Who Uses This Software?

Communications teams at brands and Public Relations agencies. Teams that communicate about their brand both externally (media, bloggers) and internally (employees, board).


Average Ratings

20 Reviews
  • 4.5 / 5
    Overall
  • 5 / 5
    Ease of Use
  • 5 / 5
    Customer Service

Product Details

  • Free Demo
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours
    24/7 (Live Rep)

Vendor Details

  • Prezly
  • www.prezly.com
  • Founded 2010
  • Belgium

About Prezly

Hundreds of brands and PR agencies use the Prezly PR software to get better coverage, more influencer engagement and stronger relationships. They use Prezly to better understand their contacts with a CRM built for PR teams. They publish their press releases online and on social media via an SEO-friendly social media newsroom. And lastly they alert stakeholder (press, bloggers, employees) about their stories with quick multimedia emails. Analytics included.


Prezly Features

  • Article Author Database
  • Auto-Update Media Lists
  • Campaign Management
  • Clippings Management
  • Communications Calendar
  • Contact Management
  • Digital Asset Management
  • Direct Mail Management
  • Email Distribution
  • Press Monitoring
  • Press Release Builder

Prezly Reviews Recently Reviewed!

Seamless / Easy to use / A time saver / Well thought out

Jul 31, 2017
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
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Pros: I like that I can add all or most of our digital assets to the Story as I create it and that I can continually update it as our productions run.

Cons: There's just two things to note. One change I would make. The ability to design the emails that are sent out as stories. Depending on the release sometimes it's more important to highlight different assets within the Story.

Two - Not-for-profit pricing. I know other not-for-profits who have looked at using Prezly but it was too pricey. I was under the understanding that when we signed up there was going to be a not-for-profit rate but I believe we are paying full price.

Great tool which allows me to deliver my messages more effectively!

Jul 05, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: For me, Prezly is the perfect public relations tool that helps me escape media list Excel hell. I could enrich my contacts and communicate with them on a more efficient way.

Love it!

Jul 04, 2017
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: It does exactly what I need to send press releases. Features are plenty, support is very good, feedback on releases is awesome.

Cons: Contact management (tags, for example) could be faster in a few ways. So far I've only encountered serious downtime once, let's hope it stays that way.

Prezly changed my way of work! And if you try it you'll won't leave it anymore

Jun 26, 2017
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: The possibility to check your campaign in real time, who receive your Pr, who is interested and who is not.
It simplify a lot all the recall phase after the sending. Moreover, the possibility to upload content like video or images, without sending heavy emails!

Cons: If i have to indicate something, the system to introduce the contacts in the platform, even if is quite simple and fast.

Prezly app

Apr 03, 2017
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Comments: Easy to use, it saves a lot of time for you. It is a little bit slow when you try to add a lot of photos.

Expanding PR opportunities

Apr 02, 2017
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Comments: Quick to set up and easy to use, Prezly is the tool PR pros need to convert their traditional press releases into advanced multimedia news releases. Video content, downloadable image galleries, and social media sharing are vital to effectively engage with our target public nowadays. The email campaign reports and analysis provided by Prezly's platform further help to successfully manage media relations.

The perfect news room!

Mar 24, 2017
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Comments: Rating says it all: Prezly is a very easy and simple tool to use, no complexity, straight forward. In a few clicks my news releases are launched. Uploading language versions goes very fast too.
Our newsroom looks very professional. Customer support is top: each question is answered within a few moments.
Stop looking, use Prezly!

Fantastic PR Platform

Feb 13, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Comments: I loved using it for my Kickstarter launch and my comfortableclub.com e-commerce store. It provides a seamless experience for bloggers to pull information from.

Prezly Review

Jun 24, 2016
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Comments: Prezly provides everything a PR professional requires from a media campaign distribution standpoint. They have done their research and have identified every tool necessary to promote your brand. The way organizations conduct PR today is so different than what it was even just a few years ago - Prezly is constantly developing features and ideas to reflect that change in the industry. Most importantly, Prezly has one of the best customer services out there as they are quick and genuinely care. I work in North America and there has never been an issue with this Belgium-based company.

Versatile software for modern approach to PR and Link Building

Jun 22, 2016
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: Prezly is a fantastic bit of kit that takes out all the pains of managing a traditional PR operation. Dealing with hi res images, links, videos, assets and copy has never been so easy, both for the PR team and the influencers on the receiving end of the release. The CRM functionality also means that keeping track of relationships is swift and effective.

Cons: There's not much I dislike. Prezly is still feels like a start up so may not have all the functionality of other PR systems like Cision or Bullhorn but it's also 1/10th of the cost. Not just that but the Prezly team are very receptive to feedback and we've had great responses to our development suggestions.

Overall: We stumbled across Prezly when searching for a way to execute SEO link building with a PR-style broadcasting model. We needed something that could deal with powerful multimedia, management of contacts and a personal touch. Prezly was everything we needed.

Making your life easier

Jun 21, 2016
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Pros: Everything above

Cons: Maybe it would be even better to have some more options to personalize your page.

Overall: Prezly has made life a lot easier for me. And more fun! All the tools you need to create and monitor a good press campaign is now centralized in one program. No more working with different excell sheets, mail chimp lists, word documents etc. Everything is really user-friendly and the mailing reports are very helpful. Easy, simple, fun, beautiful.

Recommendations to other buyers: see above: let us personalize our page even more

Vendor Response

by Prezly on June 21, 2016

Thank you for your review Micha. There are extra options to personalize your newsroom. You can create a custom css skins to completely change the look and feel. Enterprise clients can also get custom newsroom layouts that tie in seamlessly with their own website.

Prezly is the easiest solution to manage press and bloggers data

Aug 19, 2015
3/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: For now on, I'm only using Prezly as a database (not as a way to send press releases). Why is it so?
Because I still miss some functionalities to be able to do so.
We're working as a team on different client, and sometimes, I'd like my colleagues to have a look at the list of journalists/bloggers I selected. With Prezly, it is not possible to save a list, make comments and tracked adaptations.
I also miss a place to put the unique visitors/month for a blog (not ideal to use the comments sections).
Anyway, Prezly is really easy to use! Everything is logical and well designed.

Vendor Response

by Prezly on August 19, 2015

Thank you for the feedback Déborah. Excellent suggestion for the lists. This is in the pipeline. Soon you'll also be able to see extra info for the outlet domains.

A usefull and easy to use program

Aug 10, 2015
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support

Comments: Prezly has made PR life a lot easier for us. All the information you need is now centralized in one program, instead of scattered across various excel sheets, word documents etc. Sending campaigns is a simple task, and with Prezly it's easy to document the different campaigs you've send before. In short, a recommendable program.

The Best PR Tool

Aug 06, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: I have used Prezly for a while now and absolutely love it. I have had numerous people comment on how professional our pr is and our releases thanks to Prezly. It has increased our company's brand image a thousand-fold. Wouldn't use anything else.

Vendor Response

by Prezly on August 07, 2015

Thanks for your kind words Earnest.

It's not CRM, it's PRM (Press Release Management)!

Aug 06, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Prezly handle press releases beautifully with a wonderful layout and editing options. They're published under a professional template and makes them easily sharable for viewers. More than that, you can distribute these press releases to your press contacts in a beautiful manner as in-line attachments. This is what I call PRM, which open status, easy replies, and excellent contact management.

Excellent online tool for any PR professional

Aug 06, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: We have changed the way we issue and pitch press releases since we started using Prezly. The tool is easy to use, it helps connect up social profiles for your contacts and gives you quick and easy access to view campaign results. To top it off, the support from the team behind Prezly has been nothing short of superb. Any questions are normally answered within minutes using the online chat. Highly recommended to anyone looking to make the jump into the digital PR world.

User friendly PR tool

Jul 30, 2015
4/5
Overall
4 / 5
Ease of Use
4 / 5
Customer Support

Comments: I've been working with Prezly for over a year now and it's a very user friendly tool, easy to explain to new colleagues or interns. For my team it's helpful to have our contacts stored in one list that all of us can rely on. I especially like the mailing reports to see which journalists are interested and to learn how successfull the pitch is . You can simply add images, video content and links to the online press release. Although for our products (books), we'd like to see the clean and basic layout somewhat more personalised.

Vendor Response

by Prezly on August 05, 2015

Bedankt Alexandra!

Attractive and easy to use

Jul 14, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: My colleagues and I started working with Prezly a year ago and we are very pleased with it. Prezly is very easy to use and enables us to create attractive press releases in no time. Even colleagues who are not very tech-savvy quickly learned how to use it and really enjoy working with it.

We especially like the clean and easy integration of visuals and video. As a big media company visuals are a major asset to our communication.

Another important asset is the possibility to see the mailing reports: who opened our press releases? Who clicked on the releases? We can instantly see how successful or interesting a pitch is.

Amazing

Jun 29, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: The easiest way to communicate as a press office, finally we can monitorize which journalists read or not our releases. Moreover the customer care is fast and always available!
It's great!

Jul 14, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money