---
title: "LoyaltyLion Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is LoyaltyLion the right Customer Loyalty solution for you? Explore 19 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/140592/LoyaltyLion/reviews/"
page_type: "reviews"
language: "en"
publication_date: "2026-10-19"
---

LoyaltyLion

4.4 (19)

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Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated October 19th, 2026

# Reviews of LoyaltyLion

Ease of use

4.4

Customer Service

4.2

## Showing most helpful reviews

Showing 1-19 of 19 available reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

R

Reviewer  
Owner / Operator  
Used the software for: 1-3 years

### "Very good loyalty software but could use a few upgrades"

April 3, 2019

5.0

Overall I've been happy with Loyalty Lion. For the price compared to other solutions out there, it can't be beat. Would highly recommend to anyone looking for a loyalty program for their store.

Pros

It's quite easy to use and integrate with BigCommerce. They also have a lot of great features such as points for following on social media, writing reviews, referring friends, etc in addition to points for purchase. They also have a great email platform that sends our emails to customers when they sign up, when they have enough points to redeem a voucher, as well as a monthly reminder to use their points.

Cons

I would like to see an updated user interface. It's showing it's age. I would also like the ability for customers to automatically use their points during checkout (I believe this is available for Shopify but not BigCommerce, which we use).

Review Source

Albert R.  
Customer Service Expert  
Used the software for: 1-3 years

### "Easy to use and efficient loyalty management system"

February 26, 2025

5.0

Overall, the experience was great. The system was easy to use and user friendly.

Pros

Loyalty Lion was great in managing our loyalty system and was very easy to use

Cons

Keeping track of previously used rewards became slightly difficult and convoluted as the amount of rewards redeemed increased

Review Source

R

Reviewer  
College Admission Advisor  
Used the software for: Less than 1 year

### "The scam of optimization"

August 6, 2024

1.0

horrible they helped me to convert money from USD to Bitcoin but ended owing them 1800 dollars by the 5 day

Pros

not much it started out ok but by day 4 they wanted 1800 dollars from me to continue to optimize

Cons

We used their money on the 1st day for a small profit, after that I would get 0 to 40 to optimize, you are required to optimize 2 sets each day. by the 4th day, they asked me to invest $1000, then by day 3 I had to pay 700 dollars to complete the 2nd set of optimization. then on the 4th day, they wanted me to give them $1800 to optimize my 2nd set. that's when I knew they had scammed me

Review Source

R

Reviewer  
Installation Manager  
Used the software for: Less than 1 year

### "LoyaltyLion Roars the Rewards!"

February 27, 2025

5.0

Our overall experience with LoyaltyLion was/is amazing! I would definitley recommend it to everyone!

Pros

I absolutely loved how it was able to be integrated with our existing software.

Cons

The only con we seen, was a one time issue and it was resolved super fast!

Review Source

Ben S.  
Director  
Used the software for: 3-5 years

### "Easy to setup and requires very little attention once the loyalty programs are running"

December 5, 2018

5.0

Loyalty Lion are a great company to work with. They like to keep things simple, as do we, and the approach is working nicely.

Pros

Once setup, this requires very little attention. The integrations are great and admin dashboard is easy to navigate and use. The customer service team are always fast to respond if you ever need them.

Cons

The emails that are sent out from Loyalty Lion out of the box can be basic in appearance, but with the ability to hook up with Mailchimp and Bronto etc. for sending this hasn't held us back.

Review Source

R

Reviewer  
CEO & Founder  
Used the software for: Less than 1 year

### "Incredible Price Structure | Easy to Set-up | Powerful Features | Incredible Customization & Support"

December 20, 2018

5.0

Paid more at the beginnig than with our previous loyalty program (S-Loyalty), but the value was incredible. Customer value went way up, and I was able to see which rewards get used the most, and get a higher Customer Lifetime Value.

Pros

Pricing is incredible for larger companies, and I've compared between Smile.io, Swell, S-Loyalty, and Loyalty Lion. The set up is easy, and integrations available are superb. Plus you can customize rewards to really influence customer behaviors to maximize customer value, either through revenue or engagement.

Cons

Would love if they could have more integrations to other apps, which I'm sure with time they will.

Review Source

R

Reviewer  
Founder & CEO  
Used the software for: Less than 1 year

### "The most powerful one-click integration Rewards program out there!"

December 6, 2018

5.0

I would recommend LL to any Shopify merchant that is looking to get started with a robust one-click integrated Rewards program!

Pros

Thanks to how easy it was to migrate from our old rewards program and simple it was to set up with LoyaltyLion, we were able to launch really quickly and saw an immediate increase in customer engagement and retention!

Cons

The only downside is that we use ReCharge for our subscription platform and LoyaltyLion doesn't integrate too deeply with ReCharge. You can generate ReCharge coupons using LL but you can't reward customers for month after month loyalty.

Review Source

R

Reviewer  
Founder  
Used the software for: Less than 1 year

### "Easy to use and very valuable!"

November 22, 2018

5.0

Competing in the e-commerce space can be difficult so having a really tailored program like this is hugely valuable to ensure customers feel engaged with the brand, and are valued themselves. I look forward to seeing what Loyalty Lion do next.

Pros

I love the customer analytics - particularly that I can see who my most valuable customers are and who is at risk. Also the customisation is brilliant. I was able to design a program that perfectly complements my brand.

Cons

There wasn't anything in particular, I'm pleased!

Review Source

Reggie B.  
Janitor  
Used the software for: 1-3 years

### "Amazing Product - The best Loyalty Rewards Program for Shopify Hands Down"

February 28, 2019

5.0

The on boarding and the setup has been wonderful.

Pros

Easy to install and set up, our customers love it

Cons

I wish they would roll out new features a little faster

Review Source

R

Reviewer  
Digital Marketing Coordinator  
Used the software for: 3-5 years

### "Ancient Nutrition <> Loyalty Lion"

December 5, 2018

4.0

Excellent! Everyone on the LL team is really helpful and responsive

Pros

It is very simple to use and intuitive. We experience very little bugs and get great customer feedback.

Cons

Very little. I would love a more robust reporting suite. Also, the software can be really slow at times

Review Source

Saul @.  
manager  
Used the software for: Less than 1 year

### "The worst Loyalty platform going "

March 27, 2023

1.0

We can't wait to leave. imagine waiting weeks for a reply and when it comes it's conflicting and offers no real help.

Pros

Nothing, any good aspect is destroyed by the pitiful service they provide

Cons

Customer service is non-existent - you get given conflicting info by people that don't care. Not a nice experience

Review Source

R

Reviewer  
Diretor of Operations, Inventory/Design  
Used the software for: Less than 1 year

### "Great on so many levels."

December 7, 2018

4.0

Overall, we have loved it so far have really nailed how to use some aspects of it.

Pros

We like how we can see and interact with our most active customers.

Cons

We're still on the learning curve but it really has been confusing with the time zone settings that are immovable.

Review Source

R

Reviewer  
Manager  
Used the software for: Less than 1 year

### "Easy to use software with an excellent price point"

July 23, 2019

5.0

An awesome software service which will totally overhaul your rewards program and increase repeat customers.

Pros

Really easy to set up and customize your own rewards which is really nice for designing and creating a new loyalty rewards system. Makes it super easy to launch quickly and track and engage with new customers. Very valuable as it can show you which customers are important to your business, and which ones you are losing.

Cons

Can't really find any. For this price point, it's absolutely incredible.

Review Source

Natalie M.  
FOUNDER  
Used the software for: Less than 1 year

### "BEST LOYALTY PROFRAM ON THE MARKET "

March 5, 2019

5.0

Pros

I spent a couple of weeks testing loyalty programs. LoyaltyLion came out on top because of how customisable it is, the customer analytics and refer a friend feature. LoyaltyLion was really easy to setup and once setup it just works. The loyalty emails send automatically and increase repeat purchases. I'm very happy.

Cons

None that I can see. I've been so happy with the service the team provide and the product has helped my business 10 fold.

Review Source

HB

Hannah B.  
Marketing Manager  
Used the software for: Less than 1 year

### "So much easier that I thought!"

August 5, 2019

5.0

Pros

It was really easy to set up the rewards and rules - in fact it was even easier than I expected! It took me a while to notice how simple it all was, I was waiting for the moment of complicated set-up to happen and it never did.

Cons

It would be great to have more features for customising look of the widget and panel - without needed a front-end developer. A few options for icon images, shape of the panel etc.

Review Source

R

Reviewer  
Owner  
Used the software for: 3-5 years

### "Essential product for all businesses to help increase profits."

November 20, 2018

5.0

Pros

I've been using LoyaltyLion for over three years. I love the refer friends feature and the fact I can reward reviews and social followers with points. My customers love it too!

Cons

We all want free stuff but you have to pay for essential quality software like this.

Review Source

R

Reviewer  
Managing Director  
Used the software for: Less than 1 year

### "Good product"

May 16, 2019

5.0

We were looking to increase customer loyalty with a simple to use system in a competitive marketplace. So far so good.

Pros

One of the best, if not the best loyalty software out there. We looked at a few and it's a solid option.

Cons

Not much, seems to work very well overall.

Review Source

R

Reviewer

### "Best loyalty program on Shopify"

May 17, 2017

5.0

I've been using LoyaltyLion for over two years. It's extremely easy to setup and comes fully loaded with features. I'm able to reward purchases as well as social sharing, reviews, visits - pretty much anything. It has delivered significant ROI for my business - I'd recommend it to anyone!

Review Source

VR

Verified Reviewer  
Analista de infraestrutura de TI  
Used the software for: I used a free trial

### "Good Tools"

December 5, 2018

4.0

Pros

Options Price Facilityes Look and Feel Speed

Cons

Only English Time of Propagation learning curve

Review Source

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