# Countly Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Countly Software - reviews, pricing plans, popular comparisons to other Web Analytics products and more.

Source: https://www.capterra.com/p/140992/Countly/alternatives

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# 

 Countly Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Countly

## What is Countly?

Countly is a privacy-first, AI-ready analytics and customer engagement platform designed for organizations that demand full data ownership. Unlike traditional SaaS analytics tools, Countly allows you to deploy on-premises or in a private cloud, providing complete control over your data, compliance, and security. Teams use Countly to understand user behavior, optimize product experiences, and automate customer engagement, all in real time and across every device and channel. With flexible tracking, customizable dashboards, and a modular architecture, Countly scales with your product, ensuring long-term autonomy without vendor lock-in. Built for privacy. Designed for flexibility. Ready for AI-driven innovation.

## What is Countly used for?

[Web Analytics](https://www.capterra.com/web-analytics-software/)[Mobile Analytics](https://www.capterra.com/mobile-analytics-software/)[Product Analytics](https://www.capterra.com/product-analytics-software/)

Overall rating

Based on 19 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Contact vendor  
for pricing

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Countly?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://count.ly/&name=Countly)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Countly

4.6 (19)

VS.

[4.7 (260)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/)

Starting Price

Contact vendor

Starting Price

$39

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (19)

Ease Of Use

4.6 (42)

Value For Money

4.7 (17)

Value For Money

4.6 (30)

Customer Service

4.9 (18)

Customer Service

4.7 (25)

## Countly alternatives

[4.3 (329)](https://www.capterra.com/p/119119/Domo/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

[Heap](https://www.capterra.com/p/147216/Heap/)

[4.5 (42)](https://www.capterra.com/p/147216/Heap/reviews/)

Starting price

$24000.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/147216/Heap/)

[Fullstory](https://www.capterra.com/p/153721/FullStory/)

[4.6 (67)](https://www.capterra.com/p/153721/FullStory/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/153721/FullStory/)

[Smartlook](https://www.capterra.com/p/164713/Smartlook/)

[4.7 (136)](https://www.capterra.com/p/164713/Smartlook/reviews/)

Starting price

$55.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/164713/Smartlook/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Activity Tracking

4.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Track and document all activities across devices, networks, and other systems

Alerts/Notifications

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Conversion Tracking

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Data Import/Export

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Import and export data to and from software applications

Reporting/Analytics

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

Reporting & Statistics

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Countly 69 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

System alerts about the need to escalate an issue or request

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Set-up notifications and alerts for mobile apps.

Monitor the usage of assets, such as equipment, tools, software, etc., throughout their lifecycle

Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws

Verify the identity of users/devices to enable secure access

Create backups and provide methods to recover deleted/lost data

Track visitors'/audience's responses across web pages and other optimized content

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Analytics that breaks the data in a data set into related groups/categories.

Track and manage adherence to policies for any service, product, process, or supplier

Manage, organize, and store contact information

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Process of dividing customers into groups based on common characteristics

Add customized logos and colors to align with company branding

Alter the layout and content of reports

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Creation and customization of dashboards

Import and export data to and from software applications

Protect sensitive data for digital privacy

Graphical representation of data

Tracks metrics that provide insight into how a user interacts with any interface or product

Predefined actions automatically performed on the occurance of specific events

Method of analysis that visualizes the series of events that lead towards a defined goal.

Geographic location of visitors determines behavior of the software

Establish measurable goals and objectives and track their progress over a specific period of time

A visual display that uses a color spectrum to show how visitors interact with areas of a web page

Track user activities and events within an application.

Quantifiable metrics to track objectives, gauge milestones, and evaluate the success of a particular activity

Track and monitor a specific set of keywords

Observe and track the demand, usage, progress or quality of a system, product, or user

A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey

Manage and support multiple languages

Schedule when notifications are sent

Generate and store passwords in an encrypted database and assist in retrieving lost or forgotten passwords

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Monitoring and measurement of relevant metrics to assess the performance of IT resources

Adjust communications based on previous interactions or personal preferences

Streamlining repetitive tasks and activities through automated and predefined workflows

Capture, organize and track product-specific data and information in a centralized location

Trigger clickable pop-up messages

Analyze and gain insights into data in real-time

Receive data and information in real time

Active monitoring of systems, applications, or networks

Notifications that are delivered to users as soon as an event occurs

Active reporting of data and metrics

Log and store the source of contacts/leads

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Measures the retention rate and satisfaction of customers.

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Search and filter data across systems to locate required information by entering keywords or certain criteria

Manage and control the security aspects of an organization's digital assets, resources, and operations

Allow users to access multiple services after entering their login credentials once

Set-up SMS-based notifications and alerts for mobile devices.

Track the amount of time users spend on websites

Track and interpret metrics on the usage of company resources

Monitor user activity through engagement methods

Track visitors and purpose of visits

Interact with data visualization elements, such as charts and graphs, to drill down into data

Graphical representation of data or processes

Collect and analyze traffic data about website visitors

Track and analyze information regarding website visitors

An extended application or connector that enables users to perform additional services with their current set of tools

Get Advice

We can help you find the software with the features you need.

Features

4.4 (19)

4.4

Based on 19 reviews

## Pricing

Value for money

4.7 (17)

### Starting price

Contact vendor  
for pricing

Free trial  
available

Value for money

4.7 (17)

4.7

Based on 17 reviews

## Integrations

[

Adjust](https://www.capterra.com/p/156559/Adjust/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (18)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (18)

4.9

Based on 18 reviews

## User reviews

Overall rating

4.6

Based on 19 reviews

Filter by rating

5(14)

4(3)

3(2)

2(0)

1(0)

Mentioned topic

Sorted by most recent

ME

Mertkan E.

Web Platforms Supervisor

Banking

### "Mertkan Elpeze"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 10, 2022

Pros

Thanks to Countly, we can perform reporting and analytics processes quickly.

Cons

Administration panel should be simplified a little more.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MÇ

merve c.

Marketing Communications and Web Platforms Management Unit Head

Banking

### "Happy with Countly"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

August 10, 2022

Pros

user friendly, good customer service...

Cons

there are always some bugs in the application:)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

EÖ

Emre O.

CO-FOUNDER

Education Management

### "BAD UX & SYSTEM PERFORMANCE vs GOOD REPORTS"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

August 9, 2022

Page load speed is deficient. It is challenging to get the result of complex queries. For some months, we experienced data loss because the system crashed.

Pros

User behavior analysis is the powerful side of County.

Cons

low user experience and system stability.

Alternatives considered

[Amplitude](https://www.capterra.com/p/158741/Amplitude/)

Reasons for choosing Countly

A Turkish company & Ability to store information on our own server & price

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

PG

Paulius G.

Software Architect

Financial Services

### "Best platform available for on-premise mobile and web app analytics"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 30, 2020

It's been a fantastic solution and platform for our mobile and web applications. Provides important metrics and data we need to understand how apps are being used, helps use prioritise and see health of our features. Has an overwhelming amount of features available for on-premise access with full data ownership and control, something that is rare in current Cloud focused times. A significant noticeable characteristic of the company is their engaging enterprise customer support, which is always ready to help with questions and challenges, as well as inform about upcoming features.

Pros

On-premise deployment option. Significant amount of features, controls and options to customise the platform. Push notifications management. Raw data access and performant APIs. Wide variety of analytics tools to work with data. User profiling with custom attributes. Privacy and compliance controls. World class customer support and relationship management.

Cons

Dashboards customisations Cross-app data overviews and data aggregation in graphs Upgrade process could be smoother and easier to automate

Switched from

[Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)

The platform was very unintuitive to on-board the applications and include into light way approach of development workflow.

Reasons for choosing Countly

Countly had far more features, more intuitive UI, full API support and raw data access, as well as more competitive and adjustable pricing model for our needs.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Zeynep Meric U.

Marketing Manager

Computer Software

### " A very cost-effective and comprehensive analytics platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 17, 2020

Great to boost customer engagement and retention. Can seem complicated at times but their support is excellent and quick to respond.

Pros

Push notifications and User profiles - These features have improved our customer engagement activities and boosted retention. They also have a number of custom plugins which we add as per our teams' analytics requirements. Much more cost-effective than going for a standardized solution from others, especially with the features that different teams can use.

Cons

Documentation is a bit complicated and can be easier.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MD

Murat D.

CEO

Computer Software

### "Excellent detail in data and data-privacy focused"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 12, 2020

Perfect solution to get detailed customer and product data without worrying about data privacy issues thanks to their self-hosted option.

Pros

The detail in Countly's data is great. The drill and segmentation features make it easy to get the right data without the complications. The feedback and user profiles features have been great to understand our customers in a lot of detail and shape the product to meet their expectations.

Cons

Occasionally ran into event tracking issues, but nothing that a quick response from their customer support team didn't resolve.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Product Owner

Information Technology and Services

### "Comprehensive Analytics for our Mobile Apps"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

September 18, 2020

Thanks to Countly we finally have insights on how users are using our applications allowing us to improve the user experience and improve the retention.

Pros

Possibility to track multiple Mobile and Web Apps, scale wit huge number of users, a lot of features useful to understand the behaviour of your users (Messaging, A-B Testing, remote config, ...). Support ist first class, they answer in no time!

Cons

Documentation could be better (e.g. use cases, tutorials), is not always easy to navigate it, but they are happy to answer to all your questions!

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

RA

Renan A.

Digital Expert

Banking

### "A good tool with pros that outweigh the cons"

3.0

Overall Rating

3.0

3.0

Ease of Use

2.0

2.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

September 3, 2020

Pros

\- Support is fast, attentive, professional, and available in different channels - Scalable & customizable in several aspects - GDPR compliant - Several plugins and SDK can support a wide range of use cases - Self host possibility (100% data ownership) - Effective in tracking the user journey

Cons

\- The UI is unintuitive - Although it is a web and mobile analytics tool, it lacks omnichannel functionalities - The documentation can be hard to navigate through (specially from a business perspective) - You learn more from competitors\` video tutorials than Countly\`s - Automated reports are not optimal

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

LL

Leon L.

Software Engineer

Entertainment

### "Powerful Analytic"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

5/10

August 18, 2020

Pros

It shows the device profile accurately and the event segmentation is flexible to customize your needs.

Cons

The events count is incorrect occassionally.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SD

stephen d.

Technical Delivery Manager

Telecommunications

### "Count.ly is great"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 7, 2019

Pros

Lots and lots of deep data for your to peruse. There is so much in there we haven't scratched the surface yet. Looking forward to digging into customer usage patterns, device usage, etc.

Cons

no issues so far. support did a great job if we needed any help or questions.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/140992/Countly/reviews/)

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