# Yotpo Software 2026: Features, Integrations, Pros & Cons | Capterra > Capterra's in-depth exploration of Yotpo Software's capabilities reveals its suitability for various software needs and provides a comprehensive overview of Yotpo Software pricing, features, integrations, and potential alternatives. Source: https://www.capterra.com/p/144389/Yotpo --- # Yotpo Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 23, 2025 Written byAlejandra Aranda Alejandra Aranda Content Analyst Alejandra Aranda is an analyst and writer with more than five years of experience covering marketing and technology trends across various industries. Her pieces are designed to help small and midsize businesses navigate the digital landscape a... [See bio & all articles](https://www.capterra.com/resources/author/alejandra-aranda/) Content Analyst Edited byCaroline Rousseau Caroline Rousseau Content Editor After three years of building surveys, analyzing data, and writing her own research, Caroline has been a senior content editor since 2022. Her previous experience as an analyst converged into a skill set that allows her to help her peers devel... [See bio & all articles](https://www.capterra.com/resources/author/caroline-rousseau/) Content Editor Written by [Alejandra Aranda](https://www.capterra.com/resources/author/alejandra-aranda/) Content Analyst Alejandra Aranda is an analyst and writer with more than five years of experience covering marketing and technology trends across various industries. Her pieces are designed to help small and midsize businesses navigate the digital landscape and implement effective marketing strategies. Edited by [Caroline Rousseau](https://www.capterra.com/resources/author/caroline-rousseau/) Content Editor After three years of building surveys, analyzing data, and writing her own research, Caroline has been a senior content editor since 2022. Her previous experience as an analyst converged into a skill set that allows her to help her peers develop and produce compelling content about today’s business matters. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Key takeaways](#key-takeaways)[Our verdict](#our-verdict)[Alternatives](#alternatives)[Users](#users)[Pros and Cons](#pros-cons)[Interface](#interface)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Yotpo Yotpo Overview: ### Key takeaways Insights from verified Capterra reviews Built to drive engagement and loyalty, Yotpo helps small businesses in retail, fashion, and consumer goods collect and manage customer reviews to build trust and drive conversions. Marketing leads and store owners value its Shopify integration and customizable review requests. However, users report dashboard lag and limited reporting flexibility. Its Reviews Atlas tool offers advanced benchmarking and performance scoring. ### Our verdict Yotpo suits SMBs that want modular control over review collection and display, especially those using Shopify. While its pricing scales by order volume, not users, buyers should weigh the trade-off between customization and performance. Some dashboard features lag, and deeper analytics may require workarounds, but its flexibility often offsets these limitations. Overall rating Based on 375 user reviews Reviews sentiment Positive 91% Neutral 6% Negative 3% Pros & cons Responsive and helpful support team Quick and simple setup process High and restrictive pricing structure Starting price $199 Flat Rate, Per Month Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Yotpo?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.yotpo.com&name=Yotpo) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Yotpo 4.5 (375) VS. [5.0 (150)](https://www.capterra.com/p/210085/TrueReview/reviews/) Starting Price $199 Flat Rate, Per Month Starting Price $49 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.4 (375) Ease Of Use 4.9 (1,201) Value For Money 3.9 (309) Value For Money 4.8 (832) Customer Service 4.5 (326) Customer Service 5.0 (837) ## Yotpo alternatives Yotpo may not suit teams seeking faster dashboards, broader customization options, or simpler pricing structures. If your business prioritizes flexibility in review workflows or smoother performance across integrations, consider exploring other tools that better align with those needs. [4.7 (702)](https://www.capterra.com/p/152997/BirdEye/reviews/) Starting price Contact vendor for pricing [4.9 (223)](https://www.capterra.com/p/176189/Okendo/reviews/) Starting price $19.00 Per User, Per Month [4.7 (86)](https://www.capterra.com/p/207396/GiveMe5-ai/reviews/) Starting price $119.00 Per User, Per Month [4.3 (667)](https://www.capterra.com/p/141842/Weave/reviews/) Starting price Contact vendor for pricing [View all alternatives](https://www.capterra.com/p/144389/Yotpo/alternatives/) ## Who uses Yotpo? Based on Capterra reviews from the past 5 years Talk to a software expert to get a free software list tailored to your business needs ## Pros and Cons Responsive and helpful support team 90% positive reviews out of 125 Most reviewers report customer support is attentive, providing effective assistance and valuable guidance for various needs. Hannah D Warehouse Assistant Manager, 2 - 10 employees. "Yotpo customer service/support is top notch, helps problem solve and helps build flows and will check your work to ensure it shows on the customers end the way you want it to." High and restrictive pricing structure 42% negative reviews out of 83 Some reviewers feel pricing is steep, with essential features locked behind costly tiers and limited transparency. Quick and simple setup process 96% positive reviews out of 23 Most reviewers describe setup as fast and user-friendly, requiring minimal technical expertise or resources to launch. Seamless implementation and configuration 100% positive reviews out of 20 Most reviewers indicate implementation is straightforward, with robust features easily integrated and managed across platforms. ## Yotpo's interface Yotpo’s interface is structured for quick setup and daily use, especially when paired with Shopify. Users describe the dashboard as easy to navigate but occasionally slow or glitchy, with limited customization options. Visual clarity is generally solid, though some workflows feel rigid. 1+ Alejandra Aranda Content Analyst Switching between features can lag, especially when managing large volumes of store data. While the layout supports fast onboarding, the lack of dynamic filtering and dashboard personalization may slow down more advanced workflows over time. Ease of Use 4.4 (375) 4.4 Based on 375 reviews ## Key features View by: These features have been rated as most important by users based on their reviews. View by: Get Advice We can help you find the software with the features you need. Alejandra Aranda Content Analyst If you need to collect reviews fast or manage feedback without friction, Yotpo gives you that edge. Review requests run on autopilot, and negative feedback gets flagged instantly. That speed and control can shape how customers see your brand. Features 4.4 (349) 4.4 Based on 349 reviews The Yotpo features below were rated the highest by reviewers. Our commentary is based on reviewer sentiment and collective feedback from reviews published in the past two years. Review request 4.4 (39) 39 reviewers rated this feature Automates review collection through customizable emails that allow customers to submit feedback directly from their inbox. Reviewers highlight the ease of setup, scheduling, and recipient exclusions, which help streamline feedback loops. Negative feedback management 4.4 (39) 39 reviewers rated this feature Enables teams to respond quickly to negative reviews with tools like sentiment filters, profanity detection, and selective publishing. Reviewers value the control this provides over brand perception and customer recovery. AI review prompts 0 reviewers rated this feature Uses artificial intelligence to guide customers in writing more thoughtful and relevant reviews. This helps improve review quality and increases the likelihood of feedback being published and read by future buyers. Performance analytics 0 reviewers rated this feature Tracks how reviews and campaigns impact customer behavior and conversions. Businesses can monitor engagement trends, identify top-performing content, and adjust strategies based on real-time insights. Optimization strategist 0 reviewers rated this feature Provides expert support to refine user-generated content (UGC) strategies. This includes guidance on campaign setup, targeting, and maximizing ROI from reviews and loyalty programs. Social syndication 0 reviewers rated this feature Shares reviews and UGC across platforms like Facebook, Instagram, and TikTok. This expands reach and helps brands maintain consistent messaging across multiple channels. No-code email editor 0 reviewers rated this feature Lets you build branded review request emails using drag-and-drop tools. You can apply templates, brand kits, and custom styling to streamline setup and reinforce trust. (Released August 2023) Automated reports 0 reviewers rated this feature Sends recurring updates on review performance, star ratings, and sentiment trends. Six pre-built reports help teams monitor feedback and respond faster. (Released August 2023) Visual UGC tagging 0 reviewers rated this feature Uses AI to suggest product tags for customer photos and videos. This speeds up gallery creation and helps brands showcase shoppable content at key touchpoints. (Released July 2025) Curation filters 0 reviewers rated this feature Allows filtering of UGC by dominant color, presence of people, or source type. Brands can build targeted galleries that match seasonal campaigns or brand aesthetics. (Released July 2025) All key features (75) Dashboard to view the status of ongoing processes, identify current incidents and track past activities 44.44% of 9 reviewers that rated this feature as important or highly important Uses artificial intelligence to guide customers in writing more thoughtful and relevant reviews. This helps improve review quality and increases the likelihood of feedback being published and read by future buyers. 0 reviewers rated this feature Application programming interface that allows for integration with other systems/databases 33.33% of 3 reviewers that rated this feature as important or highly important Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention 0% of 0 reviewers... Sends recurring updates on review performance, star ratings, and sentiment trends. Six pre-built reports help teams monitor feedback and respond faster. (Released August 2023) 0 reviewers rated this feature Automatic reply functionality for incoming messages 0% of 0 reviewers... Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines 0% of 0 reviewers... Create a collection of marketing actions to complete specific goals and plan and analyze campaign results 35.29% of 17 reviewers that rated this feature as important or highly important Leave comments and notes on documents for others to view 0% of 0 reviewers... Manage and track all internal and external communication conducted via calls, email, text, or chat 50.00% of 4 reviewers that rated this feature as important or highly important Manage, organize, and store contact information 100.00% of 1 reviewers that rated this feature as important or highly important The ability to create unique content 0% of 0 reviewers... Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving 50.00% of 4 reviewers that rated this feature as important or highly important Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads 50.00% of 2 reviewers that rated this feature as important or highly important Integration with third-party CRM systems 0% of 0 reviewers... Allows filtering of UGC by dominant color, presence of people, or source type. Brands can build targeted galleries that match seasonal campaigns or brand aesthetics. (Released July 2025) 0 reviewers rated this feature Access previous interactions or concerns to maintain customer relationships 0.00% of 1 reviewers that rated this feature as important or highly important Process of dividing customers into groups based on common characteristics 0% of 0 reviewers... Add customized logos and colors to align with company branding 50.00% of 2 reviewers that rated this feature as important or highly important Assembly of graphs and charts for visualizing and tracking statistics/metrics 47.22% of 36 reviewers that rated this feature as important or highly important Graphical representation of data 66.67% of 3 reviewers that rated this feature as important or highly important Manage digital assets 0% of 0 reviewers... Online forums/groups where users can ask questions, share ideas, best practices, etc. 33.33% of 3 reviewers that rated this feature as important or highly important Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products 0% of 0 reviewers... Create and send email blasts/campaigns 0% of 0 reviewers... Reminders sent via email 0% of 0 reviewers... Tracks metrics that provide insight into how a user interacts with any interface or product 66.67% of 12 reviewers that rated this feature as important or highly important Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service 50.00% of 14 reviewers that rated this feature as important or highly important Find & retrieve relevant data or documents 0% of 0 reviewers... For customer referral programs / referral marketing products 0% of 0 reviewers... Games or game-like elements to track progress and reward accomplishments 0% of 0 reviewers... Organize and edit a group of people's policy and members 0% of 0 reviewers... Manage loyalty cards that hold rewards and promotions to incentivize customers to return 0.00% of 3 reviewers that rated this feature as important or highly important Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases 60.00% of 10 reviewers that rated this feature as important or highly important Controls/tools to moderate the session 0% of 0 reviewers... Allows for businesses to run a variety of different campaigns across different channels 22.22% of 9 reviewers that rated this feature as important or highly important Collect information from multiple sources 0.00% of 1 reviewers that rated this feature as important or highly important Coordinate marketing efforts across channels (email, landing pages, social media, etc.) 33.33% of 3 reviewers that rated this feature as important or highly important Identify, track, and respond to negative feedback 67.50% of 40 reviewers that rated this feature as important or highly important Enables teams to respond quickly to negative reviews with tools like sentiment filters, profanity detection, and selective publishing. Reviewers value the control this provides over brand perception and customer recovery. 39 reviewers rated this feature Lets you build branded review request emails using drag-and-drop tools. You can apply templates, brand kits, and custom styling to streamline setup and reinforce trust. (Released August 2023) 0 reviewers rated this feature Provides expert support to refine user-generated content (UGC) strategies. This includes guidance on campaign setup, targeting, and maximizing ROI from reviews and loyalty programs. 0 reviewers rated this feature Tracks how reviews and campaigns impact customer behavior and conversions. Businesses can monitor engagement trends, identify top-performing content, and adjust strategies based on real-time insights. 0 reviewers rated this feature A set of indicators that tracks the performance of networks, applications, systems, teams, etc. 58.33% of 12 reviewers that rated this feature as important or highly important Predict future data based on historical data sets 0% of 0 reviewers... Control and schedule the publication of content across various channels 0% of 0 reviewers... Ratings/Reviews 100.00% of 1 reviewers that rated this feature as important or highly important Customizable templates for referral documents, emails, and sharable links 0.00% of 1 reviewers that rated this feature as important or highly important Log and store the source of contacts/leads 28.57% of 7 reviewers that rated this feature as important or highly important Timed notification for any upcoming task, deadline, appointment, or activity 0.00% of 4 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data 57.14% of 21 reviewers that rated this feature as important or highly important Planning and managing of resources and procedures to mitigate the impact of events and incidents 50.00% of 8 reviewers that rated this feature as important or highly important Automatically monitor and receive alerts for any new online reviews 80.00% of 15 reviewers that rated this feature as important or highly important Notifies a business when a review is left 28.57% of 7 reviewers that rated this feature as important or highly important Allows businesses to request reviews from their customers 63.41% of 41 reviewers that rated this feature as important or highly important Automates review collection through customizable emails that allow customers to submit feedback directly from their inbox. Reviewers highlight the ease of setup, scheduling, and recipient exclusions, which help streamline feedback loops. 39 reviewers rated this feature Strategize and implement rewards for returning customers, employees and other members 28.57% of 7 reviewers that rated this feature as important or highly important Monitor conversion rates and analyze effectiveness and profitability of marketing efforts 45.45% of 11 reviewers that rated this feature as important or highly important Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral 36.36% of 11 reviewers that rated this feature as important or highly important Optimize and manage the search engine optimization efforts for a website or digital content 60.00% of 5 reviewers that rated this feature as important or highly important Send promotional campaigns or transactional messages via text messages 0% of 0 reviewers... Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. 66.67% of 6 reviewers that rated this feature as important or highly important Track activity on sites such as Facebook, Twitter, Instagram, etc. 0% of 0 reviewers... Market event via social media tools 0% of 0 reviewers... Allows businesses to share their videos on social media. 23.08% of 13 reviewers that rated this feature as important or highly important Shares reviews and UGC across platforms like Facebook, Instagram, and TikTok. This expands reach and helps brands maintain consistent messaging across multiple channels. 0 reviewers rated this feature Create and administer polls and surveys 0% of 0 reviewers... Gauge satisfaction and receive information for improvement and success 40.00% of 10 reviewers that rated this feature as important or highly important Process of extracting and classifying information from text, such as tweets, emails, product reviews, etc 100.00% of 1 reviewers that rated this feature as important or highly important Set up connections to third-party platforms to improve business processes 68.18% of 22 reviewers that rated this feature as important or highly important Review data from past periods to reveal recurring tendencies and predict future performance 0.00% of 1 reviewers that rated this feature as important or highly important Collect user-generated content in the form of videos, photos, text reviews, and more 0% of 0 reviewers... Interact with data visualization elements, such as charts and graphs, to drill down into data 100.00% of 2 reviewers that rated this feature as important or highly important Uses AI to suggest product tags for customer photos and videos. This speeds up gallery creation and helps brands showcase shoppable content at key touchpoints. (Released July 2025) 0 reviewers rated this feature An extended application or connector that enables users to perform additional services with their current set of tools 50.00% of 2 reviewers that rated this feature as important or highly important Get Advice We can help you find the software with the features you need. Alejandra Aranda Content Analyst If you need to collect reviews fast or manage feedback without friction, Yotpo gives you that edge. Review requests run on autopilot, and negative feedback gets flagged instantly. That speed and control can shape how customers see your brand. Features 4.4 (349) 4.4 Based on 349 reviews ## Pricing Value for money 3.9 (309) Yotpo’s Starter plan costs $79 per month for up to 500 orders, which is lower than the average SMB budget of $226 per user, per month for content management tools. The Pro plan is $169 per month for the same order volume, while Premium requires a custom quote. Pricing scales by monthly order count, not user seats. [View pricing plan details](https://www.capterra.com/p/144389/Yotpo/pricing/) Pro $199.00 Flat Rate,Per Month It includes: - Reviews - Loyalty - SMS & Email - Up to 500 orders included per month Premium $1,198 Flat Rate,Per Month It includes: - Up to 1,000 orders included per month - Email Support - 24/7 Live Chat Support - Quick Launch Onboarding Value for money 3.9 (309) 3.9 Based on 309 reviews ## Integrations Yotpo connects with marketing, customer support, and ecommerce platforms through a mix of native and third-party links. These integrations help SMBs unify workflows, automate feedback collection, and enrich customer engagement across channels. Popular integrations [ Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[ Instagram](https://www.capterra.com/p/210721/Instagram/)[ Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)[ Meta for Business](https://www.capterra.com/p/213257/Facebook/)[ Twitter/X](https://www.capterra.com/p/214056/Twitter/)[ WooCommerce](https://www.capterra.com/p/225601/WooCommerce/) Alejandra Aranda Content Analyst Connecting Yotpo with your store and marketing stack helps your operations lead automate review requests, sync customer data, and reduce manual setup across campaigns, especially when working with multiple tools for email, loyalty, and analytics. Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.5 (326) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.5 (326) 4.5 Based on 326 reviews ## User reviews Overall rating 4.5 Based on 375 reviews Filter by rating 5(250) 4(92) 3(22) 2(6) 1(5) Mentioned topic Sorted by most recent Stacey K. Managing Director Cosmetics ### "Very easy and affordable" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 8, 2026 Great experience. Easy to use. Works quickly. Affordable. Also, it's nice that you can adjust the number of orders you'd like to have reviewed which helps with seasonality. Pros Very easy to use. Just read reviews that customer make and make a comment as a response. Also, good flexibility with options. Cons To opt out of having a review go live you have to log into the website, you can't just select that from the emails they send. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. KC Kyle C. CMO Health, Wellness and Fitness ### "Happy Until the Sunsetting" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 February 16, 2026 I had a really great experience with Yotpo in the beginning. Their integration was easy and the analytics were great. Pros Yotpo was very easy to implement and I liked that it integrated with the rest of my marketing stack. It was also very affordable for the size of the company we were at the time. Cons Soon after I integrated most of my marketing stack over to Yotpo, they started sunsetting things. First, it was subscriptions, then email/SMS. I started using Yotpo because it was an all-in-one, and this ended up forcing me to leave to find a better solution for all of the above. Switched from [Judge.me](https://www.capterra.com/p/215990/Judge-me/) [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) I liked that Yotpo had all of the things I was paying for separately, all in one. Alternatives considered [Judge.me](https://www.capterra.com/p/215990/Judge-me/) [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reasons for choosing Yotpo I like that Yotpo had everything that I needed all in one. This was before they started to sunset things which forced me to leave. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User President Retail ### "Yotpo Loyalty and Reviews" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 6/10 February 5, 2026 Pros Easy set up and use and good value for money. Any time had issues customer service/chat was quick to help. Cons Other apps started getting more features and just overall looked better. I believe if i remember correct Yotpo pricing started increasing a lot too compared to others Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. NM NATASHA M. Controller Retail ### "Unless things have changed, save your money, shop around" 2.0 Overall Rating 2.0 2.0 Ease of Use 3.0 3.0 Features 2.0 2.0 Customer Service 2.0 2.0 Likelihood to Recommend 2/10 October 6, 2025 Yotpo had a really great sales pitch, promised us the world - However during integration they duplicated points in users accounts, not as many customizations as promised, and it's super expensive Pros The reporting was very efficient, you could drill down into a customer portfolio and see all the earned/spent points at any given time. You have the ability to pull multiple variations of reports Cons It is extremely expensive, they promised the world and really underdelivered. We were not able to customize like they said in sales pitch. Switched from [Smile.io](https://www.capterra.com/p/169446/Smile-io/) Smile wasn't capable of splitting out our B2B from DTC without custom coding. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Customer Experience Supervisor Hospitality ### "#1 Review Software" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 September 15, 2025 Pros Basically the number 1 review software, integrates well with our CRM and makes it easy to take action Cons The integration for replying to user questions submitted via Yotpo x Gorgias in particular is a bit clunky Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. LP lisa p. content management Retail ### "Great concept - excellent interface" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 6/10 June 3, 2025 I wanted to install yotpo on my shopify store, and play with it for 2 weeks before I wanted to commit to it, but i was not able to find a trial plan for it. Pros It promises to be super easy to install on my shopify store in order to start collecting reviews. I do like the idea that it can be customized, and can coordinate with marketing tools (like if i wanted to send an sms or email marekting blast). Cons I think that it's expensive. a price of $79 for only 500 orders is a bit high, there are other tools that do exactly the same thing for less, I would have preferred a "starter" version or even a trial version. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor July 7, 2025 Thanks so much for the thoughtful feedback. We hear you on all of it and truly appreciate your patience. Yotpo does aim to be more than just a reviews widget. What sets us apart is the strategic support we offer to help you use those reviews to build trust, increase conversion, and ultimately drive growth. That includes things like our AI-powered review summaries, smart prompts that boost submission rates, and deep integrations with SMS and email to help you turn positive feedback into effective marketing moments. That said, we understand the desire for a lower entry point or trial period, and we're actively working on ways to make onboarding more accessible for emerging brands. Give us a shout if there is anything else we can help out with! SL Suzanne L. Head of CRM Retail ### "Only worthwhile in conjunction with Shopify" 3.0 Overall Rating 3.0 3.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 4/10 May 30, 2025 We integrated with a custom e-commerce and website platform which had its challenges. We also had issues with international markets as some of the copy which appears on site is hard coded in English. However, after lots more back and forth than expected we were able to get the refer a friend scheme live. Pros Easy to set up (particularly if integrated with Shopify) Good availability of customer support (though the actual support was a bit hit and miss) Good core functionality Cons Basic editor for on-site pop-ups Limited reporting functionality Awkward to integrate with e-commerce platforms which aren't Shopify Can't generate test emails populated with dynamic data - have to put through a live order instead to see the whole journey Switched from [Mention Me](https://www.capterra.com/p/164540/Mention-Me/) Unhappy with customer support, didn't feel it represented value for money Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor July 7, 2025 Thank you for the detailed feedback. It’s incredibly helpful and appreciated. We’re glad to hear that setup was smooth with Shopify and that the core functionality met your needs. At the same time, we hear you on the challenges around custom integrations and the difficulty of testing dynamic emails without a live order. These are areas we’re actively working to improve. The issue with hard-coded English copy in international markets is also on our radar. We're continuing to invest in better localization tools to support more flexible global experiences. We're happy you were able to get the referral program live, even if it took more back and forth than expected. If you'd like help addressing any of the remaining friction points or want to explore upcoming improvements, we’re here to support you. Thanks again for your partnership. HD Hannah D. Warehouse Assistant Manager Apparel & Fashion ### "Willow Boutique LLC Yotpo Review " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 April 28, 2025 Overall we enjoy using yotpo, we have yet to find another company that beats the price and offers everything that yotpo does. This is a daily/weekly tool that we use, and crucial to our review and ratings on our website. Creates an easy trust worthy face for your company. Pros Yotpo customer service/support is top notch, helps problem solve and helps build flows and will check your work to ensure it shows on the customers end the way you want it to. Lots of customization tools that work for any business big or small. Easy review/question widgets, these can be added almost anywhere on your website. Integration to shopify is seamless, easy to navigate. customer segments are easy to create to send SMS/email marketing to a curated set group is made super simple, and easy. Scheduling marketing sms or email is seamless and easy to understand. yearly and annual reviews with your account manager to ensure you are getting enough out of yotpo compared to what you are putting in, also helps ensure that you are using all that yotpo offers that you are already paying for. You can pick which reviews hit your website and if one is bad and needs further escalation it will let you reach out to the reviewer by email to solve the issue and ask them to re-review. Cons sometimes there is a slow load times when switching through product features, i like to think that yotpo is holding so much of our store data and analytics that it takes a minute to open a new page within yotpo. this is not a huge con but has made certain tasks longer. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor July 7, 2025 Thank you so much for the thoughtful and detailed feedback. We’re glad to hear that Yotpo has become such a core part of your workflow and that the platform’s flexibility, customization, and support have been delivering value. It’s great to know that the ability to curate reviews, build and schedule targeted SMS and email flows, and integrate seamlessly with Shopify has made a difference for your team. We especially love hearing that the collaboration with your account manager has been helpful in making sure you’re getting the most out of the platform. We appreciate your partnership and are always here to support you as you continue to grow. OB Orion B. Founder Consumer Goods ### "Good for starting out with SMS" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 2.0 2.0 Likelihood to Recommend 7/10 March 10, 2025 Pros It’s pretty straightforward and provides some good idea. Ideas for scripted messages. Cons Customer service generally isn’t great but the product is solid Switched from [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) I was in the Yotpo accelerator and it was a requirement Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor July 7, 2025 Thanks for the feedback. We're glad the product has been useful and that the message templates have helped spark ideas. We’re always working to raise the bar on customer support. If there’s ever anything specific that didn’t meet expectations, we’d love the chance to make it right. Appreciate you using Yotpo and sharing your experience. Charles A. Creative Director Cosmetics ### "Really good software if price is not a buying factor." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 February 27, 2025 Positive, though was spending far too much. Then covid hit and they brought their entry prices down dramatically. Staff were really helpful. It's really good software. It gets you reviews. Pros The software works really well. The support is good. It's probably the best out there on the market. Cons The cost, and the language issue. (Not being able to translate) Alternatives considered [Loox](https://www.capterra.com/p/200494/Loox/) Reasons for choosing Yotpo Best in class service and I was recommended to it at the time. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor July 7, 2025 Thanks for the kind words and for highlighting both the strengths and the areas we can keep improving. We’re glad the platform delivered results and that the team was helpful when it mattered most. We understand how important flexibility around pricing and language support can be, especially for global brands. These are areas we continue to invest in as we grow. Appreciate you being part of the Yotpo community and sharing your experience. [View all Reviews](https://www.capterra.com/p/144389/Yotpo/reviews/) ## FAQs Yotpo’s pricing starts at $89 per month for up to 500 orders. Higher-tier plans like Premium cost $699 per month for up to 1,000 orders. Pricing scales based on order volume, not user count, and varies by product type and feature access. Yes. Yotpo offers a direct integration with Shopify and Shopify Plus. Brands can sync product catalogs, automate review requests, and manage loyalty programs directly from their Shopify admin dashboard. Yotpo supports product reviews, site reviews, and visual UGC like photos and videos. You can also collect Q&A entries and post-purchase feedback, helping build trust and improve conversion rates with authentic customer insights. Yes. Yotpo includes moderation tools such as manual approval, spam detection, profanity filters, and AI-assisted comment suggestions. These help ensure published reviews are relevant, appropriate, and compliant. Yes. Yotpo allows review syndication to platforms like Google Shopping, Facebook, TikTok Shop, Target, and Walmart. This boosts visibility and trust by displaying verified customer feedback across multiple sales channels. Yes. Yotpo supports multiple languages for review request emails, on-site widgets, and marketing flows. It also offers translation tools and country-specific customization to support global brands. Yotpo integrates with Shopify, BigCommerce, WooCommerce, Adobe Commerce (Magento), Salesforce Commerce Cloud, and custom platforms. It also connects with marketing tools like Klaviyo and Zendesk. ### Have more questions? Connect with one of our advisors for a free consultation and save time in your software search. ## Sources - **Capterra reviews data:** Capterra reviews are collected from verified users for individual software products. [Learn more about how we source our data](https://www.capterra.com/resources/proprietary-data-research/). - **Capterra Shortlist:** Capterra Shortlist identifies the top products in our software categories based on a proprietary blend of user ratings and popularity. [Read the complete methodology here](https://www.capterra.com/resources/proprietary-data-research/#capterra-shortlist-methodology). - This product information came from Yotpo’s own online content in September 2025, including the product's website and its social media channels. ## Related reading ### [Are You Sabotaging Your Online Sales? A Customer Experience Pro's Do's and Don'ts](https://www.capterra.com/resources/customer-experience-strategy/) Published June 24, 2024 by [Niels Juist](https://www.capterra.com/resources/author/niels-juist/) and [Blake Morgan](https://www.capterra.com/resources/author/blake-morgan-guest-contributor/) ### [Online Reviews Make or Break Customer Experience: Reputation Management Software Makes it Easy](https://www.capterra.com/resources/online-review-management-software/) Published July 10, 2024 by [Collin Couey](https://www.capterra.com/resources/author/ccouey/) and [Blake Morgan](https://www.capterra.com/resources/author/blake-morgan-guest-contributor/) ### [A Marketing Pro’s Tips for Building a Loyal Email Audience](https://www.capterra.com/resources/email-marketing-tips/) Published October 7, 2024 by [Niels Juist](https://www.capterra.com/resources/author/niels-juist/) and [Marisa Lather](https://www.capterra.com/resources/author/marisa-lather/) ### [5 Top-Rated Lead Management Software For Small Business](https://www.capterra.com/resources/lead-management-software-for-small-business/) Published July 3, 2024 by [Ashish Upadhyay](https://www.capterra.com/resources/author/aupadhyay/) and [Parul Sharma](https://www.capterra.com/resources/author/parul-sharma/) ### [How To Set a PPC Budget That Works for Your Small Business](https://www.capterra.com/resources/ppc-budget/) Published June 18, 2024 by [Katherine McDermott](https://www.capterra.com/resources/author/kmcdermott/) and [Rina Rai](https://www.capterra.com/resources/author/rina-rai/) Popular comparisons [Trustpilot vs Yotpo](https://www.capterra.com/compare/144389-169618/Yotpo-vs-Trustpilot)[TrueReview vs Yotpo](https://www.capterra.com/compare/144389-210085/Yotpo-vs-TrueReview)[Birdeye vs Yotpo](https://www.capterra.com/compare/144389-152997/Yotpo-vs-BirdEye)[NiceJob vs Yotpo](https://www.capterra.com/compare/142037-144389/NiceJob-vs-Yotpo) [Okendo vs Yotpo](https://www.capterra.com/compare/144389-176189/Yotpo-vs-Okendo)[Swell vs Yotpo](https://www.capterra.com/compare/144389-172802/Yotpo-vs-Swell)[rater8 vs Yotpo](https://www.capterra.com/compare/144389-177794/Yotpo-vs-rater8)[Shopper Approved vs Yotpo](https://www.capterra.com/compare/144389-179680/Yotpo-vs-Shopper-Approved)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)