--- title: "Voluum Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Voluum Software - reviews, pricing plans, popular comparisons to other Marketing Analytics products and more." source_url: "https://www.capterra.com/p/145771/Voluum/" page_type: "product" language: "en" publication_date: "2026-10-19" --- # Voluum Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 19, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Voluum ## What is Voluum? Voluum is a cloud-based ad tracker for affiliate marketers, media buyers and agencies. It makes tracking, optimizing, and automating ad campaigns easy. With Voluum you can quickly maximize your ROI and boost the performance of your advertising. ## What is Voluum used for? [Affiliate](https://www.capterra.com/affiliate-software/)[Marketing Attribution](https://www.capterra.com/marketing-attribution-software/)[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/) Top alternative Featured Overall rating Based on 128 user reviews Reviews sentiment Positive 91% Neutral 2% Negative 7% Starting price $199 Per User, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Voluum?[Manage this product listing](https://www.g2.com/products/voluum/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Voluum 4.6 (128) VS. [4.7 (705)](https://www.capterra.com/p/147442/Post-Affiliate-Pro/reviews/) Starting Price $199 Per User, Per Month Starting Price $129 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (128) Ease Of Use 4.3 (140) Value For Money 4.2 (125) Value For Money 4.5 (138) Customer Service 4.7 (125) Customer Service 4.7 (139) ## Voluum alternatives Highest Rated [5.0 (76)](https://www.capterra.com/p/156125/Phonexa/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Trackdesk](https://www.capterra.com/p/268100/Trackdesk/) [4.8 (140)](https://www.capterra.com/p/268100/Trackdesk/reviews/) Starting price $249.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/268100/Trackdesk/) [UpPromote: Affiliate Marketing](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/) [4.9 (214)](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/reviews/) Starting price $29.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/) [Avelon](https://www.capterra.com/p/10006942/Avelon/) [4.9 (142)](https://www.capterra.com/p/10006942/Avelon/reviews/) Starting price $60.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10006942/Avelon/) [View all alternatives](https://www.capterra.com/p/145771/Voluum/alternatives/) ## FAQs about Voluum Overview ### What problems does Voluum solve? Voluum solves fragmented advertising campaign tracking by centralizing traffic-source data, clicks, conversions, revenue, and ad spend in one dashboard. It helps media buyers, affiliate marketers, and performance agencies connect postbacks, detect suspicious bot traffic, test offers and landing pages, and adjust placements using real-time reports and attribution data across paid channels. Answer based on 73 reviews Overview ### Which roles and teams benefit most from Voluum? Voluum is most used by media buyers, performance marketers, affiliate marketers, and advertising teams that track paid traffic, compare campaign sources, and measure conversions. Agency owners, founders, CEOs, and CMOs use reporting to monitor spend and campaign results, while sales and partnership leaders review lead quality and channel performance. Answer based on 128 reviews Overview ### What company size and industries is Voluum built for? Voluum is a marketing attribution and affiliate tracking solution for businesses of all sizes, with small businesses representing 89% of reviewers and Marketing and Advertising accounting for 61%. It also serves midsize businesses (8%) and enterprises (3%), particularly in Online Media (6%) and Gambling & Casinos (5%), for affiliate tracking. Answer based on 128 reviews Features and Usability ### What are the key features of Voluum? Voluum includes ROI tracking and real-time analytics for monitoring traffic sources and server-side data. Its affiliate management tools organize offers and campaigns, while conversion tracking records each step of the conversion journey. Fraud detection identifies spam and duplicate click IDs, and A/B testing supports campaign comparison. Answer based on 24 reviews Integrations ### Which third-party tools and platforms does Voluum integrate with? Voluum integrates with 10 third-party tools, including Google Ads, ClickBank, Adsterra Ad Network, MGID, Outbrain, Taboola, TikTok, and Zeropark. These integrations focus on ad networks and affiliate marketing platforms, supporting conversion tracking and data exchange across paid search, native advertising, social advertising, and affiliate campaigns. Answer based on 20 reviews Getting Started and Support ### How easy is it to onboard and train a team on Voluum? Voluum offers live online sessions, webinars, documentation, and videos to support team training. Reviewers find its interface approachable and campaigns quick to learn for experienced users, while newcomers and teams migrating from simpler analytics tools face a learning curve. Administrators handling setup and customization benefit from technical skills and responsive support. Answer based on 16 reviews Getting Started and Support ### What customer support options does Voluum offer, and how do users rate the experience? Voluum offers email/help desk, FAQ/forum, knowledge base, phone support, and chat. Users often describe support as fast, knowledgeable, patient, and helpful during onboarding and technical integrations. However, some report delayed replies across time zones, incomplete documentation, limited chat access, and frustrating responses to billing, cancellations, or plan-feature concerns. Answer based on 54 reviews Features and Usability ### How well does Voluum handle campaign tracking? Voluum provides dependable campaign tracking for clicks, conversions, revenue, and attribution across common traffic sources. Affiliate marketers value fast reporting, postback tracking, A/B testing, and generally reliable processing. Setup can take time for newcomers, while teams needing cross-device measurement, implementation validation, or complex multi-step funnels may find gaps. Answer based on 34 reviews Features and Usability ### What features does Voluum include for affiliate marketing? Voluum offers reporting, A/B testing, alerts, APIs, and campaign automation features that support affiliate campaign management. Marketing teams like the organized interface, real-time metrics, and testing tools, but feature depth and automation can feel limited for advanced optimization. Buyers should compare plan inclusions carefully, since some needed functions require higher-tier access. Answer based on 22 reviews ## Who uses Voluum? Based on Capterra reviews from the past 5 years Talk to a software expert to get a free software list tailored to your business needs ## Features AI summary Based on 1,147 Marketing Analytics reviews Capterra data shows that buyers of affiliate software rank the following features as their top priorities: - **Reporting & Statistics** (**40%** of reviewers rated this feature as critical) - **Conversion Tracking** (**45%**) - **Affiliate Management** (**46%**) Voluum supports all three features that reviewers call out most often: **Reporting & Statistics**, **Conversion Tracking**, and **Affiliate Management**. Together, these capabilities give teams clear performance visibility, accurate tracking of campaign results, and the tools to manage affiliate relationships more effectively, helping businesses improve decision-making and grow partner-driven revenue. Reporting & Statistics 4.9 (8) 62.50% of 8 reviewers that rated this feature as important or highly important Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Conversion Tracking 4.8 (42) 57.14% of 42 reviewers that rated this feature as important or highly important Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Affiliate Management 4.6 (59) 45.76% of 59 reviewers that rated this feature as important or highly important Track an affiliate partner's promotion of a product or service and any associated sales Performance Metrics 4.7 (14) 71.43% of 14 reviewers that rated this feature as important or highly important A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Fraud Detection 4.6 (40) 32.50% of 40 reviewers that rated this feature as important or highly important Identify and prevent suspicious activity ROI Tracking 4.6 (52) 46.15% of 52 reviewers that rated this feature as important or highly important Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Voluum 32 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Activity Tracking: Track and document all activities across devices, networks, and other systems - Advertising Management: Manage advertising space and its sales within your network or publication - Affiliate Management: Track an affiliate partner's promotion of a product or service and any associated sales - API: Application programming interface that allows for integration with other systems/databases - Attribution Modeling: Analyzes the amount of credit that should be assigned to sales and conversion touchpoints. - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Banner Management: Manage digital banner ads on company websites or affiliate partner websites - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Campaign Analytics: Track and interpret campaign performance metrics - Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Customizable Reports: Alter the layout and content of reports - Data Import/Export: Import and export data to and from software applications - Data Visualization: Graphical representation of data - Fraud Detection: Identify and prevent suspicious activity - Lead Generation: Manage the process of attracting and converting business prospects into leads - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Campaign: Manage multiple campaigns in one system - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Predictive Analytics: Predict future data based on historical data sets - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Monitoring: Active monitoring of systems, applications, or networks - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Social Promotion: Market event via social media tools - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Visitor Tracking: Track visitors and purpose of visits - Website Analytics: Track and analyze information regarding website visitors --- Get Advice We can help you find the software with the features you need. Features 4.5 (128) 4.5 Based on 128 reviews ## Pricing Value for money 4.2 (125) Free Trial Basic $199.00 Per User,Per Month Value for money 4.2 (125) 4.2 Based on 125 reviews ## Integrations [ Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[ TikTok](https://www.capterra.com/p/237591/TikTok/)[ Taboola](https://www.capterra.com/p/156009/Taboola/)[ Outbrain](https://www.capterra.com/p/140446/Outbrain-Amplify/)[ ClickBank](https://www.capterra.com/p/249674/ClickBank/)[ EVADAV](https://www.capterra.com/p/214362/EVADAV/)[ Zeropark](https://www.capterra.com/p/248865/Zeropark/)[ Adsterra Ad Network](https://www.capterra.com/p/232054/Adsterra-Ad-Network/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (125) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (125) 4.7 Based on 125 reviews ## User reviews Overall rating 4.6 Based on 128 reviews Filter by rating 5(99) 4(17) 3(3) 2(2) 1(7) Mentioned topic Sorted by most recent KE Kay E. Founder Internet ### "Top notch tracking solution for affiliate marketing" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 23, 2026 I m working in the affiliate space for over a decade, so i am used to work with relevant tools for a while. Being a non tech person though tracking has always been a hiccup for me - Voluum solved that in a very professional and still easy to handle way for me. Pros I like the very very fast & helpful support, especially in the beginning. Value for money of the service & the product itself is really top notch for everyone who wants to work with a proper tracking solution. Cons I found it a bit hard in the beginning to get my own setup but also here the support has been quite helpful. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Miguel G. Head of Sales Marketing and Advertising ### "Great option for Scaling! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 22, 2026 My overall experience with Voluum has been simply amazing. The platform gives us incredible support during our daily operations, making data and general management much easier. Overall, it is a great company with a fantastic team, and I honestly don't have any complaints about their service. Pros Their support, data and general management is great. The platform give us a lot of help during our daily operations- Cons In general, this is a great company. I really don't have any complain for Voluum or the team. Thanks! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SK Stephan K. CEO Program Development ### "Best Tracking Software for Affiliates" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 August 17, 2026 Im using Voluum now for over a year and doing great progress. Cant say anything bad about them, perfect. Pros Very easy to learn tracking as a tracking beginner. Works flawless with connecting Automizer loading Conversions back to the Platforms. Cons So far nothing. Sometimes the automizer is a bit slow only uploading conversions every 2-3 Hours but thats totally fine. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JB Joost B. Founder Publishing ### "Probably the worst software company in the history of mankind" 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 February 7, 2025 Voluum is a product that makes you want to pull your hair out and throw your laptop out of the window. You couldn't even pay me to use their product. To be fair, at least the company is consistent: the platform is as terrible as their support team and as terrible as their pricing. Pros Nothing. This platform has been pure pain - from the support to how the platform actually works. Cons Voluum is a product which is so bad in so many ways, that at some point you can’t help but laugh out loud. That is, until you realize you sunk well over a 1000 bucks into it, and spent a full week on getting it to work. There’s a fair bit to unpack here, so let’s just start from the top. If you’re buying Voluum you are doing so because you probably want to track your affiliate sales, most likely through paid campaigns. The way Voluum works though is so utterly confusing and needlessly complicated, that you’ll probably spent up multiple days to a full week on just figuring out the platform. What doesn’t help is that the documentation is incredibly dense, poorly written and often outdated. Some critical pieces of documentation are missing in their entirety. And when I asked their support for help (in this case, setting up tracking for one of my partners), they told me they could do so for a sum of $149 - that is, if I’d provide them with all of the necessary documentation from said partner in advance. At this point I could have gotten angry, but in a way I also felt impressed by how completely devoid of shame this company is. Imagine this: you’re asking for the most basic of support from a company where you just became a customer, and their first instinct is to slap you with a $149 bill. Essentially, with Voluum nothing “just works”. Everything, from setting up tracking on your website to integrating partners to integrating Google Ads, is an absolute nightmare. And it isn’t as if it \*has\* to be like this. A Voluum competitor which I switched to lets you set up all of this stuff in just a few hours - most of it is completely automated. This platform also offers way more features than Voluum and costs me about 1/5th of the price, which is mind-boggling (I won’t mention their name here because I don’t want to make it seem like I’m shilling for them. But if you want to know who they are, just Google my name and reach out to me.). The thing that ultimately drove me to said competitor is that I found out after being neck-deep immersed Voluum, that the most important feature I purchased it for wasn’t included in my plan. I didn’t know this. And not only because this feature was buried somewhere deep in their specs list under an incredibly obfuscated term (“Postbacks for custom conversions”, which doesn’t cover what you need the feature for at all). But also because the feature is so basic, and so fundamental to what probably 95% of Voluum users want to use the platform for, that it didn’t even cross my mind that it might not be included in my plan (we’re talking here about passing back Google Ads conversions via API, which you need for tracking Google Ads sales - also applies for other ad networks). In order for this to work, the Voluum support team kindly told me that I would have to upgrade from their €144 per month plan to their €577 per month plan. (Just to put this into perspective, their competitor offers this feature already in their cheapest plan which costs €59 per month.) At this point, I didn’t know whether I wanted to laugh or cry. Bottom line: Voluum might be the worst piece of software conceived by one of the most scummy companies which ever graced the face of this earth. Credit where credit is due though: it is quite impressive to be such a rip off of a company and still be in business. Steer clear from them and preserve your time, money and sanity. Alternatives considered [wecantrack](https://www.capterra.com/p/202704/wecantrack/) Reasons for choosing Voluum I foolishly believed Voluum was the gold standard. Turned out the alternative product I considered was 10x better (and 10x cheaper). Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AN Anonymous User Director Online Media ### "Unethical Practices" 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 June 27, 2024 Been with Voluum for many years, but decided to switch vendors due to security concerns. Despite cancelling the plan, I was rebilled for thousands of dollars and refused a refund despite raising a concern within 24 hours of the rebill (which was a mistake on their part). Unethical company I would not work with. If you care about your money and data, I would look elsewhere. Pros Ample tracking features for most traffic sources. Cons Despite being with Voluum for many years, and explicitly informing them that I will not be renewing my annual plan, they charged my credit card for thousands of dollars. Attempts to reach out to the customer support team to resolve the issue has been futile. Disgusting, money-grabbing company that I would avoid at all costs. Many better trackers that does not steal your money and misuse their data. Switched from [RedTrack](https://www.capterra.com/p/169871/RedTrack-io/) Voluum technology was backwards and we experienced campaigns theft when using their platform. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MC Mark C. Head of Buying Marketing and Advertising ### "Really good product and amazing customer support" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 8, 2024 Pros \- Really amazing customer support, always responsive, especially Radoslaw - Really good attribution and makes it easy to manage many campaigns simultaneously Cons Not really any cons, the product is super intuitive and easy to use Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AN Anonymous User seo Information Technology and Services ### " Exceptional Service and Performance" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 3, 2024 Pros Their customer support is simply outstanding. It's more than just a powerful tracking platform, it's about having a team that's got your back with professionalism and a real focus on your success. Cons Nothing to add here, I'm completely satisficed. Maybe a bit pricy , but it's really worth it. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MC Miguel C. CMO Marketing and Advertising ### "Essential tracking platform and great customer support" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 November 3, 2023 Pros Voluum is a very powerful and intuitive tracking platform. It's essential for my dayly work in the affiliation world. But the best of all is their fast, personalized and very efficient customer support. I had some stats and targeting discrepancies with a couple of well-known ad networks. But thanks to Voluum's assistance I got my money back and even more: the data they provided also helped those ad networks to fix their systems. Really really helpful. Cons I would like their traffic logs also include ClientHints, besides user agents data. ClientHints is available under request, but not at hand when downloading the logs. Switched from [CPV Lab Pro](https://www.capterra.com/p/266465/CPV-Lab-Pro/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AS Andrey S. HO Paid acquisition Marketing and Advertising ### "Voluum" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 27, 2023 Pros Working with Voluum and it's team for 5 years now, the platform and it's advanced features was one of the main keys in our business growth and success. The team instant availability, professionalism and support is always there for any challenge and solution. It's 10 starts out of 5 for me :) Cons Hard to find any... I'd say slightly more expensive than other solutions but it comes together with better value Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AN Anonymous User Head Of Business Development Gambling & Casinos ### "Your Ultimate Online Traffic Companion" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 16, 2023 In a nutshell, Voluum is the ultimate tool for tracking online traffic, with dedicated support that takes your campaigns to new heights. Don't miss out on this invaluable resource! Pros Voluum is a game-changer for online traffic management. This platform offers powerful tracking integrated with major search engines, including Google Ads, Bing, and Yandex. What sets it apart is the exceptional support team, with Maciej leading the way. Cons At first, takes times to understand their terminology, but with the excellent tech support team, in our case it was Maciej, thing went pretty quickly. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/145771/Voluum/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [Avelon vs Voluum](https://www.capterra.com/compare/145771-10006942/Voluum-vs-Avelon)