--- title: "Unbounce Pricing 2026 | Capterra" description: "Learn more about Unbounce pricing plans including starting price, free versions and trials." source_url: "https://www.capterra.com/p/145639/Unbounce/pricing/" page_type: "pricing" language: "en" --- # Unbounce Pricing - Overall rating: 4.5 out of 5 from [257 reviews](https://www.capterra.com/p/145639/Unbounce/reviews/) - Starting at $74.00 per month - Free trial: Available - Free version: Not available - Credit card required: No --- ## How much does Unbounce cost? Unbounce has **4 different plans**. The pricing **starts at $74 flat rate per month**. ### Build - Price: $74.00 - Billing: Flat Rate, Per Month #### Build plan includes: - landing page builder - Unlimited landing pages, popups, and sticky bar - Form builder - Free page hosting - Built-in AI copywriting - Custom scripts - 1,000+ integrations and apps - Unlimited conversions - 1 domain - Up to 20,000 unique visitors - Customer support though phone, email, and live chat ### Experiment - Price: $112.00 - Billing: Flat Rate, Per Month #### Experiment plan includes: - Everything in Build, plus... - Unlimited A/B testing - Test unlimited page variants - Advanced reporting - Dynamic text replacement - Industry benchmark insights - Unlimited conversions - 2 domains - Up to 30,000 unique visitors - Customer support through phone, email, and live chat ### Optimize - Price: $187.00 - Billing: Flat Rate, Per Month #### Optimize plan includes: - Everything in Experiment, plus... - AI traffic optimization - Visitor behavior insights - Advanced targeting - Custom scheduling - Unlimited conversions - 3 domains - Up to 50,000 unique visitors - Customer support through phone, email, and live chat ### Concierge - Price: $649.00 #### Concierge plan includes: - Everything in Optimize, plus... - Dedicated customer success manager for ongoing support - Access to implementation services - Client and user management - Unlimited client instances - Audit logs - Unlimited conversions - Starting at 5 domains - Starting at 100,000 unique visitors - Flexible add-on plans to pay as you grow - Customer support through phone, email, and live chat --- ## Is Unbounce worth the price? ### Value for Money - Overall rating: 4.2 out of 5 - Good or excellent value for money: 75% AI summary based on 32 value-for-money rating reviews: Reviewers indicate that Unbounce offers a range of features that many find valuable, with some users appreciating the free trials that allow them to explore the platform before committing. Some users say that despite its higher cost, the platform is worth the investment due to its superior functionality compared to other landing page builders like Instapage and LeadPages. However, many reviewers feel that Unbounce is quite expensive, especially for small businesses, startups, and single entrepreneurs with limited budgets. #### Rating breakdown - Ease of use: 4.5 - Customer service: 4.4 - Features: 4.4 - Ease of deployment: 4.3 - Likelihood to recommend: 78% Based on 257 total Unbounce reviews. --- ## How does Unbounce compare to other alternatives? Unbounce starts at $74 flat rate per month. Explore how its pricing and plan options compare with top alternatives below. Unbounce pricing comparison | Product | Plans | Starting price | Free version | Free trial | Value for Money | | --- | --- | --- | --- | --- | --- | | Unbounce — 4.5 out of 5 ([257 reviews](https://www.capterra.com/p/145639/Unbounce/reviews/)) | 4 plans | $74.00 /mo | Not available | Available | 4.2 | | [Zoho LandingPage](https://www.capterra.com/p/10005661/Zoho-LandingPage/) — 4.7 out of 5 ([124 reviews](https://www.capterra.com/p/10005661/Zoho-LandingPage/reviews/)) | 3 plans | $18.00 /yr | Available | Available | 4.6 | | [Divi](https://www.capterra.com/p/201958/Divi/) — 4.8 out of 5 ([1,159 reviews](https://www.capterra.com/p/201958/Divi/reviews/)) | 1 plan | $89.00 /yr | Not available | Not available | 4.8 | | [Wix](https://www.capterra.com/p/169007/Wix/) — 4.4 out of 5 ([10,801 reviews](https://www.capterra.com/p/169007/Wix/reviews/)) | 4 plans | $17.00 /mo | Available | Available | 4.3 | | [MailerLite](https://www.capterra.com/p/136603/MailerLite/) — 4.7 out of 5 ([2,325 reviews](https://www.capterra.com/p/136603/MailerLite/reviews/)) | 3 plans | $12.00 /mo | Available | Available | 4.7 | --- ## What reviewers say about Unbounce's pricing ### What they like - **Unbounce offers a range of features that many find valuable** With some users appreciating the free trials that allow them to explore the platform before committing. Some users say that despite its higher cost, the platform is worth the investment due to its superior functionality compared to other landing page builders like Instapage and LeadPages. - **The customer service exceptional and the overall tool effective** Which justifies the price for some. ### What holds them back - **Unbounce is quite expensive** Especially for small businesses, startups, and single entrepreneurs with limited budgets. They report that the costs can quickly add up when adding additional domains or upgrading traffic volume. - **The pricing structure needs to be more affordable and that certain features should be included in lower-tier packages without extra charges** Users also mention that the price increases over time, making it less accessible for those with tighter budgets. ## Price & value in reviewers' words * * * 1 out of 5 stars > "This was a negative experience for us and in return, we have now cancelled all our subscriptions with Unbounce and taken our business elsewhere." Reviewer: Jacob T. Role: Marketing Specialist [Check all reviews](https://www.capterra.com/p/145639/Unbounce/reviews/)