---
title: "Page 2 | Buffer Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Page 2 - Is Buffer the right Social Media Management solution for you? Explore 1492 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/143492/Buffer/reviews/?page=2"
page_type: "reviews"
language: "en"
---

Buffer

4.5 (1492)

[View alternatives](https://www.capterra.com/p/143492/Buffer/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated September 10th, 2026

# Page 2 - Reviews of Buffer

## Showing most helpful reviews

Showing 26-50 of 1492 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Kelly M.  
Content Creator Podcaster  
Marketing and Advertising  
Used the software for: 2+ years

### "Buffer Is My Preferred Social Media Management Tool"

April 30, 2026

5.0

Good experience. Buffer is my preferred social media scheduler. Whenever I get another client and they want me to recommend a scheduler I always say Buffer.

Pros

I schedule posts for my clients and podcast with ease. I can schedule to every social media platform. You can reply to followers within the app.

Cons

The problems with posts going through have been happening every week. I do like that you can have 3 platforms for free but each additional platform is 5 dollars and that can add up if you're managing many accounts.

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Hootsuite is also expensive but frequently it would disconnect the social media platforms for my clients. I was also having to reconnect them. I have experienced that with Buffer.

Review Source

HL

Hannah L.  
Community Manager  
Internet  
Used the software for: 1-2 years

### "Que ferai-je sans lui ??"

April 29, 2025

5.0

Pros

Les fonctionnalités principales : gestion de plusieurs comptes, planification des posts sur plusieurs jours, une souscription très rentable.

Cons

Le fait de ne pas être averti lorsqu'une campagne est erronée ou mise à l'arrêt pour différentes raisons m'a déjà mis en conflit avec un acheteur : sa campagne s'est retrouvée mise à l'arrêt et aucune possibilité pour moi de le savoir.

Review Source

NR

Nuria R.  
Community Manager  
Telecommunications  
Used the software for: 1-2 years

### "Super Handy for Scheduling"

May 28, 2025

4.0

Pros

Love how I can just queue all my posts at once and don’t touch them again, it makes my weekly planning way easier and I can cover all platforms from one screen.

Cons

Sometimes I wish I could preview exactly how it looks per platform before it posts, so I still go back and forth which kinda wastes the time I just saved.

Review Source

EK

Ephrem K.  
Communication Officer  
Higher Education  
Used the software for: 1-2 years

### "Buffer Software Reviews"

May 10, 2025

5.0

Buffer me fait gagner un temps fou pour gérer mes réseaux. Je programme tout à l’avance et je n’ai plus à y penser. Parfait pour rester organisé.

Pros

INTERFACE SUPER CLAIRE, TOUT SE PROGRAMME FACILEMENT SUR PLUSIEURS COMPTES. LES STATS DE BASE SONT PRATIQUES POUR VOIR CE QUI MARCHE.

Cons

BEAUCOUP DE FONCTIONS UTILES SONT PAYANTES. ET IL MANQUE QUELQUES INTÉGRATIONS AVEC DES PLATEFORMES RÉCENTES.

Review Source

JF

Jonah F.  
Writer  
Writing and Editing  
Used the software for: 1-2 years

### "Efficient Schedule Manager"

May 4, 2025

5.0

Buffer offers comprehensive functions for social media management and delivers cloud based scheduling platform

Pros

This platform is robust in terms of post schedulling, analitics dashboard and team collabration tools

Cons

it has limited reporting features so you cant get deep insights on engagment and growh trend

Review Source

KB

Kristen B.  
Social Media Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Buffer is the best social media scheduling software"

February 19, 2025

5.0

I prefer Buffer for all of my social media posting needs

Pros

I love Buffer because I am able to schedule all my social media posts in one place

Cons

It has gotten a but pricey but I love its convenience

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

The Buffer memberships for less expensive

Review Source

KS

Kyshira S.  
Digital Content Creator  
Internet  
Used the software for: 1-2 years

### "Schedules stuff"

May 18, 2025

5.0

Pros

Good for scheduling posts, clean dashboard, works with most platforms, easy to see what’s coming

Cons

Preview doesn’t always match final post, analytics are basic unless you upgrade, support takes a while, kinda slow with new features

Review Source

LB

Lauren B.  
Lead Content Creator  
Information Technology and Services  
Used the software for: 6-12 months

### "My must have tool"

April 16, 2025

5.0

I loved using Buffer as my scheduling and planning social media posting software social media posts and provided analytics

Pros

Buffer allows managing multiple accounts at no extra cost.For a while, it was great for scheduling.

Cons

It offers fair and affordable pricing, and customer service is like angels completing my scheduling needs

Review Source

CC

Cyrus C.  
Creative Content Manager  
Computer Software  
Used the software for: Less than 6 months

### "Awesome social media management tool"

March 6, 2025

5.0

Buffer has been a game changer for our small marketing team. We can spend one day creating a bunch of posts and schedule them in an easy and intuitive way.

Pros

Buffer is very user friendly, clean, and effective

Cons

Nothing. Buffer rocks. We use the free version and it's fantastic

Alternatives considered

[Workplace from Meta](https://www.capterra.com/p/168669/Workplace/)

Reason for choosing Buffer

Meta sucks and they didn't post multiple of our social media posts despite them being scheduled.

Review Source

AB

Ali B.  
CEO  
Marketing and Advertising  
Used the software for: 1-2 years

### "More reliable than Meta Content Scheduler"

January 27, 2025

5.0

Buffer has been a great tool for scheduling content. Publishes seamlessly - less issues than with using Meta scheduler!

Pros

Love that you can manage 3 channels for free - this has been a great cost effective resource for clients who want a platform outside of Meta Business for content planning / scheduling!

Cons

Buffer has limited LinkedIn Personal analytics! However, you can connect a personal LinkedIn account if you are managing personal accounts.

Alternatives considered

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[Later Social](https://www.capterra.com/p/152254/Later/)[Meltwater](https://www.capterra.com/p/123153/Meltwater/)

Reason for choosing Buffer

Buffer was easy to use, had a free plan, and was reliable! Our team adapted quickly!

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Hootsuite was having errors in scheduling becoming unreliable and also removed free plan!

Review Source

Skyler R.  
Freelance Social Media Specialist  
Marketing and Advertising  
Used the software for: 2+ years

### "X thread scheduler! "

November 9, 2024

5.0

I use Buffer for one of my clients because I often have to schedule X threads. This is not something you can do via the Twitter app since it doesn't support scheduling a whole series of threads. Buffer handles this task well as well as supports all my other platforms for that client, making it the perfect place for content management. They also receive 50% off pricing since they are a nonprofit!

Pros

\- Link shortening - Content calendar - Twitter/X threads scheduling - 50% off nonprofit pricing

Cons

There's nothing I dislike about Buffer! I think it's a fabulous social media management tool!

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Buffer allows scheduling of X threads and Hootsuite did not offer this feature.

Review Source

AM

Aimee M.  
marketing  
Retail  
Used the software for: 2+ years

### "Buffer is just adequate but more expensive"

January 14, 2025

4.0

It did what I was originally trying to use it for, but over time there are more robust tools that are cheaper

Pros

It was simple to use and allowed me to post across multiple platforms

Cons

The save ideas features wasn't really easy to use and when I started researching there was cheaper versions out there. Like most companies now, they offer a discount once you try to cancel your subscription.

Review Source

CO

Chris O.  
President  
Information Technology and Services  
Used the software for: 2+ years

### "Great platform, fair pricing, and easy to use"

November 12, 2024

5.0

I've been using Buffer for several years for my agency and managing client's social channels. It's a great platform and fairly priced.

Pros

Buffer is a great platform for managing and scheduling multiple social media channels. It had a good balance of features without being overly complicated or cumbersome to use.

Cons

As a digital agency, I wish I could organize multiple channels into groups or folders for each client.

Alternatives considered

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)[Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Buffer

I chose Buffer because it was the easiest to use and set up.

Review Source

DB

Davide B.  
Editorial director  
Newspapers  
Used the software for: 1-2 years

### "Reliable and powerful "

November 19, 2023

5.0

Been using it for years and never looked around for alternatives. I think this sums up my experience pretty well, although my needs are pretty basic

Pros

Buffer has been easy to set up and to learn to operate, it covered all my basic needs for years and never had me looking around for alternatives. It’s always been reliable (which is the most important thing in my opinion) and never felt overwhelming or confusing despite having a real lot of capabilities

Cons

The web interface could be perfectioned a bit maybe, but it’s just a minor complaint. The mobile app is very good though!

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Buffer

Easier, cheaper and more scalable for my prospective needs

Review Source

Jack H.  
Comms, Digital and Press  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Buffer gives bang for bucks for small orgs"

September 6, 2023

4.0

Overall Buffer has been a joy to work with and has revolutionised the way we work.

Pros

Buffer is super simple to use and for us - with a small budget for software - it was perfect. We have the Teams account set up giving us unlimited users and the ability to have multiple levels of access.The key thing for us was the approval process - it gives users the comfort and safety of being able to draft and edit content without fear of accidentally publishing. While it gives those responsible for publishing a better overview of what people are putting together.

Cons

The mobile app could be better - but I really am picking at straws. Ultimately for the price point for us it's great. The price does significantly increase if you need to manage 10 or more platforms though.

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Buffer

It came down to cost per platform for us.

Review Source

Bruno A.  
Impact Messurement  
Education Management  
Used the software for: 6-12 months

### "Saving Time with Buffer"

March 2, 2023

4.0

My whole experience in general was great. It allowed me saving many hours of work. I was responsible for managing the social media of an educational program, and sometimes posts had to be post at a specific time, when I was busy. This tool allowed me to manage all efficiently, scheduling all at the beginning of the week and letting Buffer do the job. The only thing I had to do was to look the analytic and make some minor adjustments.

Pros

Buffer is easy to use, many social media such as Facebook and Instagram can be integrated with it, and it really makes life easier. You could once a month schedule all the posts and leave Buffer do the job. And working with the metrics, it's possible to analyse when is the best moment to post to reach more users. It also has a web version to work in computer, but it also has an app (android and ios) where you can access to all the data and schedule new posts.

Cons

Some of its cons are that it has some limitations with some type of content, for instance It doesn't work quite well with reels and sometimes videos too; it sometimes fails with the automatization of this type of content. Anyway, Buffer is continuously adding new features and this will be probably be solved because these apps must adapt to nowadays social media. Another drawback is the basic and premium version: It's possible to work with the free one, but you'll be really limited to just automatically posting and some other basic functionalities. On the other hand, the premium version is not too expensive if you really need it, and you get a wonderful tool to use.

Review Source

YE

Yolandi E.  
CEO & Founder  
Management Consulting  
Used the software for: 1-2 years

### "Streamlined Social Media Management with Room for Improvement"

September 15, 2023

4.0

Using Buffer was a positive experience with its user-friendly interface and seamless deployment. The tool's quality and features met my expectations, and despite some hiccups with customer service, it still provided good value for money. Buffer's ease of use and functionality make it a reliable social media management option.

Pros

Buffer's ease of use and deployment were impressive, making it a breeze to schedule and manage social media content. The features and functionality offered were robust, allowing for efficient campaign management.

Cons

Although Buffer's customer service was satisfactory, there were occasional delays in response time, which affected the overall experience.

Review Source

Nico P.  
CEO  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "A really good Start into Content Management and Distribution"

September 14, 2022

4.0

Pros

Buffer's Service is very cohesive and even in the free Plan the Possibilities are wide. Even if you use the free plan only, you most likely don't need any other service to distribute your content from one source to f.ex. your Social Media Profiles. Set-up is extremely easy and the Dashboard is very minimalistic and easy to understand/navigate.

Cons

If you are planning to schedule for weeks in advance, you are depending on a paid plan, since free Accounts can schedule maximum 10 posts at a time.

Review Source

Nathaniel C.  
Co-Founder, Consultant & Content Manager  
Information Technology and Services  
Used the software for: 1-2 years

### "Buffer-Social Media Management and Automation"

December 30, 2018

4.0

The best thing about Buffer is the number of accounts and posts that can be added. Next up the ability to see the overall potential of posts in the analytics gives a good insight as to who your fans are, who they're fans are and what they like sharing. Overall, Buffer is a must have for Social Media users who can't spend every waking hour posting.

Pros

I have been using Buffer for around two years and still think it is a must-have for any social media users who are needing to automate their posts. Top pros for this software are: Relatively low cost. Run multiple profiles. Ability to schedule damn near unlimited posts. Scheduling options and queue are presented well and easy to use. The way the analytics are presented. The content feed is also a brilliant feature, although it can also do with some significant improvements. This is by far one of the best low cost/free software's for Twitter, Facebook and LinkedIn posting.

Cons

As above, the content feed needs some improvement, as it does not always pull the most recent links. Addition of a filter for the content feed would be an A\* feature. Sometimes hashtag lists do not display correctly and errors can be shown when tagging someone's profile. Need to be able to create a permanent, possibly arranged list of regularly used hashtags. Instagram posts need to be monitored as direct posting is not available, instead, you are notified to 'ok' the post first. This wouldn't be a problem IF the notifications actually were pushed on time, plus it does kind of defeat the purpose of the automation.

Review Source

Response from Buffer

January 10, 2019

Hi, Nathaniel, thank you so much for the kind feedback and suggestions. Your suggestions are really helpful in helping us improve the product. I personally really like the idea of filtering the content feed. I'm glad to share that you can now schedule and automatically publish your Instagram posts to your Instagram Business profiles without needing the notifications. Here's more information: https://buffer.com/instagram. -Alfred

Angel G.  
Community Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "A really helpful tool for community managers. Even for beginners! "

February 7, 2022

5.0

Pros

Buffer becomes a really simple-to-use software for community managers in charge of many social media accounts, specially those who doesn't have a schedule-programming feature in their platforms, such as LinkedIn. You can create short-URLs for saving space on your captions. Also, in case you're the social media account owner, you can link your channels to Buffer and then let your team post directly from here, skipping all of the assigning new editors/admins on every single Facebook or LinkedIn page process, for example. Of course, you get an analytics panel for checking out how's everything going. Another cool feature, is that you can set an extension on your browser, so you can create posts with a really quick and easy access to the Buffer platform. And, most important for many, it has a free plan, but also its paying options are accessible for small agencies or freelancers.

Cons

Ok so it's kind of obvious that the main disadvantage of this software these days, is that you have other free tools out there such as Creator Studio in the case of Facebook and Instagram. However, in case you work with other platforms that don't allow this programming features such as Linkedin, this will help you. Also, in case you choose the free plan, you get a limited 10 scheduled post per social channel, among other obstacles like no IG stories scheduling. It does not have TikTok yet on its channels, which can be a little bit of trouble for some. Specially since many brands are now being part of this social media.

Review Source

Darien C.  
Youth Pastor  
Religious Institutions  
Used the software for: 1-2 years

### "One of the best social media management platforms with a high price for teams"

January 14, 2020

5.0

Overall, Buffer is an excellent platform that offers incredible features - but due to the high price for simple features like team management & multiple users, it is not for me. While our social media team was just me, I found it to be the very best platform for social media management - offering a simple UI & high quality features for the free & low-tier accounts - as our team grew, we rapidly outgrew Buffer simply due to pricing, and found that there were similar products at a lower price point that would fit our needs.

Pros

Buffer is perhaps one of the simplest & easiest social media platforms on the market today; offering comprehensive and crucial features for managing your social media streams. This platform allows for the easy management of multiple social media accounts, allowing you to customize post-times & days, and then schedule posts quickly via the Queue only for those days. It offers built in analytics, direct posting to Instagram & Instagram stories, team management features & more - assuming you are willing to pay for those features. Overall, Buffer was probably my favorite social media management platform due to its simplicity & base features, yet it suffers in a few key areas.

Cons

I loved using Buffer for the period of time that I actually used it, but quickly discovered that the platform could not suite my needs because of one insurmountable obstacle - price. As a non-profit youth organization, having a low overhead cost for platforms such as this is extremely important, and I quickly found myself unable to continue using Buffer as my social media team grew simply because I could not afford their $65 CAD/month just to be able to have a second user (without admin privileges). The added features like direct Instagram Story & first comment seem interesting for me, but not at the cost $663/annually when there are alternatives (be it, with less features) out there that offer a lower overhead cost AND non-profit discounts. Furthermore, while the platform itself is extremely simple to use, I found their pricing structure & different brand building products to be quite confusing - with products such as "Reply", "Publish" and "Analyze" featuring little to no immediately accessible descriptions, and each one carrying a different pricing structure & subscription requirement. Lastly, one feature I've found on other social media platforms (but not on buffer) that I wish were available is the ability to draft a single post that can be queued in multiple social media channels, and customized for each channel. With buffer, you would need to recreate each post - which can take added time dependent on your social media channels.

Switched from

[Later Social](https://www.capterra.com/p/152254/Later/)

Later's Instagram auto-post feature started to fail, with scheduled posts failing to post & Later refusing to notify us.

Review Source

Sharem S.  
Virtual Assistant  
Writing and Editing  
Used the software for: Less than 6 months

### "Redesigned our information presentation"

January 14, 2023

5.0

I have a wonderful experience with Buffer. To be honest I am still using it and I am loving it. I am so glad that I discover this software. Setting the standard of skills and management in social media.

Pros

What I like the most about Buffer is the Scheduling of your content. It gives you more time to do other task once you are done scheduling them. It is easy to setup and navigate and hassle free.

Cons

I don't see any problem of using Buffer. I feel light after scheduling my content to buffer. I never encounter any missing post of my content.

Switched from

[Google Sheets](https://www.capterra.com/p/169718/Google-Sheets/)

You can manage your content but it is not automatic posting. You need to do it manually and it eats more of my time.

Review Source

KM

Kris M.  
SMM  
Marketing and Advertising  
Used the software for: 1-2 years

### "A big name that is always solid and reliable "

March 20, 2023

4.0

Overall, I've always been very happy to use Buffer. Many clients insist on using it because they're used to it and they love the analytics and metric reporting that the platform offers. When I first started working on social media, I opted for Buffer because it was the biggest name out there. However, I soon migrated to other less pricey platforms. However, some clients insist on Buffer and it isn't a problem for me because I have always found it to be reliable.

Pros

Buffer is generally easy to use and offers users a wide variety of options. There is so much support for different social media channels. Buffer always integration with not only the main channels that are popular all over. It also some of the alternative social media platforms.

Cons

Buffer - presumably because of its name and reputation in the field - charges more than many other social media management platforms out there. There are plenty of other options that are just as reliable, but less well-known. However, in paying for Buffer, you're paying for peace of mind. Another con would be that the content management can be a little difficult to organise.

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Buffer

At the time, I chose Buffer because of its reputation for being reliable.

Review Source

VR

Verified Reviewer  
Director of Foundation Relations  
Higher Education  
Used the software for: 2+ years

### "Affordable and Well-integrated Post Scheduling Tool"

August 30, 2022

5.0

Pros

I primarily use Buffer as a social media post scheduler. It has the features I require (broad social media integration, post-scheduling, campaign management) in an easy to use package. My small publishing business has three separate social media channels (on Facebook, Instagram, and Twitter). Without an all-in-one solution like Buffer, I wouldn't be able to maintain engagement with followers to the degree I am. Thanks to post scheduling, I can queue up a number of posts (and customize days, times, etc. when they will appear on each platform) and then focus on engaging with commentors rather than simply drafting posts. What's more, Buffer offers a generous free plan that allows users to manage a limited number of posts on up to three channels. Given the volume of my social media output, this is perfectly tailored to my need. If I would ever need to increase the amount or pace of my posts, given the scheduling and campaign-management features Buffer has demonstrated, I would be happy to pay the subscription fee.

Cons

Given the low cost option (i.e. free) and the functionality I receive with post-scheduling, there is little to complain about with Buffer. I had previously used a different post-scheduler that dropped all support for free plans. While I understand the business demands that drive such decisions, I appreciate the fact that Buffer has maintained this as an option. As a result, I make six posts across three channels every week and have consistently grown my followers (and thus enhanced my reach).

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Buffer

Buffer offers a free plan, whereas competitor post-scheduling tools did not.

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Hootsuite no longer offered a free plan that met my needs, whereas Buffer did.

Review Source

Betty O.  
Communications manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Buffer is a great tool with a Minor Limitation"

July 31, 2024

5.0

Using Buffer has been a transformative experience for managing my social media presence. The platform offers a seamless and efficient way to schedule and post content across various social media channels, including Twitter, Facebook, LinkedIn, and Instagram. Its intuitive interface and robust features have significantly streamlined my workflow, allowing me to focus more on creating engaging content rather than managing the logistics of posting.

Pros

The AI assistance for making the post content better which is one of the most important reason.

Cons

The one downside I’ve encountered with Buffer is the text limit for Twitter/X posts. While this is more of a constraint imposed by Twitter/X itself, it would be great if Buffer could offer some features or tips to help manage these limits more effectively, like an automatic character counter or suggestions for shortening text. Overall, despite this minor limitation, Buffer remains a powerful and efficient tool for managing social media campaigns

Alternatives considered

[Later Influence](https://www.capterra.com/p/186912/Mavrck/)

Reason for choosing Buffer

Buffer’s clean, intuitive design makes it incredibly easy to use. The simplicity of the platform allows me to schedule and manage posts efficiently without getting bogged down by a complicated interface. Very Affordable The analytics provided by Buffer are detailed and easy to understand, helping me track the performance of my posts and adjust my strategy accordingly. This feature is crucial for optimizing my social media efforts and understanding my audience better. Lastly Buffer’s queue feature is a standout. It allows for easy scheduling and reordering of posts, ensuring a consistent posting schedule. This flexibility is essential for maintaining an active social media presence.

Review Source

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