---
title: "Referrizer Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Referrizer Software - reviews, pricing plans, popular comparisons to other Lead Generation products and more."
source_url: "https://www.capterra.com/p/144990/Referral-Marketing-Automation/"
page_type: "product"
language: "en"
---

# 

 Referrizer Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 26, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Referrizer

## What is Referrizer?

The World's Most Advanced Marketing Automation Platform to Empower Your Local Business. Get more clients, maximize referrals, and improve your customer retention with our FREE TRIAL account. Partner up with local business owners and discover tons of premium apps and pre-built integrations to boost results even more. Signup for FREE (No credit card required).

## What is Referrizer used for?

[Customer Loyalty](https://www.capterra.com/customer-loyalty-software/)[Email Marketing](https://www.capterra.com/email-marketing-software/)[Lead Generation](https://www.capterra.com/lead-generation-software/)

Recognitions

Shortlist

Top alternative

Featured

Overall rating

Based on 197 user reviews

Reviews sentiment

Positive

98%

Neutral

0%

Negative

2%

Starting price

$99

Flat Rate, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

-   Reputation Management / 2026
-   Customer Loyalty / 2025
-   Lead Generation / 2025

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Referrizer?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.referrizer.com&name=Referrizer)

Rating Breakdown

4.8

+−

Features4.7

Value for Money4.7

Ease of Use4.7

Customer Service4.8

Rating Breakdown

4.8

Features4.7

Value for Money4.7

Ease of Use4.7

Customer Service4.8

## Referrizer Reviewers Verdict

Updated August 2026

AI summary

-   Referrizer suits small businesses and service teams aiming to automate local marketing and customer retention.
-   Positive feedback centers around attentive customer support, approachable onboarding, and a user-friendly interface after initial setup.
-   It helps businesses manage referrals, loyalty programs, and outreach in one place, saving time on manual follow-up.
-   Buyers report negative points such as setup complexity for campaign emails and occasional challenges accessing all features during trials.
-   It fits best where hands-on support is valued and core marketing automation is needed, but may be less ideal for those wanting advanced campaign control or more self-serve options.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Referrizer

4.8 (197)

VS.

[4.3 (2,945)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Starting Price

$99

Flat Rate, Per Month

Starting Price

$12

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (197)

Ease Of Use

4.3 (3,502)

Value For Money

4.7 (178)

Value For Money

4.1 (3,079)

Customer Service

4.8 (182)

Customer Service

4.2 (3,078)

## Referrizer alternatives

[4.5 (6,252)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

Highest Rated

[4.8 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.6 (537)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

Starting price

$20.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/144990/Referral-Marketing-Automation/alternatives/)

## FAQs about Referrizer

Overview

### What problems does Referrizer solve?

Referrizer solves scattered customer marketing and weak retention by combining review requests, SMS and email campaigns, referrals, loyalty tracking, and lead capture in one system. Small business owners, salons, studios, gyms, and service teams use it to win back past customers, boost Google visibility, automate follow-up, and reduce manual outreach.

Answer based on 156 reviews

Overview

### Which roles and teams benefit most from Referrizer?

Referrizer is most used by business owners, founders, and C-suite leaders who need to drive local growth without adding administrative overhead. Managers and directors use it to automate marketing, manage customer communication, and track appointments, while service professionals like estheticians rely on it to strengthen client retention and referral generation.

Answer based on 197 reviews

Overview

### What company size and industries is Referrizer built for?

Referrizer is built for small and medium-sized businesses, with 99% of reviewers from small businesses, and it is used most in Health, Wellness and Fitness at 55%. It also appears in Retail at 6% and Consumer Services at 4%, fitting businesses focused on referrals, customer communication, and traffic conversion.

Answer based on 197 reviews

Features and Usability

### What are the key features of Referrizer?

Referrizer includes core marketing tools like email campaign management, SMS marketing, two-way texting, and marketing automation for follow-up campaigns. Differentiating features include referral tracking, review monitoring, and loyalty program management. It also offers CRM and contact management, landing pages, and website widgets to capture leads and re-engage past customers.

Answer based on 91 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Referrizer starts with a free version, then paid plans begin at $99/month for Reputation LITE, or $79/month billed annually; Reputation MAX costs 199 monthly or 119 annually, and Premium is 319 annually plus a 599 setup fee. Reviewers call it fair value, though some cite high upfront costs and price increases.

Answer based on 24 reviews

Integrations

### Which third-party tools and platforms does Referrizer integrate with?

Referrizer integrates with Mindbody, Mailchimp, GlossGenius, Google Contacts, and Google Calendar, with additional connections to scheduling and website tools such as Calendly, Acuity Scheduling, Wix, and WordPress. It connects to 10 third-party platforms overall, with Mindbody appearing most often in reviewer feedback.

Answer based on 35 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Referrizer?

Referrizer offers live online sessions, webinars, videos, and documentation to help teams get started. Many users say day-to-day tasks and basic setup become manageable fairly quickly, especially with coaching and support. Nontechnical users, admins, and teams learning advanced features often need more time to get comfortable with the full system.

Answer based on 23 reviews

Getting Started and Support

### What customer support options does Referrizer offer, and how do users rate the experience?

Referrizer offers email/help desk, FAQ/forum, knowledge base, phone support, and chat. Users often describe support as responsive, patient, and hands-on, especially during onboarding and one-on-one coaching. Some mention a learning curve, occasional slower follow-up, and a few frustrating account or service issues, but overall support is viewed positively.

Answer based on 91 reviews

Ease of use

### Is Referrizer easy to use for small business marketing?

Referrizer keeps everyday marketing tasks manageable for small business teams with a clear layout, guided onboarding, and simple campaign tools. Many users find the CRM, texting, reviews, and loyalty features easy to navigate, though some mention a learning curve, clunky areas, limited templates, and weaker mobile friendliness.

Answer based on 45 reviews

## Who uses Referrizer?

Based on Capterra reviews from the past 6 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Features

AI summary

Based on 6,439 Lead Generation reviews

Capterra reviewers highlight these as the top features buyers look for in lead generation software:

-   **Search/Filter** (**44%** of reviewers rated this feature as critical)
-   **Lead Capture** (**50%**)
-   **Lead Management** (**43%**)

Referrizer includes **Lead Capture** and **Lead Management**, giving teams the tools to collect new prospects and track them through follow-up and conversion activities. However, it does not offer **Search/Filter**. Instead, the product provides **Contact Database** (**45%**) and **Contact Management** (**40%**), which help businesses organize prospect details and maintain accurate customer records, allowing teams to manage relationships more efficiently and keep lead data accessible as they grow.

Lead Capture

4.8 (51)

39.22% of 51 reviewers that rated this feature as important or highly important

Automatically identify and save contact information of potential customers

Contact Database

4.7 (40)

37.50% of 40 reviewers that rated this feature as important or highly important

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Contact Management

4.6 (24)

37.50% of 24 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

Referral Tracking

4.8 (40)

35.00% of 40 reviewers that rated this feature as important or highly important

Log and store the source of contacts/leads

Campaign Management

4.8 (37)

32.43% of 37 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Email Campaign Management

4.8 (36)

52.78% of 36 reviewers that rated this feature as important or highly important

Plan, execute, and analyze email marketing campaigns

Referrizer 32 features

### All Features
- API: Application programming interface that allows for integration with other systems/databases
- Autoresponders: Create and automatically send premade copy in response to customer messages
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc.
- Contact Management: Manage, organize, and store contact information
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period
- Email Campaign Management: Plan, execute, and analyze email marketing campaigns
- Email Marketing: Create and send email blasts/campaigns
- Interaction Tracking: Track interaction history by documenting conversations for contacts
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Engagement: Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules
- List Management: Manage contacts across multiple mailing lists
- Loyalty Program: Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Mass Texting: Send messages to multiple subscribers at the same time
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Referral Tracking: Log and store the source of contacts/leads
- Reputation Management: Monitor and manage customers' perceptions about a business, product, or service
- Review Monitoring: Automatically monitor and receive alerts for any new online reviews
- Rewards Management: Strategize and implement rewards for returning customers, employees and other members
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Segmentation: Group leads or contacts based on their specific characteristics
- SMS Marketing: Send promotional campaigns or transactional messages via text messages
- Social Media Monitoring: Track activity on sites such as Facebook, Twitter, Instagram, etc.
- Subscriber Management: Add or remove subscribers from mailing lists
- Widgets: An extended application or connector that enables users to perform additional services with their current set of tools

---

Get Advice

We can help you find the software with the features you need.

Features

4.7 (196)

4.7

Based on 196 reviews

## Pricing

Value for money

4.7 (178)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/144990/Referral-Marketing-Automation/pricing/)

Free

$0.00

It includes:

-   CRM
-   Email Marketing
-   Partner up Local Businesses Referral Program
-   Website Lead Capture Widget

Reputation LITE

$99.00

Flat Rate,Per Month

It includes:

-   CRM
-   Email Marketing
-   Loyalty Program
-   Partner up Local Businesses Referral Program
-   Referral Program
-   Reputation Management
-   Website Lead Capture Widget

Reputation MAX

$199.00

Flat Rate,Per Month

It includes:

-   SMS Campaigns
-   Website ROI Dashboard

Premium

Custom Quote Available

It includes:

-   Autoresponders
-   CRM
-   Email Automation
-   Email Marketing
-   Free Wi-Fi Hotspot
-   Landing Pages
-   Loyalty Program
-   Partner up Local Businesses Referral Program
-   Referral Program
-   Reputation Management
-   SMS Campaigns
-   Website Lead Capture Widget

Value for money

4.7 (178)

4.7

Based on 178 reviews

## Integrations

[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Google Sheets](https://www.capterra.com/p/169718/Google-Sheets/)[

Wix](https://www.capterra.com/p/169007/Wix/)[

Acuity Scheduling](https://www.capterra.com/p/191978/Acuity-Scheduling/)[

Calendly](https://www.capterra.com/p/148036/Calendly/)[

Squarespace](https://www.capterra.com/p/143461/Squarespace/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

Typeform](https://www.capterra.com/p/137289/Typeform/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (182)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (182)

4.8

Based on 182 reviews

## User reviews

Overall rating

4.8

Based on 197 reviews

Filter by rating

5(168)

4(25)

3(0)

2(2)

1(2)

Mentioned topic

Sorted by most recent

IB

Ian B.

COO

Logistics and Supply Chain

### "Great product, "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 28, 2026

Pros

I loved the customer support. I am a platinum member, they do everything for us. They work with my team when needed and give us great advice. It helped our company with google reputation, which is very important in our business.

Cons

They were not that experienced with the Logistics industry in the beginning, but everything fell into place.

Switched from

[High Level Software](https://www.capterra.com/p/238251/High-Level-Software/)

Their customer support and a dedicated person we have along the way.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AN

Anonymous User

Owner

Health, Wellness and Fitness

### "A Must-Have Marketing Tool for Any Growing Business!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 13, 2025

My overall experience with Referrizer has been excellent. Once I got past the initial setup curve, the platform streamlined our marketing, referrals, and client engagement in a way that saved us time and boosted results. Their support team is proactive and genuinely committed to helping you succeed, which makes the entire system even more valuable.

Pros

Referrizer has been a game-changer for our business! The platform makes it incredibly easy to manage referrals, automate marketing, and stay connected with our clients. Their customer support is outstanding—responsive, helpful, and truly invested in our success. Highly recommend! ⭐⭐⭐⭐⭐

Cons

Any setup has a bit of a learning curve, but once everything was in place the platform ran smoothly and became a huge asset.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AN

Anonymous User

Owner

Alternative Medicine

### "Great APP!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

November 4, 2025

Great experience! Overall, Referrizer is an excellent platform—easy to use, effective, and delivers solid results!

Pros

Referrizer has transformed our marketing! Easy to use, great support, and real results! Good tool to use.

Cons

Great features, but pricing feels too high for small businesses. Wish there were more affordable options!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CN

Caroline N.

Owner

Health, Wellness and Fitness

### "“Extremely Disappointed — Serious Mistakes, No Accountability”"

2.0

Overall Rating

2.0

2.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

1.0

1.0

Likelihood to Recommend

5/10

September 17, 2025

“I’m extremely disappointed. \[sensitive content hidden\] admitted their team was 100% at fault, yet nothing was done to correct the serious damage caused to my business. Because they messaged clients who weren’t mine, I was forced to create my own website. This company caused me unnecessary stress and problems, and took no responsibility

Pros

I did get a few concerns that i addressed twice and they never paid attention to them which caused some major issues

Cons

It's really a nice company, I was satisfied with their performance, overall , especially getting the reviews

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

NC

Nicole C.

Owner

Health, Wellness and Fitness

### "Referrizer has helped my business grow!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 9, 2024

My overall experience has been great and \[sensitive content hidden\] is very helpful!

Pros

The platform is easy to learn and they offer valuable support whenever you need help. I also like the it didn't take long to see results. The results started immediately.

Cons

It's a lot to learn and you have to find the time to learn. Finding time is a challenge for me.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

VW

Viola W.

Owner

Recreational Facilities and Services

### "So many features for a small business!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 18, 2024

Pros

Referrizer captures essential marketing features for any small business. I can email my clients, text them easily, automate emails, and set up a loyalty program. I can even reach out to other local businesses to partner on offers to support each other. It is a robust system that I'm always learning more about to get more leads.

Cons

Feeling like I'm not up-to-date on all the latest features was an issue early on, but the customer support team was fantastic!

Switched from

[Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MK

Misty K.

Store Manager

Consumer Services

### "The Best Product on the Market"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 24, 2024

I find that referrizer has an edge on thinking outside the box to create the perfect suit of products

Pros

Everything. There is not a product like it out on the market

Cons

I enjoy everything about the product. It is the most effective

Reasons for choosing Referrizer

Best product on the market and least expensive

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KT

Kimberly T.

Owner and Director

Health, Wellness and Fitness

### "Starting out with Referrizer"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

April 17, 2024

Pros

I enjoyed the ease of use and how intuitive the software is to set up.

Cons

The antivirus/firewall that I use blocked the Universal Share Link for my campaign due to phishing and I had to manually add the Referrizer site to the OK list.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DD

Dwayne D.

Owner

Health, Wellness and Fitness

### "mult function platform"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 11, 2024

I have had an overall good experience and maybe this has to do with the very attentive and responsive customer service.

Pros

I can set up campaigns using multichannel options, automate lead management and manage a loyalty program all in one platform

Cons

Since there are so many options and functions sometimes it can be overwhelming. Knowledge base could be more extensive.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TO

Tony O.

Owner

Health, Wellness and Fitness

### "Great Partnership"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 3, 2024

We have used them since opening our doors and I will stick with them forever.

Pros

Their team is always available and offers solutions quickly. Their CRM is easy to navigate and offers all the functions we need.

Cons

I have not come across anything negative.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/144990/Referral-Marketing-Automation/reviews/)

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