjoy this program and believe it is an essential tool for our newspaper. Contests should be fun and this website helps make them that way.

Capterra loader

Solid product and great customer service

Nov 08, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support
Likelihood to Recommend: 8.0/10 Not
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Pros: My team appreciates the ease of use, variety of turn-key products and exceptional customer service.

Cons: Wish there were richer options for voting campaigns.

Good Software / Very Helpful

Nov 08, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy interface. Company is always helpful. They make upgrades as needed.

Cons: The glitches in have been fixed. They upgrade when needed.

Samantha Boyd - Programming

Nov 08, 2018
4/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

3 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I like the ability to personalize each contest, quiz, promotion, or review that tailors to our audience. It is fun, engaging, and can be used in different outlets.

Cons: Sometimes I have to start a new Eblast rather than over-writing one we've used before, because it won't save the changes made. I've had to make multiple of the same email before because of this.

Overall: It's been a great tool for a number of reasons. Collecting listener data, running contests, and opinions about songs.

Capterra loader

Excellent resource

Dec 19, 2018
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The platform is easy to use and visually appealing. Using Second Street allows us to show our clients real results and deliver great marketing leads.

Cons: The legacy contest platforms can be a little challenging

Second Street really boosts our bottom line

Dec 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It is easy to use, and it gives us a new true revenue stream

Cons: It is all good. We have not had any problems with this software

Overall: We use Second Street Contests as an integral part of the package we sell to marketers.

Second street

Dec 19, 2018
4/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy to use with lots of options and the turkeys really give you great ideas that you can setup in no time

Cons: The written submission feature. It's hard to figure out and set up

Overall: It's been great!

Second Street review

Nov 08, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Great way to generates leads and easy.

Cons: I have not seen any cons while using this software.

Overall: Second Street is easy to use and have the best customer service if I have any questions or need additional help!

Capterra loader

Second street helps us meet revenue goals

Nov 08, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy to use, and pre made templates and contest ideas!

Cons: No cons anymore, you guys have fixed all my feature requests I had when we started using your product years ago.

Overall: Able to give local advertisers a fun way to promote and contest while at the same time gaining valuable data and lead generation for them and ourselves. One of the best and easiest ways at building a lasting email database for future marketing as well.

Capterra loader

Drive Digital Revenue

Dec 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Second Street's software has been a huge driver of revenue for our station and great way to get results for our advertisers. The greatest part about Second Street is the client knows the results that we drive for their business.

Cons: Like any software program their is a learning curve to get familiar with how to use the tools, but overall this software is user friendly and intuitive.

Overall: Second street goes out of their way to make sure that we are successful. They have so many resources and ideas to help drive revenue for our station.

Keeps me Forward Thinking

Nov 08, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: It keeps me thinking about what's coming up, seasonally, and allows me to have creative campaign ideas for clients up my sleeve.

Cons: Can't think of anything. It's to the point and allows me to go in different directions easily.

Overall: I've used it many times to enhance my presentations with clients for digital advertising. It allows me specific examples (case studies) to share with clients. By sharing dollar amounts and ROI it gives me tangible figures to share. It's user friendly and easy to navigate. It keeps me thinking about what's coming up on the calendar and offers several themes to keep in my head (and have at my disposal) as needed to share with clients/prospects. Love how it offers great ways to increase customer engagement and build business.

Easy to Use and Easy to Sell

Dec 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The ease in which you can implement contests and quizzes. There are great ideas and mock programs set up for ease of use. Clients love the engagement and customers love winning prizes. It is easy to add team members and

Cons: Downloading the email list is a bit confusing until you get the hang of it.

Overall: We easily generate income, engagement and leads. That's why its such a great product.

2 Year User

Dec 19, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support
Likelihood to Recommend: 10.0/10 Not
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Pros: The software is very robust for running money making events and contests. We more than paid for the service with one event.

Cons: I really like the software and they are always making improvements.

Overall: The customer support is top notch. I have always had my questions answered on the first call. They always provide insights to providing contests for making money. Great team!

Easy, intuitive and straightforward platform with great customer support

Apr 24, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: It is very simple to learn and master the platform. There are a lot of customization opportunities as well as template options. The customer support and dedicated client success manager was a great perk.

Cons: Unfortunately the software proved to be too cost-prohibitive based on our usage. Otherwise a great company and product!

The limited responsiveness and access to certain features make this program frustrating, at times.

Apr 16, 2018
3/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality

2 / 5
Customer Support

3 / 5
Value for Money

Pros: If you want a simple copy and paste formatting palette, this is your blank canvas. Upload images easily, enter text with ease, and choose from multiple format wizards.

Cons: If you want something that is easy to customize and format text/copy, this is not the program for you. Upickem's lack of responsiveness to edits is highly frustrating.

Second Street Contests and Sweepstakes

Nov 08, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It's so easy to use their turnkey quizzes and contests, yet Second Street is willing to customize their sweepstakes to fit your client's needs. And you can even set up your own quizzes through Second Street. Our office had fun coming up with questions for a Romantic Movie quiz we customized through Second Street.

Cons: I really have nothing negative to say about it.

Overall: We have increased revenue exponentially by offering our advertisers opportunities to sponsor sweepstakes or photo galleries through Second Street.

Capterra loader

second street promotions

Nov 08, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: company is very approachable and responsive to inquiries. provides lots of value for prospective clients and/or local businesses wishing to enhance their marketing, branding promotion and branding at an affordable price point

Cons: have not experienced the full scope and power of the platform as i am a new partner but it looks very promising and there is a ramp up time frame

Overall: excellent

Turn Key at it's Best

Dec 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 10.0/10 Not
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Pros: The ideas that we have received from Second Street have been tremendous and have allowed our sales force the opportunity to create new revenue from existing accounts.

Cons: I can't find anything that I have not liked about this program.

Overall: Second Street has helped out company grow our digital revenue categories especially in the non-traditional advertising category. Without the use of Second Streets products, we would have missed out on these opportunities.

Advertising Director Of Sales

Nov 15, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy reporting and ease of use. I have been using them for years.

Cons: None at this time. I feel for what services they offer they do a splendid job in their field.

Overall: They are very proficient with contesting and easy to work with. The customer service side is right up there with the best of them. They educate on the process along with the partnership.

User Friendly

Dec 19, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

3 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Second Street is easy to use and the navigation is simple.

Cons: It can be confusing to set up a new audience segment within the email features.

Promotional Dollars Await YOU!

Dec 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Ease, Efficient, Flow when time is of the essence, software needs to be working WITH you and not against you.

Cons: Not one at this time I'm sure as the year progresses we will see efficiencies that could be made smoother, but right now we're going with the flow and have no complaints.

Overall: Second Street is a GREAT way to get promotional dollars from your traditional clients. Use these opportunities to position yourself as marketing consultant on their team!

The Best Customer Service...EVER!

Dec 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I like how easily it is to use. And all of the revenue generating ideas they provide is also a plus!

Cons: The 'pickem side of the contest could be a little bit easier to use.

Easy!

Nov 08, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy to use and we get good results on our projects.

Cons: I have nothing bad to say about this software.

Overall: Excellent

SO HELPFUL

Dec 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It is fun to learn. The support of everyone makes it easy to create ideas.

Cons: I do not have any cons. If it's anything I don't understand or just can't launch correct, they are always there to lend his or her expertise.