# Page 2 | Reply Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is Reply the right Sales Enablement solution for you? Explore 95 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/143629/Reply/reviews

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Reply

4.6 (95)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 2 - Reviews of Reply

## Showing most helpful reviews

Showing 26-50 of 95 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

MN

Matt N.  
Director  
Information Technology and Services  
Used the software for: I used a free trial

### "A lot of potential, but not quite there yet."

September 20, 2021

3.0

I was wowed by their website and sincerely impressed with their product, but for a tool that's used daily and needs to integrate with Salesforce, there appears to be a ways to go before being considered a legitimate contender in the space. For smaller teams with little to no existing systems that require integrations, this would be a great fit and could really help get things off the ground in a lean and efficient manner.

Pros

The plethora of capabilities, features & benefits and low cost. By offering basically unlimited email addresses in tandem with CRM and outreach automation, this is a steal for organizations looking for an all-in-one solution.

Cons

Integration w/ Salesforce. Specifically, the contact to account relationship was not working adequately, which is critical for us; contact records from Reply were being imported into Salesforce with the Account missing and thus created a bunch of company-less prospects. There probably could have been a way to configure it properly, but the time required outlasted our trial period.

Review Source

VR

Verified Reviewer  
Partner  
Internet  
Used the software for: 1-2 years

### "Reply is a great tool with a host of features"

March 29, 2018

4.0

Pros

The best thing about Reply is how many features it has. From A/B testing emails to swapping between plain text or linked opt-outs, it has pretty much everything you could ask for. A few of the top features: -Delivery based on prospect's time zone -A/B testing -Advanced statistics and reporting -Email throttling limits (i.e., sending amounts and time between each email being sent) -Super fast responses from the support team

Cons

Reply can be difficult to get started with. Especially when compared with other sending softwares, the number of features can be overwhelming. I would recommend Reply for anyone who really wants to dive into the world of email marketing, but for newcomers, I would suggest other options.

Review Source

VR

Verified Reviewer  
Founder  
Public Policy  
Used the software for: 6-12 months

### "Game changer for outbound marketing"

October 27, 2017

5.0

Pros

TL,DR = 10/10 Huge time saver Good safeguards in place - the system does a good job at preventing you from having a contact be in multiple campaigns, excludes invalid emails (see below), etc Awesome customer success team Value added integrations - the built-in email validation add-on function has saved us a ton of time (note small extra cost at a competitive rate to other validation solutions). Reply integrates well with our CRM too Flexible to add/delete different email addresses Roadmap: Product has improved in year we've been using it (example: Outbox report on schedule/# of emails being sent in future)

Cons

Very little dislikes at all. Maybe some small tweak to the UX or some reports I only look at infrequently....but definitely nothing material.

Review Source

VR

Verified Reviewer  
Business Developer  
  
Used the software for: 6-12 months

### "Reply has a huge functionality for its money but also number of bugs."

December 18, 2017

5.0

New clients!

Pros

Huge functionality is definitely a plus. You could configure emails at any stage and compare to any companies in a market they offer a lot more for the same value. Also, they have the best support I have ever experienced in SaaS. I wrote to them at 8 am and 10 pm and always reply time was less than 3 minutes, and information that they provided was sufficient.

Cons

Bugs, server outages, website slowness. Reply team add a huge amount of new functions to their app, but they don't test it properly sometimes that creates a number of bugs. Also, their website is slowly sometimes and we faced some database issues when Reply faced a server migration. This is not something that is good on Prod server :(

Review Source

VR

Verified Reviewer  
Marketing Manager  
Information Services  
Used the software for: 1-2 years

### "Centralized sales and marketing outreach"

June 23, 2022

5.0

With Reply, we're able to send cold emails in an efficient manner. Making it look like a personalized and one on one approach but using the typical email distribution process. You can complete control of how you want your campaigns to launch and there are a lot of resources available on their site to help you with your goals.

Pros

Reply has tons of features that elevate sales and marketing cold emails. We personally like the email warm-up tool that increases the chances of your email being delivered to your prospect's inbox. Of course, there is also the major advantage of having your emails look personalized with what looks like an individual reply to your email after it is sent to someone. You can also create multiple sequences in a campaign so your prospect is constantly being nurtured throughout your campaign.

Cons

Understanding the terminology and rules of Reply can take some getting used to. You need to pay attention to active sequences you have and who is in what sequence or step. You can't have people in multiple sequences for good reason. You don't want to bombard your prospects with numerous emails.

Review Source

HO

Hamid O.  
Head of BD  
Computer Software  
Used the software for: Less than 6 months

### "Low integrity + Not worth it"

July 26, 2022

2.0

extremely bad experience

Pros

The UI is OK but not very intuitive. They offer a suite of channels for cold outreach which is nice but all added up we will stay away from this company.

Cons

They charge you for what you already have paid for. Their customer service not only does not try to redo their mistakes but is super rude and entitled. Extremely bad experience. We had to use our bank to dispute the charges and contact the reseller that we had bought the services from. Low integrity business.

Reason for choosing Reply

Appsumo deal looked good.

Review Source

VR

Verified Reviewer  
Business Development  
Computer Software  
Used the software for: 1-2 years

### "I've been loving this app"

October 31, 2017

5.0

\- Personal messages to leads. - Open and click tracking - A/B testing subject lines and email body content - Staggered send times for testing and tracking - Campaign reports - Custom emails schedules - Multiple campaigns can be live at once

Pros

I've generated a lot of business using this application. It's kind of my software MVP. I've also really enjoyed the customer service - the team here is responsive, kind/patient, and knowledgeable.

Cons

No cons at this time. I might like it if I did not have a limit on how many emails I can send, but that would cost a bit more, so that's more an issue with my own budget than the system - this thing has paid for itself multiple times over., so I really should just allocate more money towards it to increase my limit.

Review Source

VR

Verified Reviewer  
CEO  
  
Used the software for: 1-2 years

### "Super easy to use and helpful!"

December 6, 2017

5.0

Pros

Easy set up. Drip. Analytics. Integrations through Zapier with Hubspot. Gmail integration is nice too. Simplicity makes it easy to set everything up quickly.

Cons

Sometimes a little buggy loading screens but overall hard to beat.

Review Source

MP

Mitchell P.  
Account Manager  
Information Technology and Services  
Used the software for: Less than 6 months

### "Want to 10x your sales efforts? Use this app!"

July 6, 2016

5.0

We started using Reply a few weeks ago and the ROI is obvious. $70 for 1000 contacts and we DOUBLED our monthly sales. The app is fairly intuitive and can be learned quickly. The support team is really responsive for any questions that do arise. It's been an awesome experience so far and we're looking forward to buying more contacts as our sales team scales. However, we haven't had the need to scale yet because Reply allows each member of the team to 10x their efforts!

Pros

Increase your productivity: set your campaign and forget it. Add bulk contacts or add contacts as you need. You can send 10 emails with the effort of sending 1. Does away with manual data entry tasks (a godsend for any sales rep using antiquated CRM software!) Simple to use. Easy to build campaigns and add contacts to them. Very helpful for sending targeted messaging to prospects. It just works. Emails look slick and they're completely personalized. Zapier integrations work really well. For example, you can set a Zap to stop sending emails to a prospect when they 'close' in your CRM, ensuring there is no overlap in communication.

Cons

Just some design/aesthetic things that could use improvement. For example, the ability to archive campaigns or collapse folders. However, they are working on design improvements. The design improvements have no impact on app functionality, it works incredibly well.

Review Source

Response from Reply App

July 7, 2016

Thank you!

TT

Taras T.  
Sales and Marketing Director  
  
Used the software for: 2+ years

### "Cool stuff for cold email outreach"

June 6, 2018

5.0

Pros

Easy and intuitive design; No worries about getting to spam lists; It's not ESP - it's just a tool that automates your sales process Great support

Cons

For early stages price pretty high. But it\`s shouldn't be Reply\`s problem ) Sometimes there are prospects in my list with passing variables. Reply stops such campaigns. I wish it stops only those incomplete leads. Because it's not an issue to search them in the whole pack without any filter

Review Source

Zee G.  
Digital Operations Manager  
Outsourcing/Offshoring  
Used the software for: 2+ years

### "Make your emails reach your customers"

March 29, 2019

5.0

We use Reply.io for following up our website leads. We have tried several instruments (SendGrid, MailChimp, HubSpot emails) before switching to Reply.io and so far it was the best instrument. Our response rate has increased by almost 10% due to Reply.io.

Pros

\- because there is not a lot of HTML involved in the formatting of the email, the letters get directly into the inbox (unlike Promotions or Spam), which is the main benefit of this emailing instrument. - it's convenient to create email chains and track notifications and responses. - there are team plans for collaboration and you can see the activity of your colleagues, which helps a lot when you need to create statistics for the marketing department.

Cons

\- the absence of the HTML formatting is both a blessing and a curse. It is hard to highlight things in the email sometimes, but it pays off well.

Review Source

VR

Verified Reviewer  
Market Research Specilaist  
Information Technology and Services  
Used the software for: 1-2 years

### "Automate your E-mail Marketing "

January 13, 2020

4.0

Pros

Followup steps in which I liked the most and email validation and fast support.

Cons

Need to be improved more on the filter's side.

Review Source

VR

Verified Reviewer  
Inovação em Relacionamento com Cliente  
Internet  
Used the software for: 1-2 years

### "Reply was the best investment that we made at NeoAssist, in our Outbound Marketing process!"

October 17, 2017

5.0

Pros

The support is awesome, they are always available to talk with us, and explain our doubts in the best way =)

Review Source

Erwin M.  
Managing Director  
Capital Markets  
Used the software for: 2+ years

### "Reply is the marketing suite most businesses need but don't know exist"

September 29, 2019

5.0

Reply provides a very pleasant user experience, I highly recommend giving it a try.

Pros

Comprehensive feature set for efficient outbound and inbound marketing automation. Great support round the clock.

Cons

Nothing, I really appreciate that they're constantly improving the software and adding features that are actually useful.

Review Source

Adam V.  
CEO  
Internet  
Used the software for: 6-12 months

### "When properly understood and utilized this is a very powerful software marketing solution."

December 21, 2017

4.0

Automation, increased productivity, and greater visibility in the customer engagement process.

Pros

I like the ability to have a wide degree of flexibility in customizing our email campaigns. I really like that I don't have to stay on top of the campaigns being run, and that I can automate their schedules.

Cons

It takes time to learn how to do things properly as there can be glitches. Once you are aware of them you can work around pretty easily, but finding out can be a bit painful if you are not meticulous in checking your campaigns before they go out.

Review Source

VR

Verified Reviewer  
Business Development  
Wholesale  
Used the software for: 6-12 months

### "1-1 Email Automation Tool"

September 17, 2019

5.0

Overall, a great expericen with reply, a solid software to help you engage email at scale

Pros

very easy to use competitive pricing 24/7 support that always answers questions personable sales staff that helps secure the correct plan for you

Cons

The only thing this software was lacking is the ability to easily sort and classify contacts by email campaign.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Review Source

VR

Verified Reviewer  
Managing Director  
  
Used the software for: 6-12 months

### "Reply is so GOOD I don't want to say anymore! "

November 8, 2017

5.0

New clients in weeks.

Pros

I wish I had discovered this tool sooner. The trial, sales calls, tech support all fantastic. Automated email process and learning is fantastic.

Review Source

Iurii Z.  
Founder  
  
Used the software for: Less than 6 months

### "Awesome product and support"

November 16, 2017

5.0

I was able to send efficient cold email campaigns and follow up my connections

Pros

Their service is very easy to use. UI is friendly, plus they prepare a lot of templates which make it even easier to start if you are not experienced with the cold emails, yet. The staff is very friendly and helpful, ready to assist, consult on progress and suggest some optimization if that's possible.

Cons

So far, I do not have any negative experience. Looking forward to be able to have more than 3 emails attached to one account.

Review Source

DP

Daniel P.  
Stylish Marketing Nerd  
Information Technology and Services  
Used the software for: Less than 6 months

### "Great SDR Platform!"

July 11, 2016

5.0

We've been looking for a way to improve our pipeline development and needed an automated email platform to help us develop our SDR (Sales Development Resource) strategy. We have a small team of sales representatives and they focus primarily on building and deepening existing relationships, as well as closing open deals. So new relationships are hard for them to create. Reply has allowed us to keep our team the same size, and build an SDR role, that uses Reply to start new relationships for our sales representatives. Its been an improvement in pipeline without increasing overhead.

Pros

The ability to assume any team members' account to create drips, add people to current campaigns, and view statistics without the need for that member to log in. Second, the platform's ability to recognize when a person is already part of a drip and blocking duplicate sends is great! Third, the Zapier intergrations make using Reply automated and even more valuable.

Cons

Lack of full campaign sharing between team members. Right now we are able to share individual email templates into team/public shared categories. That then requires each team member to build a campaign from scratch, even if its the exact same as another team member. The crm is a bit lacking in filtering capabilities and segmentation. The most visible filtering option is to filter by upload file name, which is cool, but being able to categorize and group people by custom fields that we create within the platform would be much more valuable and useful.

Review Source

Response from Reply App

August 7, 2016

Hi Daniel, thanks for the review!

OO

Ovanes O.  
Co-founder  
  
Used the software for: 1-2 years

### "Excellent software, amazing support"

December 21, 2017

5.0

Pros

The service and the way it works is very good. Support is always lightning fast and very helpful. Maybe the best support I have ever experienced.

Cons

A slightly better user experience and tool tip will make the experience much better. Sometimes it is not very clear how exactly things work. But this has significantly improved recently.

Review Source

MB

Melanie B.  
Director of Partnerships and Engagement  
Media Production  
Used the software for: Less than 6 months

### "Does not perform functions promised"

April 8, 2019

1.0

We purchased this software to save time sending and replying to emails--specifically, so we could reply to emails using pre-saved templates. After purchasing the software, I learned that it doesn't actually perform that function. They won't give us our money back, so we're locked into a year contract with a service we never use. I've been creating and sending email campaigns on behalf of a number of nonprofit organizations for the past ten years, using different software, including Vertical Response, Salsa, Mailchimp, etc. I found all those easier to learn and set up than Reply. We currently have a free account with Vertical Response that allows us to send 10k emails/month. For free. With customer support from a real person, by phone, whenever I have a question. We've ended up using our free account to send emails instead of our paid account with Reply just because Reply is so unreliable and difficult to use. A huge waste of money.

Pros

If it performed as advertised, that would be valuable.

Cons

\-Does not allow users to reply to emails using pre-saved templates -Save function doesn't work -No customer support by phone--"chat" support is rarely helpful -Inordinate amount of time to set up -Impossible to schedule emails or track analytics with precision -Does not allow automated emails to people who open vs. don't open emails.

Review Source

CZ

Carl Z.  
Owner  
Computer Software  
Used the software for: 6-12 months

### "Getting better but the customer service and lack of payment options is a major problem"

January 8, 2021

3.0

Not good. I was billed for months because of those auto-charge policies, having not logged in once. I'm guessing this is how they make most of their money. Poor blokes like me with more money than time. Also, they don't take anything other than Mastercard or Visa.

Pros

Chat support is predictable, as they do eventually answer all your questions. It just will not always be on your schedule. There's no way to pay to speak with someone, and no phone number available (even though I'm willing to pay for premium support). It's more of a bargain basement service for those without the means to get higher level service.

Cons

Can't pay for premium support on the phone. Can't speak with a sales person either. Can't call anyone in Accounting or billing (likely everyone is off shore somewhere).

Review Source

VR

Verified Reviewer  
Digital Marketing Analyst  
Information Technology and Services  
Used the software for: 6-12 months

### "Best Outreach tool ever! "

October 7, 2018

5.0

Pros

Been using this tool for outreach for the last 8 months and the results have been amazing. Admin + Users can send emails and customise the templates. Easy to understand UI and simple reporting plus powerful BI gives this tool and edge over the competitors.

Cons

A user can send only 400 emails a day. That's actually good in a way as well.

Review Source

Alex L.  
SDR  
Internet  
Used the software for: Less than 6 months

### "Bad but works."

September 24, 2019

3.0

Reply has good functionality but unfortunately didn't work for us because of the bugs.

Pros

One feature I loved was the bar on the left on your email which shows how good of an email is that by using AI.

Cons

The email editor had bugs and we had to write an email in Google Docs and then paste them in Reply to avoid issues which Reply editor.

Review Source

LB

Lawrence B.  
Consultant  
  
Used the software for: 1-2 years

### "Reply is one the best tools for marketing I've ever used. "

October 25, 2017

5.0

Pros

The software has all the functionality needed to run great outreach campaigns. New features are constantly being added to improve the campaigns and results. The support is absolutely amazing - my questions are answered within 2-3 minutes at most and the support team are extremely knowledgeable. I use the software daily and it really helps me get my job done quicker and easier. 10/10

Review Source

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