---
title: "Dialog Insight Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Dialog Insight Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more."
source_url: "https://www.capterra.com/p/143671/Dialog-Insight/"
page_type: "product"
language: "en"
publication_date: "2026-11-10"
---

# 

 Dialog Insight Software Review 2026: Features, Integrations, Pros & Cons

Last updated on November 10, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Dialog Insight

## What is Dialog Insight?

Since 1999, Dialog Insight has been designing personalized relationship marketing solutions for email marketing, marketing automation, customer acquisition as well as for content management and customer data analysis in order to increase the efficiency of digital marketing campaigns.

## What is Dialog Insight used for?

[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Customer Data Platform](https://www.capterra.com/customer-data-platform-software/)

Top alternative

Featured

Overall rating

Based on 18 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

CA$79

Per User, Per Month

Free trial  
not available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Dialog Insight?[Manage this product listing](https://www.g2.com/products/dialog-insight/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Dialog Insight

4.7 (18)

VS.

[4.6 (3,528)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

CA$79

per user, per month

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.2 (18)

Ease Of Use

4.6 (3,516)

Value For Money

4.6 (15)

Value For Money

4.5 (3,093)

Customer Service

4.9 (18)

Customer Service

4.5 (3,092)

## Dialog Insight alternatives

Highest Rated

[4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.2 (1,009)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting price

$69.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

[4.3 (2,956)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Starting price

$12.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/31898/Constant-Contact/)

[EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)

[4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting price

$14.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/178819/EngageBay-Marketing/)

## FAQs about Dialog Insight

Overview

### Which roles and teams benefit most from Dialog Insight?

Dialog Insight is most used by marketing, digital, and e-commerce teams for audience segmentation, campaign delivery, and customer journey management. Web operations and digital integration specialists manage site-connected data and communications, while customer service and sales leaders track customer interactions. Executives and corporate communications advisers oversee messaging, performance, and organizational outreach.

Answer based on 18 reviews

Overview

### What company size and industries is Dialog Insight built for?

Dialog Insight is built for SMEs, mid-sized firms, and large enterprises, with small businesses representing 72% of reviewers and Marketing and Advertising accounting for 17%. It also serves retail, B2B, media, associations, finance, and insurance, while Civic & Social Organizations and Professional Training & Coaching each represent 11%.

Answer based on 18 reviews

Features and Usability

### What are the key features of Dialog Insight?

Dialog Insight offers email marketing and marketing automation features such as email campaign management, autoresponders, drip campaigns, and event triggered actions. It also includes segmentation, personalization, A/B testing, campaign analytics, landing pages/web forms, lead management, and reporting/analytics, plus GDPR compliance, CAN-SPAM compliance, and eCommerce integration.

Getting Started and Support

### What training and onboarding options does Dialog Insight offer?

Dialog Insight provides in person training, live online sessions, webinars, and documentation to help teams get started. In person and live online formats support guided setup, webinars offer scheduled group learning, and documentation gives written reference material for self-paced review and feature lookup.

Getting Started and Support

### What customer support options does Dialog Insight offer?

Dialog Insight provides email/help desk support, a knowledge base, and chat. These channels give users direct help and self-service resources for setup and day-to-day questions. No reviewer feedback is available here, so support quality, response speed, and common issues cannot be assessed from user comments.

## Features

AI summary

Based on 20,574 Marketing Automation reviews

Capterra reviewers highlight these as the features buyers care about most when choosing email marketing software:

-   **Email Campaign Management** (**50%** of reviewers rated this feature as critical)
-   **Campaign Scheduling** (**45%**)
-   **Contact Management** (**40%**)

Dialog Insight supports **Email Campaign Management** and **Contact Management**, giving marketing teams the tools to create targeted campaigns and organize subscriber data in one place. However, it does not include **Campaign Scheduling**. Instead, it offers other important capabilities that reviewers also value, including **List Management** (**37%**), **Lead Capture** (**45%**), and **Mobile Optimization** (**42%**). These features help businesses grow and segment their audiences, collect new prospects, and deliver emails that work well across devices, helping teams run more relevant and effective campaigns.

Contact Management

4.7 (6)

116.67% of 6 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

Lead Capture

3.7 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Automatically identify and save contact information of potential customers

Contact Database

4.7 (9)

100.00% of 9 reviewers that rated this feature as important or highly important

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Engagement Tracking

4.7 (7)

100.00% of 7 reviewers that rated this feature as important or highly important

Tracks metrics that provide insight into how a user interacts with any interface or product

Marketing Automation

5.0 (5)

100.00% of 5 reviewers that rated this feature as important or highly important

Automate workflows and trigger campaigns based on customer actions

Event Triggered Actions

4.0 (4)

50.00% of 4 reviewers that rated this feature as important or highly important

Predefined actions automatically performed on the occurance of specific events

Dialog Insight 42 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- API: Application programming interface that allows for integration with other systems/databases
- Autoresponders: Create and automatically send premade copy in response to customer messages
- Campaign Analytics: Track and interpret campaign performance metrics
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc.
- Contact Management: Manage, organize, and store contact information
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period
- Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
- Email Marketing: Create and send email blasts/campaigns
- Email Templates: Pre-made examples and templates for emails
- Email Tracking: Track delivered, received, and opened emails
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- GDPR Compliance: Ensure compliance with the General Data Protection Regulation protocols
- Generative AI: Use AI to generate content in the form of text, images, videos, etc.
- Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors
- List Management: Manage contacts across multiple mailing lists
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Multi-Campaign: Manage multiple campaigns in one system
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective
- Personalization: Adjust communications based on previous interactions or personal preferences
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Segmentation: Group leads or contacts based on their specific characteristics
- Social Marketing: Manage campaigns and track engagement for marketing efforts across social media channels
- Spam Blocker: Filters used to determine different types of malware threats
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies
- WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

---

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We can help you find the software with the features you need.

Features

4.6 (18)

4.6

Based on 18 reviews

## Pricing

Value for money

4.6 (15)

Basic

CA$79.00

Value for money

4.6 (15)

4.6

Based on 15 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (18)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (18)

4.9

Based on 18 reviews

## User reviews

Overall rating

4.7

Based on 18 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(12)

4(6)

3(0)

2(0)

1(0)

Mentioned topic

Recent reviews first, then most helpful

Joe G.

Church Communications Training

Used the software for: 3-5 years

### "Not the biggest, but right up there with the best"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 17, 2018

Openfield Contact is the main application within Dialog Insight's toolset. You may not have heard of it mentioned alongside Mailchimp but it can do everything you need it to do, and has a lot more customisation options than many of its larger competitors.

Pros

The value for money and level of support the Dialog Insight team is able to provide, along with regular updates.

Cons

The application can be difficult to use until you get used to it, and know where the main features are hiding

Tristan H.

Digital manager

Used the software for: Less than 1 year

### "Outil puissant et complet pour les stratégies de marketing relationnel avancées."

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 2, 2024

Pros

Outil extrêmement complet : Email, test AB, landing pages, notification push, SMS Sources de données entièrement personnalisables : - Possibilité d'intégrer n'importe quelle source de données internes pour alimenter les campagnes : contacts, inventaire produits, journal des ventes... - Système de relation entre les tables permettant de combiner les données entre elles. Support client disponible : Le service client est réactif et la phase d'onbording permet d'aider à prendre en main l'outil.

Cons

La prise en main de l'outil et plus longue et plus complexe que les outils "mainstream" (ex Mailchimp). L'équipe support et la phase d'onboarding facilitent cette prise en main. Une fois la phase d'apprentissage terminée, l'outil permet de monter des campagnes bien plus puissantes que les outils "grand public".

IF

Ida-Marie F.

Senior Advisor, Corporate Communications

Used the software for: 1-3 years

### "Good price/quality ratio, great customer service"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

May 14, 2024

I always had a good experience using Dialog Insight, and overall, it gets the job done. At the beginning, I had some questions about how to use certain features (learning curve), but it has powerful features, and the customer service team is professional and efficient.

Pros

Customer service is very responsive Product is relatively affordable, with powerful features (good price/quality ratio)

Cons

There is a learning curve to use this tool. Not all features are intuitive.

AC

Anthony C.

Marketing Director

Used the software for: 1-3 years

### "Great provider ! "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 4, 2024

Pros

Service à la clientèle Suivi Accompagnement

Cons

Interface mais en constante amélioration

CL

Cloe L.

Conseillère

Used the software for: 3-5 years

### "Un logiciel complet et intuitif"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 16, 2024

J'adore Dialog Insight. Je suis très satisfaite par cette solution technologique depuis plus de 4 ans.

Pros

Interface épurée, facile à comprendre et à utiliser. Fonctionnalités complètes et performantes. Service à la clientèle impeccable. Solution Québécoise abordable.

Cons

Demande de prendre le temps de bien implémenter la solution et de réfléchir à tous vos besoins et vos particularités en amont, surtout pour une entreprise de services B2B.

Marianne C.

Conseillère en marketing numérique

Used the software for: 3-5 years

### "Une plateforme humaine qui répond à tous nos besoins "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 18, 2024

Ce qui fait la différence avec Dialog Insight et qui vaut l'investissement est vraiment le service client qu'ils offrent. On se sent appuyés et en mesure de tirer le meilleur de la plateforme. Au final, on sent qu'on peut bien comprendre nos clientèles, qu'on peut segmenter avec précision et leur envoyer la bonne communication au bon moment. Nous sommes très satisfaits.

Pros

Service à la clientèle rapide, sympathique et efficace. Ils sont toujours disponibles pour nous aider et nous conseiller Chargé de compte à l’écoute de nos besoins, qui peut nous aider dans nos stratégies. On ne se sent pas seuls, on sent qu’ils sont là pour nous aider à utiliser le plein potentiel de la plateforme pour nos besoins Formulaires d’activité pour l’inscription à nos webinaires : on aime toutes les fonctions rattachées à cela Formulaires de prospection pour le téléchargement de livres blancs : on l’utilise beaucoup, avec succès

Cons

Fonctions de design parfois de base Besoin de parfois reconstruire des blocs d’un message/modèle à l’autre

Bobby L.

Agent d'information

Used the software for: 3-5 years

### "Satisfait depuis plus d'une décennie"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 16, 2024

Pros

La gestion des contacts, l'automatisation du marketing et des campagnes, la gestion des abonnements sont autant de fonctionnalités qui nous facile la vie et nous sauve énormément de temps, en plus d'augmenter significativement notre efficacité.

Cons

Peut devenir assez dispendieux si la base de contacts est très volumineuse, ce qui est notre cas.

VF

Veronique F.

Intégrateur numérique

Used the software for: 3-5 years

### "Plateforme simple d'utilisation qui offre beaucoup de possibilités"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 9, 2024

Très agréable à utiliser. Ne nécessite pas vraiment d'expérience dans le web pour être capable de faire des envois. Malgré tout cela, la plateforme offre quand même plusieurs fonctionnalités avancées intéressantes.

Pros

Très facile d'utilisation. On peu apprendre à faire des envois responsives en très peu de temps grâce au drag and drop. Le support client est A1.

Cons

J'aurais aimé pouvoir avoir plus de flexibilité sur les données des contacts, par exemple, extraire un rapport d'envoi pour un contact en particulier et l'analyser. Cette option n'est pas encore disponible, mais peut-être elle viendra. Autre chose, Dialog Insight aime beaucoup faire évoluer sa plateforme. Parfois il y a des ajouts intéressants, mais cela peu devenir un irritant car on doit réapprendre à se refamiliariser avec l'apparence de certaines pages et mettre à jour nos procédures.

CD

Chef de produit e-commerce

Chef de produit e-commerce

Used the software for: Less than 1 year

### "Facile d'utilisation et bonne délivérabilité"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

March 20, 2024

Satisfait pour le moment. L'outil est utilisé pour envoyé des campagnes de fidélisation hebdomadaires. Le taux de délivérabilité des campagnes s'est amélioré.

Pros

J'utilise Dialog Insight pour lancer des campagnes de fidélisation. Le montages des emails est très simple, grâce aux templates personnalisés mis en place lors du Setup. L'outil de segmentation est puissant et permet des cibles très précis.

Cons

L'interface est donc plus "austère" que d'autres outils du marchés dédiés au grand public. Cela s'explique par les très nombreuses fonctionnalités et la flexibilité de la solution.

HW

Head, Web Operations

Head, Web Operations

Used the software for: 3-5 years

### "Excellent and worth the small investment"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 17, 2017

Low licence cost, great training, continuously launching new functionalities and great technical support from Dialog Insight.

Pros

The user interface is very friendly and also available in both English and French as desired. The contacts' data is hosted on Canadian servers. Technical support from Dialog insight is readily available and they are open to improvements and customization.

Cons

Based on 12+ years experience with this online tool, we have not encountered a situation where Dialog Insight was not open to help out so honestly there's nothing negative to mention here.

[View all Reviews](https://www.capterra.com/p/143671/Dialog-Insight/reviews/)

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