Who Uses This Software?

The worlds leading brands (Microsoft, United Airlines, HP, Symantec and RBS) achieve marketing agility by implementing Ensightens single line of code.

Average Ratings

2 Reviews

  • 4.5 / 5

  • 4.5 / 5
    Ease of Use

  • 5 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Free Demo
  • Deployment
    Cloud, SaaS, Web
  • Training
    Live Online
    In Person
  • Support
    Business Hours

Vendor Details

  • Ensighten
  • www.ensighten.com/
  • Founded 2009
  • United States

About Enterprise Tag Management

The Ensighten Agile Marketing Platform lets you fully control the deployment and optimization of your marketing technologies so you can execute any marketing initiative and achieve true 1:1 marketing. Ensighten Manage, a fully integrated Tag Management System (TMS), lets you quickly deploy, conditionally load and enrich any tag from simple conversion pixels to complex analytics and personalization across any channel and device, at scale, while increasing website performance.

Enterprise Tag Management Features

  • A/B Testing
  • Analytics/ROI Tracking
  • Customizable CTAs
  • Drip Campaigns
  • Dynamic Content
  • Landing Pages/Web Forms
  • Lead Scoring
  • Sales Intelligence
  • Search Marketing
  • Segmentation
  • Social Marketing
  • Website Visitor Tracking
  • Channel Management
  • Contact Database
  • Email Marketing
  • Event Triggered Actions
  • Lead Management
  • Multi-Campaign
  • Campaign Management
  • Conversion Tracking
  • Goal Tracking
  • Keyword Tracking
  • Multiple Site Management
  • Pageview Tracking
  • Referral Source Tracking
  • Site Search Tracking
  • Time on Site Tracking
  • User Interaction Tracking

Enterprise Tag Management Reviews Recently Reviewed!

This changes the life of Analytics Developers

Feb 12, 2019

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not

Pros: Ease of using Enterprise Tag Management

Earlier we used JSMD, that was a pain

Even a person with NON Coding background can change/update tags using Ensighten

Adding basic beacons on new pages and Interactions have never been so easy

Cons: There are some issues with Enterprise Tag Management, that some time caused double beaconing in Production.

Also, I have faced issues while setting up test environment using a plugin.

Changes that I have made to test environment are some times reverted and I do not get a prompt as well.

Overall: I work in a Media and Entertainment company and we use it for tagging our page views, videos and user interaction cases. This has proved very handy for us since we started using after getting rid of legacy JSMD technique.

Tag Management Simplified

Mar 11, 2015

4 / 5
Ease of Use

5 / 5
Customer Support

Comments: Ensighten's implementation is straightforward and easy. A single line of code helps to simplify the minefield of web tags when dealing with multiple channels/sources of traffic. The tag management system is robust and covers all of our needs. The greatest upside is the comprehensive analytics and attribution. It is one thing to collect as much data as possible, it is another to weave a coherent picture that allows for actionable analysis. Ensighten has been incredibly fruitful so far. The only downside is that it is not free. But when a system provides this much fruit and support, it's hard to argue the cost.