--- title: "Best Outbrain Alternatives 2026 | Capterra" description: "Looking for alternatives to Outbrain? Find out how Outbrain stacks up against its competitors with real user reviews, pricing information, and what features they offer." source_url: "https://www.capterra.com/p/140446/Outbrain-Amplify/alternatives/" page_type: "alternatives" language: "en" publication_date: "2026-09-29" --- # Outbrain alternatives Last updated on September 29th, 2026 The best Outbrain alternatives are Optmyzr (best overall), monday AI Work Platform (best free plan), Wrike (best budget option), and Semrush (most reviewed). Together they hold 11,681 verified Capterra reviews, with overall ratings from 4.4 to 4.7 out of 5. Outbrain itself holds 3.9 out of 5 across 32 reviews. ### Outbrain - Rating: 3.9 out of 5 (32 reviews) - Ease of use: 4.0 out of 5 - Starting price: $20.00 /feature/one-time - Key features: 2 of 4 top category features --- ## Top alternatives Outbrain alternatives compared | Product | Rating difference | Ease of use | Starting price | Key features | | --- | --- | --- | --- | --- | | [Adalysis](https://www.capterra.com/p/173311/Adalysis/) — 4.6 out of 5 (119 reviews) | Rated 0.7 higher than this product | 4.3 out of 5 | $126.00 /usage/mo | 2 of 4 top category features | | [Optmyzr](https://www.capterra.com/p/156308/Optmyzr/) — 4.7 out of 5 (184 reviews) | Rated 0.8 higher than this product | 4.5 out of 5 | $299.00 /usage/mo | 0 of 4 top category features | | [TrueClicks](https://www.capterra.com/p/213461/TrueClicks/) — 4.6 out of 5 (62 reviews) | Rated 0.7 higher than this product | 4.6 out of 5 | $249.00 /mo | 0 of 4 top category features | | [monday AI Work Platform](https://www.capterra.com/p/147657/monday-com/) — 4.6 out of 5 (6,123 reviews) | Rated 0.7 higher than this product | 4.5 out of 5 | $9.00 /user/mo | 3 of 4 top category features | | [Hibu](https://www.capterra.com/p/207701/Hibu/) — 4.5 out of 5 (167 reviews) | Rated 0.6 higher than this product | 4.4 out of 5 | $449.00 /mo | 2 of 4 top category features | | [Wrike](https://www.capterra.com/p/76113/Wrike/) — 4.4 out of 5 (3,044 reviews) | Rated 0.5 higher than this product | 4.2 out of 5 | $10.00 /user/mo | 0 of 4 top category features | | [Google Ads](https://www.capterra.com/p/213339/Google-Ads/) — 4.4 out of 5 (1,014 reviews) | Rated 0.5 higher than this product | 4.0 out of 5 | Not available | 0 of 4 top category features | | [Quartile](https://www.capterra.com/p/231674/Quartile/) — 4.5 out of 5 (94 reviews) | Rated 0.6 higher than this product | 4.5 out of 5 | Not available | 0 of 4 top category features | | [Xnurta](https://www.capterra.com/p/10019630/Xmars/) — 4.7 out of 5 (52 reviews) | Rated 0.8 higher than this product | 4.5 out of 5 | $499.00 /usage/mo | 1 of 4 top category features | | [Semrush](https://www.capterra.com/p/151962/SEMrush/) — 4.6 out of 5 (2,330 reviews) | Rated 0.7 higher than this product | 4.3 out of 5 | $139.95 /mo | 0 of 4 top category features | --- ## Top Free alternatives to Outbrain The best free alternatives to Outbrain are Adalysis, Optmyzr, and TrueClicks — all three offer a free plan alongside paid tiers. ### [Adalysis](https://www.capterra.com/p/173311/Adalysis/) — 4.6 out of 5 (119 reviews) - Free options: Free trial - Starting price: $126.00 /usage/mo ### [Optmyzr](https://www.capterra.com/p/156308/Optmyzr/) — 4.7 out of 5 (184 reviews) - Free options: Free trial - Starting price: $299.00 /usage/mo ### [TrueClicks](https://www.capterra.com/p/213461/TrueClicks/) — 4.6 out of 5 (62 reviews) - Free options: Free trial, Free version - Starting price: $249.00 /mo --- ## Top alternatives for SMBs Among reviewers from companies with 1-200 employees, the highest-rated Outbrain alternatives are TrueClicks (4.7), Xnurta (4.7), and Adalysis (4.6). ### [TrueClicks](https://www.capterra.com/p/213461/TrueClicks/) - 32 SMB reviewers say - Overall rating: 4.7 out of 5 across 32 SMB reviews - Ease of use: 4.7 out of 5 across 32 SMB reviews > "As a team that is new to the software, we've found it intuitive to use, and the onboarding process has been smooth." — Jay D., Digital Marketing Manager (July 29, 2026) ### [Xnurta](https://www.capterra.com/p/10019630/Xmars/) - 45 SMB reviewers say - Overall rating: 4.7 out of 5 across 45 SMB reviews - Ease of use: 4.4 out of 5 across 45 SMB reviews > "Our client specialists, [sensitive content hidden]" — Michael B., VP Head of Retail Media (August 17, 2026) ### [Adalysis](https://www.capterra.com/p/173311/Adalysis/) - 88 SMB reviewers say - Overall rating: 4.6 out of 5 across 88 SMB reviews - Ease of use: 4.4 out of 5 across 88 SMB reviews > "I tested severeal tools, each has its pros and cons." — hupsy p., CEO (March 16, 2026) --- ## Find software for your specific use case ### Display Advertising - [Aroscop](https://www.capterra.com/p/239585/Aroscop/) - [AdPlugg](https://www.capterra.com/p/162891/AdPlugg/) — 4.9 out of 5 (7 reviews) - [Asana](https://www.capterra.com/p/184581/Asana-PM/) — 4.5 out of 5 (13,764 reviews) ### Marketing Analytics - [BigQuery](https://www.capterra.com/p/268689/Google-Cloud-BigQuery/) — 4.6 out of 5 (37 reviews) - [Looker](https://www.capterra.com/p/169053/Looker/) — 4.5 out of 5 (287 reviews) - [CleverTap](https://www.capterra.com/p/155737/CleverTap/) — 4.4 out of 5 (59 reviews) ### Advertising Agency - [Worksuite](https://www.capterra.com/p/152721/Worksuite/) — 4.3 out of 5 (90 reviews) - [AdPlugg](https://www.capterra.com/p/162891/AdPlugg/) — 4.9 out of 5 (7 reviews) - [Screendragon](https://www.capterra.com/p/132576/Screendragon/) — 4.6 out of 5 (37 reviews) ### Public Relations - [Agility PR Solutions](https://www.capterra.com/p/93547/Agility-PR-Solutions/) — 3.3 out of 5 (10 reviews) - [CoverageBook](https://www.capterra.com/p/147795/Coveragebook-com/) — 4.9 out of 5 (21 reviews) - [Brand24](https://www.capterra.com/p/149054/Brand24/) — 4.7 out of 5 (256 reviews) ### Social Media Marketing - [Hibu](https://www.capterra.com/p/207701/Hibu/) — 4.5 out of 5 (167 reviews) - [Jira](https://www.capterra.com/p/19319/JIRA/) — 4.4 out of 5 (15,501 reviews) - [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 (6,258 reviews) ---