# Page 10 | Canto Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 10 - Is Canto the right Digital Asset Management solution for you? Explore 681 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/140500/Canto/reviews

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Canto

4.5 (681)

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Last updated March 2nd, 2026

# Page 10 - Reviews of Canto

## Showing most helpful reviews

Showing 226-250 of 681 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

HA

Heather A.  
Creative Services Manager  
  
Used the software for: 2+ years

### "Cumulus is easy to use and works well for our purposes, we use primarily for catalog asset managemen"

October 25, 2017

4.0

Pros

Easy to use, ability to assign meta data to make assets super easy to find. We use for catalog image management but often share those assets across other channels so someone working on an email campaign can quickly find all images in a particular furniture collection.

Cons

Integration with Indesign, really touchy sometimes, that I can't set to overwrite files if someone uploads an image that is already there it saves a s a new version versus overwriting, should have option.

Review Source

PH

Phillip H.  
President  
Marketing and Advertising  
Used the software for: 2+ years

### "Support Customization and deployment was amazing. The level of detail and workflow, amazing!"

September 11, 2017

5.0

Time and cost saving for any large scale corporation. The ability to streamline process, locate and find assets, as well as keeping version control of each asset so that there is always the current one. Most organizations spend a large amount of time communicating assets.

Pros

The ease of use, the ability to manage, share and organize media and content. Image and media processing is smooth and detailed. User management has made it easy to deploy.

Cons

Different server configurations, having to go from Dev to production process is a little difficult. overall backup and migration process. Needs more Brand landing page control, to make it more weblike in terms of making a front end landing page for each product category to brand page.

Review Source

Jamie H.  
Senior Graphic Designer  
Consumer Services  
Used the software for: 6-12 months

### "Flight by Canto has saved us time and a lot of effort. "

October 20, 2017

5.0

Time saving is our biggest benefit. No longer do we have to manually search multiple servers and drives to find what we need.

Pros

The search feature is fantastic. We also love that all of the entities across our company can access the assets we have put into Flight.

Cons

The duplicate search needs to be enhanced. Duplicates need to be found during advance upload. We also have had trouble getting the feature to work with InDesign.

Review Source

MS

Mike S.  
Creative Design Coordinator  
Farming  
Used the software for: 6-12 months

### "Powerful Search and Organization with a Clean User Interface"

November 18, 2020

4.0

So far, I'm very impressed with Canto and have found sifferent ways to incorporate it into our business. We were quickly up and running and able to provide a professional looking and powerful portal to give accessibility of our digital assets to our dealer network.

Pros

We were drawn to the clean simple interface. It has a non-intimidating face, but very powerful features.

Cons

A disappointement that we found with almost all DAMs that we looked at was that InDesign files and it's links did not keep their connection once uploaded into Canto.

Reason for choosing Canto

Ease of use, clean interface and lower price than most

Review Source

Response from Canto

November 25, 2020

Mike, thanks for the review. We're glad to hear that you've found different ways to utilize Canto in your business!

CG

Chantelle G.  
Marketing Manager  
Hospitality  
Used the software for: 2+ years

### "Excellent Product"

May 11, 2022

5.0

With Canto we can upload all our photos, logos, stock images, etc. to one portal and everyone with a login can access it. This saves us time emailing stuff to each other and enables us to get our jobs done more efficiently.

Pros

Canto is great for companies like the one I work for - we have multiple hotels under multiple chains and being able to access all our media under one account is ideal. It is really beneficial for marketing agencies and those who need to share and have access to photos for their company.

Cons

I have multiple hotels and it seems to be hard to have more than one property under an account.

Review Source

Lily T.  
Director of Marketing & Communications  
  
Used the software for: 1-2 years

### "Overall, our experience has been great. The product is intuitive and easy to use."

November 27, 2017

5.0

Easier, more manageable way to deal with our extensive photo assets.

Pros

Easy bulk-editing, ability to connect with Google Drive folders for easy uploading/synchronization, good display that makes it easy to look through large amounts of images quickly.

Review Source

Jen S.  
Multimedia Designer  
Philanthropy  
Used the software for: 1-2 years

### "Keeps our photos organized!"

November 21, 2018

5.0

Our photo backlog was growing, taking up space and becoming hard to search. Canto helped us get much more organized!

Pros

Batch editing and allowing users to upload/tag photos from the field.

Cons

Wish there was batch versioning. Sometimes workflow is a little clunky.

Review Source

RH

Renee H.  
Digital Asset Manager  
Leisure, Travel & Tourism  
Used the software for: 1-2 years

### "Great Way to get you Assets Organized"

March 3, 2021

5.0

The organization is amazing and importing and exporting has all the options I need to tag and keyword. Sharing within and outside the company is a breeze. It's great to create folders for specific projects and allow specific permissions for vendor or contractor use.

Pros

I really like how Canto is so user-friendly and how we can communicate across teams right within the program. If someone is in need of an edit or a different size/format they can just tag me in the image and leave me a note that gets emailed to me to complete. It really facilitates the independent ability to find and use the assets within our company.

Cons

I have nothing that I would change and the customer service is excellent!

Reason for choosing Canto

Excellent customer service and help with setting up the taxonomy. Canto also provides annual check-ins and is always open to new ideas or improvements.

Review Source

MD

Matt D.  
Client Engagement Specialist  
Insurance  
Used the software for: 6-12 months

### "Canto is Robust Content Management System that is perfect for Marketing Agencies and others"

May 5, 2021

5.0

Canto is a really great product that makes hosting and organizing large amounts of files for an organization really easy and user friendly. The tools and options for organizing seem endless and they seem to have thought of everything.

Pros

The search ability of Canto is one of its best features. Once you have your files organized and tagged you can easily do a search and find exactly what you need visually. This is compared to searching and searching manually through folders on your computer or cloud trying to find something.

Cons

Uploading large amounts of files that are currently in folders can get pretty messy and it still takes a good amount of work to get things organized on the front end. There is also a learning curve with understanding how best to organize files best in the system.

Reason for choosing Canto

Canto is almost in a category on its own and what it does was perfect for what we need.

Review Source

Response from Canto

May 7, 2021

Thanks for your review and this feedback, Matt!

KJ

Kris J.  
Marketing Director  
Events Services  
Used the software for: 6-12 months

### "Good DAM software"

December 13, 2019

5.0

Its good for what it does and the cost associated with it. Its robust and works well for our needs.

Pros

We compared Canto to others in the Digital Asset Management software market and found it to be the most robust for the lowest cost. It handles pretty much everything for us photo/video wise. We like the tagging/keyword search ability and the ability to bucket and segment media.

Cons

It cannot handle vector art, which I found surprising. You can use vector art, but it needs to be in the "Brand" portal and not in your main library. The cost per user is a little bit over the top. We had to scale back our users as we only need people downloading images, not managing it. I have had many bugs uploading massive files (upwards of 100+ at a time) and the keywords/tags I put in the main upload screen did not come across. When I opened a ticket for this, support basically said "We can't recreate the problem" and left it at that. They wanted ME to make a video, and frankly im to busy to troublehsoot their system for them, they should not have put that back on me. The issue still stands to this day.

Reason for choosing Canto

Cost per competition.

Review Source

GF

Gina F.  
Associate Executive Director of University Communications  
Higher Education  
Used the software for: 1-2 years

### "An excellent product for a University communications team"

April 7, 2020

5.0

Pros

Canto is extremely easy to use. We did our own setup and migration of more than 100,000 images and that was not as challenging as it sounds like it should be. Customer service was very responsive during the transition (and continue to be).

Cons

The most challenging thing for us was that there were not many use cases of how other universities use Canto to manage large digital assets, and how to set up the folder structure best. As a result, I'm not sure we are completely optimizing what Canto can do for us, but I have a call next week with our rep to review where we are and what we can do to improve.

Review Source

Shawn M.  
Sr. Marketing Manager  
Apparel & Fashion  
Used the software for: 1-2 years

### "Great System"

February 26, 2021

5.0

Pros

The ease of use. Very intuitive/ predictable!

Cons

I wished we could ad more users and set permissions through our crm.

Review Source

Response from Canto

March 3, 2021

We appreciate this review, Shawn. Thank you for the feedback!

bV

brandy V.  
Community and Marketing Coordinator  
Food Production  
Used the software for: 1-2 years

### "Great Home Base for Assets"

November 10, 2020

5.0

Overall, it's been a good experience. Our team has never been more organized in asset sharing!

Pros

This has been really helpful for our team. In the past, our assets for each area of the business lived in different places. This has changed this tremendously, and our team and external partners now always have access to the most up to date assets.

Cons

More flexibility on how folders are displayed. Currently, it's my understanding that they're displayed vertically, by date.

Review Source

MB

Mandy B.  
Senior Marketing Manager  
Hospitality  
Used the software for: 2+ years

### "Great service that should be implemented by all companies"

March 25, 2020

5.0

This platform solved a lot of our internal organization systems.

Pros

Platform is easy to use. The onboarding process was a breeze. The Canto team helped us through every step of the way. Client support continues to be great. Our international organization systems improved thanks to Canto.

Cons

There are no features that I dislike. It is a great system.

Reason for choosing Canto

Easy to use, clean and sleek system.

Review Source

SF

Sara F.  
Partner Success Manager  
Sports  
Used the software for: 1-2 years

### "Work Smarter Not Harder - Such a timesaver!"

April 8, 2020

5.0

Pros

This software makes organizing and tagging thousands photos so ridiculously easy. Everything is easily organized and accessible to your team internally but it's also so easy to share files and photos externally with easy link creation and download options.

Cons

When tagging large numbers of photos, if you select and tag only two or more photos when exiting back out of the edit data option canto automatically re-scrolls back to the beginning of all the images. Can be a bit frustrating to keep scrolling back down to try and find where you left off tagging for large batches of photos.

Review Source

LS

Liz S.  
Senior Marketing Specialist  
Food & Beverages  
Used the software for: 2+ years

### "10/10 Canto Review"

November 18, 2020

5.0

Very positive. I would recommend this program to other businesses.

Pros

I love the functionality of the program as well as the friendly user experience.

Cons

I have no complaints at this time. My experience has been extremely positive.

Review Source

Response from Canto

November 25, 2020

We appreciate your review, Liz! Very glad to hear that your experience has been positive.

VR

Verified Reviewer  
Creative Coordinator  
Hospital & Health Care  
Used the software for: 1-2 years

### "Great way to keep digital assets organized"

November 15, 2018

5.0

Pros

Great way to keep digital assets organized. Easy to navigate and share with whoever you need to.

Cons

It runs pretty slow at times and there are a few tagging bugs, but they seem to be sorting them out.

Review Source

Elaine S.  
Web Developer and User Interface Specialist  
Higher Education  
Used the software for: Less than 6 months

### "Suddenly, we could find any asset in seconds!"

June 21, 2018

5.0

It organized all of our digital assets so we can actually find things ourselves, without slowing down the designers.

Pros

Canto makes it so easy to find what you're looking for. We used to have an on-site server holding terrabytes of files, everything from photos to design files. We'd tried to organize it several different times and just never gotten very far, and the folder structure mostly lived in 1 or 2 people's heads, so we were constantly asking designers where files were. Now, we can just search and find things ourselves. Even browsing is so lightning-fast compared to waiting for terrabytes of thumbnails to load on our old Windows server. And the tags have been a game-changer. Suddenly we don't have to remember what we named a file; the tags will find things for us. It's incredible.

Cons

Unlike competitors, Canto basically gives you the software and a little minor training and lets you have at it. We felt like we could have really made use of their expertise to help set up folders and tags more strictly so we don't eventually run into an overtagging mess.

Review Source

VR

Verified Reviewer  
Video Editor  
Automotive  
Used the software for: 1-2 years

### "Constant improvement"

September 20, 2018

4.0

The ability to quickly find photos of employees, events and locations quickly with tags and other metadata saves our team many hours each week.

Pros

I was in charge of transfering several terabytes of data to Canto and the one feature that saved me tons of time was canto connect app which enabled me to batch upload terabytes of data overnight.

Cons

It has gotten better, but initially when we started moving everything the duplicate check feature wasn't as robust as it is today, but It seems to have gotten better.

Review Source

KA

Kelsey A.  
Brand Content Associate  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Canto is amazing!"

November 10, 2020

5.0

I'm managing the organization's assets with Canto and it's extremely easy to share files across the org. In this digital world, that's imperative!

Pros

It is easy to use and the intuitive design allows it to be accessed by our global team.

Cons

Facial recognition could be improved. I know it's a newer feature but I'm looking forward to seeing it grow.

Review Source

Response from Canto

November 12, 2020

We appreciate your feedback, Kelsey! Canto facial recognition is powered by Amazon Rekognition, so we are also excited to see how the technology grows!

AN

Andrew N.  
Senior Graphic Designer  
Retail  
Used the software for: 2+ years

### "Canto Can Do A Lot!"

March 4, 2021

4.0

Overall this is a very powerful asset management tool and we have 100% confidence in it.

Pros

For us, it boils down to ease of use. Our entire company uses this software to view, upload and share content and there is very little need to train employees on its functionality.

Cons

I wish it could help us to identify and remove duplicates more easily. I also wish it was mandatory to include image tags, possibly even a predetermined set of image tags so images can always be saved to the correct location and thus be more easily found/searched for.

Review Source

PF

Patrick F.  
Digital Marketing Manager  
Hospital & Health Care  
Used the software for: 1-2 years

### "The Digital Asset Management you deserve"

March 25, 2020

5.0

We have nearly 20.000 pictures and other data that we need to spread from the headquarter in our whole company (5.400 employees, > 20 sub companies). Canto helps us a lot here. Not just because of the linking, tagging and user integrating. Canto gave us more time for other things to do!

Pros

\- Import Function (folder import) - Ai tagging (even its only in english: wonderful!) - Statistics about the picture, video, etc. (now we can see which picture is used more often than other ones) - User roles

Cons

\- typo3 (in general cms) plugin should be integrated as a standard function

Reason for choosing Canto

\- Price - Support (Ticket System) - Statistics about the data

Review Source

EV

Ed V.  
Metadata and Knowledge Manager  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Canto DAM"

September 16, 2020

4.0

Simple storage and cataloguing system. Good functionalities. Hits the spot.

Pros

Easy to configure, good reporting and bulk edits. Good interface.

Cons

No taxonomy (parent child relationships) capability for metadata values.

Reason for choosing Canto

Less pushy sales, easier to configure, had better functions

Review Source

SR

Suzanne R.  
Director, Integrated Marketing  
Consumer Goods  
Used the software for: 2+ years

### "Good Product"

November 19, 2020

4.0

Good experience. Use it daily!

Pros

Ease of use. I can export what i need in the file type I want, resize it etc... Search is very easy.

Cons

The person who set ours up wasnt organized so having ti redo a lot but that's not the software's fault!

Review Source

Response from Canto

November 25, 2020

Thanks for the review, Suzanne! We appreciate it!

AKH

Alicia Kalani H.  
Marketing Manager  
Consumer Goods  
Used the software for: Less than 6 months

### "A great platform for storage "

March 3, 2021

4.0

Great customer service and support. The platform is a great solution for many businesses' needs.

Pros

This platform has great features like version control, collections, metadata mapping, metadata import/export, user/admin controls, and much more!

Cons

There are limitations when it comes to customizing fields, exporting metadata, and connecting assets. The platform can be a bit "glitchy"/page often needs a reload when performing intensive tasks.

Review Source

Response from Canto

March 9, 2021

We appreciate this review, Alicia!

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