Who Uses This Software?

Unbounce is the conversion platform for marketers leveraging everything from email, to search, to PPC campaigns. Small or large businesses can use Unbounce to increase their marketing campaign ROI.


Average Ratings

147 Reviews

  • 4.5 / 5
    Overall

  • 4.5 / 5
    Ease of Use

  • 4.5 / 5
    Customer Service

Product Details

  • Starting Price
    $79.00/month
    See pricing details
  • Free Trial
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
  • Support
    Online
    Business Hours
    24/7 (Live Rep)

Vendor Details

  • Unbounce
  • unbounce.com
  • Founded 2009
  • Canada

About Unbounce

The Unbounce conversion platform helps marketers get more from their existing campaign traffic and budgets. By eliminating the usual tech bottlenecks, Unbounce empowers every marketer to build and test high-converting landing pages including near-instant AMP pages, popups, and sticky bars. With our versatile builder, anyone can launch marketing campaigns fast - no coding skills required. Unbounce complies with worldwide data privacy and security standards, namely GDPR, CASL, and PCI-DSS.


Unbounce Features

  • A/B Testing
  • Analytics
  • Drag & Drop
  • Form Creation
  • Real Time Editing
  • Responsive
  • SEO Management
  • Templates

Unbounce Reviews Recently Reviewed!


Capterra loader

Excellent drag & drop creation of landing pages

Nov 14, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The Unbounce editor is an incredible interface for any person to easily create a very custom, responsive landing page. You can literally drag & drop, click and drag, or start from a beautiful template. This ease of design--and responsive speed--makes it a breeze to set up landing pages with minimal technical knowledge. You also get a great value because you can create opt-in forms, notification bars, and pop-ups very easily. It integrates with just about every software out there, so it's easy to immediately push subscriber data to other software programs.

Cons: The most restrictive feature of Unbounce is that it doesn't have "evergreen" scheduled content. For example, if I wanted to set up a recurring webinar (once per week), I would have to update the same landing page every week with new dates or create separate landing pages. The same goes for sales and events. It would be great to have evergreen content features built in, as well as timing-related features, like countdown clocks to create a sense of urgency on the landing page.

Overall: Unbounce has allowed us to create hyper-targeted landing pages with verbiage and images tailored to the user based off any parameter we need. This has made for a more personal and relevant experience for our users, and thus helped us generate more leads and close more sales. It's a critical tool for online marketers looking to target their efforts and drive conversions.

Can't live without Unbounce!

Jun 27, 2017
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: When I say I can't live without Unbounce, I mean it. I'm in the software creating new pages or making updates almost every day. I love how customizable and easy Unbounce is to use. It helps us create attractive, niche pages and is so simple to use. Not only that, but even adding in custom Javascript for smooth scrolling on my pages was a breeze. The customer support rep I talked to was super helpful in explaining the simple process. The mobile preview version is also a great feature because I can hide content that wouldn't be necessary on the mobile version of the page.

Cons: There isn't much I would change with this product. Creating and designing landing pages is really easy to pick up without any training. However, I do wish there was an easier way to set up 301 redirects without needing custom Javascript.

Overall: Unbounce is one of our primary tools for bringing in marketing qualified leads. Our Unbounce pages direct qualified traffic to our lead forms. The Unbounce pages are designed to specifically help with conversions so we end up bringing in more marketing qualified leads to pass off to our sales team. We've also been able to streamline our onboarding process by creating a series of landing pages that seamlessly walk new customers through the process. It's also nice to be able to hide these pages from search engines.

Capterra loader

Impressive landing pages in seconds!

Aug 29, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Hands down, the best features of this solution are its ease of use and elegant and simple design templates. I have no coding knowledge whatsoever, but thanks to this I manage to deliver 4+ targeted landing pages A WEEK, focusing the bulk of my time on research and strategy as opposed to fighting to have it look like what I have in my mind. I totally eliminated the need for a middleman (sorry, designers!), which makes incredibly easy to try new element positionings, colors, etc. Now I can figure all of it myself. Plus, the template galleries are beautiful and act as a great start because item placeholders are not randomly thrown in place but actually come from conversion-tested models. Other than the design, this tool has made it incredibly easy for me to handle domains, sub-domains, and URL redirections without going through much of a learning curve. The reporting and analytics tools are also very helpful and easy to understand. I love it.

Cons: It can be a bit on the pricey side, but still, it is worth every penny. Sometimes, as there are so many different features, it can be difficult to find what you are looking for. Luckily, the help section is quite complete and straightforward. The only difficulty I ever encountered with this tool was when I tried adding a video on a page to show on mobile, but it wouldn't be properly displayed. I ended up solving it by embedding from youtube, which was easy as pie.

Overall: Using it to deliver targeted landing pages for my own photography company and a number of clients who work with us in our marketing efforts.

Unbounce for Lead Generation

Apr 13, 2019
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Unbounce variant testing is very strong and easy to change on the fly. The design components are true drag and drop and there are a lot of well designed templates to get started from. If you can't find what you want there it is easy to purchase a bundle of other designs for a small fee.

Cons: The way billing is set up was based around how many site visitors you received. At one point, we were paying quite a large sum to Unbounce on a monthly basis because we were running large amounts of traffic for a client.

Overall: Unbounce is a great tool that I'd recommend to people if they are focused solely on landing page design and lead generation. Don't use it to piece together a full site as that's not its purpose. This is aimed at marketers.

Vendor Response

by Unbounce on April 16, 2019

Thanks for reviewing us!

We appreciate your feedback and will pass it on to the team. Keep on converting ¿

Jen

I love unbounce, there's very little you CAN'T do

Nov 15, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
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Pros: Is very easy to get the hang of, and the templates provided are top notch, or you can start completely from scratch. There's not much you can't do, you can add custom js, css to add features such as a sticky header or slideshows. There are tons of tutorials online and they're easy to follow. It's super flexible and I don't feel limited by it, unlike other drag and drop landing page builders. It has enough flexibility for a pro, but is easy enough that anyone can do it. Conversion tracking is also easy to set up

Cons: It can be annoying to have to fix up the mobile responsive side, I find that to be very time consuming. The layout assistant helps a little to rearrange out, but a lot you have to do manually, and it can take some time. Also the elements are connected, so if I want text to be center aligned on mobile (which I usually do) then I have to copy the text, hide the old one on the mobile side, hide the new one on the desktop side and then it's fine but it's annoying.

Overall: Easy, flexible software to create beautiful landing pages for clients

Capterra loader

Build & Test Landing Pages With Ease

Apr 28, 2018
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: It's easy to use with lots of features to your landing page really awesome. The A/B testing functionality helps is testing out different variations of the landing pages. It provides easy copy paste functionality between landing pages and you can create blocks which can be used repetitively across landing pages. There are a lot of templates on offer which makes it easy for content decisions for the landing page as well. The best of all is that you can do all this without knowing any coding skills.

Cons: The conversion tracking can be tricky - especially when implemented with through Google Tag Manager. And advanced tracking like events need a custom implementation & doesn't work out of the main integration which makes it very cumbersome. Even we had issues with data from page variants not having full data on Google Analytics especially no bounce stats were available on the account, which makes it difficult to understand what is happening on the pages to make conversion rate improvements for the landing page variants.

Overall: Easy to use Landing page building & A/B testing platform.

Capterra loader

Awesome drag-and-drop page builder with some flaws

Apr 29, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: - The platform interface is quite simple but if you're looking to get more advanced, it is more confusing.

- Great community area to help answer questions. A lot of their backend employees hop on there and pump out new features, special coding hacks or answer technical questions.

- A/B testing is available and you can assign a certain percentage to each page.

- Drag-and-drop is so easy and simple to use with lots of features to add to the page

- Customer service is great. I usually check the community pages first, then email their staff to get answers quite promptly.

- Adding custom code is nice to little animations or their script manager allows you to add universal elements to pages.

Cons: - Can't use SVGs without using a workaround

- Workarounds seem to be a consistent answer for the lack of a feature for their product

- AMP pages are just now tested but competitors seem to have AMP pages already

- Can't delete single leads from all leads. If you need to test something you can't remove yourself from the leads.

- Reporting graph doesn't give you the capability to gauge what's going on.

Overall: The ability to create a landing page without the knowledge of HTML, CSS or javascript.

Great starting point for landing pages.

Mar 06, 2019
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Unbounce is incredibly easy to use and allows for great-looking landing pages to be made in a matter of minutes. The templates are also very intuitive so someone completely new to online marketing can be up and running in a few hours.

Cons: Unbounce does not offer too many features for testing the effectiveness of landing pages. Outside of the regular A/B testing there is little you can do to measure audience engagement. The starting plan is also quite large (up to 75 pages) meaning someone who is just starting out will still be hit with a heavy fee.

Vendor Response

by Unbounce on March 07, 2019

Thanks for taking the time to write this review! We're very excited to hear that you're finding Unbounce easy to use.

If you're looking for more tools/resources to help optimize your landing pages, we have Landing Page Analyzer that you can test out here: https://unbounce.com/landing-page-analyzer/ and there's also a section in our Community where you can drop in your LP and others can provide feedback: https://community.unbounce.com/c/landing-page-feedback

Cheers,

Jen

Unbounce *literally* changed our agency for the better.

Feb 20, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Customer Support

Comments: We were one of those agencies who set the destination URL of all ad campaigns of our clients to www.client.com - seriously.

Why?

Because it was so frign hard to deal with developers (of all types of IQs) of clients.

One time, we had to deal with a "my wife's brothers son designed our site so we're going to have to seek his approval". I died. He actually wouldn't make some changes because he thought it's against the tao of web design that he mastered in all of his 17 years of life on earth. How cute. Eventually we had to say bye to that client, but that's another story.

Then we came across Unbounce who not only had a kickass app to easily make landing pages, but had a team that passionately guided you through it if you ever felt there's a hurdle. Now, I'm not sure what Unbounce compares against and there's probably a zillion other landing page apps - but I will guarantee you, you will not find support like Unbounce anywhere else.

They are quick, and almost always with the right answer in the first reply. You might be the McGyver of all web apps and might think "support? what's that?", but believe me - there will come a time.

Pros:

1) Ultra kick-ass support.

2) Community driven - yes, your feedback and feature requests will be heard.

3) That dude Oli, he's rockstarring the interwebs with the 4 corners of conversion. I mean, why not use the software the guy co-founded? Two birds in one stone yeah? Everyone else talks about his prophecies, but they don't have a tool to implement them.

4) If creativity is out for the holidays (it's ok, happens to everyone), and you don't like the gatrillion themes they already have for you to download (pre-geared for success btw), go buy a theme that is submitted by Unbounce users!

Cons:

1) They don't have a cape, because they ought to.

2) Their newer support staff better hurry up and fill those big shoes the 'legacy' support staff left.

Super simple to use, impressive results!

Sep 07, 2018
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I am able to produce the highest quality landing pages with this tool, being someone that knows close to nothing about web design. I am able to see exactly what the page is going to look like as I'm building it, and the templates that come with the tool are very elegant and well thought. I had a couple of issues putting things together and questions about how to edit sections, and every question I sent to the customer support team got answered right away. This is, by far, one of the EASIEST website building tools I've ever seen, and the results are far better than I imagined! My boss even thought that I knew what I was doing once she saw the landing page I put together!

Cons: There's one minor thing that took me a bit of time to figure out and get used to; every time I made changes on my page from the desktop version, I had to go back to the phone version and edit it as well, as they seem to be dependent on each other in that direction. However, if I switched something on the phone version the desktop version remained the same. This is the only minor detail that I found not to be ideal. The platform is otherwise very easy to use and learn.

Overall: Used it to create landing pages for a lead capturing campaign.

Nothing beats Unbounce for landing page design and testing

Feb 22, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
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Pros: Easiest drag-and-drop page builder on the market

Overall: I've used pretty much ALL of the landing page builders out there, and while my preferences have changed over the years, there's nothing I like better (or use more frequently) than Unbounce. Everything about their tool is top-notch, from the drag-and-drop editor, to their new popovers tool, to their easy-to-use A/B testing tool and more. And on top of that, they are always super helpful when I have to contact support. I also like the community forums and the ways you can modify your pages with scripts, custom codes, and pretty much accomplish anything you need. Unbounce is something I use every day and it has saved me so much time.

A great tool for creating inviting and attractive landing pages

Oct 11, 2018
4/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 9.0/10 Not
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Pros: Unbounce is an advantageous conversion platform to be used in every marketing campaigns. It allows creating attractive landing pages and banners that both inform and seduce customers.

It easy to use: you can set up your pages effortless without coding knowledge. The intuitive dashboard offers a wide range of tools to customize the visual aspect and the functionalities of the landing pages. You can easily manage the desktop and mobile appearances by selecting the elements to be shown in the different views.

You can add images, create conversion buttons personalizing colors and shapes. You can make A/B tests to monitor the results of different copy and graphic design. You can easily check the performances of your campaign directly in Unbounce's dashboard.

Cons: The customization options are enough for beginners, maybe a little bit restrictive for designers. There are many features available and for this reason, sometimes it could be difficult to find the one your looking for.

Videos are not perfectly optimized for mobile view. The price is a little bit high.

Overall: I have been using Unbounce for 2 years and it helped me obtain many leads in a comfortable way. I have no coding skills, but with Unbounce I can create nice landing pages full of functionalities just by using the tools available in their editor. I strongly suggest it for setting up marketing campaigns in a simple and quick way.

Effective and easy-to-learn landing page builder

Apr 10, 2019
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 9.0/10 Not
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Pros: Unbounce offers countless possibilities built right into the software that allow you to make the perfect landing page. It's pretty easy to get the hang of and very easy to customize the look of your page. Adding scripts is also quite simple, as well as integrating forms into lead tracking and email. You don't need any prior website-building experience to be able to create a professional and functional landing page using Unbounce. The simple A/B testing feature is the cherry on top!

Cons: If you want to add some special features to your landing page, that takes a little more time, experience, and perhaps a bit of script/code knowledge. Adding javascript for simple things (like conversion tracking or creating a floating header) is quite simple, but making something even like a photo carousel or pop-up box is more difficult and requires some digging to find a javascript that works. Certainly not a huge problem, but this could be a hurdle for beginners!

Vendor Response

by Unbounce on April 12, 2019

Thanks so much for the awesome review! Appreciate your feedback and excited that you're loving the Unbounce Sundae (with the cherry on top ¿).

Cheers,

Jen

Capterra loader

The cream of the crop for building landing pages

Jul 13, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Unbounce has a great interface to allow users with no coding knowledge to build effective landing pages. There is a good selection of templates and the option to start with a blank page. There are great features pop up windows and sticky navs to be able to promote content.

Cons: There are some chepaer competitors outhere however they do not seem to have the support community that Unbounce does.

Overall: Improved conversion rates for my client.

I have been using Unbounce for around 2 years now to create and implement landing pages.

Jun 14, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I love the dynamic features involved within Unbounce and the ability to create optimal mobile versions. Creating campaigns using landing pages, that are easily connected to other tools like MailChimp, makes make work seamless.

Cons: The ability to upload videos for showing on Mobile is very difficult if not altogether not possible.

Overall: It is an efficient tool for creating landing pages and making updates that are published in real time.

Great for building landing pages!

Nov 16, 2017
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Easy to use for both mobile and desktop landing pages. Exceptional and prompt customer service, and fair price for what you receive. I highly recommend Unbounce!

Cons: They recently made some changes that they did not alert us about, and the changes caused an error with our Google Ads tracking, and because of that our pages would not submit and we lost quite a bit of money over the week where the issue went unnoticed.

Capterra loader

Leaders in Landing Page Development

Oct 02, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Unbounce is the leader in landing page development, they have great site integration and we have experienced great results in pay per clic campaigns that have driven traffic to landing pages

Cons: You can now customize landing pages and integrate is greater than it has ever been.

Overall: I had a great experience, i was initially against landing pages when they first came out, but they won me over with all the integrations they have.

Pricey but worth it

Feb 15, 2019
4/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

2 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: The ease of use with Unbounce is amazing. When I first started I was able to get in and start designing instantly. The learning curve is so small that if you are new and have an idea for a landing page, you will be able to get into a workflow extremely easy. A/B testing can be done with almost a single click.

Cons: It is definitely one of the most expensive options on the market right now. With that being said I do think it is worth the price, as it continues to surprise me, it is just a tough decision to make if you have a slim budget.

Overall: I am an Unbounce believer and am hoping that I can continue paying for it because it has done wonders for my landing page game.

Vendor Response

by Unbounce on February 19, 2019

Thanks for your review and feedback! We're happy to hear that you're enjoying our builder so far.

We know that it can be tough to get budget for the tools you need, so our team is hard at work launching some exciting new features to help make your case for Unbounce even stronger ¿

Cheers and happy converting!

Jen

Capterra loader

Best Landing Page Design Tool For Agencies

Nov 20, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The ease of drag and drop capabilities makes landing page design easy for anyone!

Cons: There were some restrictions will designs in the base version of the software. Most of the templates were upgrades that you needed to pay for.

Overall: Unbounce is hand down my favorite secret weapon for PPC campaigns. I am able to create a landing page so quick and have it live within minutes so I can create the most customized experience for our customers.

Capterra loader

UnBounce - Simple & Easy Landing Page Solution but Lacks Good UI/UX

Mar 10, 2019
3/5
Overall

2 / 5
Ease of Use

3 / 5
Features & Functionality

4 / 5
Customer Support

2 / 5
Value for Money
Likelihood to Recommend: 4.0/10 Not
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Pros: Easy to get up to speed on creating a landing page.

Stands out in the area of optimization of competing landing page versions - the #1 feature.

Easy to integrate additional javascript for tools like Google Tag Manager or Facebook tracking pixels.

Very easy top spin up new landing pages easily - no IT/coding experience needed.

Cons: The design options and interface seems pretty boring and heavy and I constantly had issues with desktop design converting to mobile.

In looking at so many options, I find better design solutions exist especially with the proliferation of full-site platforms like Wix & Squarespace now dipping into marketing themselves as landing page solutions.

Reporting is also lacking - very cursory information available.

Overall: Probably the best known and most used landing page solution out there but I was always frustrated with the heavy UI and issues with converting designs to mobile - I always needed togo back & forth fixing one or the other.

The optimization feature (2 LPs used for the same campaign) is pretty solid.

Vendor Response

by Unbounce on March 11, 2019

Hi Jeff,

We appreciate your candid feedback, and it will help inform our product team of the best direction to take our product and where we should be investing our resources. So thank you!

To some of your points, Unbounce isn't meant to be a full site solution, but one of many tools in a marketer's back pocket, so we are inherently different from larger website solutions like a Wix or Squarespace. In regards to reporting, we do offer a lot of integrations with more robust analytics platforms (ie. Google Analytics) for traffic reporting.

Thanks again for taking the time to let us know where we're winning and where we're falling short.

Cheers,

Jen

Capterra loader

Best landing page software for marketing

Nov 07, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It is very flexible and easy to use. A/B testing was powerful and helped us create the best performing landing pages. Creating great-looking landing pages was easy. I love the pop-up forms (Convertables).

Cons: I wish that it would provide more detail from the visitor on the back end such as ISP location and came-from URL (google, bing, etc.).

Overall: Excellent landing pages, A/B testing, progressive forms.

The landing page software that does everything - and it's too much

Jan 24, 2017
4/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality

3 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: - Tons of features

- No need to code - you don't even have to add code to your existing website

Cons: - So many features it's hard to find anything

Overall: We've used Unbounce for over a year, trying to find a way to empower the marketing team to create their own landing pages without having to develop any code. It's a powerful tool, but similar to Shutterfly, once you're using the tool, there are so many options you will be there forever trying everything out or trying to find the one option you're actually looking for.

They have a WordPress plugin which makes it very easy to publish Unbounce pages and make sure your URLs do not conflict. It is nice too because when you are logged into WordPress you can see all the published landing pages at a glance, no need to log into Unbounce for that. I also like that you can set page titles and meta descriptions so the pages are searchable.

I do like many of the features, and I think that if you can get your team to agree on a few templates, you can spend your time customizing their prebuilt templates to match your colors and styling, and then reuse those over and over. We've just tried so many different layouts we haven't settled on that yet, so building a landing page typically takes several days at this point. It is working well in that no one has to develop that code, but it would be nice to have some simpler templates that are much faster to customize.

Recommendations to other buyers: They offer deep discounts for educational and nonprofit customers, so be sure to ask if that applies to your organization!

Unbounce for Landing Pages

Nov 28, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The templates are really easy to understand and use. Setting up conversions and following the data makes this a very effective acquisition tool. The tool itself is very intuitive so people with a wide range of skills and design abilities can create dynamic pages. There are a lot of opportunities to integrate Unbounce with other tools (MailChimp, Constant Contact, etc).

Cons: I think it would be nice to have track change functionality so users can see who made changes and when those changes were made. It would be nice to have the option to revise, edit and collaborate with other users within Unbounce.

Overall: I really love using this tool for landing page creation. My team uses this tool create Direct Mail landing pages and a variety of splash pages. It's a great option if you are new to digital assets. The support team is always very concise in their responses and provide easy to follow instructions.

Unbounce is an extremely easy way to manage landing pages with little background in web development.

Feb 07, 2018
5/5
Overall

5 / 5
Ease of Use

3 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It has been incredibly easy to build just about any type of focused landing page with unbounce. It's integration with Pardot helps track prospects. It's analytics make interpreting data simple.

Cons: It is generally limited in it's cookie cutter format. Templates are nice and you can build from scratch. But there are limitations that can get in the way of building a landing page for exactly your goals.

Overall: Central place for landing page creating, analysis, a/b testing, and a very usable and intuitive interface.

I create hundreds of landing pages with this tool it is great

Apr 04, 2018
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money

Pros: It is so easy to use template and create one page landing page. Almost everything drag and drop configuration is so easy and best tool for A/B testing the landing pages

Cons: Form html customisation is not available that part is weak. It is allow you to add javascripts but you are not able to call them from the form items.

Capterra loader

Unbounce is the easiest way to build effective landing pages

Dec 04, 2018
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Before our team was able to leverage design and engineering resources, our marketing efforts moved forward faster because we could put together effective landing pages ourselves. With drag and drop functionality and an impressive array of integrations, we generated a lot of business from this affordable tool.

Cons: Nothing much. Sometimes things live on our website and mobile didn't look the way we had designed it, but those were the advanced functionalities and now our designers don't have any issues.

Overall: Unbounce adds an easy and effective tool to the toolbox, a converting destination for many marketing campaigns.

Let This Platform Make You Look Like The Hero

Nov 11, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: So Simple to Use. Professional looking templates and pages make things look great. Stable platform.

Cons: Don't get overwhelmed by all the testing and analytics capabilities.

Overall: This platform is simple to use but can get pages forms and things live without IT. It's fun to be in a meeting with a boss or client and be able to say, "oh, I can make an event (or whatever) page for that, you can look at it in an hour."

I'm an experienced web guy so this platform just saves me a stupid amount of time (time is money). However, if you have no skills, the learning curve is really just an afternoon of watching videos and you're an expert (now go ask for a raise).

Oh yea, the analytics are REALLY good (like measuring split testing when your client or boss wants to put cats on the form because he knows people love them) and you can download a spreadsheet of signups for sales or whoever. It also helps you when you wave it around for your boss or clients to show how awesome you are.

They always offer free trials so there is an easy way of seeing what you get.

Recommendations to other buyers: Start simple, make a page and then see how your page does.

Really good tool for building landinpages.

Mar 20, 2018
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy: even for a newbie or someone who is not that familiar with webdesign / programming it's easy to build landing pages.

Templates: they have really good templates to start with

Blog: they have a really good blog with best practice examples, tutorials etc. for helping you build the perfect landing page

Cons: Functionality: of course you don't have the flexibility of a whole CMS, but who needs that anyway for an LP?

analytics: implementation of more analyze-functions, maybe a heat map, etc. (even as an extra) could be useful to better understand what does and does not work on the LP and why.

Overall: Easy to build Landinpages with the possibility to implement them in your online infrasctructure (and other tools)

Unbounce creates an easy way to manage landing pages for all situations.

Nov 14, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Unbounce makes crafting a high-performing landing page simple. Once you have your domain set up it's simple to create a URL, form and design a page that can handle your traffic and nudge it in the right direction. There are plenty of design templates and ways to customize each page. It also has a simple way to test variants and assign traffic to each test. Making a mobile page that works is also easy to do. It's simple to track leads, conversion rate and visitors.

Cons: For certain applications the design tool either isn't adequately equipped or doesn't have a good solution (image editing). Managing everything on the page can be a pain with longer, more involved pages.

Overall: It provides an easy way to create and manage landing pages for our referral and paid traffic.

It takes the difficulty out of either wireframing or designing landing pages, depending on the project.

Capterra loader

Easy landing page tool for marketing teams!

May 02, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: We started using Unbounce because our developer was over loaded with other development work. Unbounce enabled us to launch campaign landing pages independently and quickly! We got a ton of value out of using the platform and would recommend it to other teams with limited development support. All the features you need for easy set up are included in Unbounce.

Cons: The system has its little quirks but they launch fixes all the time. I have no real cons about Unbounce.

Overall: Quick and Easy Landing Pages without a Developer!

Capterra loader

Another great tools for building sales funnels

Feb 08, 2019
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: I like the fact that these companies are working very hard to make online business easy for the average people. Unbounded has proven to be a master at the game of sales funnels.

With a huge library of mobile responsive templates, building sales funnels is a breeze.

Cons: I've noticed that my PC sometimes freezes when trying to add an email opt-in form to my pages. I also wish I can download pages and publish to wordpress.

Overall: Unbounce helps I and my clients build sales funnels that boosts our conversions.

Vendor Response

by Unbounce on March 26, 2019

Hi O. Kelvin,

Thanks so much for taking the time to review us! We take all feedback to heart.

It's great to hear that you're finding Unbounce easy to incorporate into your sales funnel and seeing positive results.

In regards to your page freezing while adding email opt-in forms, our Support team would love to help out. Please send us an email to support@unbounce.com or start a live chat session with us :)

Cheers and happy converting!

Jen

Great for scaling clients

Oct 08, 2018
4/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Convenient to test landing page variants to push results for clients.

Cons: Can be very slow at times. Also not easy to learn for everyone.

A great solution for landing pages and popups

Dec 21, 2018
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Great user interface with fantastic drag and drop super fast design.

Easy to use plugins to integrate with 3rd party systems.

Easy to implement and integrate with our existing CMS and CRM systems.

Cons: Not a lot to dislike as it had all the features we needed.

Only thing I would have liked is an API to access and delete responses in real time.

Overall: Fast and efficient landing pages with great flexibility and integrations.

Support and online help was good and with the intuitive UI meant we we up and running very quickly

Vendor Response

by Unbounce on January 30, 2019

Thanks for reviewing us Matthew! Love the great feedback.

While we can't do anything about API access right now, you CAN delete individual responses in real time, thanks to a feature update detailed here: https://community.unbounce.com/t/new-delete-individual-leads-for-account-owners/14833

Hope this helps and if you have any other feedback, feel free to reach out!

Jennifer

Capterra loader

Better landing pages. Easy to understand analytics.

Mar 07, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 10.0/10 Not
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Pros: It's easy to create beautiful landing pages with easy to understand and apply recommendations to make the best landing pages possible. We use the built-in features to update pages each month to give us an at-a-glance picture of the month-over-month performance of our landing pages.

Cons: The page republishing feature does take a little time. I do not know if other competitors have a faster "republish" option, so I can't say that this is a weakness of Unbounce or just all landing page programs.

Vendor Response

by Unbounce on March 08, 2019

Hi Katharine,

Thanks so much for your review and feedback! So happy that Unbounce is working for you and your organization.

Cheers,

Jen

Established Landing page builder

Mar 28, 2019
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Its simple to use and has nice templates and major integrations

Cons: As time goes on I am preferring to customise things more so moving away from a templated approach

Overall: It's a nice solution for quick campaigns. They look after startups nicely too which is cool

Vendor Response

by Unbounce on April 01, 2019

Thanks for taking the time to write this review, we love getting feedback from marketers in the trenches. It's very exciting to hear that you're becoming more comfortable with our platform and looking to customize more. We'd definitely heading over the Community to stay up to date on all the latest tips, tricks, and scripts: http://community.unbounce.com as well as to get feedback from the Unbounce Experts.

Please don't hesitate to let us know if there's anything we can do to improve your Unbounce experience :)

Cheers,

Jen

Capterra loader

Best Landing Page CMS out there

Aug 31, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I like that you can drag and drop the contents of the page with ease.

Cons: When doing the mobile version of the landing page, it messes up the layout on the desktop version and vice versa. It makes it difficult to make sure you don't ruin the other one up and take a bit time to get used to.

Overall: It's nice to see the notfications come in to my email saying that someone filled out my form. I like how well it work with my paid advertsing

Capterra loader

Great tool but don't expect much from their support

Aug 24, 2018
4/5
Overall

3 / 5
Ease of Use

5 / 5
Features & Functionality

1 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: Once you use it a couple of times it's quite straightforward, useful for Google Ads and Social Media campaigns.

Cons: Their support used to be good, but lately every time you ask something they only send you to an article that does not explain what you are asking for. It also feel like you are asking for favours, and I'm actually paying like 200 for this service!

Overall: Good software, bad support (don't expect much from them, if you need help hire someone)

Cool tool to easy build web pages

Sep 29, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality
Likelihood to Recommend: 8.0/10 Not
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Pros: Unbounce allows creating compelling web pages in a simple way without any coding skill. The builder is really intuitive and offers many functionalities to create landing pages, sticky bars and pop-ups.

The A/B test function is excellent to check what content best fits your marketing needs.

It also offers effective support to any customer request.

All the pages could be set up both for desktop and mobile version. By changing the view you might be able to see the preview on different devices and edit it in real time.

Cons: When you start using Unbounce you might find some difficulty understanting how to hide the elements on the mobile version.

Don't worry, ask, try and learn. It is only tricky, not impossible.

Overall: I am really satisfied with Unbounce, because it allows creating high-converting pages for my business in a short time. I can manage multiple marketing campaigns, check the one that has the best conversions and attract customers in one click!

Pricey Landing Page Builder

Jan 09, 2019
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality
Likelihood to Recommend: 7.0/10 Not
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Pros: Best part is the training and sandbox software demo to play with drag and drop interface. Instead of wasting a 14 day trial you have unlimited access to the training environment.

Cons: Software is a bit pricey for single entrepreneurs looking for PPC with a limited budget.

Vendor Response

by Unbounce on January 30, 2019

Thanks for taking the time to review Unbounce! We appreciate your candid feedback and are happy to hear that you enjoy our sandbox feature.

Please reach out anytime if you'd like to chat further about what we can do to make sure that Unbounce is giving you the best value possible at support@unbounce.com :)

Cheers!

Jennifer

The easiest way to create quality landing pages

Sep 12, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: This tool makes it very easy to make mobile and desktop landing pages. It is easy to clone pages and make new ones so you can test within the platform.

Cons: It only creates 2 size pages, not fully responsive.

Overall: This makes it easier to create landing pages with fewer resources. It is very good for testing versions against each other and then adopting the winner. It is very user-friendly and has a fast learning curve.

The most robust tool for landing page creation

Jul 09, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Its is by far the best tool for landing page creating, is easy of use and it can be integrated with almost any other tool such as email marketing, analytics tools, cms and so on. There is a strong community behind Unbounce, which means that if something goes wrong probably there is a solution out there.

Cons: Does not offer Amp native integration, for me is only advantage of Instapage over Unbounce. I mean you can do it manually, with the code editor on Unbounce but that is an efficient way to do it. Dont get me wrong, Unbounce is still better than Instapage

Nothing Better For PPC Landing Pages

Oct 25, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 9.0/10 Not
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Pros: Keep on adding new features and improving such as page speed update.

Easy to use. Easy to split test. Easy to share. Easy to create good looking landing pages. Looks better than competitors landing pages

Cons: Sometimes I find it hard to keep my pages looking good for both desktop and mobile, so I create mobile only landing pages in Unbounce. This could be just me and more of a training issue for myself!

A must have in your marketing software pool

Oct 30, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Unbounce is a productive tool for marketing campaigns that allows increasing conversions. You can easily promote your products and services by creating captivating landing pages able to attract customers and lead them to purchase.

Unbounce's has an easy-to-use interface that allows setting up cool web pages without writing any code. It offers many tools to manage different graphic aspects and implement specific functionalities on the landing pages in order to direct the traffic on your website. The editor offers both desktop and mobile views that could be easily customized.

You can add your images to the layout and personalize buttons, fonts, colors and so on. There is also an A/B testing function that allows monitoring the results of each design and the global performances of your campaign.

Cons: Video visualization might not be perfectly optimized on mobile devices.

Overall: Great tool to increase leads and convert. It allows saving time and money for web design by creating cool landing pages and banners on your own. Simple and easy to use, a must have!

Great product, regularly adding new features

Dec 05, 2016
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Easy to use, good support/documentation, lots of features, reasonable price.

Overall: As a digital marketer with little coding experience, Unbounce was just what I was looking for - an easy to use page builder with minimal coding required. They offer lots of templates to get started, have great customer support, and it seems like they add a new feature to their product every month or so. I would definitely recommend Unbounce.

terrible experience

Jan 28, 2019
1/5
Overall

1 / 5
Ease of Use

5 / 5
Features & Functionality

1 / 5
Value for Money

Pros: didn't find any pros to stay with them and even launch another campaign

Cons: - poor mobile optimization - not supported for Klavio integration - cost - for free trial- insert card number - not flexible -too little functions in the LP creating

Vendor Response

by Unbounce on February 14, 2019

Hi Marina,

Sorry to hear that you had such a poor experience with our product.

Our mobile experience is something that we're always working on improving, but if you ever need assistance we're just a phone call, chat, or email away. In addition, the Unbounce Community is a great place to find some quick work-arounds if you're finding the builder won't quite let you do what you want to: http://community.unbounce.com

On the integration side, although we have limited native integrations, we work with Zapier to connect with over 60 other awesome apps - Klaviyo included (https://zapier.com/apps/klaviyo/integrations/unbounce). For more information on how that works you can view our documentation here: https://documentation.unbounce.com/hc/en-us/articles/115005152226-Setting-Up-Integrations-Powered-by-Zapier-

Hope that this has cleared up a few of the issues you faces and if you want to chat further about how we can improve, please give us an email at support@unbounce.com.

Sincerely,

Jennifer

Landing Page Heaven

Dec 18, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Ease of use in creating and duplicating multiple landing pages. Pages can also be edited extremely fast.

Cons: Difficulty uploading some photos and understanding some functions initially.

Overall: My business thrives with Unbounce it allows me to target multiple audiences incredibly simply with amzing functionality to create beautiful pages.

Love creating landing pages this way!

Jan 19, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Ease of use, the fact that it creates responsive pages and it makes it seamless to integrate with other services such as mailchimp.

Cons: I guess that the price, but we've surpassed the 5,000 visitor mark for 2 out of the 4 months we've been using it so it's fair that it's a bit more expensive. First month was free though.

Overall: Unbounce definately changed the way we look at landing pages. Creating one is no longer a tedioius process of being in contact with developers and designers: I can just sit down and have it ready in less than one hour. Plus, I've never really understood before using unbounce how I would go around A/B testing something: but this application makes it super easy. I love it and would not be without it again.

Great tool to engage customers on the website

Nov 09, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: The simple way to use it

Overall: We found them very easy to use, it was up and running in less than 30 minutes. The management interface is pretty straight and forward

Unbounce allows you to create landing pages at a cost

Apr 30, 2018
3/5
Overall

3 / 5
Ease of Use

3 / 5
Features & Functionality

4 / 5
Customer Support

2 / 5
Value for Money

Pros: Unbounce is a go-to solution when it comes to creating simple and quick landing pages. There are various themes and options to choose from including plugins that make the landing page look modern. Everything fits into place like lego blocks and is also optimal for both web and mobile browsers.

Cons: The price is quite high for what you are getting. The basic plan comes starts at a high price and the enterprise level is even higher. I don't believe you get what you are paying for. Unbounce would be a great solution if they adjusted their pricing a little bit. This is the reason why I was deterred from going back to Unbounce.

Great for creating a landing page quickly

Dec 04, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality
Likelihood to Recommend: 8.0/10 Not
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Pros: I like that my designer and I were able to set up a handful of templates that I could reuse and customize very quickly. Setting them up was quick but reusing them was even more efficient.

Cons: Having to optimize your page for mobile too can be a waste and it sucks when you forget to take that step. I wish it were able to automatically adjust for mobile without me having to make it look perfect there too.