Who Uses This Software?

Brands & agencies


Average Ratings

16 Reviews

  • 4 / 5
    Overall

  • 4 / 5
    Ease of Use

  • 4 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Free Demo
    Yes
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours

Vendor Details

  • Quantcast
  • www.quantcast.com/
  • Founded 2006
  • United States

About Quantcast

Advertising that acts on real-time audience profiles. Quantcast Advertise works for all your campaign needs, on all the platforms your audience is on and in many countries around the world.


Quantcast Features

  • Campaign Management
  • Collaboration
  • Document Management
  • File Sharing
  • Project Management
  • Task Management
  • Time Tracking

Quantcast Reviews Recently Reviewed!


Quantcast Is An Incredible Programmatic Display & Retargeting Partner

May 09, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: We love that Quantcast has a depth of knowledge in the direct response space, can easily and quickly set up our campaigns, and always responds to our concerns.

Cons: My only concern about Quantcast is its increasing cost. Increasing costs reduce the opportunities we have to work with Quantcast.

Overall: We realize the benefits of strong performance direct response campaigns from a wide variety of clients.

Quantcast Measure and advertising platform is one of the most trusted platforms we use.

Jan 11, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: The amount of data collection and segmentation within your website is very powerful. Not only should every marketer know about quantcast but should be a procedure to look at data before any integration of campaigns.

Cons: I would like to see more data segmentation and more access to case studies in their archives. Their academy for RTB is outdated.

Overall: ROI increases

Quantcast Measure, analytic tool and it offers audience measurement solution

Sep 13, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality
Likelihood to Recommend: 8.0/10 Not
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Pros: Besides classic measurements such as traffic, frequency, demographics and geography this service offers some new interesting reports. These reports are about shopping interests, media interests, business and occupation of your customers. It gives you more information of your customer's preferences. Also as a different product it has "Quantcast measure for Apps". This service provides you with free tracking of mobile application usage of iOS and Android devices. This service also has different kind of reports. They include the following information: app traffic, site visit frequency, app version, top countries where app used and much more. The installation is easy.

Cons: Interface could be more "user friendly", i've got confused with it, mostly in the beggining of usage.

Great (free) insights into your website visitors

Mar 15, 2018
4/5
Overall

4 / 5
Ease of Use

3 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Comments: As Quantcast Measure is free to implement and use I really can't think of any 'cons'. It's very comprehensive and can help to power your online campaigns - especially your paid advertising campaigns.

Pros: It's free to use and setup. You can add multiple websites via the main platform, meaning you can quickly switch between sites. Quantcast Measure is a measuring platform that powers the advertising part of the tool (this requires paid-for advertising). It provides a really great breakdown of your website visitors by location, along with multiple data points such as interests, financials and other typical demographic information. If you're looking to find out more about your website traffic then this is a very helpful tool.

Capterra loader

Good publicity in real time

Oct 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It is a very well developed software to carry out advertising campaigns on websites, it is intuitive and beneficial, the results after using it are incredible. Make reports that allow you to see results, quick change of campaign and with good customer service.

Cons: At first it was a bit confusing, it is not easy to manage its interface when you are a beginner, but doubts are solved quite quickly and whenever you need them your customer support can help you better understand how to use it.

Capterra loader

For the most part our experience has been great. Our new reps are great.

Feb 22, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Value for Money

Pros: The customer service is generally good and the data that's available is also beneficial. The team is pretty thorough in explaining what they do and how it works.

Cons: We saw some poor performance a few years ago with the old team which caused us to pause our accounts. However, it looks like things have restructured a bit so we're open to testing again in the future.

Developer API is closed and zero support for Dev Community!

Oct 18, 2017
1/5
Overall

1 / 5
Ease of Use

1 / 5
Features & Functionality

2 / 5
Customer Support

1 / 5
Value for Money
Likelihood to Recommend: 1.0/10 Not
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Cons: Yet when it comes to allowing the same developers access to their API at, which is, in fact, open but completely useless. After waiting a week for access I was quickly told developers are no longer granted access and quickly funneled into a buy scenario. I am a developer I do NOT need a demo of an API. I am a DEVELOPER wishing to access developer.quantcast.com. I am NOT an ENTERPRISE nor do I need enterprise offerings. Plus they allow developer registration, collect emails, provide account access. They simply never approve your account.

easy tool for advertising campaigns

Sep 06, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 9.0/10 Not
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Pros: it is easy to use Quantcast for our advertising campaigns

is an excellent measurement platform that drives the advertising part of the tool that requires paid advertising.

Cons: so far I could not find any against, it is a complete software that really helps us in our advertising campaigns.

Valuable demographics and audience insights

Apr 10, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I like that the audience is split up into areas of interest and I like that I can group all my web assets into a huge network.

Cons: I'd like to see more case studies and more in-depth insights. I'd also like to see conversion events and better integration with the popular CMSs out there.

excellent advertising platform

Sep 07, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 9.0/10 Not
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Pros: a simple tool, it collects a quantity of data that can be used to carry out our advertising campaigns.

Cons: sometimes it does not show the data of a marketing area, it is a minimum detail to correct

Mar 21, 2016
4/5
Overall

Great alternative to mobile and web metrics

Oct 16, 2017
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

3 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Easy to use dashboard with huge data insights of your website. They compare your website traffic and demographics with national averages.

Cons: Would love to see how I compare to the competition. Data at times seems very generic or not available for our marketing area.

Overall: Lots and lots of data!

Great experience working with the software and the team

Feb 07, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Ease of use, organization of tools within the platform and great customer service when help is required

Advertising analysis and demographic tool

Mar 31, 2018
4/5
Overall

4 / 5
Ease of Use

3 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money

Pros: Free to use and easy to see demographic and segmentation data for multiple websites, plus they are always improving and they can compare your performance to national averages.

Cons: The data could be given for longer time periods and could have more info on cross-platform usage, but for free software this isn't that big of a deal

A decent simple to use tool for understanding audience advertising

Mar 07, 2018
4/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

3 / 5
Value for Money

Pros: Ease of use with a lot of deep data behind the tool, great customer service and the ability to do basic competitive benchmarking.

Cons: Data is only available in 30-day increments and they have only the basic app data on demographics and cross-platform usage.

May 08, 2017
3/5
Overall