# Page 8 | Yotpo Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 8 - Is Yotpo the right Review Management solution for you? Explore 376 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/144389/Yotpo/reviews

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Yotpo

4.5 (376)

[View alternatives](https://www.capterra.com/p/144389/Yotpo/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 8 - Reviews of Yotpo

## Showing most helpful reviews

Showing 176-200 of 376 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

PW

PEGGY W.  
Executive VP General Manager  
Construction  
Used the software for: 6-12 months

### "Great Value for a great product"

June 8, 2021

5.0

N/A

Pros

We love to see the reviews from our customers and this puts it all in one place.

Cons

We go through out quota so fast. Our customers are so good to send us their reviews :)

Review Source

Response from Yotpo

June 29, 2021

Thank you for taking the time to leave a review, we truly appreciate it. We're thrilled to hear you're enjoying using Yotpo and seeing the positive benefits on your site!

JF

Jonathan F.  
President  
Consumer Goods  
Used the software for: 6-12 months

### "We can do better"

February 23, 2021

4.0

We need to make time to find a replacement

Pros

We have collected many reviews. It displays nicely on our page.

Cons

WAY too expensive and our reviews are disorganized and all over our website

Review Source

Response from Yotpo

March 11, 2021

Thank you for taking the time to leave your feedback. We apologize for any inconvenience you have experienced while using Yotpo. In regards to our pricing, we are constantly working on improving our plans so that our customers get the best service possible, but we also know it's not always a perfect fit. Please know that our customer service is always available for you if you have any questions about your plan or any of our other plans. They should also be able to assist you with displaying your reviews.

AC

Alfonso C.  
Founder  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Best Review App for Shopify"

June 17, 2021

5.0

Pros

I just love the way it handles reviews, the automation, the negative feedback tools and that we share to FB great reviews automatically.

Cons

Setup was not the easiest thing in the world, but everyone can do it.

Reason for choosing Yotpo

Better Functionality

Review Source

Response from Yotpo

November 18, 2021

Thank you so much for leaving a review. We're thrilled to hear that you're enjoying using Yotpo!

Reese D.  
Creative Director  
Design  
Used the software for: 6-12 months

### "Great integration"

July 18, 2019

5.0

Pros

I used this as an add-on to my shopify store. It made our loyalty program and referrals a breeze to set up.

Cons

I hate when companies don't put their pricing out there in the open and make you contact them for it.

Review Source

Response from Yotpo

August 14, 2019

Hi Reese, happy to hear you're using our loyalty and referrals! As far as the pricing- because our solutions are catered to the specific needs of our customers (and therefore, pretty varied), we've found it's the best way to do it at this point. I understand it's not totally convenient and am glad to hear other touchpoints with Yotpo have been smooth. Thank you for leaving a review!

AS

Amanda S.  
Owner  
Food & Beverages  
Used the software for: 1-2 years

### "Easy "

December 28, 2021

4.0

Sales improved, when have had any issues support is prompt and helpful

Pros

Easy to use. Really helps product sales.

Cons

Is expensive but worth it ( I have really small company - one of biggest expenses)

Review Source

Response from Yotpo

January 16, 2022

Thank you so much for taking the time to leave a review. We always want to ensure our customers are on their 'right fit' plan -- meaning how much they're paying should align with the services they're receiving and what their business needs to see success with Yotpo. However, if you have any questions regarding your plan or any of our other plans, feel free to check out our pricing page or reach out to customer support.

JH

Jennifer H.  
Sales & Marketing Manager  
Wholesale  
Used the software for: 1-2 years

### "Yotpo is an excellent service, but not as cheap as they used to be"

May 24, 2021

4.0

We had a great experience with Yotpo. I would recommend them for anyone starting out in their email program. They have everything most eCommerce sites would need. If they changed their pricing model, I would go back.

Pros

The software does almost everything the top-tier players do and is easy to use. The automatic flows make it very easy to get started.

Cons

If you have a small list, this software is price well however, they charge by the customer, not by the subscriber making them as expensive as the bigger players when your sales climb. We moved to Bronto, considered switching back to Yotpo when our contract was due but pricing made Bronto cheaper, if you can believe it.

Review Source

Response from Yotpo

June 29, 2021

Thank you for taking the time to leave your feedback, we really appreciate it. We always want to make sure our customers are on their 'right fit' plan -- meaning how much they're paying should align with the services they're receiving and what their business needs to see success with Yotpo. This pricing model is intended to most comfortably scale with your business, however, we realize this does not work for everyone. We are sad to see you go, but should you need any assistance or want to know more about our newest plans and pricing, please feel free to reach out to us anytime.

VR

Verified Reviewer  
CMO  
Food & Beverages  
Used the software for: 2+ years

### "Good platform"

March 22, 2019

3.0

good experience, but it's tricky to take advantage of all the features because it requires quite a bit of time.

Pros

It is easy to implement and easy for customers to use

Cons

there are issues with the integrations and the additional features are time-consuming

Review Source

MC

Michael C.  
CIO  
Sporting Goods  
Used the software for: 6-12 months

### "Great Product Solution for Best Of Breed Customer Review Integration"

March 8, 2021

5.0

Experience with YotPo has been good. Great communication and quick responses on support requests.

Pros

Key features that we were focused on was the frictionless customer engagement, we needed it to be super simple for the customer. The site integration was very clean along with the integration with Google and search.

Cons

Email templates are cumbersome and need more options to customize.

Review Source

Response from Yotpo

March 18, 2021

Thank you for taking the time to leave a review. We're happy to hear you're enjoying using Yotpo! If you have any questions regarding customization options, please feel free to reach out to our customer service at any time.

BW

Bonnie W.  
Iwner  
Retail  
Used the software for: Less than 6 months

### "Great Priduct to Have"

November 23, 2021

5.0

So far, very thrilled with product and support.

Pros

Easy to use with a few coaching tips. Pretty much set and forget. Of course, I still need to learn about all the other features available. I'm only utilizing customer comments

Cons

Can't think of anything I would like to see included.

Review Source

Response from Yotpo

January 16, 2022

Thank you so much for leaving a review. We really appreciate it!

JS

John S.  
CSRM  
Consumer Goods  
Used the software for: 1-2 years

### "Quality Product"

December 18, 2018

4.0

Overall I have had a very positive experience with Yotpo. Its a versatile program that helps us connect with our customers and get some honest feedback. They have some great integrations that help us show potential customers how transparent we are as a company and has been vital to our growing business.

Pros

\- Very easy to use and understand - Really helps connect with customers - Highlights areas we can improve on - Shows other customers what is important to us

Cons

\- The search filters on some aspects could use an update - Picture attachment approval could use some work - Some customers don't understand how to reply to the prompts

Review Source

EB

Evelyn B.  
Marketign Manager  
Apparel & Fashion  
Used the software for: 2+ years

### "Great platform!"

December 14, 2020

5.0

Great!

Pros

Easy to use - and great customer service.

Cons

Nothing - like everything. Nothing to ay I like least about it.

Review Source

Response from Yotpo

December 28, 2020

Thank you so much for leaving this review! We're so happy to hear you're enjoying Yotpo!

LB

Liliane B.  
Commercial assistant  
Mechanical or Industrial Engineering  
Used the software for: 6-12 months

### "Yotpo review"

September 19, 2023

5.0

Pros

Yotpo is very easy to use and install, its features are very interesting and its user interface is excellent.

Cons

No drawbacks, but I'd have liked it to be cheaper in terms of price

Review Source

Response from Yotpo

July 7, 2025

Thanks for the great feedback. We're glad to hear the setup, features, and user interface have worked well for you. We appreciate the note on pricing and are always working to deliver as much value as possible at every tier. Thanks again for being part of the Yotpo community.

MJ

Michelle J.  
Owner  
Retail  
Used the software for: 6-12 months

### "Easy to Use"

December 10, 2020

5.0

The customer service has been phenomenal!

Pros

It automatically sends emails to my customers and it does result in reviews!

Cons

It is pretty expensive when you look at emails sent verses reviews received.

Review Source

Response from Yotpo

December 28, 2020

Thank you for sharing your feedback. We are happy to hear that you're enjoying using Yotpo! In regards to our pricing, we are constantly at work to make sure our plans and pricing fit our customers' needs. Please reach out to us if you have any concerns regarding the plan you're currently on, we would be more than happy to help you and make sure you're getting the most out of Yotpo.

DM

Dustin M.  
Email Specialist  
Retail  
Used the software for: 1-2 years

### "Solid Product Review Platform"

March 14, 2019

5.0

Pros

Adding this software to our website has helped generate a ton of new customer product reviews. We value this user generated content and enjoy the ease of using Yotpo to get this feedback.

Cons

Only thing I find lacking at times is the ease of finding things in the platform back-end. It usually doesn't take long though to find it.

Review Source

PV

Peter V.  
Marketing Manager  
Consumer Goods  
Used the software for: 6-12 months

### "Great Interface & Awesome Support Team"

August 22, 2019

5.0

We were able to gather more reviews with ease.

Pros

Easy to use UI with an awesome template editor for emails. When needed, their support team was helpful and prompt. I was able to get new users trained on the software easily with their platform.

Cons

If they were able to syndicate with other retailer sites it would be 10/10.

Review Source

Response from Yotpo

September 4, 2019

Hi Peter! Thank you so much for leaving a review. We're happy to hear you're enjoying Yotpo. We're consistently working to improve our product offerings and really appreciate your feedback. Keep an eye out for updates to come.

VR

Verified Reviewer  
Product Marketing Manager  
Retail  
Used the software for: 1-2 years

### "Good and Getting Better"

March 25, 2020

4.0

Definitely a great tool for the price, overall, pretty happy and would recommend.

Pros

Easy integration, and pretty much runs itself after that. I appreciate the frequency of updates they seem to be making to the software, and how basic many functions are.

Cons

The customer service was definitely lacking. Often hard to get a hold of and impolite. I also did not like that if I wanted to use some of the more sophisticated features, I couldn't do a lot of it myself. Certain things had to be done and controlled by the CSM.

Reason for choosing Yotpo

Price

Review Source

Response from Yotpo

September 21, 2020

Hi, Thank you for taking the time to leave a review. We are constantly working on improving our products and our customer service and we really appreciate your feedback.

VR

Verified Reviewer  
Director of e-Commerce Technology & Digital Marketing  
Retail  
Used the software for: 1-2 years

### "Great Reviews Platform. "

December 4, 2018

5.0

Overall good experience. Good value for the product offered. Way more affordable and just as robust as some of the larger review platforms.

Pros

Easy to use Affordable Easy & fast to implement

Cons

They need to add multi user login. Currently we are sharing a user login which allows all users access to everything

Review Source

CG

Chris G.  
Marketing Director  
Food & Beverages  
Used the software for: 6-12 months

### "Great review platfom"

December 14, 2020

4.0

Pros

The automated verified review email to customers is a great feature. Also, customer support is great, even logging onto my Shopify store to edit some theme code to get me up and running.

Cons

Lots of features are only available on the higher tier plans which are far too expensive for small business

Alternatives considered

[REVIEWS.io](https://www.capterra.com/p/201733/REVIEWS-io/)[Trustpilot](https://www.capterra.com/p/169618/Trustpilot/)

Review Source

Response from Yotpo

December 28, 2020

Thank you for taking the time to leave a review. We understand your frustration about not being able to have access to some of our features. We are constantly working on our pricing and plans so that our customers may be in the plan most fitting their needs. However, we do understand that it doesn't always work for everyone. Feel free to contact us if you have any questions regarding our other plans/pricing model.

AM

Andrew M.  
Ecommerce Director  
Retail  
Used the software for: 6-12 months

### "Yotpo is the best for User Generated Content Reviews"

June 11, 2021

5.0

Software runs by itself and have challenges reaching a company account manager

Pros

The advanced email sequence followups and walmart syndication of reviews

Cons

I dont like how challenging it is to get a manager on the phone

Review Source

Response from Yotpo

June 29, 2021

Thank you for your review. We're so happy to hear that you're enjoying using Yotpo! Please know that our support chat is available to you at any time with any questions or concerns you might have.

SM

Sarah M.  
Owner  
Cosmetics  
Used the software for: 6-12 months

### "Love this review software!"

January 8, 2020

5.0

So far it’s been great. I’m collecting reviews daily on my products, engaging with customers all while improving credibility to potential customers.

Pros

So easy to set up and looks great on my product pages. It automatically sends out emails to customers who have purchased, saving me time.

Cons

Limit to emails each month with free version it includes only 50 emails. The back end is also a little clunky. It took some time to learn it, I’m still not using it to it’s full potential.

Reason for choosing Yotpo

The aesthetic and ease of installing it. No code knowledge needed. Thank you!

Review Source

Response from Yotpo

January 15, 2020

Hi Sarah! Thank you so much for leaving a review, we really appreciate your feedback. Please know it is a huge part of how we continue to evolve - we are constantly working on more ways to make our platform as accessible as possible (in how it works intuitively and how it scales with growing businesses). Thanks again and happy to hear you're enjoying Yotpo!

JR

Jonathan R.  
Owner  
Retail  
Used the software for: 1-2 years

### "You need Yotpo!"

March 1, 2020

5.0

Excellent! they and this program do exactly what they say it will do, really it's a modern day web miracle!

Pros

easy & simple to use, you log in and click post on the review!

Cons

Nothing it is well thought out, it is user friendly, even a cave man can do it.

Review Source

Response from Yotpo

September 21, 2020

Hi Jonathan, Thanks for leaving a review! We're so happy to hear you're enjoying using Yotpo!

VR

Verified Reviewer  
Account Manager  
Retail  
Used the software for: Less than 6 months

### "Easy to Use and Great Benefits"

February 4, 2021

5.0

They were great to work with. Implementation was easy. They were very patient with us.

Pros

We purchased this mainly for the loyalty program. It is great to offer our customers a point/loyalty system. It is easy to set rules, bonuses, gift points, etc. Reviews and social placement on our site is nice, but I really focus on the rewards and reviews.

Cons

We were hoping for more integration with our email service provider we use. We were told that Omnisend worked with them, but it didn't integrate like the sales person told us. We had to build some customization for it, but figured it out.

Review Source

Response from Yotpo

February 28, 2021

Thank you for taking the time to leave a review, we really appreciate it. We're so happy to hear you're enjoying Yotpo. Please do not hesitate to contact our customer support if you have any questions or issues regarding our email integrations.

AT

Aicel T.  
Customer Experience Team Lead  
Outsourcing/Offshoring  
Used the software for: 6-12 months

### "Yotpo"

February 11, 2023

5.0

Pros

Yotpo was a huge help in making our loyalty program user-friendly and easy to understand or coach. Very customizable as well.

Cons

No complaints! It has everything we needed in the moment.

Review Source

Response from Yotpo

April 5, 2023

We appreciate your positive feedback!

DS

Dmitri S.  
Manager  
Apparel & Fashion  
Used the software for: 2+ years

### "Good for 3rd party software"

July 20, 2017

4.0

The biggest benefit is sales.

Pros

The best part of the software is that not only does it collect reviews but it sends out the emails automatically and can post directly to social media.

Cons

The worst part about the software is the cost . It seems like 5k+ per year is a little bit of an overkill for essentially a email marketing company.

Review Source

EL

Erin L.  
Marketing Manager  
Retail  
Used the software for: 2+ years

### "Display Ratings And Reviews From Customers"

April 5, 2021

4.0

Pros

Yotpo provides an easy way to gather and display customer ratings and reviews for specific items on your website. Easy to use for both brands and customers. This also gives you full permission to use these ratings and reviews in marketing communications.

Cons

It's a bit expensive. Onboarding and/or integration takes a decent amount of effort.

Review Source

Response from Yotpo

June 29, 2021

Thank you so much for taking the time to leave your review. We're thrilled to hear you're enjoying using Yotpo. If you have any questions regarding your plan or our pricing, please feel free to reach out to our customer service.

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