# Quantcast Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Quantcast Software - reviews, pricing plans, popular comparisons to other Brand Management products and more.

Source: https://www.capterra.com/p/141438/Quantcast/pricing

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# 

 Quantcast Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Quantcast

## What is Quantcast?

Advertising that acts on real-time audience profiles. Quantcast Advertise works for all your campaign needs, on all the platforms your audience is on and in many countries around the world.

## What is Quantcast used for?

[Advertising Agency](https://www.capterra.com/advertising-agency-software/)[Marketing Planning](https://www.capterra.com/marketing-planning-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)

Overall rating

Based on 22 user reviews

Reviews sentiment

Positive

86%

Neutral

5%

Negative

9%

Contact vendor  
for pricing

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Quantcast?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.quantcast.com/&name=Quantcast)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Quantcast

4.2 (22)

VS.

[4.6 (117)](https://www.capterra.com/p/173311/Adalysis/reviews/)

Starting Price

Contact vendor

Starting Price

$126

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.2 (20)

Ease Of Use

4.3 (68)

Value For Money

4.4 (14)

Value For Money

4.3 (65)

Customer Service

3.9 (14)

Customer Service

4.7 (65)

## Quantcast alternatives

[4.5 (13,544)](https://www.capterra.com/p/184581/Asana-PM/reviews/)

Starting price

$10.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[4.6 (2,315)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting price

$139.95

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

Highest Rated

[4.6 (5,720)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.4 (2,883)](https://www.capterra.com/p/76113/Wrike/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/141438/Quantcast/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

API

4.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Application programming interface that allows for integration with other systems/databases

Campaign Management

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Consent Management

Manage user consent requests and documents

Content Management

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Quantcast 12 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Manage user consent requests and documents

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Process of dividing customers into groups based on common characteristics

Add customized logos and colors to align with company branding

Collect and maintain structured information that describes data or content

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Interact with data visualization elements, such as charts and graphs, to drill down into data

Get Advice

We can help you find the software with the features you need.

Features

4.2 (20)

4.2

Based on 20 reviews

## Pricing

Value for money

4.4 (14)

### Starting price

Contact vendor  
for pricing

Free trial  
available

Value for money

4.4 (14)

4.4

Based on 14 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

3.9 (14)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

3.9 (14)

3.9

Based on 14 reviews

## User reviews

Overall rating

4.2

Based on 22 reviews

Filter by rating

5(11)

4(8)

3(1)

2(1)

1(1)

Mentioned topic

Sorted by most recent

JK

James K.

Manager

Marketing and Advertising

### "Great Advertising Platform that Drives Results"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

October 1, 2025

Pros

Great advertising platform that drives actionable results through strong data analysis, ease of use AI, and a great customer support team

Cons

Quantcast is a great platform, some of the weaker features are around measurement beyond conversion solutions, such as looking at brand impact

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

BC

Brian C.

Publisher

Newspapers

### "Invaluable audience analysis"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

1.0

1.0

Likelihood to Recommend

10/10

January 25, 2021

I have sold hundreds of thousands of dollars worth of advertising using their data.

Pros

I know more about my readers than ever before, and I know it's accurate.

Cons

Could use some more info on them, but that's always the case,

Reasons for choosing Quantcast

Better data, better price (free)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

IG

imedo g.

telemarketing representative

Telecommunications

### "Quantcast "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

June 25, 2020

Pros

Very optimized AI, helps with decision making and scoring. Does great with branding campaigns.

Cons

we had some difficulties with integration to other marketing platforms.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

SE

Sarah E. B.

Government Management Consultant

Defense & Space

### "Quantcast is essential for a good marketing campaign "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

September 16, 2019

Quantcast offers the user a complete mastery of marketing processes, ranging from data collection (in the case of market studies) to the execution of marketing campaigns via email. With quantcast you can make quite detailed follow-ups of the return on investment, the profiles of each client, and much more. The negotiation that was carried out with quantcast was a resounding success for both parties, we are satisfied with your comfortable process. I do not know how they presented mishaps during the agreements of the saying. The platform has shown to have a quite correct and functional deployment. It is very adaptable for any type of cellular devices as well as for laptop. Quantcast He has shown us a quality in his incomparable service. The functions that quantcast allows us are excellent for the development and correct management of our company. It has fascinated us.

Pros

Quantcast creates detailed reports on the figures of our marketing campaigns. These can be exported in different formats, and in this way create advertising that acts in real time on the profiles of the chosen audience. Quantcast also serves to create content diagrams about the performance of those campaigns. We recommend it for the facilities it offers when managing marketing plans. Thanks to quantcast our advertising is much better programmed. Its use is highly recommended to apply professional retargeting strategies in a short time, and to create easily accessible reports on these strategies.

Cons

The platform limits the work too much when it comes to sharing information about the advertising campaigns to other members of the work team, since the reports can not be sent directly. First they must be exported, in order to be sent or uploaded to the cloud from an external platform. Neither creates projects to work with campaigns, nor tasks within them.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Michelle M.

Digital Marketing Consultant

Marketing and Advertising

### "Baseline Audience Insights Needed For Any Web Site"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

April 24, 2019

I've been recommending and installing Quantcast for my clients and customers for over a decade. The fact that this tool has remained in effect that long gives this tool a massive wealth of data upon which to base the characterizations of your site visitors. If you're new to site visitor behavioral study, you should learn to use Quantcast.

Pros

I like the fact that the tracking and analysis of Quantcast is free. Make no mistake, they use the information gathered from your web site for their own purposes as well, but that's what makes the analysis of your audience so much more effective. Combining Quantcast behavioral data with a good understanding of technographic profiles can give you a strikingly clear picture of your web site audience.

Cons

In order to take full advantage of its capability, you can't just rely on the standard copy and past code snippeet - you need to customize your code. Sometimes, it's hard to find the information you need to customize the code for Quantcast and when you do find it, it can be hard to interpret the instructions if you aren't HTML literate.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Senior Media Strategist

Marketing and Advertising

### "Quancast Review"

2.0

Overall Rating

2.0

2.0

Ease of Use

2.0

2.0

Features

2.0

2.0

Customer Service

5.0

5.0

Likelihood to Recommend

4/10

March 27, 2019

Pros

The customer service is great, our Account Manager is super friendly, responsive, and a great person overall.

Cons

The platform itself and the capabilities are not great. We've tested quantcast a few times and results are always really low compared to other programmatic vendors.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Luis Enrique A.

Editor

Newspapers

### "Good publicity in real time"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 19, 2018

Pros

It is a very well developed software to carry out advertising campaigns on websites, it is intuitive and beneficial, the results after using it are incredible. Make reports that allow you to see results, quick change of campaign and with good customer service.

Cons

At first it was a bit confusing, it is not easy to manage its interface when you are a beginner, but doubts are solved quite quickly and whenever you need them your customer support can help you better understand how to use it.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Director of Product Management

Information Technology and Services

### "Quantcast Measure, analytic tool and it offers audience measurement solution"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

September 13, 2018

Pros

Besides classic measurements such as traffic, frequency, demographics and geography this service offers some new interesting reports. These reports are about shopping interests, media interests, business and occupation of your customers. It gives you more information of your customer’s preferences. Also as a different product it has “Quantcast measure for Apps”. This service provides you with free tracking of mobile application usage of iOS and Android devices. This service also has different kind of reports. They include the following information: app traffic, site visit frequency, app version, top countries where app used and much more. The installation is easy.

Cons

Interface could be more "user friendly", i've got confused with it, mostly in the beggining of usage.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

VC

vivia carolina l.

Psychologist Specialist in Senior Management and Occupational Risk Management

Logistics and Supply Chain

### "excellent advertising platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

September 7, 2018

Pros

a simple tool, it collects a quantity of data that can be used to carry out our advertising campaigns.

Cons

sometimes it does not show the data of a marketing area, it is a minimum detail to correct

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CS

cielo s.

International Business Administrator

Accounting

### "easy tool for advertising campaigns"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

September 6, 2018

Pros

it is easy to use Quantcast for our advertising campaigns is an excellent measurement platform that drives the advertising part of the tool that requires paid advertising.

Cons

so far I could not find any against, it is a complete software that really helps us in our advertising campaigns.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/141438/Quantcast/reviews/)

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