# Loyal Zoo Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Loyal Zoo the right Customer Loyalty solution for you? Explore 105 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/143016/Loyal-Zoo/reviews

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Loyal Zoo

4.4 (105)

[View alternatives](https://www.capterra.com/p/143016/Loyal-Zoo/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 26th, 2026

# Reviews of Loyal Zoo

Ease of use

4.5

Customer Service

4.6

## Pros and Cons in Reviews

MA

Michelle A

DirectorRetail, 2 - 10 employeesUsed the software for: Less than 6 months.

“Customer service is excellent with quick responses and follow up emails.“

January 6, 2023

JS

Jared S

General ManagerVeterinary, 11 - 50 employeesUsed the software for: Less than 6 months.

“This was challenging when we had customers who only used our services a few times a year and then would not have a card on file.“

October 1, 2023

SO

Shane O

Managing Director Hospitality, 11 - 50 employeesUsed the software for: 1-2 years.

“Easy integrationBasic features but it works well“

January 9, 2023

JL

Jen L

GMFood & Beverages, 11 - 50 employeesUsed the software for: 6-12 months.

“Also, when I run a report "show transactions data", there are columns that can't be seen on the dashboard even when I minimize the menu on the left. “

October 8, 2020

CH

Cheryl H

Business Owner Apparel & Fashion, 2 - 10 employeesUsed the software for: 6-12 months.

“I have been able to easily get customers to sign up to the weekly marketing by incentivising them with loyalty points.“

March 10, 2022

CH

Cheryl H

Business Owner Apparel & Fashion, 2 - 10 employeesUsed the software for: 6-12 months.

“I am frustrated that I can only send four marketing emails per month without paying more. “

March 10, 2022

MN

Matthew N

Owner Retail, 11 - 50 employeesUsed the software for: Less than 6 months.

“Low bandwidth usage, able to use easily“

June 11, 2022

AP

Alicia P

OwnerPhotography, 11 - 50 employeesUsed the software for: Less than 6 months.

“Every other system I looked into and trialed was complicated and not user friendly for my staff and customers.“

November 4, 2021

## Showing most helpful reviews

Showing 1-25 of 105 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Ben K.  
Independent Business Owner  
  
Used the software for: 6-12 months

### "Best Loyalty Program We Have Used To Date!"

January 20, 2018

5.0

Pros

The price for what you get is really unbeatable. It has most of the features we need in a loyalty program. Love the 2x loyalty points and ability to push out promotions any time.

Cons

My only issue is so far I have been unable to figure out how to connect it to my WooCommerce store. It would be nice to be able to sync our customers that shop online and in store so they could earn points regardless their method of shopping.

Review Source

Response from Loyalzoo

January 22, 2018

Thanks for your feedback Ben! To connect to Woocommerce, you can use Zapier. Please check loyalzoo.com/integrations. Cheers.

hT

hoang T.  
Owner  
Consumer Services  
Used the software for: 2+ years

### "Most bang for your buck"

March 19, 2021

5.0

I love the ease and the pricing for this product makes it an easy choice

Pros

Loyal Zoo does exactly what I need it to do. It's a digital stampcard for clients that's very inexpensive and does everything other similar products offer. 1)You can customize your points 2)It has a history of clients' activities 3)It is inexpensive 4)You can also use their texting feature to text clients for promos 5)You can add notes for each client essentially creating a client profile

Cons

For the approximately 2 years that I've used Loyal Zoo there were no issues with the software itself. There was one problem when I was away from work and I needed to look up a client but forgot my password. I emailed them and I was not able to get it until the next day.

Reason for choosing Loyal Zoo

Spot was just as expensive as FiveStars and Clover was not easy to use

Switched from

[SumUp](https://www.capterra.com/p/170673/SumUp-Air/)

I switched because the price increase did not match the needs.

Review Source

HJ

Hope J.  
Coffee Shop Co-Owner  
Hospitality  
Used the software for: 6-12 months

### "Great potential ...but it’s not there yet!"

October 19, 2020

3.0

Customer experience is amazing!

Pros

LoyalZoo has great potential and it’s definitely an affordable option if you’re already using the POS system, Clover. The messaging and promotions feature is great.

Cons

If you’re not using Clover, it’s a LOT of work around and manual labor to add loyalty points. The paid membership platform has great potential but needs work. The aesthetics, back end, and website widget option definitely need work. It’s clunky but doable. The promotion and messaging feature doesn’t work well on a mobile device. You have to create your promotions on a desktop.

Alternatives considered

[Join It](https://www.capterra.com/p/148692/Join-It/)

Reason for choosing Loyal Zoo

affordable

Review Source

Response from Loyalzoo

November 1, 2020

Hi Hope, Thank you for your great feedback as always, unfortunately, without the likes of Clover, we lose a lot of value-added features. It's always best to have our software as part of your POS to have the best experience. All of your feedback is already noted and in our pipeline for the near future. So watch this space :)

JS

Jeff S.  
Director  
Retail  
Used the software for: 6-12 months

### "Cant believe it took me so long to install this!"

June 28, 2019

5.0

As you can see from the rest of this review the software is brilliant and definitely encourages repeat business and equally the team from loyalzoo are on hand to help with any issues. Brilliant service!!

Pros

This software works perfectly for my business. It encourages customers to repeat spend with me, even if they have a more convenient place to shop. Because the software is customisable, it allows me to reward customers with other elements of my business, which encourages cross selling.

Cons

I would like a better interface and easier way to customise messages to customers. Although we can create an email or push notification for VIP's (a brilliant part of this software) the end result to the customer is pretty basic and needs to be smarter.

Reason for choosing Loyal Zoo

I needed something that allowed me to customise rewards

Review Source

Response from Loyalzoo

July 4, 2019

Hey Jeff, Thanks so much for your kind words! If you wouldn't mind dropping us an email to hello@loyalzoo.com as to what you would like to see with our promotions feature, we are always looking for direct suggestions from our clients when improving the software :)

GJ

Gregg J.  
Owner/Operator  
Retail  
Used the software for: 1-2 years

### "Best Loyalty Texting Program I have found."

October 6, 2020

5.0

Overall Loyalzoo is great and I will continue to use it unless the price becomes too high. It does everything I want and more.

Pros

I like the price. For my business I only send out a text every month or so, so I do not need some overly expensive program that lets me send 5 per day. Plus the customer service everytime I have had a problem has been great and it was fixed very quickly.

Cons

\-Easier way to look at customer point history.

Reason for choosing Loyal Zoo

N/A

Switched from

[SumUp](https://www.capterra.com/p/170673/SumUp-Air/)

Fivestars was just too expensive for what I was using it for. They didn't have a cheap package like Loyalzoo does.

Review Source

ML

Mike L.  
Owner  
Retail  
Used the software for: Less than 6 months

### "Stuck With It..."

March 19, 2021

3.0

I am stuck with this program because I'm stuck with a VERY poorly supported EPOSNow system. It's the best worst option.

Pros

It works with EPOSNow, which was an even bigger mistake that I'm also stuck with.

Cons

The interface should be seamless to implement, but it isn't. In EPOSNow, you've got to exit one application and go into another to do any editing of the customer record. While in the Back Office, you can not ring up customers.

Reason for choosing Loyal Zoo

It was the only one that worked with the POS system i chose.

Switched from

[Square Point of Sale](https://www.capterra.com/p/275802/Square-Point-of-Sale/)

We have outgrown Square's payment system, so we won't be using their POS anymore.

Review Source

Response from Loyalzoo

March 23, 2021

Hi Mike, Thank you for your honest feedback. We always really appreciate it. We're in talks at the moment with Epos Now about changing their infrastructure so it's a much faster process switching between Epos Now and our software. Just a heads up, you can just simply create and select customers using the Epos Now customer CRM when closing orders and Loyalzoo will still give points automatically. Therefore you'll only have to switch to Loyalzoo when redeeming a reward. If you want me to call you and explain over the phone let me know by sending an email to hello@loyalzoo.com Thanks Mike!

JM

Jamie M.  
Business owner  
Alternative Medicine  
Used the software for: 6-12 months

### "Loyalzoo review"

February 24, 2020

5.0

We have been happy with the product and the company. A couple of times I got a little frustrated with the method of communication but our issues are always resolved quickly and explained very well.

Pros

This is such an easy program to use. We have had very few minor mishaps and overall have been very happy with the convenience and ease of this product.

Cons

Really I have no complaints. We are very happy with the program.

Reason for choosing Loyal Zoo

Cost, ease of use.

Switched from

[SumUp](https://www.capterra.com/p/170673/SumUp-Air/)

Cost, control over discounts/promotions, ease of product

Review Source

BG

Brittany G.  
Co-Founder  
Retail  
Used the software for: 6-12 months

### "A great loyalty program for small businesses"

October 13, 2020

5.0

Pros

The software provides all of the basic and most important functions of a loyalty program, without extras, at a fair and reasonable price point.

Cons

While it is generally user-friendly, editing points or merging customers could be improved upon to make the experience even more user friendly.

Alternatives considered

[SumUp](https://www.capterra.com/p/170673/SumUp-Air/)

Reason for choosing Loyal Zoo

Price point, integration with WooCommerce/WordPress website, non-pushy sales, and great customer support.

Review Source

SM

Shannon M.  
President  
Pharmaceuticals  
Used the software for: Less than 6 months

### "Loyal Zoo Rocks"

March 23, 2021

5.0

Excellent ease of use and speedy transactions.

Pros

Ease of saving credit card information and ease of charging future purchases

Cons

There are couple of times at the beginning when we were trying to enter new customers and an existing customer's profile was still open. A different customer's credit card was then loaded onto the new customer. We have learned to refresh every single time to avoid this issue.

Alternatives considered

[Epos Now](https://www.capterra.com/p/152638/Epos-Now/)

Reason for choosing Loyal Zoo

Better functionality, better customer support

Review Source

Response from Loyalzoo

March 24, 2021

Hi Shannon, Thank you so much for your kind feedback! We always really appreciate it. I think you might be referring to an old bug we head where previous customers remained selected, but if you are still seeing anything like this persist, just let us know at hello@loyalzoo.com so I can investigate for you. Thanks again Shannon : )

VR

Verified Reviewer  
National Guard Special Vehicle Maintenance Mechanic  
Defense & Space  
Used the software for: Less than 6 months

### "Bare bones application that has potential for greatness"

July 13, 2018

3.0

It's easy to sign customers up and it doesn't glitch.

Pros

It does the job. It automatically takes money out of people's accounts each month. Also, it's easy to sign someone up for a membership.

Cons

1\. You have to manually enter in card numbers when you sign people up. It be better if you could dip or swim and it auto populated. 2. People who want to be texted/emailed their receipts automatically get added to my customer list. It clouds who my members are with other people. 3. member's faces would be a better picture for them than an animal.

Review Source

WP

William P.  
manager  
Tobacco  
Used the software for: 1-2 years

### "Not a bad product"

June 28, 2019

4.0

Good programing, customer service is good just has a few limitations

Pros

Software input is easy to use. Adding customers to Loyal zoo extremely easy

Cons

Text limit needs to be extended for text messages Number of promotions per month month needs to be increrased. We are at the highest amount and it isnt enough.

Review Source

Response from Loyalzoo

July 4, 2019

Hey William, Thank you for your kind review. You may not be aware that you now have the ability to send more text with your promotions. You just need to write the extra content in the details section (instructions here: http://help.loyalzoo.com/en/articles/77547-how-to-setup-a-marketing-promotion). In terms of more promotional messages, they are capped at 4/month because we want to ensure you have a high opt-in rate, rather than having a lot of "opt-outs" from your customers and deeming future promotions useless. You are more than welcome to download your customer list from our dashboard and send your own email marketing campaigns :) For any further assistance/feedback feel free to start a chat with us or drop a note to hello@loyalzoo.com

CC

Casey C.  
Sales Manager  
Business Supplies and Equipment  
Used the software for: 6-12 months

### "Great for Customer based organizations"

March 9, 2022

5.0

Pros

Customer repeats, easy to operate, great way to offer loyal customer incentives

Cons

In the beginning it was slow to pull up customer information, the bug was fixed and it's much faster now.

Reason for choosing Loyal Zoo

Easily used software install and roll out

Review Source

WP

Wendy P.  
Owner  
Tobacco  
Used the software for: 1-2 years

### "Glad I switched"

October 19, 2020

5.0

Excellent

Pros

Less expensive than other companies out there and better customer service!

Cons

I miss being able to write notes on customers accounts

Switched from

[SumUp](https://www.capterra.com/p/170673/SumUp-Air/)

Too expensive

Review Source

Response from Loyalzoo

October 22, 2020

Hi Wendy, Thank you for your kind and lovely feedback. I just wanted to let you know that there is a comments section in each customer profile where you can write notes :) You'll be able to add notes when you register a customer or by tapping the "edit" button in their profile. This feature is available from the in-store software - store.loyalzoo.com If you need anything else, feel free to drop us an email at hello@loyalzoo.com or chat with us on our chat system.

JL

Jessica L.  
Owner  
  
Used the software for: 1-2 years

### "Great that it is integrated with our system and loyal points are automatically added per transaction"

June 14, 2018

4.0

Integrated with our Clover system! It's own application. No bulky items.

Pros

Whenever I have questions I would email their support and they would answer very quickly. They're also very personable! I definitely like Loyalzoo a lot more than Five Stars because this is way way cheaper and is integrated into our Clover system. So no clutter on our cash register area!

Cons

I wish I was able to subtract points from the user's history. I'm able to do it right away but if I needed to subtract a specific amount of points I would need to apply a pre-made discount and balance that discount by adding points. It's a pro and con to have our customer's phone numbers linked to their credit card. I had a problem once where our customer's credit card was linked to their friends' phone number so I had to contact support to make sure it was no longer linked.

Review Source

JS

Jared S.  
General Manager  
Veterinary  
Used the software for: Less than 6 months

### "Loyalzoo, works well for everyday transactions"

October 1, 2023

3.0

It has been fine, but they need to get rid of the feature that deletes cards after being inactive for a month.

Pros

We were looking for software that allowed us to have customers cards on file with the card still secure. We found this software to work out well and was relatively user friendly.

Cons

We we liked least about loyal zoo is that the software will delete accounts that have been inactive for more than 1 month. This was challenging when we had customers who only used our services a few times a year and then would not have a card on file.

Review Source

Response from Loyalzoo

October 10, 2023

Hi Jared, many thanks for your review. Our system definitely does not delete any cards on file for inactivity, or for any other reason. So if you experienced this, please get in touch with us directly via the chat or at hello@loyalzoo.com, and we can investigate further.

MA

Michelle A.  
Director  
Retail  
Used the software for: Less than 6 months

### "Easy to use and works"

January 6, 2023

5.0

Our customers like having a loyalty scheme and it does drive repeat sales

Pros

The loyalzoo app is easily integrated with our POS and website. Setting up rewards, marketing, etc is easily managed. Customer service is excellent with quick responses and follow up emails.

Cons

Our old system recognised customers by their payment card which they liked as it made it automatic - no checking in needed. This was a really good feature and is missed now we’re using loyalzoo. I would also like to be able to choose more than 10 rewards to make sure we have something for all level of spenders plus room for seasonal rewards.

Review Source

JF

Johnny F.  
Business Owner  
  
Used the software for: 1-2 years

### "Using LoyalZoo for nearly two years; Love it!"

January 22, 2018

5.0

Pros

I like the ease of use of Loyalzoo and its integration with Clover specifically on the front end of the transaction. It's extremely easy and intuitive to begin a transaction looking for the last four digits of the customer's phone number. It would be great if there was a tablet facing the customer (much like five-stars) whereby customers can come to the counter, enter their account number / phone number, and Clover to quickly register the account and the cashier can begin the transaction.

Cons

Need to find more online ordering platforms that integrate with Loyalzoo. Zapier did not work for me as it does not have Chowbot as a list of apps it recognizes

Review Source

BE

Brandon E.  
General Manager  
Retail  
Used the software for: 6-12 months

### "Great Loyalty app"

June 28, 2019

4.0

They have been quick to respond to our issues, and the support team is very helpful.

Pros

We've been using Loyalty zoo for over a year now. And we have really enjoyed it's functionality. It allowed us to move away from physical punch cards and store them locally for our customers.

Cons

I wish it allowed us to create more than two types of punch cards in the system, but it's not too big of a deal.

Review Source

Response from Loyalzoo

July 4, 2019

Hey Brandon, thank you so much for your kind review! Just to let you know you can create up to 3 stamp cards. If you need any assistance please reach out to hello@loyalzoo.com or start a chat with us at www.loyalzoo.com :) Glad to hear you are enjoying the software.

JB

Joe B.  
owner  
Retail  
Used the software for: 6-12 months

### "Loyalty"

March 19, 2021

5.0

It has helped our business a lot especially since we do not have a big budget to use for marketing

Pros

Ease of use, and its exciting to see the weekly reports to see how many new customers we have added.

Cons

only 2 text messages a month, wish at a minimum one every week.

Review Source

Response from Loyalzoo

March 23, 2021

Hi Joe, Thank you so much for your kind review. At the moment your plan includes SMS for point balances, 2x blast marketing messages/month and Handsfree Marketing messages (sent to your VIP, new and "slipping away" customers). If you would like to increase to 4x promotions/month we'll get you an upgrade link across to your email shortly where you can get more promotions :)

CM

Crystal M.  
Owner  
Retail  
Used the software for: 1-2 years

### "Positive Outcomes"

October 7, 2020

5.0

I like Loyal Zoo because it allows me to easily be able to allot my loyal customers rewards without having to track a lot of details.

Pros

Integration was very simple and easy to launch. What I like most is that I can use the least amount of personal information possible and the mobile sign in is awesome.

Cons

The only problem I have had is the glitches with updates. But they iron these out relatively quickly.

Review Source

PW

Pete W.  
MD  
  
Used the software for: 6-12 months

### "Words very well. Pleased with it. "

January 16, 2018

5.0

Pros

User friendly, hardly any staff training required. Tech support is great.

Cons

Customer generating multiple accounts and needing to 'merge' accounts. There should be a way to prevent duplicate accounts in the first place. Something like, when inputting the customers new second account by accident and push notification of 'Joe Blogs already exists, is this a duplicated account or another Joe Bloggs' etc.

Review Source

Response from Loyalzoo

January 19, 2018

Thanks for your feedback Pete! If you try to create a new customer profile using a phone number or email address already in the DB, we prevent the duplicate already. It is when details used are different that it is difficult for us to detect duplicates. We will keep testing ways to prevent duplicate profiles, and your continuous feedback is appreciated :-)

CG

Courtney G.  
Owner  
Apparel & Fashion  
Used the software for: 6-12 months

### "The program is easy to use, but glitchy"

July 10, 2018

4.0

Pros

It Is easy to use, when it is working. It is easy to set up the discounts Nice that people get notifications of points when they purchase

Cons

Does not push out reward info to customers. It is frequently not working. I can't fix when points are given incorrectly.

Review Source

Response from Loyalzoo

July 16, 2018

Hey Courtney, thank you for your feedback. We will be releasing a more intuitive communication shortly, so when a customer has a reward to be redeemed they will be notified. In terms of editing a customers points balance, that functionality has now been released and is available in the "customers" tab in your admin dashboard. If you need any assistance or have any other feedback please feel free to reach out by emailing us at hello@loyalzoo.com

VR

Verified Reviewer  
Owner/Licensed Aesthetician  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "It's OK, not great"

November 2, 2018

4.0

OK. I have a much smaller membership base than I used to so it works well enough that we don't have to comprise cards and key in manually.

Pros

It does what I need at this point. The features continue to be updated. We an at least no stop and start or edit certain points.

Cons

I'd like to be able to edit start date without having to stop and restart membership. It sends email to member that their membership has been canceled.

Review Source

Response from Loyalzoo

November 16, 2018

Thank you for your feedback! Full disclosure the editing of a payment date is quite tricky because if someone has made a recurring payment prior, it's hard for us to understand how to edit and rectify further payments to ensure you as the business get full payment. We're working on figuring out how to best implement this : )

CF

Carl F.  
director  
Retail  
Used the software for: 6-12 months

### "Oustanding!!"

February 14, 2020

5.0

Amazing

Pros

Really easy to use, Value for money aswell. We have built up a huge customer base via loyalzoo.

Cons

I found no cons at all with this. Really easy to use

Reason for choosing Loyal Zoo

lots of things.. you can even send messages to customers about latest deals in store

Review Source

KC

Kimdelia C.  
Director  
Hospitality  
Used the software for: Less than 6 months

### "User friendly "

February 3, 2023

5.0

All good

Pros

Customers like it they can view rewards etc themselves

Cons

Integration difficult but got there in the end

Reason for choosing Loyal Zoo

Reviews

Switched from

[Square Loyalty](https://www.capterra.com/p/276727/Square-Loyalty/)

Needed a more user friendly for customer

Review Source

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