# Invoca Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Invoca Software - reviews, pricing plans, popular comparisons to other Call Tracking products and more.

Source: https://www.capterra.com/p/142981/Invoca

---

# 

 Invoca Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

Independent research methodology

Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Invoca

## What is Invoca?

Which of your campaigns drive the best phone leads? Are you losing sales because of bad call experiences? Are you getting credit for all of your conversions? Invoca helps businesses drive revenue growth by unlocking new data from calls, so they can acquire and retain more customers for less money. With Invoca's revenue execution platform, businesses are driving unbelievable results: • Marketing teams — like the one at Rogers Communications — are driving up lead quality and driving down acquisition costs by 82% • Contact centers — like the one at MoneySolver — are boosting agent performance and conversion rates by 100% • Multi-location businesses — like Renewal by Andersen — are increasing appointments set over the phone by nearly 50% To see more customer results, visit invoca.com/customers.

## What is Invoca used for?

[Call Tracking](https://www.capterra.com/call-tracking-software/)[Conversation Intelligence](https://www.capterra.com/conversation-intelligence-software/)[Sales Forecasting](https://www.capterra.com/sales-forecasting-software/)

Top alternative

Featured

Overall rating

Based on 20 user reviews

Reviews sentiment

Positive

90%

Neutral

5%

Negative

5%

Starting price

$1

Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Invoca?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.invoca.com/&name=Invoca)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Invoca

4.5 (20)

VS.

[4.6 (157)](https://www.capterra.com/p/152004/Call-tracking-software/reviews/)

Starting Price

$1

Per Month

Starting Price

$79

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (20)

Ease Of Use

4.5 (322)

Value For Money

4.1 (18)

Value For Money

4.5 (307)

Customer Service

4.6 (20)

Customer Service

4.6 (303)

## Invoca alternatives

[4.6 (142)](https://www.capterra.com/p/136728/Readymode/reviews/)

Starting price

$199.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[800.com](https://www.capterra.com/p/208208/800-com/)

[4.7 (322)](https://www.capterra.com/p/208208/800-com/reviews/)

Starting price

$149.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/208208/800-com/)

[Nextiva](https://www.capterra.com/p/175788/Nextiva/)

[4.6 (916)](https://www.capterra.com/p/175788/Nextiva/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/175788/Nextiva/)

Highest Rated

[Car Wars](https://www.capterra.com/p/267528/Car-Wars/)

[4.9 (29)](https://www.capterra.com/p/267528/Car-Wars/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/267528/Car-Wars/)

[View all alternatives](https://www.capterra.com/p/142981/Invoca/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Automatic Call Distribution

3.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Distribute/route/connect calls

Call Monitoring

2.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Listen to live phone conversations for the purpose of training and assessing agent performance

Call Recording

2.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Record the audio of phone conversations for quality assurance purposes

Call Routing

3.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Sends voice calls to a specific queue based on predetermined criteria

ROI Tracking

2.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

API

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Application programming interface that allows for integration with other systems/databases

Invoca 14 features

Application programming interface that allows for integration with other systems/databases

Distribute/route/connect calls

Listen to live phone conversations for the purpose of training and assessing agent performance

Record the audio of phone conversations for quality assurance purposes

Track and report on all incoming and outgoing calls

Sends voice calls to a specific queue based on predetermined criteria

Process to identify source of incoming calls, date, time, duration or caller type using a unique phone number

Measure campaign influence through collection of keyword tracking and revenue sources

Identify the number and contact information of a caller before answering the phone

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Read and accept a combination of touch tone keypad selections and voice inputs and provide the appropriate prerecorded voice response

Track and monitor a specific set of keywords

Arrange tasks based on the level of priority or urgency

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Get Advice

We can help you find the software with the features you need.

Features

4.3 (20)

4.3

Based on 20 reviews

## Pricing

Value for money

4.1 (18)

Free Trial

[View pricing plan details](https://www.capterra.com/p/142981/Invoca/pricing/)

Basic

$1.00

Per Month

Value for money

4.1 (18)

4.1

Based on 18 reviews

## Integrations

[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[

Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[

Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[

Five9](https://www.capterra.com/p/132405/Five9/)[

Adobe Campaign](https://www.capterra.com/p/135159/Adobe-Campaign/)[

TUNE](https://www.capterra.com/p/127990/HasOffers/)[

Marin Software](https://www.capterra.com/p/99653/Marin-Search-Marketer/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.6 (20)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.6 (20)

4.6

Based on 20 reviews

## User reviews

Overall rating

4.5

Based on 20 reviews

Filter by rating

5(14)

4(4)

3(1)

2(0)

1(1)

Mentioned topic

Sorted by most recent

SM

Shaun M.

Director

Banking

### "Great company"

3.0

Overall Rating

3.0

3.0

Ease of Use

2.0

2.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

5/10

October 14, 2024

Great Team Great product but was too many bells and whistles for what we needed

Pros

People and staff are great and very helpful

Cons

User friendliness, lots of bells and whistles but hard to do some simple things

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

GK

Gabby K.

Controller

Facilities Services

### "POOR CUSTOMER SERVICE"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

April 3, 2024

I do not like a single thing about the company!! POOR CUSTOMER SERVICE!! I have been working on a task since \[sensitive content hidden\]. Every few days I will get a run around response from someone on the community support forum. Nobody answers the phone on the support number. No specific email address to email someone directly. Do not waste your time or money on this useless company!!

Pros

I do not like a single thing about the company!! POOR CUSTOMER SERVICE!!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Sparsh S.

Sr. Marketing Executive

Food Production

### "Invoca Review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

July 19, 2021

A very good tool and fun to use. It gives AI-controlled call following and investigation answers for big business advertisers who need information and attribution for crusades that drive inbound calls. A worthy and recommendable tool.

Pros

It is truly simple to explore through the menus & filters, with examination and voice calls, you can streamline the whole buy way, snap to call and it is incredibly effective. API, Keyword Tracking, ROI Tracking, IVR etc are best features in this software.

Cons

CRM, Lead Capture, Multi-campaign, Performance Metrics, Website Analysis etc are some features which lacks here but are present in other tools of in same category.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

RB

Ryan B.

SVP, Marketing & Communications

Health, Wellness and Fitness

### "Innovative Product & Amazing Staff"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 23, 2019

Pros

Easy to use system that allows quick analysis of large and small sets of data. Insights from the data and signals have resulted in improvements across all call tracking KPIs.

Cons

The limitations around filters and reporting.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AS

Amanda S.

Director of Marketing

Hospital & Health Care

### "The future of call tracking"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 23, 2019

Pros

It is easy to use Provides insights to calls, not just call routings Platform insight dashboard Easy to scale solutions & changes Customer service Integration capabilities Constantly innovating

Cons

Cost Innovations can require a need to restructure or make minimal changes in order to adjust and utilize new features

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ND

NATALIE D.

DIRECTOR OF MARKETING OPTIMIZATION

Financial Services

### "INVOCA = ROI"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 23, 2019

I LOVE THE PEOPLE, I LOVE THE TOOL, I LOVE THE RESULTS

Pros

I LOVE THE WAY YOU CAN CUSTOMIZE THE WAY YOU USE THE TOOL TO FIT YOUR NEEDS. IF YOU CAN THINK IT THE PEOPLE AT INVOCA ARE ALWAYS WILLING TO HELP YOU FIGURE OUT HOW TO MAKE IT HAPPEN.

Cons

THE COST

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AF

Amy F.

Digitital Marketing Strategist

Insurance

### "Your Digital Campaigns Will Thank You"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 22, 2019

Great customer support, and cannot say enough about the positive impact this solution has had on our digital campaigns

Pros

The fact I now have a full view of how my digital marketing campaigns are performing and can leverage more robust call analytics within automated bidding

Cons

None it is easy to use and the benefits are excellent

Alternatives considered

[DialogTech](https://www.capterra.com/p/126763/DialogTech/)

Reasons for choosing Invoca

Past experience, superior customer support.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

BE

Blake E.

Director of Sales and Operations

Online Media

### "Invoca Product "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

October 22, 2019

Pros

It's very user friendly. Things are laid out simply, campaigns are easy to setup, and reporting is organized and effective.

Cons

It hasn't changed much in the past couple of years!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Charley C.

Owner

Medical Devices

### "Great for tracking advertising"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 16, 2019

Pros

It is a great way to track our advertising dollars

Cons

It is easy to use after you have used it a couple of times

Switched from

[CallSource](https://www.capterra.com/p/181835/CallTrack/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Senior Account Manager

Marketing and Advertising

### "Senior Account Manager"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 24, 2019

Been at RingPArtner for 5 years and we have always used invoca for tracking network calls. Support team and overall performance are consistent and awesome. There is a reason why we stay

Pros

Invoca is really easy to navigate through the menus. For my role digging into publisher data is key, and for someone who is not usually good at these type of things I find myself hardly stuck at all. Good Support team and informative updates on whats fixed or what is going to be addressed.

Cons

Not a whole lot but a small thing would be that I don't like having to dig to figure out what my account allows. but that even seems like im trying to say something bad

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/142981/Invoca/reviews/)

Popular comparisons

[CallRail vs Invoca](https://www.capterra.com/compare/141829-142981/CallRail-vs-Invoca) 

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)