# Advanced Web Ranking Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Advanced Web Ranking the right SEO solution for you? Explore 35 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/142704/Advanced-Web-Ranking/reviews

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Advanced Web Ranking

4.8 (35)

[View alternatives](https://www.capterra.com/p/142704/Advanced-Web-Ranking/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 17th, 2026

# Reviews of Advanced Web Ranking

Ease of use

4.5

Customer Service

4.6

## Pros and Cons in Reviews

KD

Kai D

CEOMarketing and Advertising, Self-employedUsed the software for: 6-12 months.

“I love how easy AWR has made it to track my and my clients' keywords and integrate with Google Analytics and Google Search Console.“

March 8, 2022

MM

Matteo M

CEOE-Learning, 11 - 50 employeesUsed the software for: More than 2 years.

“Despite having greatly improved from the older versions, the interface and ease of use of different kinds of reports is not always great.“

March 8, 2022

DP

Darryl P

CEOMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years.

“Tracks large numbers of keywords for a great price, setup and track multiple projects with ease, tracks entire competitive rank sets with the top sites report - not just your own rankings, incredibly easy to export raw data for your own purposes, tbey also have the api if needed. “

October 28, 2020

SC

Simon C

SEOInternet, Self-employedUsed the software for: More than 2 years.

“Good integration & export options.“

March 1, 2022

Edward P

SEO AnalystInternet, 2 - 10 employeesUsed the software for: More than 2 years.

“For the software itself - the interface is very clean and easy to navigate, the features are robust, and the the information it provides me for our clients is invaluable.“

October 7, 2020

## Showing most helpful reviews

Showing 1-25 of 35 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Edward P.  
SEO Analyst  
Internet  
Used the software for: 2+ years

### "My go-to web ranking software in my SEO toolbox"

October 7, 2020

5.0

Overall AWR is one of the top software packages I have ever purchased and it is a valuable part of my monthly SEO work.

Pros

There are so many things to love about AWR, but even with all the amazing features it offers, the greatest asset is their team! I have had nothing but positive interactions with their team since first buying the desktop version of their software many years ago. When it was time to migrate to the cloud version they were extremely helpful and made sure our transition was seamless. Could not ask for better support. For the software itself - the interface is very clean and easy to navigate, the features are robust, and the the information it provides me for our clients is invaluable.

Cons

I don't really have any con's for this software. The only slightly negative thing I can think of is that I have occasionally been confused as to how to achieve a specific end result with the software. There are so many interactive screens and reports to choose from that a new user can sort of get lost trying to figure it all out. Of course, I was a new user over 5 years ago. =)

Alternatives considered

[Moz Pro](https://www.capterra.com/p/152215/Moz-Pro/)

Reason for choosing Advanced Web Ranking

AWR is easier to use and offers more value for the same, or less money. Also I had a much better pre-purchase experience with AWR's team than I did with the other companies.

Switched from

[Moz Pro](https://www.capterra.com/p/152215/Moz-Pro/)[Raven Tools](https://www.capterra.com/p/121696/Raven-Tools/)[Semrush](https://www.capterra.com/p/151962/SEMrush/)

AWR offers more value for less money. Moz is fairly expensive and you only get the truly valuable features at the higher pricing tiers.

Review Source

VR

Verified Reviewer  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "Best keyword ranking tool"

August 5, 2022

5.0

We've been using AWR for 3 years now and are really happy with the results and performance. We can use it as whitelabel tool for our agency and can add many users and clients to the backend

Pros

Plain simple: just gets keyword rankings and does the job really well. No other unnessesary features that would make the tool too expensive.

Cons

If you need daily tracking, it becomes quite expensive when you track it for multiple domains and countries.

Alternatives considered

[Wincher](https://www.capterra.com/p/202420/Wincher/)[Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[Semrush](https://www.capterra.com/p/151962/SEMrush/)

Reason for choosing Advanced Web Ranking

Most other tools offer more than just keyword rankings and are therefore more expensive.

Switched from

[Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)

We switched because we only needed a keyword ranking tool. Ahrefs is great if you need more in your toolbox. If you just want keyword rankings, AWR is the tool to stick with.

Review Source

RC

Ruth C.  
Product Marketing Manager  
  
Used the software for: 1-2 years

### "Track SEO campaign keywords easily "

March 14, 2018

3.0

Pros

This historical rank tracking tool stands up to many others I've tried. One of the best things about this tool is that it stores a cached version of the serp so you can look back and see exactly what was appearing for clients on a particular day or month. Also integrates and connects with Search Console for a website which makes it useful to have all the information in one place.

Cons

Only downside is that you have to wait up to 24 hours for data to be collected when you add in new keywords you want to track. I also found the interface difficult to navigate around the first couple of times I logged in.

Review Source

VR

Verified Reviewer  
Head of SEO  
Marketing and Advertising  
Used the software for: 2+ years

### "Best in the market"

February 15, 2022

5.0

Does what it needs to do, essential for any SEO agency.

Pros

The ease of set up of accounts, through to the pricing structure gives this tool the edge over others. The API download and exports allow you to take control of your data and are not restricted to only using the platform.

Cons

Keyword units do need to be managed. No live reporting feature. There could be a better competitor dashboard of why a ranking drops or increases.

Alternatives considered

[Conductor](https://www.capterra.com/p/155139/Conductor/)[Semrush](https://www.capterra.com/p/151962/SEMrush/)[SISTRIX](https://www.capterra.com/p/238892/SISTRIX/)

Reason for choosing Advanced Web Ranking

Previous experience of the platform and knowing it could complete a job.

Switched from

[SISTRIX](https://www.capterra.com/p/238892/SISTRIX/)

Pricing, reliability, ease of use

Review Source

DT

Daniel T.  
SEO Director  
Information Technology and Services  
Used the software for: 2+ years

### "Love AWR - Its My Life"

June 28, 2023

5.0

Only positive, can only recommend to SEO agencies or clients at any level of their business

Pros

AWR is incredibly clear and easy to use. I have been using it for 8 years. It is not complicated, always robust, accurate and always works, making it the most essential SEO tool that we use as part of our reporting. AWR is not always in the same light as SEMrush or AHRefs, but I have used AWR since the beginning and we are a big agency and I use SEMrush second. The customer service team are always, they are very personable, they actually remember stuff about my business and my life (they remembered what hobbies I do), they have staff there who have worked there for years, they are fast to respond and I feel like I know them - and other tools can't say that.

Cons

I don't really have any, I am happy with the service. Although, I do think its cool that SEMrush tells you everything that you rank for and they have the full audit - these are nice features and would probably make AWR complete.

Alternatives considered

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

Reason for choosing Advanced Web Ranking

Clear reports, good pricing, very accurate data

Review Source

Nils V.  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "Our prefered ranktracker for many years"

March 9, 2022

5.0

Having multiple options to track keywords for our clients, this is still our prefered tool.

Pros

The dashboard is userfriendly and the data is reliable. There are many options to track keyword rankings, like desktop, mobile, local search engines.

Cons

I would like to have a client portal so clients can log in to see there rankings.

Reason for choosing Advanced Web Ranking

Better price / quality

Switched from

[SEO PowerSuite](https://www.capterra.com/p/127616/SEO-PowerSuite/)

RankTracker from LinkAssistant is a desktop tool and AWR Cloud is cloud software. So we do not need to open the software manually to track keywords. Also, working with a larger team makes cloud software the prefered option.

Review Source

Nicholas F.  
Director  
Marketing and Advertising  
Used the software for: 2+ years

### "Does what is should...and does it well"

October 21, 2020

5.0

Pros

It's really clear to use both internally and for less experienced customers. It's also quick and easy to search for information to answer the questions that are relevant to you...and it's got some powerful reporting too.

Cons

It would be nice if it had some more integrations to allow us to share the data with more ease.

Alternatives considered

[AccuRanker](https://www.capterra.com/p/149278/AccuRanker/)

Reason for choosing Advanced Web Ranking

We've used it since it was desktop and it just works for us.

Review Source

Gary M.  
CEO  
Internet  
Used the software for: 2+ years

### "Longtime User Says It All"

March 8, 2022

5.0

Pros

AWR makes it incredibly easy for my SEO company to support its clients, with a variety of Web Analytics tools. AWR's customer support is superior and always prompt and courteous.

Cons

I can't think of a thing I don't like about using AWR.

Alternatives considered

[Moz Local](https://www.capterra.com/p/116352/Moz-Pro/)

Reason for choosing Advanced Web Ranking

Pricing and reputation.

Review Source

Juergen H.  
IT Guy  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "State Of The Art Tool"

September 23, 2020

5.0

I have been using this software for 6+ years. In average I monitor 15 websites. This tool is superior to all others in its class. Just my two cents.

Pros

Unlimited websites, only limited by monthly keyword units Can almost instantly pull ranking results All aspects of monitoring are covered A wealth of possibilities, fine-tune your needs

Cons

Comes at a price, however, the software is constantly being developed and the price remained largely constant for years.

Reason for choosing Advanced Web Ranking

Most comprehensive performance

Review Source

Todd W.  
CEO  
Public Relations and Communications  
Used the software for: 2+ years

### "Excellent Software for SEO and ORM Professionals"

June 24, 2019

5.0

Very satisfied and easy to use.

Pros

I have been using AWRCloud for a while now and I find it to be a very useful and accurate program for tracking ranking and delivering client reporting details. The support team is responsive and I often stumble upon new features that improve the user experience. I would highly recommend to SEO and ORM professionals.

Cons

I can't really think about any negatives, although it took me a while to figure out that Google Local ranking needs to be added manually and is not automatically included in reporting.

Reason for choosing Advanced Web Ranking

Price and Performance

Review Source

TD

Thierry D.  
Manager  
Computer Networking  
Used the software for: 2+ years

### "Advanced Web Ranking"

September 24, 2019

4.0

Le système de comparaison des résultats avec des sites en compétion permet d'ajuster le site pour son contenu. Les outils d'analyse des contenus apportent une aide précieuse pour cela.

Pros

Une fois bien maîtrisées toutes les fonctionnalités, il est possible d'obtenir des informations très pertinentes sur le positionnement d'un site web pour des mots clés choisis, pour les réseaux sociaux et bien d'autres critères.

Cons

Certains moteurs de recherche commencent à faire blocage lors de l'utilisation de ce logiciel et empêchent ainsi la remontée des données.

Review Source

HL

Harry L.  
Owner  
Marketing and Advertising  
Used the software for: 2+ years

### "Excellent Ranking Software"

October 14, 2020

5.0

Pros

Software is very flexible and full-featured. I like the ability to customize my rankings from a specific town. Their customer support is very good. They respond quickly to problems.

Cons

Inability to schedule rankings and reports to be run on specific future dates.

Reason for choosing Advanced Web Ranking

Web rankings are their primary business and they take that seriously. Most other products having rankings as an add-on service.

Review Source

MA

Marshall A.  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "Over-The-Top Advanced Web Ranking Software "

March 8, 2022

5.0

Overall it's a great software and does what I need it to do but it's way over-priced for what I use and need and it's not accurate all the time on rankings. Sometimes it says the site isn't ranked but I go on Google and can see it in a LIVE search, it doesn't always record the analytics either and that's frustrating.

Pros

All the features I need to get the job done (which are like 3 maybe 4 at max) and I can track all my Client's keywords and send monthly reports.

Cons

It's way too expensive for my usage! I only use 1/3 of what my $99 account gives me and that's because I'm a small solopreneur and you don't have anything priced cheaper based on usage. I feel like you guys could do better for those of us who don't need so many credits, maybe sell them in small credit packages?? Lastly, I don't like the abundance of features you keep adding that literally have NOTHING to do with my business as a Marketer, it's like you built the software for designers or web devvers which are both going out of style and not for Internet Marketers who focus solely on SEO. The website audit tool sucks in comparison to other sites even the Free one at SEOptimer.com is better in appearance and data.

Reason for choosing Advanced Web Ranking

I just discovered Long Tail Pro and they offer an internal ranking tracker and reporting service. If I can't get a smaller bill monthly with you guys based on my usage I'll have no choice but to move over to Long Tail Pro.

Review Source

DP

Darryl P.  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "Best Rank Tracking Suite - Nothing Else Comes Close"

October 28, 2020

5.0

As noted in the title, nobody comes close to awr in my opinion when it comes to value for price. I have. been using them for many years (going back to their enterprise desktop tool which was also amazing). Try them out, you won’t be disappointed.

Pros

Tracks large numbers of keywords for a great price, setup and track multiple projects with ease, tracks entire competitive rank sets with the top sites report - not just your own rankings, incredibly easy to export raw data for your own purposes, tbey also have the api if needed. Finally, they simply have the best customer service team out there in my opinion. Great people... very nice... care immensely about their customers and are simply a great team to work with.

Cons

Large keyword projects (20k keywords plus) used to take time and with their hourly, daily, weekly limitations you would never be quite sure when your checks would finish. This would sometimes hamper client deliverables on a tight deadline. However, this piece has been dramatically improved in recent months and is no longer an issue. Also, they pull the top 5 pages of results as a minimum. This is not necessary and makes large projects an issue with exports of more than a million rows which excel has problems with. They are working on this as well though (they listen to customer feedback) and I am looking forward to a change coming to that feature.

Reason for choosing Advanced Web Ranking

Originally I needed scale at an affordable price and i needed raw data of the entire ranked market. Mist large platforms are incredibly pricey and do not offer the flexibility I needed at the scale I typically work at. AWR checked all our boxes and then far exceeded our expectations. Hence why its been many years with no intention of changing anytime soon.

Review Source

MM

Matteo M.  
CEO  
E-Learning  
Used the software for: 2+ years

### "An in-depth rank-tracking and ranking intelligence tool for international projects. "

March 8, 2022

5.0

Thanks to AWR I have a clear view of where my sites and key competitors stand in terms of visibility, traffic and potential.

Pros

The possibility to easily track all (and only) the KWs, SERPs and competitors that really matter to you simplifies your SEO and Strategic tasks by reducing noise.

Cons

Despite having greatly improved from the older versions, the interface and ease of use of different kinds of reports is not always great.

Reason for choosing Advanced Web Ranking

Rank-tracking focus, international scope, support, in-depth data

Review Source

SC

Simon C.  
SEO  
Internet  
Used the software for: 2+ years

### "Great Search Engine Rank Tracking Tool"

March 1, 2022

5.0

Fantastic support who listen and are quick to respond and help with questions or get bugs/issues fixed. And they listen to suggestions!

Pros

Easy to set up and get going. Runs automatically you don't need to worry about it. Accurate results. Good integration & export options.

Cons

Some of the exported reports could be updated as their format isn't as user friendly as it could be.

Review Source

AL

Andy L.  
Director  
Marketing and Advertising  
Used the software for: 2+ years

### "Solid rank tracker"

June 21, 2019

5.0

Having used probably the majority of larger-scale ranking trackers, I settled on AWR for good reason - it's reliable, reasonably priced and offers the data I need in a convenient format. I'm happy to recommend it for those need a "pure" ranking tracker.

Pros

AWR is a solid rank tracker, with good flexibility in terms of dividing credits between different search engines, geographic targeting and so on. Updates are reliable and quick. Ability to monitor 49 competitors for each set of keywords is a big plus.

Cons

While there are features such as site auditing, these are a bit of a "bolt on" and not especially useful. I imagine this is to compete with the likes of SEM Rush and the other "all in one" tools. Some aspects of data analysis have limitations (e.g. comparing rankings).

Review Source

AB

Art B.  
Website Developer & SEO Specialist  
Computer Software  
Used the software for: 2+ years

### "Best $$ value in ranking software"

June 20, 2019

5.0

It is the best combination of gaining real value in ranking information and keyword performance in a timely and efficient manner at a very cost effective price.

Pros

I like the support and that the reports for each of my clients are customizable, and that the reports are easy to generate. I mostly like that the reports can be generated as often as needed and the results are available very quickly. The price is attractive, especially if you are just getting started.

Cons

Learning the difference between the old and new versions of the software. I am not familiar with some industry terms and would like some explanations in plain english rather than assuming I understand certain terms.

Review Source

NL

Neil L.  
Digital Marketing Team Leader  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Accurate, Cost Effective and Great Customer Service"

February 15, 2022

5.0

I've been using Advanced Web Ranking for nearly 10 years and have used it across a number of businesses.

Pros

Easy to use and setup. Great customer service. Accurate results.

Cons

Can be easy to use credits quickly which can mean regular keyword reviews and management.

Review Source

VR

Verified Reviewer  
Manger  
Marketing and Advertising  
Used the software for: 2+ years

### "Accurate monitoring tool with high up time"

July 4, 2023

5.0

Overall great tool

Pros

Accuracy of rankings is good, lot of options avilable.

Cons

Less options to group keywords, cluttered dashboard

Review Source

Sean T.  
Search Manager  
  
Used the software for: 2+ years

### "Inexpensive way to monitor SEO efforts "

September 10, 2017

4.0

Pros

The price is certainly right compared to certain other big names in this area, at least for the non-cloud version.

Cons

The fact that reporting is output from the non-cloud version to your own servers/drive instead of being published to the web for easier sharing with teams. The cloud version does offer web-based reports but last time I looked the cloud version did not have all the important features of the non-cloud version and also cost more.

Review Source

SF

Scott F.  
Senior Designer  
Graphic Design  
Used the software for: 2+ years

### "The perfect solution for our monthly SEO reports"

June 20, 2019

5.0

We have been using AWR since the old desktop platform and by transfering to the cloud solution we have been able to automate a lot of the processes saving us time and money while providing our client accurate reports.

Pros

We love that we can access the software via cloud and also the automation process, we also love the way you can set the reports to provide local search term results.

Cons

We would love more customisation and more features within the reports

Review Source

KD

Kai D.  
CEO  
Marketing and Advertising  
Used the software for: 6-12 months

### "Great Keyword Tracking Solution"

March 8, 2022

5.0

It's been a great experience. I'm more confident in tracking my keyword rankings.

Pros

I love how easy AWR has made it to track my and my clients' keywords and integrate with Google Analytics and Google Search Console.

Cons

There are a ton of features. Setting this up if you're less technical (or less familiar with SEO) can be awkward.

Review Source

Shin O.  
Product Manager  
Internet  
Used the software for: 2+ years

### "Using it for years "

November 5, 2020

5.0

Been using it for years. I can easily understand what is happening with our sites.

Pros

Ease of use Feature requests will be considered and if useful be implemented Value for money

Cons

I hope they would do better with their APIs

Reason for choosing Advanced Web Ranking

ease of use, value for money, pricing model(can make as many accounts and register competitors)

Review Source

VR

Verified Reviewer  
Global SEO  
Furniture  
Used the software for: 2+ years

### "Great rank tracker"

November 4, 2020

5.0

Very nice product. Does exactly what is says on the box

Pros

The ease of use and speed of the product

Cons

The UI is a little clunky but intuitive

Reason for choosing Advanced Web Ranking

Price

Review Source

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