# Mad Mimi Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Mad Mimi Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more.

Source: https://www.capterra.com/p/140718/Mad-Mimi

---

# 

 Mad Mimi Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Mad Mimi

## What is Mad Mimi?

Mad Mimi is an email marketing software that enables users to create, send, and track HTML email newsletters. The software provides templates, styles, web forms, and deliverability features to help design professional emails, grow subscriber lists, and analyze campaign performance. Mad Mimi aims to make email marketing simple yet powerful.

## What is Mad Mimi used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)

Top alternative

Featured

Overall rating

Based on 55 user reviews

Reviews sentiment

Positive

87%

Neutral

11%

Negative

2%

Starting price

$10

Flat Rate, Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Mad Mimi?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.godaddy.com&name=Mad Mimi)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Mad Mimi

4.3 (55)

VS.

[4.6 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

$10

Flat Rate, Per Month

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (54)

Ease Of Use

4.6 (13,333)

Value For Money

4.4 (47)

Value For Money

4.5 (10,093)

Customer Service

4.4 (38)

Customer Service

4.5 (9,886)

## Mad Mimi alternatives

[4.8 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

Highest Rated

[Gmail](https://www.capterra.com/p/202338/Gmail/)

[4.8 (13,397)](https://www.capterra.com/p/202338/Gmail/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/202338/Gmail/)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

[4.5 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Starting price

$13.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/110228/MailChimp/)

[View all alternatives](https://www.capterra.com/p/140718/Mad-Mimi/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

List Management

4.4 (8)

100.00% of 8 reviewers that rated this feature as important or highly important

Manage contacts across multiple mailing lists

Mobile Optimization

4.6 (8)

87.50% of 8 reviewers that rated this feature as important or highly important

Optimize content to ensure it is easily accessible for mobile users

Contact Management

4.7 (7)

85.71% of 7 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

Reporting/Analytics

4.4 (5)

80.00% of 5 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

CAN-SPAM Compliance

4.5 (4)

75.00% of 4 reviewers that rated this feature as important or highly important

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

Subscriber Management

4.5 (4)

75.00% of 4 reviewers that rated this feature as important or highly important

Add or remove subscribers from mailing lists

Mad Mimi 15 features

Application programming interface that allows for integration with other systems/databases

Track and interpret campaign performance metrics

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

Manage, organize, and store contact information

Process of dividing customers into groups based on common characteristics

Send automated marketing emails based on user actions over a predetermined period

Plan, execute, and analyze email marketing campaigns

Track delivered, received, and opened emails

Tracks metrics that provide insight into how a user interacts with any interface or product

Create landing pages or online forms designed to capture new leads and prospects

Manage contacts across multiple mailing lists

Optimize content to ensure it is easily accessible for mobile users

View and track pertinent metrics to find patterns and gain insights from data

Add or remove subscribers from mailing lists

Set up connections to third-party platforms to improve business processes

Get Advice

We can help you find the software with the features you need.

Features

4.2 (52)

4.2

Based on 52 reviews

## Pricing

Value for money

4.4 (47)

Free Version

[View pricing plan details](https://www.capterra.com/p/140718/Mad-Mimi/pricing/)

Basic

$10.00

Flat Rate,Per Month

It includes:

-   Built-in Storage
-   Custom Designs
-   Custom Styles
-   Custom Webforms
-   Email Marketing
-   Engagement Tracking
-   Third-Party Integrations

Pro

$42.00

Flat Rate,Per Month

It includes:

-   Built-in Storage
-   Custom Designs
-   Custom Styles
-   Custom Webforms
-   Email Marketing
-   Engagement Tracking
-   Third-Party Integrations

Silver

$199.00

Flat Rate,Per Month

It includes:

-   Built-in Storage
-   Custom Designs
-   Custom Styles
-   Custom Webforms
-   Email Marketing
-   Engagement Tracking
-   Third-Party Integrations

Gold

$1,049

Flat Rate,Per Month

It includes:

-   Built-in Storage
-   Custom Designs
-   Custom Styles
-   Custom Webforms
-   Email Marketing
-   Engagement Tracking
-   Third-Party Integrations

Value for money

4.4 (47)

4.4

Based on 47 reviews

## Integrations

[

PayPal](https://www.capterra.com/p/207944/PayPal/)[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[

Wix](https://www.capterra.com/p/169007/Wix/)[

SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)[

QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.4 (38)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.4 (38)

4.4

Based on 38 reviews

## User reviews

Overall rating

4.3

Based on 55 reviews

Filter by rating

5(26)

4(22)

3(6)

2(1)

1(0)

Mentioned topic

Sorted by most recent

JP

Jenny P.

Director

Alternative Medicine

### "Best customer service. Clean lines."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 19, 2024

I always had best customer service. I found it easy to learn and implement the functions.

Pros

best customer service. clean and simple interface and functions.

Cons

There was nothing I liked least. It was all positive.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TC

Taylor C.

Clinical lead

Medical Practice

### "Love Mad Mimi"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

September 8, 2024

Quick and professional looking layouts! Easy to navigate. This program makes my work so much easier!

Pros

Creates appealing layouts that are quick to design and look professional for those of us that arent layout designers

Cons

I really dont have any cons with this program. All positives from me!

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Sr. Publicist

Public Relations and Communications

### "Madmimi is functional"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

3/10

February 2, 2024

I have had them for years and seen them get acquired by Godaddy.

Pros

I like the pictures and the ease of use for the app.

Cons

The pricing is a little high in comparison.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reasons for choosing Mad Mimi

They have a better interface than the other people.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MO

Mehmet O.

Developer

Media Production

### "Madmimi was ideal for us but..."

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

November 28, 2023

If there were not legal obstacles in Turkey, we would have continued to use Madmimi. Due to these legal requirement, we had to switch to a service provider whose servers are located in Turkey.

Pros

Both API integration and panel management were very easy.

Cons

They do not save the data in local servers like Turkey.

Switched from

[MailCamp](https://www.capterra.com/p/197365/MailCamp/)

I don't remember exactly, but price was one of the important factors.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Holonou D.

Gestion de clientèle

Accounting

### "Outils de courrier "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

5/10

July 28, 2023

Pros

Gestion opt-in et opt-outTest sur deux baseAssistance en ligne

Cons

La version gratuite limitéeLes fonctions sont à base des bons forfait

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

HN

Hakim N.

Studio Manager

E-Learning

### "Mad Mimi didn't make it out of the 90's"

2.0

Overall Rating

2.0

2.0

Ease of Use

2.0

2.0

Features

2.0

2.0

Customer Service

2.0

2.0

Likelihood to Recommend

0/10

May 2, 2023

Pros

It's cheap, so it's good for a business that needs to cut costs (and corners).

Cons

It's probably the worst email client I've ever seen. The UI is terrible, and it has literally no features other than sending emails. This might be enough for small businesses who need to save money, however.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AB

Angela B.

Administrator

Marketing and Advertising

### "Email Marketing Made Easy"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

5/10

December 1, 2022

Pros

I love the automation features built in that resends the mail to non-openers.

Cons

There’s nothing I dislike about Mad Mimi

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CM

Cynthia M.

community manager

Real Estate

### "Great for Organizations of All Sizes"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

October 18, 2022

Mad Mimi made it possible for our small nonprofit to keep in touch with our email list, inform them of events, policy changes, new staff members, and other changes that happened, avoid sending to people who unsubscribed, and all while staying on brand and in an easy to read format. Creating newsletters became a joy rather than a chore.

Pros

Our org was small, and a nonprofit to boot. Pricing was ideal for us, and the functionality we got in return was superb. Building a newsletter was too easy! We liked being able to design a master template, and update monthly to stay on-brand without breaking the bank or having to hire an outside firm. Our communication looked professional, and our entire staff could sign on and use it with ease.

Cons

Our least favorite thing about Mad Mimi is they charge per login address. Most of the platforms do this, so we found ourselves leaning on one person to handle the email marketing and newsletters. If we could change one thing, it would be to have at least two log-ins for the price of one, and then pay more if we wanted 3 or more.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Andrew C.

Founder

E-Learning

### "Getting older by the day. "

3.0

Overall Rating

3.0

3.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

6/10

September 11, 2022

What Mad Mimi does well it does really really well... and for a great price. So it's such a pity that 'Go Daddy' shows it no love since acquiring it. Clearly business is business. The pricing is great, the interface is easy, and the emails look great, but it's a dinosaur glaring at a meteor in space... it's just a matter of time.

Pros

Clutter-free, easy to use and a tidy interface. Relatively fast also. The emails look great, a great block editing system.

Cons

Lack of automation and integration. There's been ZERO updates that I recall in the past 5 years using Mad Mimi. It seems that Go Daddy bought them out and they have no plans to update the service in any way. So it really is just a matter of time before it becomes unusable. The complete lack of automation and no new integrations is driving me to look for a new option.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Artist-Facilitator

Health, Wellness and Fitness

### "Mad Mimi was Meh"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

0.0

0.0

Likelihood to Recommend

5/10

August 19, 2022

Pros

It was a decent starter service for when I first started exploring putting together a mailing list.

Cons

They didn't allow much space for storing images to use in the newsletter, and the process of adding images was needlessly difficult.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/140718/Mad-Mimi/reviews/)

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Popular comparisons

[Gmail vs Mad Mimi](https://www.capterra.com/compare/140718-202338/Mad-Mimi-vs-Gmail)

[Mailchimp vs Mad Mimi](https://www.capterra.com/compare/110228-140718/MailChimp-vs-Mad-Mimi) 

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)