--- title: "Potentiality Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Potentiality Software - reviews, pricing plans, popular comparisons to other Community products and more." source_url: "https://www.capterra.com/p/142752/Potentiality/" page_type: "product" language: "en" --- # Potentiality Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Potentiality ## What is Potentiality? Potentiality offers an All-In-One solution for your community engagement, events and fundraising needs. To offer your community the best experience our engagement platform includes Archives timeline, photo and news boards, merchandise pages, business networking and mentoring directories plus full communications hub. Our fully integrated payment gateway can reconcile payments at the click of a button and the zero-input fundraising database incorporates a powerful donor prospecting tool. ## What is Potentiality used for? [Alumni Management](https://www.capterra.com/alumni-management-software/)[Community](https://www.capterra.com/community-software/) Overall rating Based on 27 user reviews Reviews sentiment Positive 100% Neutral 0% Negative 0% Starting price £4000 Flat Rate, Per Year Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Potentiality?[Manage this product listing](https://www.g2.com/products/potentiality/claim_requests/new?auto=true) ## Potentiality Overview Updated September 2026 AI summary Potentiality offers midsize and small organizations a cloud-based alumni management solution that covers event management, fundraising, membership management, and job board functionality. With features such as member directories, communication tools, customizable branding, and real-time analytics, it supports engagement and administration. Optional capabilities include CRM integration, payment processing, and social media integration, providing flexibility for diverse alumni association needs. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Potentiality 4.8 (27) VS. [### Hoopstr](https://www.capterra.com/p/142144/Vaave/) [4.8 (411)](https://www.capterra.com/p/142144/Vaave/reviews/) Starting Price £4000 Flat Rate, Per Year Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (27) Ease Of Use 4.7 (411) Value For Money 4.9 (23) Value For Money 4.7 (387) Customer Service 5.0 (27) Customer Service 4.9 (397) ## Potentiality alternatives [Almashines](https://www.capterra.com/p/163700/Almashines/) [4.6 (155)](https://www.capterra.com/p/163700/Almashines/reviews/) Starting price $1199.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/163700/Almashines/) [Almabase](https://www.capterra.com/p/133653/Almabase/) [4.7 (144)](https://www.capterra.com/p/133653/Almabase/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/133653/Almabase/) [AlumnForce](https://www.capterra.com/p/143637/AlumnForce/) [4.8 (94)](https://www.capterra.com/p/143637/AlumnForce/reviews/) Starting price $4990.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/143637/AlumnForce/) Highest Rated [ToucanTech](https://www.capterra.com/p/140805/ToucanTech/) [4.9 (151)](https://www.capterra.com/p/140805/ToucanTech/reviews/) Starting price $8000.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/140805/ToucanTech/) [View all alternatives](https://www.capterra.com/p/142752/Potentiality/alternatives/) ## FAQs about Potentiality Overview ### Which roles and teams benefit most from Potentiality? Potentiality is most used by development and fundraising teams, alumni and community relations staff, and foundation managers who need to track donors, campaigns, and engagement histories. Marketing teams use it to coordinate outreach and communications, while IT and database leaders support reporting, data integrity, and system administration across stakeholder programs. Answer based on 27 reviews Overview ### What company size and industries is Potentiality built for? Potentiality is built mainly for small organizations in education, with 56% of reviewers from small businesses and 76% from Education Management. It serves educational institutions, charities, and non-profits, with additional use in Primary/Secondary Education at 12% and Fund-Raising at 8%, especially for alumni management. Answer based on 27 reviews Features and Usability ### What are the key features of Potentiality? Potentiality offers CRM, contact management, member accounts, and member portals for managing relationships and memberships. It also includes event management, event ticketing, registration management, and a calendar, plus email marketing, newsletters, reporting & statistics, access controls/permissions, and third-party integrations. Integrations ### Which third-party tools and platforms does Potentiality integrate with? Potentiality integrates with 10 third-party tools and platforms, including communication and admissions systems such as Mailchimp, Campaign Monitor by Marigold, Eventbrite, Humanitix, and Graduway, plus payment and education platforms like Stripe Billing, Synergetic, TASS, iSAMS, FACTS, School Window, and Edumate. Answer based on 3 reviews Getting Started and Support ### What training and onboarding options does Potentiality offer? Potentiality provides in person training, live online sessions, webinars, documentation, and videos. In person and live online formats support guided instruction, webinars cover scheduled group learning, documentation offers written reference material, and videos provide self-paced visual guidance for teams getting started. Answer based on 7 reviews Getting Started and Support ### What customer support options does Potentiality offer, and how do users rate the experience? Potentiality offers email/help desk, FAQ/forum, a knowledge base, phone support, and 24/7 live rep support. Users generally describe support as quick, friendly, and clear, with helpful guidance through setup and ongoing questions. Reviewers also mention useful webinars, guides, and direct access to staff who resolve issues patiently. Answer based on 12 reviews Features and Usability ### How easy is Potentiality to use? Potentiality feels easy to use for most teams, with intuitive navigation, clear setup, and helpful admin controls. Fundraising, alumni, and communications staff often find everyday tasks straightforward, especially after initial onboarding, though some richer features and email formatting tools can take extra time to learn. Answer based on 14 reviews Features and Usability ### What is Potentiality's interface like? Potentiality offers a clear, user-friendly interface that helps teams manage communications, events, donor data, and campaigns in one place. Administrators and school or alumni teams often like the layout and customization options, though some users need time to adjust to the wider feature set and occasional clunky email formatting. Answer based on 12 reviews ## Features AI summary Based on 618 Community reviews Capterra data shows that buyers of alumni management software rank the following features as their top priorities: - **Contact Database** (**49%** of reviewers rated this feature as critical) - **Communication Management** (**30%**) - **Content Management** (**39%**) Potentiality supports all three features that reviewers rate most important: **Contact Database**, **Communication Management**, and **Content Management**. Together, these capabilities help organizations maintain accurate alumni records, manage outreach across their community, and publish relevant content in one place, allowing teams to build stronger relationships and keep alumni informed over time. Content Management 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Membership Management 4.8 (15) 86.67% of 15 reviewers that rated this feature as important or highly important Database of members to track personal information of individuals and families Data Import/Export 5.0 (2) 150.00% of 2 reviewers that rated this feature as important or highly important Import and export data to and from software applications Member Directory 4.7 (12) 66.67% of 12 reviewers that rated this feature as important or highly important Comprehensive list that contains information and details of all the members associated with a particular organization or group Event Management 4.6 (13) 92.31% of 13 reviewers that rated this feature as important or highly important Schedule and manage the logistics of activities and other gatherings For Alumni Associations 4.8 (12) 100.00% of 12 reviewers that rated this feature as important or highly important Designed for alumni organizations and associations Potentiality 43 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - Contact Management: Manage, organize, and store contact information - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Credit Card Processing: Accept and process credit card transactions - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Forms: Customize contracts and forms to collect specific information - Data Import/Export: Import and export data to and from software applications - Discussions/Forums: Online forums/groups where users can ask questions, share ideas, best practices, etc. - Electronic Payments: Electronically collect payments for goods or services - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Marketing: Create and send email blasts/campaigns - Email Reminders: Reminders sent via email - Email Templates: Pre-made examples and templates for emails - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event Calendar: A list of events with their respective dates - Event Management: Schedule and manage the logistics of activities and other gatherings - Event Scheduling: Plan an event's time and location - Event Ticketing: Manage tickets for specific events - For Alumni Associations: Designed for alumni organizations and associations - Fundraising Management: Activities related to raising money for a specific cause - Job Board: Site to advertise jobs openings and letting job seekers search for positions based on skills, experience or preferences - List Management: Manage contacts across multiple mailing lists - Member Accounts: Accounts held by members of an organization - Member Directory: Comprehensive list that contains information and details of all the members associated with a particular organization or group - Member Portal: Online gateway through which members can access/update personal information - Membership Management: Database of members to track personal information of individuals and families - Newsletter Management: Create and update newsletter content to increase engagement - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs - Registration Management: Oversee and coordinate the registration of attendees, visitors, customers, events, activities, etc. - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Website Management: Built-in website builder or integration with third-party site --- Get Advice We can help you find the software with the features you need. Features 4.7 (26) 4.7 Based on 26 reviews ## Pricing Value for money 4.9 (23) Free Trial Basic £4,000 Flat Rate,Per Year Value for money 4.9 (23) 4.9 Based on 23 reviews ## Integrations [ Eventbrite](https://www.capterra.com/p/114949/Eventbrite/)[ Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[ Stripe Billing](https://www.capterra.com/p/178774/Stripe-Billing/)[ Graduway](https://www.capterra.com/p/134140/Graduway/)[ iSAMS](https://www.capterra.com/p/52870/iSAMS/)[ School Window](https://www.capterra.com/p/227593/School-Window/)[ Synergetic](https://www.capterra.com/p/215176/Synergetic/)[ FACTS](https://www.capterra.com/p/16845/FACTS/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (27) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (27) 5.0 Based on 27 reviews ## User reviews Overall rating 4.8 Based on 27 reviews Filter by rating 5(21) 4(6) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent LS Laura S. Development Manager Primary/Secondary Education ### "Intuitive and helpful system" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 February 11, 2025 The team at PTLY have been great, they are always there to respond to help tickets or give advice. During the set up and roll out this has been invaluable. Pros The platform is intuitive and easy to use. It is really helpful to have everything in one place. Most tasks are easy to navigate and for more complex tasks there is an extensive help and support section which is really clear. The analytics are very useful. Cons There could be some more functionality within certain elements, the one that jumps out the most is the ability to segment emails within PTLY. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. VC Vanessa C. Foundation officer Education Management ### "Very good and always improving" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 21, 2022 The support is exceptional, truly exceptional. Well worth tipping Potentiality over their competitors on that scale alone. Pros The software is, generally, intuitive and easy to use, even for those who have basic-to-medium skills in IT. Cons Sometimes, things that I think should work one way actually work another way. But the same can be said of any CRM system or database tool. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. LK Lindsay K. Foundation Manager Primary/Secondary Education ### "Nudgee College's Giving Day 2022" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 4, 2022 Their product is affordable with a high level of support. Now that we have the platform we can use it for future campaigns and that is a win win for us. The team at Potentiality were endlessly helpful and nothing was ever too much trouble for them. Particular note of Priya and Mahdi who are superstars and truly valuable to the organisation. They ensured I had clear guidance every step of the way and I felt supported and safe in their hands! Pros Potentiality is an easy to use software, once you have navigated around a few times it's smooth sailing. If stuck, tech support is always there to help you out. It is explained clearly and with great patience which meant a lot. I liked being able to schedule email comms in advance, and I liked being able to handle payments manually in the back end when needed. I also liked the control room for the campaign where you could be on top of how you are tracking and note how donations increase or decrease during the day. Cons We had a few small issues with the system lagging a little during the day, due to the volume of activity on it, but once this was addressed with Potentiality they fixed it immediately. Switched from [Charidy](https://www.capterra.com/p/210373/Charidy/) Charidy are overpriced for the support you get and for the capabilities of their software. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CH Cecilia H. Director of Development Education Management ### "Giving Day Service Provider" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 June 22, 2022 Potentiality have helped us build a customer engagement tool that relates uniquely to our community. Pros The Potentiality team empower team members at our school to design their giving day pages. We loved the customisation offered including donation trackers specific to different constituents. The software syncs with out school enrollment database making data uploads efficient and giving us integrity over our data. Cons The mobile site for our Giving Day when looked at on a handphone did not look great however Potentiality were really receptive to our feedback and literally improved it over night. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. HO Helen O. Development Director Education Management ### "Exceptional Personal Service" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 21, 2022 The team at Potentiality were proactive, patient, enthusiastic and supportive throughout the onboarding process and beyond. They are super approachable, responsive and nothing is too much trouble. They were a delight to deal with. Pros The Potentiality system offered me everything I needed in setting up our Development Office and Alumni engagement. It offered a flexible approach where we could start small and bolt on the additional features as and when we needed them, avoiding huge investment before we were ready to use all functionality. It is a simple, user friendly platform that allows us to achieve all our engagement goals. Cons The platform took some getting used to but that could be said for all new software. Reasons for choosing Potentiality I felt that both Touchan Tech and Potentiality systems suited my needs but made my final choice based on the people I dealt with and how supportive I felt they would be throughout the process. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. KH Katelyn H. Alumni Coordinator Education Management ### "Alumni Coordinator" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 15, 2021 Absolutely amazing! every single member of the team was a pleasurer to work with! Pros The software is easy to use and very self explanatory. If there is something you don't understand you can reach out to the team and they will respond within 24 hours. Multiple times I have worked with potentiality to create a new feature of their program. Not task is too big or too small for them. The software was also a central location for all our data and we knew it was kept in a secure and safe location. We were confident that no data breaches would occur. Cons There is a lot to learn and it can be very overwhelming at first. However, Ptly have created webinars and will have weekly calls with you to make sure you understand how to use the software. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MP Marieta P. community and alumni relations officer Education Management ### "Great software and great team to work with " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 21, 2021 It is great working with the product, and great working with the support team. The software is very clever and the team extremely friendly - one can ask for help at any moment and be sure their problem resolved next day. Pros Use friendly software and great support from the developers - I started building our school CRM website from scratch and with the great features it has and the ongoing support the team provide now it looks good and makes life of many admins much easier. Cons Occasionally might stumble across a bug, but they get sorted almost immediately. And if we request a feature to be added, the team are very keen, always looking for ways to improve their product for the end user. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. RP Rachel P. Head of Development Fund-Raising ### "Perfect CRM for our school" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 16, 2021 I would highly recommend Potentiality to other organisations who are looking for an adaptable and user friendly system with an excellent support team. Pros System is very easy to use and navigate. Having one system to manage alumnae relations , communications and events is ideal for our school. It is easy to configure, add or move content and adapt to your needs. Cons There is very little not to like about this software. Even for someone with limited technical skill the system is very manageable with plenty online support available through webinars, guides and a responsive help desk. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. SW Sophia W. Marketing Officer Education Management ### "Automation made easy" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 September 16, 2021 Fantastic experience, particularly dealing with the customer service team and graphic designer. Pros Many different services offered all in the one platform! Cons Some functions within the software are difficult to learn and use. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. LS lynley S. Foundation Co-Ordinator Education Management ### "Review for Potentiality - Lynley Sheweiry, EGGS Foundation Co-ordinator" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 6, 2021 We have used Potentiality for our Foundation site which has gone live and our Alumni site which will be launched shortly and the process has been incredible. The functionality and nature of the product means that there is an almost seamless transition from our existing site to the Potentiality platform. The technical support we received has played a massive part in the ease of shifting from one site to another. Pros Personally, one of the best features of Potentiality for me is the ease of use as an administrator. The software is very intuitive which makes learning how to set up pages and load content whether it be text, images or links and to make changes to formatting, just so simple, easy and quick to implement. The customer service is second to none. Sue and the team are always so quick to respond to any questions or issues that may arise and give clear and direct guidance. Nothing is too much trouble for them. Cons I can honestly say that at this point in time I cannot think of anything that I don't like about this software. It really is an excellent product with fantastic functionality and so many amazing features that assist in all aspects of administration for our Foundation. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. [View all Reviews](https://www.capterra.com/p/142752/Potentiality/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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