# Page 4 | Ecwid Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 4 - Is Ecwid the right eCommerce solution for you? Explore 582 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/143648/Ecwid/reviews

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Ecwid

4.6 (582)

[View alternatives](https://www.capterra.com/p/143648/Ecwid/alternatives/)

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Last updated March 13th, 2026

# Page 4 - Reviews of Ecwid

## Showing most helpful reviews

Showing 76-100 of 582 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

RA

Railan A.  
Administrator  
Sporting Goods  
Used the software for: 6-12 months

### "Ecwid Review for Small Business"

January 19, 2024

4.0

The ease of fulfilling orders is good, but getting through to the support team is poor. And

Pros

The ease of building the site from customizable templates.

Cons

We have had many issues with SEO and SEM and the support team is not clear on what needs to happen to fix it. It is also very difficult to get through to support. You are not able to call in - but have to chat in. This makes it difficult when there is an issue that needs immediately addressed. Additionally when you chat in they don’t always respond immediately. The site also does not change photos to WEBP when uploaded. I have to manually change them prior to publishing.

Review Source

VR

Verified Reviewer  
Senior Brand Designer  
Sporting Goods  
Used the software for: 1-2 years

### "Easy e-commerce for your start-up business"

January 9, 2019

4.0

Using Ecwid for our business has been a big help. Although we're a small company, we we're able to Ecwid to quickly bring our products online without much fuss. We also transitioned to a paid version to get more out of the service, and so far so good.

Pros

Ecwid gives you everything you need to start selling your items online. I like that they give you an option to put up an actual website if you don't have any presence yet. Facebook integration is very welcome as well in this day and age.

Cons

Once you get the hang of the starter features, it would really do you good to upgrade to a paid plan. It would give you a lot more features to use for your e-commerce website. I wish they'd give you a trial period for the full suite of features.

Review Source

Dapree A.  
Owner  
Graphic Design  
Used the software for: 2+ years

### "Ease On with Ecwid"

April 26, 2022

5.0

Overall my experience has been easygoing to say the least. If there's something I need for my business, Ecwid is on the top of my list as a go to software. I highly recommend this to anyone searching for a business/E-commerce software product.

Pros

I like Ecwids software mostly because I get my own portal through Ecwid to manage my business' products and services. I also the ease of use when it comes to the many features, tools, etc. that Ecwid offers. Another thing is the selection of plans users can upgrade to and access more features and benefits.

Cons

I honestly can't say there's anything that I dislike about the software. They've been helpful to me for the 2+ years I've used the software to help my business grow

Review Source

Walter S.  
Ceo  
Management Consulting  
Used the software for: 2+ years

### "Ecommerce per tutti"

August 18, 2022

5.0

Pros

Ecwid mette a disposizione moltissime tra le migliori funzionalità per la gestione efficace di un Ecommerce.

Cons

Essendo un'applicazione a pagamento, non è sempre semplice trovare software compatibili.

Review Source

BB

Barclay B.  
CEO  
Computer Software  
Used the software for: 2+ years

### "The BEST SOFTWARE we’ve ever used"

October 8, 2022

5.0

I couldn’t ask for a better platform

Pros

We love the White label Solution Ecwid offers. We were able to develop our own services based on what they offer.

Cons

We would have loved to have the POS app available for Android.

Alternatives considered

[Wix](https://www.capterra.com/p/169007/Wix/)[Shopify](https://www.capterra.com/p/83891/Shopify/)

Reason for choosing Ecwid

Simplicity and user friendly design

Review Source

LR

Latresse R.  
Owner  
Retail  
Used the software for: 2+ years

### "Easy to Use and Fully Functional!"

August 8, 2019

5.0

I've been using Everyone shopping cart for almost 4 years and I'm satisfied with the service. I've tried other companies and always revert back to Ecwid. It provides all the necessary told and features for a website or online retail store.

Pros

Easy to create new products for online store. Easy to setup store and affordable price.

Cons

I'm not particularly happy with the design options and usable templates.

Alternatives considered

[Shopify](https://www.capterra.com/p/83891/Shopify/)

Reason for choosing Ecwid

It seemed easier to understand and implement with the website host I was using (Weebly)

Switched from

[Wix](https://www.capterra.com/p/169007/Wix/)

I don't remember

Review Source

Ben W.  
Sales and Marketing  
Marketing and Advertising  
Used the software for: 1-2 years

### "Good place to start with E-commerce "

January 4, 2019

4.0

Pros

It was simple to install on our client's website and was extremely easy for our client to add new items. The interface is pretty good, and the checkout process is simple and straightforward. I would recommend Ecwid to anyone that will only have an online store and is just starting out.

Cons

There were some drawbacks that we ran into with Ecwid. The biggest issue we have is that it doesn't co-exist with a physical store well. Our client that used Ecwid has an e-commerce store and a brick and mortar store. Ecwid could sync the purchased made on the website down to Quickbooks, but there was no way for Quickbooks to push the correct inventory back up to Ecwid. It also required using a separate monthly program to do this syncing. There are also some limitations when it comes to customization. So if you want to have a lot of control over your store, then I would suggest looking elsewhere. But if you want simple, then I think this is a great program.

Review Source

aP

alexander P.  
IT developer  
Information Technology and Services  
Used the software for: 2+ years

### "Login by password not available anymore"

July 6, 2022

1.0

They decided to just turn off the login by password causing the most important features on my webshop to stop working, 2000 customers are not able to login anymore. Thank you very much!

Pros

I used ecwid for over 6 years and it worked fine until they turned of the login by password

Cons

They decided to just turn off the login by password causing the most important features on my webshop to stop working, 2000 customers are not able to login anymore. Thank you very much!

Alternatives considered

[Shopify](https://www.capterra.com/p/83891/Shopify/)

Review Source

Dana R.  
Creative Director  
Design  
Used the software for: 6-12 months

### "Limited Customization & Design Options"

November 30, 2021

4.0

Pros

Ecwid is definitely one of the easiest e-commerce platforms to get started on and learn from. The options they offer in the base package is sufficient for a basic store, either digital items or physical items. They've done a great job with their package options and give you quite a bit of flexibility for a low cost. I really like that you can embed your store into your website, I just wish we had more control of style and final design. I can always tell who has an Ecwid store. Once you've seen one, you've seen them all (of course, unless it's highly customized/developed).

Cons

Customization leaves a lot to be desired. If they allowed more flexibility, I think many more of us would stay, or return.

Alternatives considered

[SamCart](https://www.capterra.com/p/204117/SamCart/)[BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)

Review Source

Michael F.  
Consultant  
  
Used the software for: 2+ years

### "Easy to set up and simple to handle. A shop with great features"

November 10, 2017

5.0

Pros

You can start in a few minutes to set up an account and your basic shop. Enough features to implement the shop into my or clients sites. At the beginning, you can start with a smaller plan and upgrade every time if your business is growing.

Cons

nothing for the moment, I'm happy. The only thing what I would suggest is easier styling of the shop for clients. It can be done really good if you know CSS, but this is nothing for beginners.

Review Source

Emmanuel K.  
GSM  
Security and Investigations  
Used the software for: 1-2 years

### "Meilleur logiciel de commerce"

October 23, 2023

4.0

Pros

J'ai été vraiment satisfaite à travers ce logiciel. D'abord très facile à utiliser et c'est le meilleur logiciel électronique de commerce

Cons

J'ai pas assez de problème juste le seule problème que j'ai est que c'est pas une page

Review Source

VB

Vlad B.  
Designer, entrepreneur  
Design  
Used the software for: 2+ years

### "Best and cheapest e-commerce for beginners and startups "

October 21, 2016

5.0

I've been using Ecwid for about 2 years already and I can say that it's one of the best solutions for e-commerce that you can find. It has some reasonable prices if not free, if you're selling up to 10 products. For startups like me having no fees for few products was a God send. The interface and set up is one of the fastest and easiest to get accustomed to. They've also improved many features in these years, with better UI, payment gateways, taxes, multi language, Encription, Invoices, notification e-mails and so on. To be honest it's almost on par with Shopify and probably if they continue to improve the visual customisation might become one of the best out there. The only drawback so far is the level of visual customisation they offer through their interface, so that you customise the colors, buttons and so on with the rest of your website. Now you do most of the stuff through CSS, although they have also some 3rd party add-ons to make visual adjustments faster, but still, I'd like something integrated and less time consuming to make my website look as one. Once they solve this issue, I think they'll cut a big share of what Shopify is now. Give Ecwid a try as it's worth every penny.

Pros

Flexibility and reliability.

Cons

Customisation in visual terms.

Review Source

SM

Steve M.  
Director  
Retail  
Used the software for: 2+ years

### "Shopped around for an awesome shopping provider"

October 21, 2016

5.0

Hi, I first joined ECWID back in 2011 after shopping around and discovering their innovative approach to shopping cart software. The price is very competitive and being able to build my business across a number of different websites simultaneously by the unique ability copy and paste your shop code to any website page anywhere really won me over. Since then they have not let up with a feature set that grows and grows it seems every week. The customer service / support was always good but honestly in the last year or two has begun to astound me. My only reason for 4 stars for value for money is that some of the add-on app features that you have to pay extra for I'd like to see for free. That being said there are plenty of very very good and useful free apps. Just check out some of them out at my webstore store at www.mobilesafety.com.au :)

Pros

Loading speed. Good design. Shopping cart can be respawned anywhere easily. Ease of use & features including share buttons, shipping calculated already, easy product uploads and editing etc.

Cons

Needs a free upsell app. eBay integration is not yet available for eBay Australia. I had lots of difficulty integrating with Adwords.

Review Source

AW

Alli W.  
Professional Freelance Artist  
Arts and Crafts  
Used the software for: 2+ years

### "Fun, Functional, and best of all- painless! "

October 21, 2016

5.0

I love Ecwid. First storefront I've ever used, and as somebody who personally despises trusting 3rd party with my merch- I get the hands on experience I require with a wonderful site that keeps track of my orders, is easy to update, and makes selling online more fun than I imagined it could be. You can't argue with the low (and size optional) one time monthly payments either- super affordable and incredibly fair for the tools you're given here. Thank you so much! -Alli White

Pros

The pull down menus to set an orders status is super helpful and I love that customers get the updates into their inboxes to know I'm working on their stuff! The storefront was easy to integrate onto my website and is clean cut and easy to browse. The image loading process is painless as well and I like the ability to create an album of images, as well as for massive, multiple loads of merch, you can directly copy one listing and alter it slightly- SO HELPFUL and saves me so much time!

Cons

The international shipping, while abundantly bursting with options- can almost be too overwhelming at times.

Review Source

OS

Obasi S.  
Investor  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Best Cart System Comparatively"

February 15, 2021

5.0

I am a graphic designer, direct response marketer, and investor for the last 25 years. I have used a. lot of systems and it seems that with most others I get to a place where I need something that they don't offer, so I'm forced to find another. I have been with ecwid for several years now and the support is excellent, very solution-oriented and knoweledgeable. They integrate with most systems and online platforms! I can't say enough good things about them. (I know this sounds like this review may have been paid for, but I am a real customer that uses this system every day!) They are just that good!!!!

Pros

One of the things I like most is that they give you the HTML to embed buttons buy now buttons on your website which makes it super easy for someone to start selling online.

Cons

I have not encountered anything about the software that I don't like.

Reason for choosing Ecwid

Helpful support chat. Answered all my questions clearly.

Review Source

Anthony S. P.  
Publishing Marketing Consultant - Remote  
Publishing  
Used the software for: 2+ years

### "Best ecommerce engine for the money"

December 14, 2018

5.0

I have used it to sell books for 10 years now and I get rave reviews from my customers on how easy it is to checkout.

Pros

I like the features - the Ecwid team is thinking ahead and adds new features that high powered, highly expensive ecommerce apps have. I like the ease of use in setting it up initially and adding additional products. The price is a good value for the money.

Cons

It takes to too long to load on my website.

Review Source

Richard P.  
Owner  
Retail  
Used the software for: 2+ years

### "Early Adopter Loves Ecwid"

October 31, 2016

5.0

I have been an Ecwid user for over 5 years and currently have two stores and soon will have a third. Ecwid has been very easy to setup and use. The plugins available help extend the built-in functionality. The are a few features that need improvement, specifically importing and exporting that would greatly enhance Ecwid, but overall a great value for the money. By the way, in the last 5 years my stores have had over $500,000 in sales.

Pros

Easy of Use, Cost

Cons

Limited import/export feature

Review Source

KC

Katherine C.  
Developer  
Information Technology and Services  
Used the software for: 2+ years

### "Easy to Use, Affordable E-commerce Option for Small Sellers"

March 22, 2022

5.0

Overall my clients who are not "big sellers" have been very satisfied with Ecwid. Sellers who require more robust features may wish to explore additional options. I have never had any problem integrating any credit card processor, and have never had a security issue. I DO NOT, however, recommend Ecwid for selling internationally, as the shipping becomes a nightmare.

Pros

While not as robust as some larger e-commerce platforms like Shopify, Ecwid is easier to use and more affordable for small sellers without an IT department. There are no per-transaction fees and the monthly fees are lower than other 3rd party e-commerce platforms. Sellers can even use it for FREE indefinitely to sell up to 10 items.

Cons

Customizing the look/design requires basic CSS knowledge - so it typically looks less "slick" than Shopify. I have encountered some great Ecwid support reps, as well as a few that are undertrained. Biggest downside is that it is terrible for International Sales. It rejects orders from overseas if the International address is entered in certain formats, which is a real problem.

Reason for choosing Ecwid

Lower fees. Easier for clients to use.

Review Source

GS

Gregory S.  
Owner  
Professional Training & Coaching  
Used the software for: 6-12 months

### "Ecwid Just Works"

May 26, 2022

5.0

I run a restaurant directory site. The billing for the membership is handled through the website. However, there was no way to charge any onboarding fees, extra-advertising fees, etc. I was able to add another page with the Ecwid product. This was a very quick fix that does everything I needed it to do.

Pros

The software "just works." It's super easy to set up. Very easy to integrate with my Stripe account. Changes, additions, subtractions, etc are very intuitive.

Cons

There isn't really anything I don't like about the software. If anything, I was a little annoyed by the email follow-up campaign. Not that there was anything inherently "wrong" with it. It would be very helpful for someone who did not know at all where to start or where to go with the product. All that said, this was not a real issue. I simply unsubscribed from the emails and went on.

Reason for choosing Ecwid

The product is so intuitive and simple to set up and keep running. Changes are easy.

Review Source

LR

Lauri R.  
Business Owner  
Arts and Crafts  
Used the software for: Less than 6 months

### "A New and Creative Business Journey with Ecwid at the Helm, Driving My Dreams. "

April 17, 2019

5.0

TBA

Pros

Allows me to have total control over options, and showcased on a beautifully organized product page, easy for customers to read and choose options. And we have choices of layouts, and we have codes to help us customize. The customer service is awesome. I have nothing to judge it against except (very good Everweb ). I know nothing about an e-commerce store. First the videos....most are clear, step by step directives anyone can follow, and anything I don't understand, those who solve all of our problems are spot on with your needs. I barely know what I'm saying at all and they send me to the right place. I receive instant replies, and I'm truly good to go. Ever person I contacted was just as knowledgable, kind, and helpful as the next. I don't mind paying a it more for that kindness and patience, oh that patience, and compassion. So the cost for a year of guidance and nice extras, apps, and such, especially the shopping APP, I can offer my customers. I am new and I have so much to learn yet. But I'm confident that with rep, I will share with the world. Thank you rep. I appreciate your love for everything as well.

Cons

Nothing so far. You have fixed everything I could not find. I believe I've been able to learn very quickly with all the learning tools and rep has to offer. Any new tools take time. My vocabulary keeps me on a bit of a longer search right now, but as I go I grow. Thank you again.

Review Source

MD

Manu D.  
Owner  
Alternative Medicine  
Used the software for: 2+ years

### "Very nice platform for Ecommerce website"

August 20, 2022

5.0

Pros

Very easy to use. Many useful features required for running an ecommerce website.

Cons

High charges for custom development for any feature

Alternatives considered

[Shopify](https://www.capterra.com/p/83891/Shopify/)

Review Source

FV

Francois V.  
Associate Director  
Biotechnology  
Used the software for: 6-12 months

### "Best eCommerce solution"

August 26, 2022

5.0

The features it offers are exceptional, their support is fantastic and overall the best solution out there!

Pros

Extremely easy to set up your ecommerce site, user friendly and feature rich! After investigating several other solutions, ecwid is by FAR the best of the best!!

Cons

Absolutely nothing! Compared to other product, I have absolutely nothing that I would say is a con for using this software!

Alternatives considered

[Shopify](https://www.capterra.com/p/83891/Shopify/)

Reason for choosing Ecwid

Best looking, best features, best support and best price.

Review Source

MW

Monique W.  
Owner  
Retail  
Used the software for: Less than 6 months

### "Ecwid ecommerce storefront review"

September 15, 2021

5.0

This site is perfect for every level of business including for beginners who may only be selling a few different items at a time! The site is easy to put together and navigate through. I have tried the free plan and the venture plan. The venture plan is currently $15 a month or $12.50 annually which is way cheaper than sites like Shopify and a better deal than store envy. They also have a market place in the business plan which is $35 unlike Shopify's $30 plan.

Pros

I like that the site has a simple sleep look. I reached out to their customer service via chat and there was no wait time. It is easy to get started and very simple to build your site. The banners are really easy to create through your store editor if you don't feel like creating your own or want to save money.

Cons

I didn't like that the fonts were limited leaving little room for creativity. The sizing of the product images can become difficult to get right if you want a certain look but they do give you different sizing options. I can also become difficult to add you logo to the site depending on your template and the style of your logo.

Alternatives considered

[Shopify](https://www.capterra.com/p/83891/Shopify/)

Reason for choosing Ecwid

I chose Ecwid because of the value for the price and the site's simplicity.

Review Source

Kristine D.  
Owner  
Entertainment  
Used the software for: 2+ years

### "Great Store App"

May 10, 2018

5.0

Our non-profit uses the store to sell merchandise and tickets to event. the software is very easy to use and set up.

Pros

Very easy to add products and change the catalog. Easy payment set-up and I love the ability to integrate to our website.

Cons

Not a thing. All good. The support team has been fantastic as well. we had a little glitch in the integration and they helped us fix it.

Review Source

CL

Catherine L.  
Owner/Social Media Marketing  
Retail  
Used the software for: 1-2 years

### "Good but doesn't Interface with every web creator"

October 20, 2016

4.0

I wish there was more interface with Wix. If Wix is allowing users to use the ap, they should also have access to the full functionality of ECWID aps, such as the Multiple Promotions at once feature...otherwise we are happy with the ease of use.

Pros

That is easy to follow the process of an order from processing to fulfillment

Cons

If you sell on a made-to-order basis, there is no way to go and see how many of that item you ahve old over time without manually counting up from the orders. Should be some kind of feature that allows you to view how many times a partcular items has sold on the back end, where you edit the item maybe? If you don't keep an inventory, then there is no way to track and I can't show an inventory because my products are custom and people will think they are in stock and ready to ship, when really they must be created once the order is place. It is misleading to the customer if it says instock. Does not interface with Facebook to where facebook shows the shop on the business page front. You have to click on a tab or button to get to the storefront. Shopify shows up on the main page of business pages.

Review Source

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