# Page 2 | CallRail Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is CallRail the right Call Tracking solution for you? Explore 173 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/141829/CallRail/reviews --- CallRail 4.5 (173) [View alternatives](https://www.capterra.com/p/141829/CallRail/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 31st, 2026 # Page 2 - Reviews of CallRail ## Showing most helpful reviews Showing 26-50 of 173 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use DV David V. Lead Developer Information Technology and Services Used the software for: 6-12 months ### "Great Lead Attribution and Lead Tracking" November 15, 2025 5.0 Overall it's a been a positive experience and we have continued to increase our use of CallRail over this last year and expect to increase our usage in the coming year. Pros CallRail gave us a tremendous leg up in lead attribution and provides a great return of value for the cost of this software. It's helped our clients optimize landing pages and their sales funnels. Cons Teaching other team members and sharing account access has been a little difficult, also generating reports can be challenging. Review Source GL Gabriel L. Marketing Marketing and Advertising Used the software for: I used a free trial ### "Stay away - lot of glitches" September 10, 2024 1.0 Très ordinaire … problème de connection et d’intégration partenaires, customer service lent et ils trouveront toute sorte de raison de ne pas pouvoir vous aider Pros Intégration Facebook Ads (qui ne fonctionne pas) Cons Beacoup de glitches dans l’application. Third-party integrations qui ne fonctionne pas Review Source VR Verified Reviewer Marketing Coordinator Construction Used the software for: 6-12 months ### "CallRail: Call Recording That Just... Works." December 6, 2022 5.0 CallRail allows us to track conversions from our ad campaigns more effectively, with greater precision, and with more analytic data than would otherwise be possible. CallRail's customer service is excellent, and they walk you through the setup process and tailor it to your needs as a company. Pros CallRail's best feature is the ease of use after it is set up. We use it for two things: call recording and conversion tracking, and while there is a host of other features that CallRail offers, I have only used these two features. They work smoothly with our other systems (Google Ads and our phone provider) and we have had no issues in the time I have used it. Cons The ability to choose a custom phone number rather than having them assigned as an add-on to the base package would be excellent. This is the only feature that is not currently provided in the product that my company would use, if it were available. Reason for choosing CallRail Ease of use Review Source MB Morgan B. Director of Operations Marketing and Advertising Used the software for: 1-2 years ### "Great for small business!" February 12, 2024 4.0 CallRail is a great place to start. I wish they were more flexible in their options as businesses grow though. Pros CallRail is simple to use and setup! It's not safisticated enough for large brands but for a small business it's a great place to start! Cons There are no texting features available and the plans cannot scale past a certain growth point. Review Source MM Mike M. HR Manager Used the software for: 1-2 years ### "Ultra-Powerful Call Tracking & Management" March 14, 2018 5.0 We really value CallRail for all that it has enabled us to do with our company numbers. It allows us to gain valuable insights every day and the options seem to keep expanding, which is great. Check it out if you need a high-level call and number management system. It's perfect for companies looking to understand their data and grow. Pros CallRail is an immensely powerful platform from which to manage tracking numbers, get analytics about call volume and type, and so much more. It's actually hard to know where to begin in describing the positive elements because there are so many. We use the system to manage internal lines, as well as those for our clients, and we've greatly enjoyed our experience over the last couple of years. It's very easy to set up individual silos and see statistics on calls, texts, unique callers, and so forth, but the options go pretty far beyond those basics. There's a really nice reporting area that breaks the calls down into acquisition and behavior (each of which contain multiple additional segmentation options), for starters. CallRail also integrates with Facebook, Google Analytics / AdWords, Wordpress, and a bunch of others. There are tools to set up call forwarding based on time of day and other metrics, too. The overall feature set is immense and we've had a lot of success both internally and externally from using the system. Cons We haven't experienced many negatives. The system works as it should without issue, for the most part. Sometimes the number of features and available options can be slightly overwhelming, but the layout is fairly intuitive. Review Source VR Verified Reviewer Data Analyst Marketing and Advertising Used the software for: 2+ years ### "A Superb Call Tracking Tool" August 28, 2021 5.0 Pros CallRail comes jam-packed with several key features, such as call tracking, call routing, call recording, lead and conversion tracking, and an excellent reporting functionality so you can track key metrics across accounts. Cons CallRail's native integrations with many reporting platforms (Databox and NinjaCat) isn't particularly robust. For agencies who want to keep their reports in one place/platform, it can be a bit frustrating to have to export reports from CallRail and repurpose them. Switched from [CTM](https://www.capterra.com/p/152004/Call-tracking-software/) CallTrackingMetrics was extremely expensive. Review Source VR Verified Reviewer Account Director Marketing and Advertising Used the software for: 2+ years ### "Best call tracking software available" June 23, 2022 4.0 Overall I'd say this is the best call tracking software a marketing agency can use for their clients. Pros Callrail is easy to use, easy to integrate with reporting software and easy to track what calls come from what source. It's great for all of our clients and with the main dashboard allows easy use. Cons You have to contact customer support to set up more than one website pool but they do reply fast. Review Source SW Spencer W. Founder & Principal Strategist Marketing and Advertising Used the software for: 2+ years ### "We use this everyday, its a requirement for most clients. " June 8, 2017 5.0 Results.... Pros As an agency that's built its client list around Search Advertising expertise, we long struggled with ways to coach our small to medium-sized clients on the importance of lead scoring. When we discovered CallRail, it was almost like someone had purposefully designed a tool to permanently end our struggles. With CallRail, all of the minutiae of call tracking and scoring is handled by an easy and intuitive system. The options are right there for scoring and playback is as simple a process as could have been created. Seriously, the controls are large, pronounced, and impossible to misinterpret. That's good UX right there. Now, we have a system that allows our clients to exercise Quality Control and gives us the data we need to prove ROI to clients who have a hard time making the connection between lead generation and closing the deal. After all, as a Paid Search agency we can only deliver the leads, we can't close them. So, we recommend CallRail to every single client we have ' no matter what they sell. Cons Better support for agencies that manage accounts, better admin system for multiple users, having to use multiple browser can be frustrating. Review Source BK Blake K. Marketing Operations Specialist Outsourcing/Offshoring Used the software for: 6-12 months ### "Covers the gaps on attribution" October 2, 2017 5.0 We've been able to automatically log our inbound call data and read between the lines on data like campaign sources to help justify sales and marketing spend. The marketing team sees benefit, the sales team catches more leads... CallRail is an all-around winning system. Pros Lots of integrations that all work really well (we frequently utilize WebHooks/Slack to instantly alert sales teams, and the HubSpot integration to get new calls logged into our CRM in real-time). Generating unique ad extension numbers and tracked number pools for landing pages used for paid advertising campaigns has been crucial to assessing performance through those channels, as well. We've also gotten pretty creative with developing call flows, which can be built out alongside your existing auto-attendant setup and utilize custom menus, scheduling (particularly useful for bi-coastal companies), round robin call distribution, and more. As a sales and marketing outsourcing and consulting firm, we have an agency-like setup with access to multiple accounts, so we can easily serve and administer call tracking for our clients from a single login, and grant selective access to other users. If you're trying to patch holes in lead attribution for your marketing team or just want to ensure you're never missing out on an opportunity coming from the phones, CallRail is your solution. Cons Support documentation can sometimes take a couple of readthroughs to understand, and navigating the menus can be a little confusing on occasion. Review Source JJ Jean J. Consultant Telecommunications Used the software for: 2+ years ### "Consistently Excellent User Experience " November 27, 2019 5.0 I am able to call on behalf of my companies in real time with a localized telephone number. I am able to provide accurate calling data to my companies that contributes to my success. Pros I appreciate the ease of use on a daily basis. There is no need to "stop & think" about what you are doing but instead the methodology is so user friendly it becomes second nature to you. Saving time on the phone is a special gift CallRail gives to me each day. Cons I can honestly say there is really nothing that I don't like about the product. When I run into any difficulties I am able to reach out to specialized customer service person who walks me through my issues in a kind and patient manner each time, with no exceptions. Reason for choosing CallRail I spoke with the sales team and was impressed with their knowledge base. I would recommend CallRail to any size business that benefits from outbound business development. I continue to appreciate each and every person I work with at CallRail. Review Source Uzair A. Co-Founder and President Automotive Used the software for: 2+ years ### "We're always looking for something better but unable to find it" March 13, 2018 4.0 Text messages and calling, plus all our calls are recorded and easy to find. Pros We like that it has a text messaging and a calling functions, the multiple numbers and how easy it is to create call flows. The layout of the calls on the main dash board is intuitive as well. Cons It's not the most reliable software, we've had many issues where things don't work according to plan. Plus it could do better as being a more powerful call software and include the ability to put people on hold or transfer calls if need be. We are always on the look out for something better but unable to find it so these guys are doing something right. Review Source TY Teresa Y. Tech Support Marketing and Advertising Used the software for: 6-12 months ### "CallRail Not Intuitive or Feature Friendly " January 28, 2021 3.0 Not good. We are leaving CallRail to go to another call tracking service. Pros System uptime was good. The technical support individuals know their product and were very helpful. Cons As a "manager" I initially had all the access I needed to administer my specific clients. Arbitrarily, CallRail starting revoking permission for various admin functions without notifying me or my Corporate offices. Since this was occurring soon after migrating to CallRail, I assumed I was not doing something correctly. I would go to Corporate for support and they could not figure it our either and went to CallRail support only to be told it was a function no longer available to "managers". This put a burden on Corporate and diminished my ability to react to my customers needs in a timely way. Also, the reporting is severely lacking. To get a list of active clients, I or Corporate must manually create the data. When I delete a client, CallRail does not delete them from the list of call tracking users. I have to manually verify the number of active users. There are so many issues with CallRail regarding a poorly designed and non-user friendly system. Reason for choosing CallRail Corporate was offering additional benefits that wee tied into the using CallRail. Review Source VR Verified Reviewer Managing Partner Used the software for: 2+ years ### "Best Call Tracking Software on the Market" April 4, 2018 5.0 Best call tracking software on the market. Pros We use CallRail with all of our projects. Super easy setup for each number, local & 8XX, call attribution, campaign tracking, dynamic number insertion, keyword level, multi channel attribution, recording and listing with a click, analytics, call backs and so much more. Cons The price is fair but the cost per minute can get pricey. I'd say they sit about level with the market but have a cleaner user interface. The white label feature is only available in their Pro option while their competitors offer it at the entry level option. Review Source AK Andrii K. CEO Consumer Goods Used the software for: Less than 6 months ### "Rip OFF" October 25, 2023 1.0 I'm writing to express my sheer disappointment and frustration with CallRail's services and customer support. Recently, I was stunned to discover that my account had been switched to annual billing, leading to an unwelcome and substantial charge of over $1,600.What makes this situation egregious is that I never authorized the switch from monthly to annual billing. The fact that such a significant change in billing was made without my explicit consent is not only unethical but also suggests a lack of regard for customer preferences and authorization.Upon contacting CallRail to address this issue, their response was beyond disheartening. The refusal to issue a refund for a service that I did not sign up for is unacceptable. This move from CallRail feels less like a misunderstanding and more like a blatant ripoff. The action taken by their representative on my account was done without my approval, and their subsequent denial of responsibility is both infuriating and disappointing.I feel obligated to take this matter further, including filing complaints with the Better Business Bureau and relevant consumer protection agencies. Others should be warned: what I experienced with CallRail goes beyond poor customer service; it's misleading, unprofessional, and completely unacceptable. Please be very cautious with their billing practices and their account management. Pros Nothing to share read a review it’s unacceptable what they do! Cons NA read a review below, it’s unacceptable what they do Review Source VR Verified Reviewer Senior Accountant E-Learning Used the software for: 1-2 years ### "Very Excellent program" January 6, 2023 5.0 The thing I liked most is the ease of dealing, accuracy and its many advantages. All customers do not complain about it. On the contrary, they always say that this great program is very easy and has great potential. Pros The thing I liked most is the ease of dealing, accuracy and its many advantages. All customers do not complain about it. On the contrary, they always say that this great program is very easy and has great potential. Cons The least thing I liked is the lack of rapid development in the devices, although it is very easy and distinctive, but it needs a little development Review Source VR Verified Reviewer Marketing Account Manager Financial Services Used the software for: 1-2 years ### "I used CallRail to track a number of SEO campaigns." July 5, 2018 5.0 Using call tracking through CallRail was a great way to keep our clients informed as well as see the direct results of tests and changes we made on client websites. Pros CallRail is very easy to use and the dashboard is great for showing how many calls are coming in and what results look like at a glance. Sorting through campaigns is super easy, and it's very easy to see all the campaigns you are running with a client all in one view, which is great. Setup is fairly easy, there aren't a lot of extra steps in creating new campaigns or making adjustments. The dynamic number insertion was fantastic for SEO and PPC campaigns. Not having a contract was also a plus and the pricing was very reasonable. It has integration with both Google Analytics and Google Adwords which makes attribution super easy too. Cons Occasionally I would have issues with the IT team of a client if they were running through phone trees on their end, but that's not something that call tracking seems to be able to figure out anyway. I really didn't have a lot to complain about. Review Source Chris C. Director of Operations Used the software for: 2+ years ### "Easy to use and great data gained from all types of marketing campaigns." March 16, 2018 5.0 Pros Several years ago, call tracking used to be done by hardcoding the tracking number into your website and that is not ideal for SEO. However, when I stumbled upon CallRail I fell in love with the ease of use, SEO-friendliness, and call data. The dynamic number insertion is so clutch! I currently have over 100 websites using CallRail and it is crucial to proving the value of my marketing efforts. Cons The reporting takes a little time to get the hang of, but once you've got it down - it isn't too bad. Review Source Richard R. Consultant Legal Services Used the software for: 2+ years ### "Key to Marketing Success" March 23, 2017 5.0 I've been a user of Callrail since 2012. At first, the functionality of knowing how many calls my consulting customers were receiving from various Internet properties was more than exciting. In the last few months, I've activated Dynamic Number Insertion, which solved a big problem with my Local SEO vendor. And now I've gotten into Keyword Pooling, which defines the source of the visit. All very very good! Thank you. Pros Ease of use; price; features; support Cons I don't completely understand the pricing. But it's a trivial issue compared to value received Review Source Stephanie N. Director Used the software for: 1-2 years ### "I can't imagine an easier, more efficient way to record and monitor your business calls." December 20, 2017 5.0 I would use any other software for tracking phone calls in the work place. Pros Its the easiest software I have ever used in a professional setting where your business is able to record calls and play them back to multiple people. Many of us listen to them and are able to learn from them. Were also able to track whether or not they're a good lead for our business or not, which is super helpful to know and keep tabs on. Cons The one biggest con is you need internet access to listen to the call, which I understand but can be difficult at times. I dont really have many complaints about the software. Its great. Review Source VR Verified Reviewer Senior Business Intelligence Analyst Marketing and Advertising Used the software for: 2+ years ### "Amazing Customer Service" March 26, 2019 5.0 Pros I cannot say enough amazing things about the customer success team at this company. They are quick to respond, friendly, and proactively reach out to discuss new features. The product itself is great, and includes pre-packaged reporting that can be automated to email. Cons The service can be a little costly but seems to be in line with competitors. This is a small con compared to the benefits this product actually gets you. Review Source travis Q. President Real Estate Used the software for: 2+ years ### "Great Service and Value" August 26, 2021 5.0 Pros How they give you 10 numbers for a reasonable monthly price. Cons It could be a little better organizing old calls and prospects. Review Source Dilushi Y. Medical practitiner Medical Practice Used the software for: 2+ years ### "Tracking phone calls with CallRail" May 3, 2019 5.0 I used CallRail for specially to tracking calls beacuse it tracking less than a minute. Pros We use mainly CallRail to traching phone calls . Not only that we can record phone calls. Have good customer service. Most important features is before answering the call CallRail Shows automatically us from where it comes from. Easy to use. Cons Much difficult to tracking calls comes from Facebook, instagram Review Source Nefer L. Marketing Consultant and Front-End Web Developer Hospitality Used the software for: 2+ years ### "Excellent Call Tracking Software" August 9, 2018 5.0 Most of my client's business transactions take place over the phone and CallRail has helped us track these "offline conversions" from our marketing efforts. Pros Being able to see the source from where callers and form submissions are coming from makes it helpful to see which marketing channels are performing better than others. Cons We are not able to connect phone calls that turn into customers. Review Source Josh Bernthold, S. Agency Owner Used the software for: 6-12 months ### "I could'nt live without CallRail!" April 14, 2018 5.0 Pros CallRail is always trying to add new features to the software to benefit its customers ease of use and come up with better options you potentially may want to use. I literally could not run my business without CallRail. Its extremely easy to use and flat out works at a great price. Cons The software does have minor bugs from time to time that do not impact the functionality, they are just annoyances. I would like to see upgrades on the reporting as well. Review Source Response from CallRail April 18, 2018 Hi Josh - Thanks for the great feedback! Our product team is interested to learn more about which upgrades to reporting you'd like to see. Are you able to send me a quick email to reviews@callrail.com? Thanks! Kate VR Verified Reviewer President Used the software for: 2+ years ### "We have no used Callrail for about 3 years and find it as an indespensible tool to provide ROI value" July 18, 2018 5.0 Easy and everything you need to show ROI to clients Pros We love the ease of use for both the agency as well as for our clients. We also love the mobile app for us and clients Cons Form submissions are tracked but the reporting is less robust than call tracking. We would like for clients to be able to "thumbs up" and include tags Review Source Similar Products Featured ## Related categories [Call Recording](https://www.capterra.com/call-recording-software/)[Call Tracking](https://www.capterra.com/call-tracking-software/)[Telephony](https://www.capterra.com/telephony-software/) ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.