# Page 2 | BuzzBoard Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is BuzzBoard the right Sales Enablement solution for you? Explore 143 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/140974/BuzzBoard/reviews

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BuzzBoard

4.3 (143)

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Last updated March 13th, 2026

# Page 2 - Reviews of BuzzBoard

## Showing most helpful reviews

Showing 26-50 of 143 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

KO

Kinney O.  
Sales and Marketing Specialist  
Marketing and Advertising  
Used the software for: 2+ years

### "Recommended for everyone!"

April 24, 2025

5.0

I use it each day to help filter my prospects by vertical and it makes quick work so i can get out of the office and go sell.

Pros

Good at identifying potential leads and sales opportunities. Efficient through the conversion funnel. Personalization makes it mine.

Cons

The initial setup and learning process to be a bit challenging. It can sometimes be slow to load or experience errors when processing data.

Review Source

KR

Kyle R.  
Account Manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Helps generate targeted emails quickly "

November 10, 2024

4.0

Buzzboard definitely helps with sales outreach, it can quickly create templates that a human would need to spend a lot more time on. It's not a perfect tool, though, and can have devastating inaccuracies due to relying on outdated or incomplete sources.

Pros

Allows for quick generation of personalized emails that would take far longer for a human to do.

Cons

The tool isn't perfect and inaccuracies are common.

Review Source

JD

Jennifer D.  
Digital Media Executive  
Marketing and Advertising  
Used the software for: 2+ years

### "Excellent Tool "

September 11, 2023

5.0

I have used it for business analysis and lead generation and it has done everything that I have needed it to!

Pros

Using Buzzbard these last several years has been a game changer. The intel and reporting providing is absolutely essential to what I do!

Cons

I cannot think of anything off hand because all of my needs are satisfied!

Review Source

CL

Chase L.  
Digital Marketing Specialist  
Mechanical or Industrial Engineering  
Used the software for: 1-2 years

### "A Physical for a Website"

February 22, 2019

4.0

This has been a great business tool to communicate with our partners to build better websites and provide a better shopping experience for our homeowners!

Pros

Ease of use when it comes to finding a web page and making a report. Especially the plugin on the browser. Once report is generated, very easy to digest and point out gaps. In the way I use it, i pull thousands of these reports and share with our partners and having an easy, simple, consistent report to walk through makes discussions flow and easier to form a strategy of next steps and how to improve. I approach the discussions saying that this tool is a Physical for your website. It goes through the main aspects and gives scores on how "healthy" it is. You take that information and make your "exercise" routine to target those fatty areas.

Cons

While your able to adjust the scores/wights of the reports, some items effect the overall score even when its not included in the report. And some of those scores are not designed to be used with small websites thus it pulls down an otherwise strong score. Secondly, the online platform search function is finicky and some of the things you'd expect to be able to do/transfer is not possible. Searching by name, adding new prospects and then using those saved searches for your own database of websites to quickly find particular areas to name a few.

Review Source

Ravi R.  
Associate Software Developer  
Information Technology and Services  
Used the software for: 2+ years

### "Positive Energy in team with Information."

January 30, 2018

4.0

The information the product gave us generated many leads and it is helping the organisation to grow. We have a customer friendly interface in the buzzboard. I hope it comes up with new things soon.

Pros

I like the ease of use the best about Buzzboard. It's super user friendly and provides a wealth of information. It's especially helpful in creating a pipeline. I have set up for one of my team to use it and there are positive vibes about the product.

Cons

Not good android experience, It would be nice if there were a little more in depth information on spending levels. I have to make that information for myself using the data.

Review Source

VR

Verified Reviewer  
Integrated Digital Specialist  
  
Used the software for: 1-2 years

### "Software is easy to learn, full of data to share with client and where holes may be, icebreaker"

November 10, 2017

4.0

prospects lists, verticals to go after, scoring system to help identify the lower hanging fruit

Pros

Gives a good starting piece to make an appointment and share with client some holes they have. If they have these holes what others do you have as well and this is a great opening to do a Q&A and uncover more needs.

Cons

Sometimes the data is not always accurate. Sometimes I have had people say they have mobile and the report says they don't. It shows they don't have PPC/Adwords but they do.

Review Source

JO

Josef O.  
Sr. Account Executive  
Marketing and Advertising  
Used the software for: 2+ years

### "JOrnegri BB Review"

August 28, 2019

5.0

I have been a big fan of Buzzboard since we originally test the product in our market. They have made improvements over the years that have added value and made BB an important tool in my toolbox.

Pros

Buzzboard points out areas in a prospect's marketing that needs improvement. The opportunity to assess potential clients needs not helps to guide an initial discovery meeting but it also points out to the client that I have taken time to "do my homework" about their business. I also like the Buzzboard extension on Google Chrome that allows an instant review of a website.

Cons

Prospecting for new leads takes some hands-on time to maneuver efficiently, but this may be a user issue.

Review Source

VR

Verified Reviewer  
Business Analyst  
Computer Software  
Used the software for: 6-12 months

### " Software makes easy track lot of digital information in one location."

January 31, 2018

4.0

Helps with understanding a particular business and their competition.

Pros

It's quick and easy to use and displayed in a way that's easy for our clients to understand. It reports about a given company that gives one a comprehensive report of their Digital Representation.

Cons

Software is slow. Information is sometimes inaccurate. there are a lot of extra steps while building presentations that make it more difficult than it should be.

Review Source

VR

Verified Reviewer  
Digital Marketing Specialist  
Internet  
Used the software for: 1-2 years

### "Great Experience, Valuable Information"

November 2, 2017

5.0

Pros

I like that I can pull all the information I need for my customers in a few easy steps. It allow me to have a basis for our strategy meeting.

Cons

The information can some times be skewed so it presents a challenge when the client disagrees with the information

Review Source

JN

Johnny N.  
Integrated Digital Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Buzzboard is a great tool for an upfront site audit & basic SEM/ display advertising stats. "

November 6, 2017

5.0

Pros

The site audit is the most valuable feature. From meta data to social media interaction it is very detailed with what a site is good at and what it lacks. Being able to pull some of the most popular business listings is an easy avenue to conversation with how a business is found. As a tool, this is a very well rounded service. It doesn't delve too deep in any one direction, but new features are being rolled out to allow this, such as SEM keyword performance and site retargeting pixels. The support team is very helpfl with adding or improving features upon request. This is a must use tool for digital marketers.

Cons

The UI is a bit laggy and sometimes glitchy, but that is understandable considering the amount of processing involved. As long as you have a little patience it is not a dilemma.

Review Source

GC

Greg C.  
Multi Media Sales Account Executive  
Broadcast Media  
Used the software for: Less than 6 months

### "Incredible amount of Information at your fingertips"

May 17, 2023

5.0

I have had other similar tools with other companies but none as complete as Buzzboard

Pros

Prospecting filters so that I know exactly what to focus on when calling.

Cons

Nothing so far that I have found. I’ll let you know if I do

Review Source

KV

Karl V.  
AE  
Broadcast Media  
Used the software for: 1-2 years

### "Game Changer"

August 10, 2021

4.0

My number one pet peeve with any software is intuitive usability. Buzz Board does a really good job of keeping its functionality in the world of normal people and not just code writers.

Pros

This is the first product I have used that actually harvests all the available data on a client's digital foot print. Not only can you research your client but you can run comparisons against their competitors and present both sets of data to your client to help them understand where they are falling short in the digital space. I would highly recommend this resource.

Cons

the software has trouble telling the difference between local and national accounts. If a business has a national website for a local digital storefront, that can create confusion. Some of the terms listed in the in depth reports should have definitions right next to them

Review Source

VR

Verified Reviewer  
Local Sales Manager  
  
Used the software for: 1-2 years

### "What a great tool!"

November 6, 2017

5.0

Pros

Easy to use, informative, easy to understand. Prospecting tool is great! The grading system makes it very easy to show to clients and explain like a "report card"

Cons

On ipad app, several clicks to get to certain screens. Other thing is that sometime not all information can be accurate (for example BB shows no Facebook or YouTube page, but client has one.... same thing happens with mobile optimization from time to time.)

Review Source

WP

William P.  
Senior Media Strategist  
Broadcast Media  
Used the software for: 6-12 months

### "Personal Evaluation of Buzzboard"

September 3, 2019

4.0

It is helpful, but not as efficient as I would like in turning the time I am required to spend entering new prospects into the system into actual strong qualified potential clients.

Pros

It is a good prospect researching tool that give insight into how active prospect is in general as well as digital advertising.

Cons

It raises some issues in the report that we cannot actively help they correct and in some cases delays the sale of the products we do offer. Too often the prospect's competitors report are not accurate or related to the prospects business forcing more work in re-entering valid competitors.

Review Source

VR

Verified Reviewer  
Agency Marketing Sales Partnerships  
  
Used the software for: 2+ years

### "what I enjoy about the platform is the information starts the conversation with a potential client"

November 10, 2017

3.0

lead generation

Pros

Overall display of data is user friendly for even the most unsophisticated user. Also enjoy the pre-load intro letters that a client can receive, again to get the conversation started.

Cons

competitive mix is not "industry" specific so needs to be revised frequently. Also does not seem to pull paid search data if the program is run by a 3rd party. Secondly, still the program struggles at times to actually find a clients website data or business so forces "manual" loading of all information.

Review Source

TS

Tim S.  
MC  
Broadcast Media  
Used the software for: 1-2 years

### "Buzzboard Review"

August 20, 2019

5.0

Use it daily and it helps with good lead generation.

Pros

Easy to use and helps generate good leads. Allows you to know what the business is doing, or trying to do before speaking with them. Helps give proper guidance in a challenging sales environment.

Cons

You need to use it and understand some of the built in limitations. It is not 100% accurate, but nothing is.

Review Source

DS

Donna S.  
Digital Marketing Executive  
Marketing and Advertising  
Used the software for: 6-12 months

### "Overall very good - sometimes the system is slow but I believe that is on our servers' end"

November 2, 2017

4.0

Better information on customer's marketing currently and where I need to take the conversation

Pros

I like the listing claiming and the addition of the Ads or Spyfu-like information. They helps me quickly understand if they are paying for other advertising

Cons

Sometimes I find that it runs slowly, although that may be a function of our computers. The customers tend to get a bit impatient when I am running a live demo so that can be a negative at times. Everything else is as expected

Review Source

BC

Bruce C.  
Senior Media Strategist  
Broadcast Media  
Used the software for: 6-12 months

### "How Did We Sell Before Buzz Board!"

February 22, 2019

4.0

My overall experience has been a pleasant one and I am now spoiled. I would not like to have to do this job without it.

Pros

The information it provides for us on prospective clients. before Buzz Board, you have to check several different sources just to get a fraction of the information you get now with BB. Its a time & life saver.

Cons

The speed at which the program runs. The latest update has improved the speed a lot! I also question some of the profile information as it seems to be inaccurate for some of the clients. I.E. Checking on Law office in Central Florida and some of the competitors that come up are Print Shops. Hurry up on the update for iPad and Apple products!

Review Source

MM

Mark M.  
Media Consultant  
Broadcast Media  
Used the software for: 6-12 months

### "Media Consultant"

May 6, 2021

5.0

Easy to use and integrates with my CRM allowing me to move faster and have meaningful conversations to garner more appointments.

Pros

Recommendations from Buzzboard are an excellent starting point for conversations with potential clients. You can do a quick deep dive into their digital marketing presence and uncover problem areas allowing you to recommend targeted solutions.

Cons

You do need to verify the accuracy of the platform because the information is not always 100% accurate.

Review Source

EJ

Erik J.  
Senior Digital Strategist  
Broadcast Media  
Used the software for: 1-2 years

### "Buzzboard Review "

August 27, 2019

4.0

I have been pleased with my experience overall. It is fairly easy to use and navigate. However the data is not always correct, and when presenting to a client , accuracy is key.

Pros

The google Chrome extension and Detailed reports.

Cons

The inadiquicies when pulling the facebook data from clients. Many times it is inaccurate.

Review Source

CC

Christine C.  
Digital Account Executive  
Marketing and Advertising  
Used the software for: 6-12 months

### "Generally ok"

November 2, 2017

3.0

Its very easy to log into. I can navigate easily through the different options that are displayed and its pretty accurate. If its not accurate I am able to update information. I also like how I am able to put in a random potential clients into the system and it generates a new profile that I can sync with another data system we use known as Base. Normally its automatic but if not again I can sync it. Sometimes its a little slow and gets locked up be with contact customer service who attempts to help

Pros

Navigate through system easily. Can see past notes and can edit customer information should it be incorrect

Cons

Freezes. Sometimes for hours. When it comes to making customer service aware there is always no work around which can be frustrating

Review Source

VR

Verified Reviewer  
Media Strategist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Honest Buzzboard"

August 27, 2019

4.0

Pros

The ability to view insights about the industry and HR information.

Cons

What really isn't speaking to each other is when the Buzzboard score is one and when you ad the same business as a competitor it changes that score.

Review Source

LH

Leslie H.  
Media Strategist  
Online Media  
Used the software for: Less than 6 months

### "Buzzboard Blues"

August 20, 2019

3.0

My overall experience is that I wish it gave me a contact name and email address along with a company. Buzzboard can easily partner up with many different companies that already supply this information.

Pros

It's easy to use and gives me a good picture of a company's digital presence in their market. I like the information on Multiscreen- Local Business Presence, Advertisers, Keyword Analysis, Social Media Presence and Content Analysis.

Cons

The competitors feature is useless as the 20 mile radius to too far and gives me competitor companies outside the market of the company that I looked up. Also, there is a lot of information that is never used such as the SEO Analysis. Lastly, it takes too long for Bussboard to populate its home screen. One more thing, it should be easier to find my saved searches.

Review Source

EG

Erica G.  
Owner  
Marketing and Advertising  
Used the software for: 2+ years

### "The Support"

May 13, 2020

4.0

My experience has been great! The customer service team is AMAZING. They have so far as to send me leads during this trying time.

Pros

I love the data in this software! It is detailed and shows pain points where improvement is needed. It helps the client to see where solutions can be used.

Cons

Please bring back the ROI tool, it helped me close so many deals and helps the client to understand that digital advertising is an investment not an expense.

Review Source

VR

Verified Reviewer  
Founder  
Media Production  
Used the software for: 6-12 months

### "A simplified Salesforce"

May 29, 2018

3.0

Pros

Buzzboard provides a very good funnel for you to drive more sales using data science which is rather efficient.

Cons

You will feel that at times, Buzzboard can cost more than the value it brings you and your company. It gets a little getting used to and will take you time to understand how everything works.

Review Source

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