# Page 6 | Yotpo Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 6 - Is Yotpo the right Review Management solution for you? Explore 376 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/144389/Yotpo/reviews --- Yotpo 4.5 (376) [View alternatives](https://www.capterra.com/p/144389/Yotpo/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 6 - Reviews of Yotpo ## Showing most helpful reviews Showing 126-150 of 376 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use PM Paul M. ZCEO Retail Used the software for: 1-2 years ### "Made a big difference for us." June 15, 2021 4.0 Our product is very unique and is a totally new concept. Yotpo has really helped us convince new customers that our product is good and that it works. It also helps people see different combinations of colors and accessories. Pros It does a great job showing all the wonderful pictures and video our customers submit. Cons Using the admin site can be frustrating because it is slow and sometimes confusing. I'm really annoyed by the emails that encourage you to respond - right in the email -- and when you submit you get a blank screen. That needs to be fixed or scrapped. Review Source Response from Yotpo November 18, 2021 Thank you for taking the time to share your review, we truly appreciate it. We are constantly working on improving our products and your feedback is an important part of our process. If you are encountering any issues, please feel free to reach out to our customer support at any time. NN Nicole N. Office Mgr Consumer Goods Used the software for: 6-12 months ### "Pretty decent" September 24, 2021 4.0 Pros Easy to see all reviews, easy to reject fake ones, easy to comment/see customer info. Cons Emails don't integrate well with Gorgias and doesn't let me go directly to the site or reply directly via email without having to open Yotpo. What's the point of integrating if I have to go to the site anyway? Review Source Response from Yotpo November 21, 2021 Thank you for taking the time to leave a review. We apologize for any inconvenience you may have experienced with us. If you have any questions or concerns about any or our integration and how to make the most of your plan, please feel free to reach out to us at any time, and we will be happy to assist you. AF Anneliese F. Customer Experience Apparel & Fashion Used the software for: 1-2 years ### "Used for Product Review Moderation" November 10, 2021 5.0 Good so far! I don't have another product review program to compare it to but it does the job Pros Really easy to navigate, tons of filters to narrow down results, easy to search using keywords, uploaded photo quality is great Cons There's a lot of ads on the version I use, sometimes its hard to load and I have to keep refreshing the page Review Source Response from Yotpo November 21, 2021 Thank you for taking the time to leave your feedback. We are always working on improving our product and services and your input is incredibly valuable. If you're experiencing any lingering issues, please reach out to our customer service at any time, and they will do their best to assist you. VV Vivian V. Owner Apparel & Fashion Used the software for: 1-2 years ### "Yotpo Helps You Get Reviews" September 10, 2019 4.0 I needed reviews for my website and product reviews that would be collected automatically with minimal work on my part. A bonus is that they could be shared to other sites like Facebook, and Twitter. Pros I use the free version of Yotpo. It was easy to install on my website and once it was done it started collecting reviews and posting them once I approved them. I haven't had any problems. Yotpo also helps you to easliy post the reviews on your social media sites. Cons There's something about navigating the dashboard on Yotpo that I can't get the hang of. Everytime I go on to check and approve my reviews I have to follow my notes. It's not intuitive. I can get it done but it's a small frustration. Reason for choosing Yotpo It offered more features to collect reviews plus customizable templates. Review Source Response from Yotpo October 6, 2019 Hi Vivian, thank you so much for leaving a review. We really appreciate your feedback and especially your note about the dashboard as we continue to develop and improve our product and services. Capri S. Accounting Retail Used the software for: 6-12 months ### "Marketing and referrals at ease!" December 12, 2019 5.0 Excellent bringing back repeat customers and the referral program has also helped us. Pros Very easy to promote our business with the marketing and trying to lure repeat customers by providing loyalty rewards and incentives for referrals to our business. Cons Nothing at all. So far, this program has been excellent for our business and has had a positive outcome for our business. Review Source Response from Yotpo December 17, 2019 Hi Capri, thanks so much for leaving a review - happy to hear you're enjoying Yotpo! KK Kent K. Consultant Consumer Goods Used the software for: 2+ years ### "Great Review System" March 27, 2017 5.0 Yotpo is pretty easy to implement. It also has a good conversion rate from emails sent after the purchase (much of this depends on the quality of your email). I'm a consultant that has used it with small mom & pop projects and large multimillion dollar businesses. If you are looking for an ecommerce review system, definitely checkout out Yotpo. Pros Ease of implementation Features Ease of use Cons Difficulty in updating reviews but this is to be expected. If it was easy, the trust factor would be lost as merchants would potentially be changing their reviews willy nilly. Review Source VR Verified Reviewer Brand Partner Consumer Goods Used the software for: 6-12 months ### "This was the BEST software. I used this software for an e-commerce client of mine" July 11, 2018 5.0 Pros The interface is CLEAN, and just looks good. Its simple for people to leave reviews for you. I was able to set up the plugin, customer service was responsive. I had many questions. Features were powerful. Cons I don't like how they want to track your sales and want a percentage of them. Although they do allow you to have reviews for a single product without all the bells and whistles. This worked out for us. Review Source William H. VP of Marketing & Growth Retail Used the software for: 1-2 years ### "Reviews Get Sales" October 30, 2015 5.0 Reviews get sales - not just positive ones, even negative ones. Having reviews let's people talk about what they liked or didn't like about a product. Those reviews help people make a decision that they won't regret down the road. YotPo has helped us generate thousands of reviews in a short time - way more than we were getting on our own. As a result, our conversion jumped up site-wide which equals more sales and higher AOV. Pros Easy to use, easy to set up, clear ROI calculations, and great customer service. Cons The price went up a lot this year. I still think its a great value - it was just a bit of a sticker shock after the price we paid last year. To be fair though - they are now priced according to the rest of the industry. Review Source JH Jon H. E-commerce Manager Retail Used the software for: 6-12 months ### "Yotpo is great for the online business needing reviews for their site. " August 14, 2019 5.0 Yotpo reviews have been a needed part of our growing online business. I wish they offer smaller price packages for small business trying to grow. Pros I like how easy the dashboard is to manage the reviews. I like how you can choose to hide or reject scam or unreasonable reviews (reviews under 3 stars). It's amazing how you bend over backwards for customers but then they leave bad reviews anyway. This software allows​ you to choose which ones go public/private. They also allow Product specific reviews or Brand reviews. Cons The pricing options. When I discussed the pricing with a salesman they had 2 options. The free plan, or one that costs 8,000 upfront for the year. Unfortunately, as a small business, we cannot jump into something like that not knowing the risk and potentials. However please not that we still do their free plan monthly and get up to 50 reviews per month. This helps on our evergreen products. Review Source Response from Yotpo August 21, 2019 Hi Jon! Thanks so much for leaving a review, we're happy to hear that Yotpo is working out for you. As far as pricing, any price jumps are aligned with desired functionalities. We're always working to be as accessible and diverse in our offerings as possible, so thank you for sharing your feedback! We really appreciate it. Serge Isidore K. Gestion clientèle Retail Used the software for: Less than 6 months ### "Logiciel de gestion des avis" July 18, 2023 5.0 Dans l'ensemble, c'est une meilleure plateforme de gestion des avis très intéressant . Yotpo bat les autres services d'avis à ce prix avec une intégration plus facile, plus d'engagement client qui se convertit en ventes et offres de meilleures fonctionnalités . C'est une très bonne plateforme Pros Yotpo est un top logiciel pour la gestion des avis sur les sites webs mettant en les utilisateurs . Très facile à utiliser et très efficace Cons Très bon et sa facilité d'utilisation le rends meilleur . J'ai pas encore eu d'inconvénient sur Yotpo Review Source Response from Yotpo July 7, 2025 Thanks so much for the kind words. We're happy to hear that Yotpo has been easy to use, effective, and delivering strong results for your team. We’re especially glad the onboarding, engagement tools, and features have stood out. Thanks for being part of the Yotpo community and for sharing your experience. TS Tristan S. Manager Food Production Used the software for: 6-12 months ### "Well build product with fantastic service " November 19, 2019 5.0 My experience has been good. A lot of customers look at the reviews Pros Been using YOPO for about a year. Very good service and offer a lot for the free version. I am now paying for some of the more advanced features. Customer service always gets back to me fast. Never had a problem. Cons Some of the Features I would like are only on the higher cost plans and as a small store they I can’t afford them. Reason for choosing Yotpo Cheeper Review Source Response from Yotpo November 18, 2020 Thank you for leaving a review. We're thrilled to hear that you're enjoying Yotpo! We always try to ensure that our clients find the best plan, fitted to their business needs at each point in their journey. The pricing model is meant to scale with your business as it grows and evolves. If you have any questions about how to make the most out of your current plan or about more advanced features, feel free to reach out to us and we will do everything we can to help you find the perfect plan for you. Taryn R. Owner Used the software for: 1-2 years ### "Great customer service, looks proffesional on the website " May 12, 2017 5.0 Pros I like that we can customize the emails, and I like that yotpo can automatically post five star reviews to our social media platforms. Cons Going between the new and old dashboard was a little confusing. Review Source RS Russell S. Co-Founder Furniture Used the software for: 6-12 months ### "While expensive, Yotpo has been extremely helpful for us in capturing content and converting leads. " May 17, 2017 5.0 Yotpo provided us with the ability to get real "third party" reviews from customers and post them on our site. This gave us instant credibility and validated the quality of our product which led to a higher conversion rate. We were also able to use this customer generated content for social media ads which led to more unique visitors and in turn, more sales. Pros The software is extremely easy to use and customize. With Yotpo, we were able to launch with a dedicated reviews page and reviews carousel that was completely customized to fit the look and feel of our site. Emails to customers requesting reviews are super simply and easy to publish to the site. Yotpo has really helped in validating and providing credibility to our product and brand. Cons Price. They have pretty aggressive sales reps and only work on annual contracts. While effective, it's by far our largest software subscription in terms of spend. We locked ourselves into the pro version and once you implement it on your site, it's difficult to downgrade to a cheaper version. Review Source AS Amy S. Brand Director Marketing and Advertising Used the software for: Less than 6 months ### "Yopto makes it easy to automate customer review requests" January 6, 2022 5.0 It was a breeze to set up. I did end up having a customer service question, which the Yopto folks were able to answer immediately via chat. Their customer service is really excellent! Pros Our client had a goal of growing the number of customer product reviews on their Shopify site. Yopto's platform is simple to use, sets up in just a few clicks, and runs well in the background with little to no maintenance. Cons Our client has a number of customers who subscribe for monthly shipments. It's easy to add their email addresses to the "do not request reviews" list by hand... but would be a total home run if the platform enabled us to add a customer tag, so we don't have to periodically update. Review Source Response from Yotpo March 30, 2022 Thank you so much for taking the time to leave a review. We're thrilled to hear you're enjoying using Yotpo. vB victor B. Director of Ecom Sporting Goods Used the software for: 6-12 months ### "You get what you pay for" February 9, 2022 5.0 Great platform, overall on the expensive side for review management platforms, but has some of the best features. Pros Ease of integration with Shopify, all features around it allowing to maximize what can be done with the reviews Cons Not easy to integrate with google merchant center, making product identifiers match required some manual work on both sides. Reason for choosing Yotpo Best all in one offer. Review Source Response from Yotpo March 30, 2022 Thank you for leaving a review, we really appreciate it. If you're facing any issues with integrations, please reach out to our customer support, they will be more than happy to help. MM Markeisha M. Founder Cosmetics Used the software for: 2+ years ### "Don't look any further! " March 14, 2023 5.0 Pros Running my cosmetic business requires that I show up as close as I can to the customer and SMS allows me to do that! I've used Yotpo for about 3 years and I have been recently loving the new improvements with campaign planning and templates! Cons I have no feedback in this area, my needs are being met with this app! Review Source Response from Yotpo April 5, 2023 Thank you so much for the positive review — we're so happy to hear that you're enjoying Yotpo SMSBump! Bianca L. P. Co-founder & CEO Retail Used the software for: Less than 6 months ### "Yotpo is expensive but necessary." January 7, 2019 4.0 Pros Yotpo is relatively easy to set up and works well at collecting reviews with custom attributes (size - too big, perfect, too small) etc. Customers are able to leave reviews in the email or online. They have good analytics and sentiment analysis that allows you to understand when customers leave a bad review (even if the star rating is high). Cons Yotpo is okay for the price because its the leader in the space. However, for their team and funding size I expected much more. Updating custom attributes is a terrible experience, and if customers leave a bad review that is not true, Yotpo can't do anything about it. There is no way to submit proof that the customer was wrong leaving businesses powerless against lies. Review Source AM Amy M. business owner Retail Used the software for: 6-12 months ### "Amazing service its helped assure new customers" December 5, 2022 5.0 excellent, so happy i invested with yopto Pros SO many great features, really visible for the customer to see when deciding on a purchase Cons all good cant improve it, I really enjoy using it Reason for choosing Yotpo great reviews and freinds who use it for their businesses Review Source Response from Yotpo January 8, 2023 Thank you so much for leaving a review, we love hearing from our happy customers! VR Verified Reviewer Director of Marketing Automotive Used the software for: 6-12 months ### "Who doesn't need reviews!" December 14, 2018 5.0 Really happy with it. Pros YOTPO makes it much easier for our customers to give us feedback. Since switching to YOTPO, our reviews have increased greatly over our previous method. Cons Integration of the automated reviews could have been a little smoother. But that really is more because of how our eCommerce platform works. Once the integration is completed, it will be awesome! Review Source MF Molly F. Marketing Manager Apparel & Fashion Used the software for: 6-12 months ### "Yotpo has been such a success for our business - highly recommend!" July 7, 2020 5.0 We have increased our on-site reviews from less than 100 to 1,000+ in a matter of months. The experience has been easy and seamless for me, which is great because I dont have to dedicate a ton of time to it. Pros Yotpo was easy to install, easy to monitor and we've seen such great results from it. The customer service team is awesome and always willing to help and troubleshoot (and do it quickly). Highly recommend! Cons There are some features that aren't easily customizable so it can cause some frustration when having to outsource or work with their team to get it exactly as you want it. But nevertheless, they're extremely helpful so that's never too much of a pain. Review Source Response from Yotpo September 21, 2020 Hey Molly, Thank you so much for the glowing review! We're pretty huge fans of our customer service as well and we'll make sure to pass on your kind words. aD aireen D. Chief E-commerce Officer Consumer Goods Used the software for: 6-12 months ### "A bit expensive" March 7, 2017 4.0 We tried YOTPO for a year. The price was high compared to what we needed, so didn't renew. Needed only the Review function and SEO, not the rest. I think the pricing, which is based on the amount of review e-mails sent, is not a valid way of pricing. It does not take into account the % who respond with a review, which is the more accurate metric. If the price was based on # of reviews received, it would reflect on the product's ease of use. It could also be based on features used, which is another metric based on the value a merchant places on the features. Also, not having the reviews in HTML so it can be searched is a big drawback. Hope this helps. Pros \- Sending out reviews w/ up-sell opportunities - Reporting capabilities - User interface to display reviews is nice on the website - Rich snippet feature for SEO Cons \- the Moderation menu got more confusing. I liked the old interface better--it was easier to follow. - Support doesn't respond right away. It can take a day or two to resolve an issue. - The Reviews are not searchable so doesn't contribute to SEO. Review Source VR Verified Reviewer Sr. Product Manager Financial Services Used the software for: 2+ years ### "A not so bad review management software" November 4, 2022 4.0 Pros I like Yotpo for its built feature of collecting reviews from customers via email. It also provides the review display widget to be put on product pages which is also useful. Cons I feel there are a lot of customisation options missing. For instance there are limited days option when it comes to triggering an email for review collection. We can't input the same in other ways. Reporting part could be better in terms of effectively monitoring the numbers. Review Source Response from Yotpo January 8, 2023 Thank you for sharing your feedback with us — we're always working to improve our products. If you'd like to learn more about our customization options, please reach out to our support team. Mauricio C. CEO & FOUNDER Food & Beverages Used the software for: 1-2 years ### "Great App" December 19, 2020 5.0 Pros Really help to collecting reviews and that is very important to create confidence with another customers. Really easy to use and the support is really fast and efficient. Cons The price, if we compare with another apps, is more expensive. Review Source Response from Yotpo January 3, 2021 Thank you for leaving your feedback. We're happy to hear you're finding Yotpo easy to use! We are constantly working on improving our plans and pricing to make sure our clients are in their "perfect fit" plan, but we also understand that it doesn't always work. Please feel free to contact us if you have any questions about your plan or any of our other plans. Seth H. Digital Marketing Manager Sporting Goods Used the software for: 1-2 years ### "Yotpo helped grow our business" December 4, 2018 5.0 Pros Increasing the amount of customer reviews was a major part of our strategy this past year. Yotpo allowed us to do this in an easy way and, best of all, allowed us to present these reviews in a way that gave potential customers the confidence that the reviews from Yotpo were 100% authentic. Cons It's not inexpensive, but we have seen the software pay for itself through the sales that it has brought into our business. If you have the ability to test the system out and then track the performance, I would do it. Review Source SF Stacy F. Marketing Coordinator Health, Wellness and Fitness Used the software for: 2+ years ### "Worth the money" December 4, 2018 5.0 We've had great feedback since using Yotpo! It's nice to hear honest reviews of or products, site, and services. Even the not-so-good reviews help us figure out how we can up our game. And it's easy to use - just set your parameters and you're on auto-pilot. And make the necessary tweaks as needed. Pros Easy to use. Just set up your after purchase email text and select when the email gets triggered and Yotpo does all the rest. Cons I wish there was a way for the store owner to comment on customers' answers to questions. Sometimes there are more relevant issues that can be addressed by the store owner, but you can only comment on the original question asked. Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.