---
title: "TapClicks Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is TapClicks the right Dashboard solution for you? Explore 175 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/145227/TapClicks/reviews/"
page_type: "reviews"
language: "en"
---

TapClicks

4.3 (175)

[View alternatives](https://www.capterra.com/p/145227/TapClicks/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated August 26th, 2026

# Reviews of TapClicks

Ease of use

4.0

Customer Service

4.4

## Pros and Cons in Reviews

es

elena s

Marketing ManagerBiotechnology, 11 - 50 employeesUsed the software for: 6-12 months.

“You are able to connect alot of platforms to the app.“

March 14, 2025

RB

Raheim B

Senior ManagerMarketing and Advertising, 51 - 200 employeesUsed the software for: 1-2 years.

“Every single thing I hated, the service is also beyond horrible and their responsiveness is slow, the data connections don't work most of the time, the capability set is narrow.“

July 12, 2024

AG

Anastacia G

Account Manager Marketing and Advertising, 11 - 50 employeesUsed the software for: 6-12 months.

“It allows you the ability to create a customized report tailored to our client's services by platform etc.“

November 8, 2022

AG

Anastacia G

Account Manager Marketing and Advertising, 11 - 50 employeesUsed the software for: 6-12 months.

“I do not like that you have to do a search for client's reporting dashboards each time you open the page. If I hit the back button it takes me all the way back out to square one and I have to re-search for the dash again.“

November 8, 2022

JA

Jessie A

Junior DesignerMarketing and Advertising, 201 - 500 employeesUsed the software for: 1-2 years.

“Through the reports they provide it is the most significant way to offer a high-quality service that is expertly created.“

September 17, 2022

Oliver B

Executive DirectorMarketing and Advertising, 51 - 200 employeesUsed the software for: 1-2 years.

“Deploying the type of reporting we needed (multi-channel marketing campaign based reporting) proved too challenging, even with going on 6 months of support from TapClick's customer success team.“

April 6, 2023

AG

Anastacia G

Account Manager Marketing and Advertising, 11 - 50 employeesUsed the software for: 6-12 months.

“Which for us is extremely important so we can provide proper recommendations for budget and strategy et.“

November 8, 2022

RB

Raheim B

Senior ManagerMarketing and Advertising, 51 - 200 employeesUsed the software for: 1-2 years.

“Horrible across the board, truly a huge mistake signing up with them.“

July 12, 2024

## Showing most helpful reviews

Showing 1-25 of 175 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Jeb B.  
Project Manager  
Publishing  
Used the software for: Less than 6 months

### "Solid marketing software with great integrations"

August 15, 2024

5.0

Overall our companies experience with TapClicks has been great. We are testing several marketing softwares but TapClicks seems to be the cream of the crop. We will continue using it and evaluating it.

Pros

The things I like most about TapClicks are the deep integration and the level of customer service we've gotten.

Cons

We have a really smart analytics person and she's been sturggling a little bit. Customer service has helped her but the learning curve took a minute.

Alternatives considered

[Grow](https://www.capterra.com/p/136247/Grow/)[Domo](https://www.capterra.com/p/119119/Domo/)[Tableau](https://www.capterra.com/p/208764/Tableau/)

Reason for choosing TapClicks

We are testing it now and very happy with it. TapClicks has been a pleasure to use and their customer service has been great.

Review Source

eS

elena S.  
Marketing Manager  
Biotechnology  
Used the software for: 6-12 months

### "Very good tool for digital marketing but it can be expensive."

March 14, 2025

4.0

is a very strong tool for digital marketing. It can be slightly overwhelming at first but it can be very powerful through time.

Pros

You are able to connect alot of platforms to the app. (Google ads, facebook, linkedin, etc)

Cons

Can be very expensive if you go into Premium elements. As for a small company the price can rise very fast

Switched from

[Datorama](https://www.capterra.com/p/153898/Datorama/)

The management changed and we implemented new products

Review Source

Phillip W.  
Director of Marketing  
Consumer Goods  
Used the software for: 2+ years

### "Avoid like the plague! After merger, they are garbage!"

October 5, 2021

1.0

My experience is nothing short of disappointing. After three months, I am still unsuccessful in trying to get TapClicks "AdStage" to reply to my tickets (as they continue charging us) all in hopes that they might follow through on their commitment and promise to migrate our prior data over. The process has been inconvenient and undermining to our marketing efforts.

Pros

Since they were acquired to obtain the unique features of AdStage, I would say the benefits have become reversed. Pushing a lean and well built platform into a bloated system is clearly apparent.

Cons

The customer service is sub-par, the founders abandoned their earlier customers (like myself, those who were apart of the beta launch) and even more disappointing is the lack of integrity with them honoring the transition of migrating your data from AdStage to Tapclicks during their merger. I was told we would get our data moved over. How does paying paying $99/mo to $499/mo seem fair?

Switched from

[AdStage](https://www.capterra.com/p/144569/AdStage/)

They forced happy customers to move over to a inferior and expensive alternative.

Review Source

JP

Jorge P.  
Digital Marketing Strategist  
Marketing and Advertising  
Used the software for: 6-12 months

### "Integrations are awesome in TapClicks, it's got most of my data linked. I love TapClicks."

July 3, 2020

5.0

TapClicks has resolved most of my marketing reporting and communications problems. In the past, we used to download data from Google Ads to an excel workbook and start editing and formatting to make presentable, which used to be very time-consuming and tiring. Additionally, I needed to change my internal call reporting software and I was very worried about how to integrate data with this new software, it is great to know that TabClicks is limitless since it also has integrations for almost all call reporting software, this actually makes it easy for my agency and my clients to create a dashboard and communicate the most important metrics to our partners. Having said this, the experience that I have had with TabClicks solving my reporting issues has been very relieving and satisfactory. I am very happy working with TapClicks and I hope they continue to come up with more features, integrations, and tools to continue to improve the user's experiences.

Pros

Working with TapClicks gives you access to a relevant and large integrations library for your marketing reporting needs. It is so great to know that you are just a few clicks away from creating and modifying cutting-edge dashboards to present to your clients. Additionally, the interface is pretty user-friendly and makes it easy to come up with new ideas. TapClicks has more upsides than downsides, its automation and the way everything is put together quickly and efficiently is wonderful.

Cons

Everything is nice, maybe adding more templates would help to have ideas about new ways to create dashboards, and sometimes adding some tutorials will also help.

Alternatives considered

[Google Data Studio](https://www.capterra.com/p/190616/Data-Studio/)

Reason for choosing TapClicks

More Integrations and more automated features. This resulted in more time-saving and automated processes. And personalized URL, profile, and accounts.

Review Source

KC

Kasie C.  
Sales Account Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "TAP Review from Conversion Logix"

January 19, 2021

5.0

TapClicks is an amazing tool to showcase to our clients how their digital campaigns are performing.

Pros

I love this platform and the customization options! We've tested out a few other reporting tools and we always came back to TAP. Very user friendly, a first time user can easily navigate through data and information and rarely have questions or need help. It is easy to export data which is very helpful in segmenting data for regional reports.

Cons

I recall there were a few features my team did not like, but I cannot recall specifics. I myself do not have any complaints.

Switched from

[NinjaCat](https://www.capterra.com/p/132630/NinjaCat/)

We were using TAP first, then switched to Ninja to try and cut costs. We tried it out for 6 months or so and continued to have issues and the platform was not as easy to navigate through and was not as customizable. TAP is worth every penny!

Review Source

RB

Raheim B.  
Senior Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Worst reporting tool ever!"

July 12, 2024

1.0

Horrible across the board, truly a huge mistake signing up with them.

Pros

Nothing I hated every aspect of working with these folks, the connections broke all the time and they lock you into a long term contract and then it never works but there’s nothing you can do.

Cons

Every single thing I hated, the service is also beyond horrible and their responsiveness is slow, the data connections don't work most of the time, the capability set is narrow.

Alternatives considered

[Databox](https://www.capterra.com/p/154024/Databox/)

Reason for choosing TapClicks

Because I was an idiot and I would never do it again if I could go back.

Review Source

CM

Carolyn M.  
Digital Marketing Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Excellent for Some Things, Opportunities to Improve in Others"

January 25, 2021

4.0

They are aware of the shortcomings of their Live Call functions, and they are receptive to feedback. We appreciate being part of their beta testing to improve the platform. We are concerned about the future with TapClicks as we prepare for Google Analytics 4.

Pros

We like that we are able to aggregate data from multiple sources easily into a single dashboard. Client permission management and user management is very easy, and data connection is usually easy. We also like the easy drag/drop functionality of the widgets.

Cons

For some connections, namely Google Analytics, TapClicks is lacking because the store data in a Data Warehouse and siphon metrics into Data Views. We understand the reasoning, but it does lead to discrepancies in certain metrics, forcing us to pull from the native source for certain things. We greatly dislike trying to hunt down specific metrics under various data views, or not having a metric in a particular data view.

Alternatives considered

[Swydo](https://www.capterra.com/p/159323/Swydo/)[AgencyAnalytics](https://www.capterra.com/p/158746/Agency-Analytics/)

Reason for choosing TapClicks

It was the only platform with all the integrations we needed.

Switched from

[ReportGarden](https://www.capterra.com/p/134552/ReportGarden/)

User interface did not offer the simple drag/drop functionality we wanted.

Review Source

JM

Jenny M.  
Director Digital Strategy  
Marketing and Advertising  
Used the software for: 2+ years

### "Easy and Dependable"

January 25, 2021

5.0

From the start it has been a great partnership and I value their software and their support services.

Pros

I like that I can count on it to work, it is dependable, the setup was easy and the customer support I receive when I have any questions is outstanding.

Cons

I would like to be able to customize a few more little things about the reports, but I believe if I upgraded to the custom reports I would be able to do so. Since this need was was only for one client out of many that I would need to make those customizations for, it didn't make sense to upgrade the entire account to satisfy just one so we decided not to upgrade.

Reason for choosing TapClicks

Price & flexibility, it had just what we needed at the time.

Switched from

[Acquisio](https://www.capterra.com/p/122349/Acquisio/)

As we grew, I wanted something that would pull in more additional platforms and TapClicks gave us this capability to scale.

Review Source

JP

Jennifer P.  
Digital Campaign Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Makes beautiful reports but is very glitchy"

January 25, 2021

3.0

Pros

Tapclicks is really great in some aspects. They provide lots of platform options for data connectors, and I like the smart connector feature to create your own, and the automation features. The ability to make custom, comprehensive reports is great, and it was pretty easy to set up and get running with it, but...

Cons

The platform is very glitchy. It seems like every month there is some feature that isn't functioning properly and that gets very frustrating. That said, their support is great! They are very responsive and helpful.

Switched from

[Acquisio](https://www.capterra.com/p/122349/Acquisio/)

More functionality and more customization options

Review Source

ED

Emily D.  
Senior Digital Strategist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Good for standard reporting"

January 19, 2021

4.0

Pros

I like the intuitiveness about setting up widgets.

Cons

There are issues with implementing custom conversions from platforms like Facebook or Centro-Basis. The export feature also isn't perfect and sometimes cuts off widgets that you have a scroll bar in.

Alternatives considered

[Supermetrics](https://www.capterra.com/p/162846/Supermetrics/)

Reason for choosing TapClicks

I was not the decision maker but this option offered the best value for customization.

Review Source

AG

Anastacia G.  
Account Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "TapClicks for the Win! "

November 8, 2022

5.0

Overall, this software is essential to our business. We use it daily to track numbers, progress and share data with our clients in a clean and easy to digest way. Wiothout this tool we'd be pulling a lot of reports straight from GA and configuring the data into spreadsheets etc. So I'm thankful that TapClicks saves us so much time.

Pros

What I enjoy the most about this software is its flexibility. It allows you the ability to create a customized report tailored to our client's services by platform etc. Which for us is extremely important so we can provide proper recommendations for budget and strategy et.

Cons

I do not like that you have to do a search for client's reporting dashboards each time you open the page. If I hit the back button it takes me all the way back out to square one and I have to re-search for the dash again. It can get annoying for sure.

Review Source

EO

Emily O.  
Digital Analyst  
Marketing and Advertising  
Used the software for: 6-12 months

### "Not Intuitive, Many Bugs"

January 25, 2021

4.0

Tapclicks has made reporting much easier for me but after speaking with others in the industry about what platforms they use, it sounds like the ease of use isn't quite what some other platforms are, though I have never looked into the differences in price.

Pros

I like the ability to connect data sources directly to the platform. My rep \[SENSITIVE CONTENT HIDDEN\] is awesome. He is so helpful, always on the ball, friendly, and will drop everything to help solve a problem.

Cons

The layout of the platform is not intuitive. Many features in the Data section make no sense how they are laid out, how you navigate, and options to customize. Even creating widgets seemed nonsensical when I started using this platform. I come across a lot of unexplained bugs, I am in contact with customer support often but a lot of the time they have no answers for the bugs. The site speed is very hit or miss despite trying all of the recommendations to speed it up. There are capabilities that seem SO basic to me that the platform doesn't offer. We are constantly giving recommendations or requests to our rep and he forwards them on. If I could redesign this platform myself, I would give it a total overhaul.

Reason for choosing TapClicks

I did not make the decision.

Review Source

DM

Daniel M.  
Partner  
Marketing and Advertising  
Used the software for: 1-2 years

### "TapClicks Dasboard"

January 28, 2021

5.0

This solved all of our reporting issues for a smaller agency. Our clients love it and we can now focus on optimization of the campaigns across multiple platforms.

Pros

I really like how the software enables us to aggregate the multiple marketing platforms we use for our clients. It has removed the need of endless spreadsheets and integrating that into a report at the end of each month. It also helps our clients when it comes to pulling information they might need for a meeting or corporate report.

Cons

It does take a little bit of time to get used to the set-up. Don't have a ton of documentation to help you from a self-service perspective but their support is excellent.

Reason for choosing TapClicks

At the end of the day it was our first jump into a digital dashboard and they had connections into all our partners. Plus the price was right for our agency.

Review Source

PC

Paola C.  
Social Media Specialist  
Marketing and Advertising  
Used the software for: 2+ years

### "The best to steamline processes"

January 25, 2021

4.0

Overall it has helped us save time and money.

Pros

One of the best things about TapClicks is that you have access to many different features and if they don't have it already integrated into their software they will work with you to get it in place. We use to have to go in and manually create ppt presentations for clients and pull information from other places and once we started working with TapClicks we didn't have to do all of that. With the click of a few buttons that was done within minutes automatically.

Cons

What we liked least about the software is that sometimes you run into small glitches and initially it can be hard to set up.

Review Source

SH

Shannon H.  
Media Strategist  
Marketing and Advertising  
Used the software for: 1-2 years

### "TapClicks Review"

July 18, 2019

4.0

My overall experience is positive - I feel like I have a good response time from our customer service rep though she does not prioritize my team members in the same way she seems to for me.

Pros

I love the ability to aggregate and normalize data. Additionally - the smart connector features is big for our agency. The software is pretty intuitive which is beneficial. Having multiple EZLogin's to provide to clients has been a big win as well - our clients see value.

Cons

The frequency in which we run into things breaking - we usually find 2 or 3 things a month that often times engineers need to assist with Our agency is small and we are not doing anything earth-shattering from a campaign or analytics standpoint but we run into integration with Google and Facebook, being able to parse the data the same way we can in their systems. We have been waiting a year for our Customer Service rep to help us make some custom connections that likely would dramatically benefit all TapClicks users. Would like to see more time spent on innovating with companies like ours.

Reason for choosing TapClicks

Cost, widget format and integration, smart connector capability

Review Source

VR

Verified Reviewer  
Manager, QA and Ad Tech  
Marketing and Advertising  
Used the software for: 2+ years

### "TapClicks Review"

February 1, 2021

4.0

Overall it's a good experience.

Pros

Pretty easy dashboards that are easy to make and most of all are simple.

Cons

It's a bit slow. Sometimes you have to wait a really long time for things to load.

Review Source

EG

Erica G.  
VP, Operations  
Marketing and Advertising  
Used the software for: 1-2 years

### "Overall, my experience with Tapclicks has been excellent. "

April 25, 2018

5.0

Streamlined reporting that gives us the ability to provide as much or as little data as we'd like for each of our customers from a variety of portals.

Pros

Our customers love it. Allows us to provide the reporting they require, tailored to their specific needs. There's a great deal of flexibility in what can be provided. Our representative is fantastic- they are extremely responsive and always happy to hop on a call with every question we have and speak directly to our customers as needed Widgets are easy to create and revise. I personally find the software extremely easy to use, although there seems to be a very large learning curve with the majority of my team.

Cons

The integrations have occasionally taken longer than we'd like. There are interim solutions, but the actual S2S integration took quite some time. With the latest integration, it didn't contain everything we needed and outlined in the spec.

Review Source

VR

Verified Reviewer  
Founder & President  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Huge Time Saver"

January 25, 2021

4.0

The team is great and super responsive. We appreciated all of the hand holding and training to get us going.

Pros

Having a direct API into the majority of our platforms has made TapClicks the preferred vendor for us. The ability to pull wrap up reporting, client logins and overall functionality are great.

Cons

Some of the newer platforms are not integrated and we do not have a set time frame on when they will be added. A few APIs are not as robust as others. The ability to add a flat dollar amount as a fee vs a percent.

Alternatives considered

[Domo](https://www.capterra.com/p/119119/Domo/)

Reason for choosing TapClicks

The number of API integrations

Review Source

AS

Aly S.  
Digital Marketing Specialist  
Marketing and Advertising  
Used the software for: 6-12 months

### "TapClicks has been helpful in allowing my to pull in my reporting from several different platforms."

April 16, 2018

3.0

Pros

The ability to manipulate widgets to present the data in a variety of visual representations. I can choose a bar graph, a pie chart, whole numbers, etc. whatever I think is the best way to present that specific data. I also like how quickly I can reach out to my customer service representative. They don't always have the answer, but they try to find it. I also appreciate how quickly I can pull a report once I have done the heavy lifting of setting up the dashboard.

Cons

I don't like that I can't manually upload some of the reporting information I need. My display provided is not a platform that TapClicks currently has an integration for. I do not get the type of reporting excel or csv file that I need to upload that data to TapClicks, so my display reporting is never able to be included in the TapClicks reports I give to clients. I have to go and create a separate report entirely for any display data which sort of defeats the purpose of having TapClicks. I also don't like that the widgets like to bug out fairly often. It seems like every time I log on to TapClicks to pull a report one of the widgets is messing up and not reporting data accurately. As you can guess this is very frustrating when a client is on the way and I need an accurate report asap.

Review Source

NW

Nelda W.  
Client Reporting Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Review of TapClicks"

September 13, 2020

5.0

TapClicks enables my team to enter and update client data efficiently on a daily basis so it will generate reports which give value to our strategists, as well as our clients.

Pros

TapClicks has a lot of great reporting features which add values to our services for our clients. It is easy to add data. They are constantly upgrading to make their product more user friendly and to provide better data

Cons

Sometimes the downside of the frequent updating is difficulty finding frequently used applications, but TapClicks is happy to hear constructive criticism and uses it in future updates.

Review Source

VR

Verified Reviewer  
Report Analyst  
Marketing and Advertising  
Used the software for: 6-12 months

### "My TapClicks Experience"

November 27, 2018

4.0

Pros

User friendly. Simple format. Easy to setup new connection, easy to maintain dashboards. Some features are very useful to analyze data.

Cons

Need more colorful templates. Need to provide more advance calculations. Admin access needs ability to see logs or purge a certain data.

Review Source

MD

Mark D.  
Partner  
Marketing and Advertising  
Used the software for: 2+ years

### "We ♥️ Tapclicks!"

July 12, 2019

5.0

We feel Tapclicks is best in its SaaS offering. When we needed a platform we kicked demo several options. Although Tapclicks was one of the more pricey solutions it has been certainly worth every dollar.

Pros

Tapclicks easily integrates with a large number of platforms at a reasonable price. The customer support is exceptional.

Cons

US pricing - we are a Canadian based business.

Reason for choosing TapClicks

Offering.

Review Source

HO

Hebe O.  
Senior Account Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Very Intuitive "

July 18, 2019

5.0

Very good, slick.

Pros

We use TapClicks to show our clients' customised dashboards and reports that pull in from multiple advertising publishers. It is very intuitive and user-friendly. Clients love it.

Cons

There are a few capabilities that are not possible but this is understandable.

Review Source

JW

Joseph W.  
Director of Strategy & Implementation  
Marketing and Advertising  
Used the software for: 1-2 years

### "Overall it fits our business well, and customers like it. Further CRM integrations would be helpful."

April 17, 2018

5.0

Client facing consolidated data dashboard and visualizers are great for clients who want top line data. Plus we can configure and white label to fit agency needs too..

Pros

Lot's of data integrators. Marketing Automation Platform workflow fits our business model and processes, but are still launching this.

Cons

Not sure if the connector API's pull in every metric hook from every data source, such as ecomm order totals for ROAS analysis, which is available in AdWords/Analytics. We've experienced a few bugs here and there pulling from data source, and received API SOAP errors and the like, but they usually get resolved.

Review Source

BW

Brian W.  
SEO Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Highly Recommend Tapclicks!"

July 7, 2022

5.0

Pros

Great reporting feature where you can give access to our clients.

Cons

Nothing that I can think of at this time.

Review Source

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