Who Uses This Software?

Online marketer


Average Ratings

11 Reviews

  • 4 / 5
    Overall

  • 4.5 / 5
    Ease of Use

  • 4 / 5
    Customer Service

Product Details

  • Starting Price
    $20.00/one-time
    See pricing details
  • Pricing Details
    Min Daily budget
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
  • Support
    Online
    Business Hours

Vendor Details

  • Outbrain
  • www.outbrain.com
  • Founded 2006
  • United States

About Outbrain Amplify

Outbrain is the worlds leading native advertising platform, guiding the digital discoveries of consumers around the globe. Genuinely connecting marketers, publishers, and the consumers in-between, Outbrain serves more than 275 billion recommendations, organically personalizing, and enhancing, the reader experience.


Outbrain Amplify Features

  • Affiliate Management
  • Affiliate Tracking
  • Banner Management
  • Commission Management
  • Contest Management
  • Coupon Management
  • Email / Newsletter Communication
  • Fraud Detection
  • Multi Level Marketing (MLM)
  • Multi-Language
  • Social Sharing
  • Audience Targeting
  • Campaign Segmentation
  • Funnel Analysis
  • Heatmaps
  • Landing Pages / Web Forms
  • Multivariate Testing
  • Split Testing
  • Statistical Relevance Analysis
  • Surveys
  • Test Scheduling
  • Visual Editor
  • Analytics
  • Campaign Personalization
  • Customer Segmentation
  • Engagement Monitoring
  • Lead Nurturing
  • Lead Scoring
  • Progress Tracking
  • Prospecting Tools
  • Target Account Identification
  • A/B Testing
  • Ad Inventory Management
  • Ad Optimization
  • Banner Management
  • Conversion Tracking
  • Mobile Ad Serving
  • Native Ad Serving
  • Newsletter / Email Ad Serving
  • Referrals / Affiliates
  • Rich Media Ad Serving
  • Video Ad Serving
  • Campaign Management
  • Collaboration
  • Document Management
  • File Sharing
  • Project Management
  • Task Management
  • Time Tracking
  • Approval Process Control
  • Artwork Management
  • Asset Management
  • Change Management
  • Fulfillment Distribution
  • Project Management
  • Channel Management
  • Contact Database
  • Email Marketing
  • Event Triggered Actions
  • Lead Management
  • Multi-Campaign
  • Audience Targeting
  • Brand Management
  • Campaign Management
  • Categorization / Grouping
  • Conversion Tracking
  • Distribution Management
  • Editorial Calendar
  • Multi-Channel Publishing
  • Publish Scheduling
  • SEO Management
  • Social Media Management
  • Video Management
  • Campaign Management
  • CRM
  • Faceted Search / Filtering
  • Influencer Discovery
  • Payment Tracking
  • ROI Tracking
  • Social Media Monitoring
  • Contact Discovery
  • Contact Import/Export
  • Lead Capture
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Pipeline Management
  • Prospecting Tools
  • Visitor Identification
  • A/B Testing
  • Campaign Management
  • Channel Attribution
  • Customer Journey Mapping
  • Dashboard
  • Performance Metrics
  • Predictive Analytics
  • ROI Tracking
  • Social Media Metrics
  • Website Analytics
  • Budgeting & Forecasting
  • Collaboration
  • Flowchart
  • Goal Setting / Tracking
  • Marketing Calendar
  • Media Planning
  • Predictive Analytics
  • Presentation Tools
  • Project Tracking
  • Spend Management
  • Channel Attribution
  • Contextual Targeting
  • Coupons
  • Email Marketing
  • Engagement Monitoring
  • Location-Based Marketing
  • Push Notifications
  • Text Messaging
  • Text-to-Win
  • Campaign Analysis
  • Conservative
  • Contact Management
  • Contribution Tracking
  • Demographic Data
  • Donor Targeting
  • Email Marketing
  • Event Calendar
  • Fundraising Management
  • Mapping
  • Non-Partisan
  • Online Payment Processing
  • Progressive
  • Staff Management
  • Volunteer Management
  • Voter Database
  • A/B Testing
  • Account Alerts
  • Analytics / ROI Tracking
  • Bid Management
  • Budget Management
  • Campaign Management
  • Conversion Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages / Web Forms
  • URL Builder
  • Article Author Database
  • Auto-Update Media Lists
  • Campaign Management
  • Clippings Management
  • Communications Calendar
  • Contact Management
  • Digital Asset Management
  • Direct Mail Management
  • Email Distribution
  • Press Monitoring
  • Press Release Builder
  • A/B Testing
  • Audience Targeting
  • Behavioral Targeting
  • Conversion Tracking
  • Geo Targeting
  • Mobile Retargeting
  • Personalization
  • Recommendation Engine
  • Social Media Retageting
  • A/B Testing
  • Auditing
  • Competitor Analysis
  • Content Management
  • Dashboard
  • Google Analytics Integration
  • Keyword Research Tools
  • Keyword Tracking
  • Link Management
  • Localization
  • Mobile Search Tracking
  • Rank Tracking
  • Revenue Management
  • User Management
  • Automated Publishing
  • Brand Tracking
  • Content Management
  • Customer Engagement
  • Multi-Account Management
  • Multi-User Collaboration
  • Post Scheduling
  • Reporting/Analytics
  • Social Media Monitoring
  • Analytics
  • Automated Publishing
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Targeting
  • Keyword Filtering
  • Multi-Account Management
  • Posts Scheduling

Outbrain Amplify Reviews Recently Reviewed!


Capterra loader

Helps with page views

Jul 28, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Extremely
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Pros: Easy to utilize user interface that enables actual time updates and reporting. Complete exposure into outcomes that enables my group to make modifications that will right away affect the project performance.The platform is really user-friendly.

Cons: You cannot make edits to existing projects once they are live, you need to recreate them if you wish to alter any aspects.

Capterra loader

An amazing way to reach new customers!

Jun 11, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It's a great way to reach the best audience at the right time. Outbrain bring us the best ROI we ever seen from other PPC platforms.

Cons: It has friendly UI, and great ways to reach various target audiences. The only cons its that you need some short period of training on the system.

Overall: wat to reach new users

Outbrain helping University

Aug 28, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

3 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: The advertising agency that provides services to the University where I work proposed the use of Outbrain technology. We have a lot of content but it was not possible to get it to a lot of people at the same time, and that's what Outbrain helped us do.

Cons: The support here in Brazil was confusing, this delayed the beginning of the campaign and displeased the company. Luckily, in the end the numbers were positive and this softened any problems that had occurred previously.

Capterra loader

Great tool if used properly and constantly finetuning

Aug 07, 2018
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Easy to use interface that allows real time updates and reporting.

Complete view of the results that allow the team to make improvements that will immediately impact campaign performance.

Cons: A long setup time, you need todo a test campaign first in order to see if it meets the requirements, and continue to update it until getting a satisfy results.

You also need to keep a close track on CPCs and see if recorded in campaign analytics program.

Overall: Was good, but the management costs might be overwhelming.

Capterra loader

Expand your content with Outbrain!

Jan 11, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Extremely
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Pros: Outbrain allows you to take a piece of important content and push it out beyond what most agencies are capable of. You can see your content featured on some high DA sites, meaning you'll get more eyes on it. Instead of traditional display ads, these provide relevant content to website visitors and can help direct traffic your way. If you have a great piece of content, Outbrain can be a great tool to get it the visibility it deserves and grow your brand.

Cons: It's not cost-effective for everyone. There is a minimum spend, so it may not be in everyone's budget.

Overall: Was able to get my content in front of fresh eyes and drive new website traffic!

Outbrain is a great tool for advertising!

Nov 28, 2017
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

3 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Outbrain allows me to publish my articles and drive traffic to them from websites across the internet!

Cons: The cost of Outbrain is at time a bit shocking, but the website traffic can really lead to great results.

Overall: Outbrain is great for distributing your published articles!

Super great tool to amplify the reach of your content

Mar 18, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Value for Money

Pros: This is a marketers best friend. It's very easy to set up individual content pieces or say even an entire blog to get promoted.

Cons: Sometimes the placement of the content is not the best so click throughs can be lower or their quality not the best.

Outbrain For Good Cheap Traffic

Sep 18, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Extremely
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Pros: Very easy to use from a user interface standpoint. Many targeting options and easy to segment audiences.

Cons: Bulk changes can be challenging at times but for the most part it is a great network

Capterra loader

Read the brand name sites you know and love

Nov 21, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Outbrain is great because they give site owners and brands the ability to advertise on different big name brand across the internet. They do the work and reach out to these sites, while giving you an easy to use platform that allows for easy campaign management.

Cons: The software is pretty standard and has a bit of a learning curve. We'd like to see better options for lower ad spend on new ad campaigns, and not giving such priority to bigger brands with bigger budgets.

Drives Leads, but Conversions?

Oct 10, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 10.0/10 Not
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Pros: We get a ton of traffic from this channel, at relatively inexpensive prices. But I'm not sure if these leads are actually materializing into new business for our company. . .

Cons: Leads can vary widely in quality. Most visitors just bounce after click, some view through convert, have not gotten much direct response.

Worthless untargeted traffic

Feb 07, 2018
1/5
Overall

3 / 5
Ease of Use

2 / 5
Features & Functionality

3 / 5
Customer Support

1 / 5
Value for Money
Likelihood to Recommend: 2.0/10 Not
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Extremely
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Pros: Outbrain's interface is pretty easy to use, and it's very quick to get your campaign up and running.

Cons: The traffic is worthless. None of the audience is remotely targeted, and it results in zero conversions.