--- title: "Voluum Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Is Voluum the right Affiliate solution for you? Explore 126 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/145771/Voluum/reviews/" page_type: "reviews" language: "en" --- Voluum 4.5 (126) [View alternatives](https://www.capterra.com/p/145771/Voluum/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated August 26th, 2026 # Reviews of Voluum Ease of use 4.3 Customer Service 4.7 ## Pros and Cons in Reviews AS Andrey S HO Paid acquisition Marketing and Advertising, 11 - 50 employeesUsed the software for: More than 2 years. “Working with Voluum and it's team for 5 years now, the platform and it's advanced features was one of the main keys in our business growth and success.“ October 27, 2023 JB Joost B FounderPublishing, Self-employedUsed the software for: Less than 6 months. “The thing that ultimately drove me to said competitor is that I found out after being neck-deep immersed Voluum, that the most important feature I purchased it for wasn’t included in my plan.“ February 7, 2025 Svetlana I seoInformation Technology and Services, Self-employedUsed the software for: More than 2 years. “It's more than just a powerful tracking platform, it's about having a team that's got your back with professionalism and a real focus on your success.“ February 3, 2024 JB Joost B FounderPublishing, Self-employedUsed the software for: Less than 6 months. “Voluum is a product that makes you want to pull your hair out and throw your laptop out of the window.“ February 7, 2025 SM Shubham M Media BuyerMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years. “The interface is incredibly user-friendly and intuitive, making it easy for me to navigate through all of my campaigns and performance data. Plus, the level of customization and flexibility is simply unmatched - I can create custom reports and dashboards that are tailored specifically to my needs. But what really sets Voluum apart is its incredible suite of optimization tools. Whether I'm trying to optimize my ads for conversions, clicks, or any other metric, Voluum's algorithms always seem to find the perfect balance.“ April 20, 2023 JB Joost B FounderPublishing, Self-employedUsed the software for: Less than 6 months. “You couldn't even pay me to use their product.“ February 7, 2025 MC Miguel C CMOMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years. “It's essential for my dayly work in the affiliation world. But the best of all is their fast, personalized and very efficient customer support.“ November 3, 2023 Nic L DirectorOnline Media, 2 - 10 employeesUsed the software for: More than 2 years. “Attempts to reach out to the customer support team to resolve the issue has been futile.“ June 27, 2024 ## Showing most helpful reviews Showing 1-25 of 126 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Shashi K. Jr. Media Buyer Marketing and Advertising Used the software for: 2+ years ### "One tracker for all you campaigns" August 31, 2023 5.0 Pros I've been using Voluum for more than 2 years now and I must say it has been making my life easy since then. We as media buyer run campaign across multiple traffic sources and its really a hassle to put together a report to compare the performance across all the traffic sources. On voluum you can just integrated all the traffic sources and track all the data at one place which help me to take decision. Comparison gets easier when all the data is at one place. Cons Nothing so far! Every feature that I use gives some value to the campaigns. Review Source JB Jacky B. Advertising Operations Manager Marketing and Advertising Used the software for: 2+ years ### "Value of Money!" March 15, 2022 5.0 i love the fact that i am hands-on on the platform and they have an FAQs blog that has helped me with tracking issues in the past Pros I like the tracker, its very effective and easy to use Cons the DSP is inefficient and complicated, also they don't support common banner sizes and video ad formats Alternatives considered [AppsFlyer](https://www.capterra.com/p/156811/AppsFlyer/)[Adjust](https://www.capterra.com/p/156559/Adjust/) Reason for choosing Voluum it is custom developed and keeps on adding features that are essential for measuring data Switched from [CAKE](https://www.capterra.com/p/156223/CAKE-for-Advertisers/) it was too expensive Review Source SK Stephan K. CEO Program Development Used the software for: 1-2 years ### "Best Tracking Software for Affiliates" August 17, 2026 5.0 Im using Voluum now for over a year and doing great progress. Cant say anything bad about them, perfect. Pros Very easy to learn tracking as a tracking beginner. Works flawless with connecting Automizer loading Conversions back to the Platforms. Cons So far nothing. Sometimes the automizer is a bit slow only uploading conversions every 2-3 Hours but thats totally fine. Review Source JB Joost B. Founder Publishing Used the software for: Less than 6 months ### "Probably the worst software company in the history of mankind" February 7, 2025 1.0 Voluum is a product that makes you want to pull your hair out and throw your laptop out of the window. You couldn't even pay me to use their product. To be fair, at least the company is consistent: the platform is as terrible as their support team and as terrible as their pricing. Pros Nothing. This platform has been pure pain - from the support to how the platform actually works. Cons Voluum is a product which is so bad in so many ways, that at some point you can’t help but laugh out loud. That is, until you realize you sunk well over a 1000 bucks into it, and spent a full week on getting it to work. There’s a fair bit to unpack here, so let’s just start from the top. If you’re buying Voluum you are doing so because you probably want to track your affiliate sales, most likely through paid campaigns. The way Voluum works though is so utterly confusing and needlessly complicated, that you’ll probably spent up multiple days to a full week on just figuring out the platform. What doesn’t help is that the documentation is incredibly dense, poorly written and often outdated. Some critical pieces of documentation are missing in their entirety. And when I asked their support for help (in this case, setting up tracking for one of my partners), they told me they could do so for a sum of $149 - that is, if I’d provide them with all of the necessary documentation from said partner in advance. At this point I could have gotten angry, but in a way I also felt impressed by how completely devoid of shame this company is. Imagine this: you’re asking for the most basic of support from a company where you just became a customer, and their first instinct is to slap you with a $149 bill. Essentially, with Voluum nothing “just works”. Everything, from setting up tracking on your website to integrating partners to integrating Google Ads, is an absolute nightmare. And it isn’t as if it \*has\* to be like this. A Voluum competitor which I switched to lets you set up all of this stuff in just a few hours - most of it is completely automated. This platform also offers way more features than Voluum and costs me about 1/5th of the price, which is mind-boggling (I won’t mention their name here because I don’t want to make it seem like I’m shilling for them. But if you want to know who they are, just Google my name and reach out to me.). The thing that ultimately drove me to said competitor is that I found out after being neck-deep immersed Voluum, that the most important feature I purchased it for wasn’t included in my plan. I didn’t know this. And not only because this feature was buried somewhere deep in their specs list under an incredibly obfuscated term (“Postbacks for custom conversions”, which doesn’t cover what you need the feature for at all). But also because the feature is so basic, and so fundamental to what probably 95% of Voluum users want to use the platform for, that it didn’t even cross my mind that it might not be included in my plan (we’re talking here about passing back Google Ads conversions via API, which you need for tracking Google Ads sales - also applies for other ad networks). In order for this to work, the Voluum support team kindly told me that I would have to upgrade from their €144 per month plan to their €577 per month plan. (Just to put this into perspective, their competitor offers this feature already in their cheapest plan which costs €59 per month.) At this point, I didn’t know whether I wanted to laugh or cry. Bottom line: Voluum might be the worst piece of software conceived by one of the most scummy companies which ever graced the face of this earth. Credit where credit is due though: it is quite impressive to be such a rip off of a company and still be in business. Steer clear from them and preserve your time, money and sanity. Alternatives considered [wecantrack](https://www.capterra.com/p/202704/wecantrack/) Reason for choosing Voluum I foolishly believed Voluum was the gold standard. Turned out the alternative product I considered was 10x better (and 10x cheaper). Review Source VR Verified Reviewer Head of Media Marketing and Advertising Used the software for: 1-2 years ### "Great experience, 5 starts!" February 10, 2022 5.0 great Pros simplicity and intuitivity of reporting. advanced features for managing many offers in 1 campaign. Cons no affiliate management tool. no API automation for buyers management. Alternatives considered [HitPath](https://www.capterra.com/p/127996/HitPath/) Reason for choosing Voluum pricing, reporting, advanced campaign features. Switched from [Everflow](https://www.capterra.com/p/162805/Everflow/) managing complex internal products. Review Source VR Verified Reviewer Director Online Media Used the software for: 2+ years ### "Unethical Practices" June 27, 2024 1.0 Been with Voluum for many years, but decided to switch vendors due to security concerns. Despite cancelling the plan, I was rebilled for thousands of dollars and refused a refund despite raising a concern within 24 hours of the rebill (which was a mistake on their part). Unethical company I would not work with. If you care about your money and data, I would look elsewhere. Pros Ample tracking features for most traffic sources. Cons Despite being with Voluum for many years, and explicitly informing them that I will not be renewing my annual plan, they charged my credit card for thousands of dollars. Attempts to reach out to the customer support team to resolve the issue has been futile. Disgusting, money-grabbing company that I would avoid at all costs. Many better trackers that does not steal your money and misuse their data. Switched from [RedTrack](https://www.capterra.com/p/169871/RedTrack-io/) Voluum technology was backwards and we experienced campaigns theft when using their platform. Review Source TB Tarik B. Media Buyer Marketing and Advertising Used the software for: 2+ years ### "The best support ever (Kasia is Awesome)!" October 10, 2022 5.0 I'm happy with Voluum especially the quality of their support. I doubt I'd ever change to other tracker anytime soon as long as the support stays the same. Pros Easy to use and tracks events accurately. Besides, they have one of the best support ever. Cons The price I should say but the value you get for the money is worth it Alternatives considered [RedTrack](https://www.capterra.com/p/169871/RedTrack-io/)[Everflow](https://www.capterra.com/p/162805/Everflow/) Reason for choosing Voluum The support and the intuitive platform that Voluum offers. Switched from [Binom](https://www.capterra.com/p/183193/Binom/) To try something better Review Source Matthias K. Co-Founder Online Media Used the software for: 2+ years ### "Essential Tool for Ad Tracking Performance" March 23, 2023 5.0 Voluum is an important part in our daily conversion / campaign tracking. We are very satisfied with the service but also with the communication from their team. Pros What I like best about Voluum is its extensive set of features that enable advertisers like us to track, manage, and optimize their ad campaigns effectively. The software provides real-time data analytics, conversion tracking, and multiple attribution models (custom conversions), giving us insights and flexibility into the performance of our ads across multiple channels. Cons Steep learning curve, but once you figured out how to setup (assistance / resources are great) – it is very easy manageable. Review Source Eric A. Founder & CEO Marketing and Advertising Used the software for: 1-2 years ### "Best Customer Support From \[sensitive content hidden\] " March 16, 2023 4.0 I love the after-sales customer service from the engineers. \[sensitive content hidden\] was very helpful with some creative ideas about how to solve my use case. Pros Very good for affiliates' product tracking on Native ad sites Cons Very difficult to implement with big ad sites like Google and Facebook without the help of the Voluum support staff. Reason for choosing Voluum I wanted to try and see. Switched from [Click2Magic](https://www.capterra.com/p/266199/Click2Magic/) Difficult to deploy and configure. Review Source Lev K. CEO Online Media Used the software for: 2+ years ### "Best Tracker In the Market" May 9, 2023 5.0 We are working with the Tracker for the past 8 years and are very satisfied Pros Great API and ReportingVery easy to useIt contains all the features you need Cons When you run too many clicks it could be pricy Review Source SM Shubham M. Media Buyer Marketing and Advertising Used the software for: 2+ years ### "Best Tracking Platform in Affiliate Marketing Industry" April 20, 2023 5.0 Overall, If you're a media buyer looking for a platform that can take your campaigns to the next level, this is the one for you! Pros I absolutely adore Voluum! As a media buyer, I can confidently say that this platform has completely revolutionized the way I manage and optimize my campaigns.From the moment I signed up for Voluum, I knew that I was in good hands. The interface is incredibly user-friendly and intuitive, making it easy for me to navigate through all of my campaigns and performance data. Plus, the level of customization and flexibility is simply unmatched - I can create custom reports and dashboards that are tailored specifically to my needs.But what really sets Voluum apart is its incredible suite of optimization tools. Whether I'm trying to optimize my ads for conversions, clicks, or any other metric, Voluum's algorithms always seem to find the perfect balance.Overall, I can't recommend Voluum enough. If you're a media buyer looking for a platform that can take your campaigns to the next level, this is the one for you! Cons Cost tracking values should be fetched more frequently. currently it takes even more than an hour time sometimes. Review Source JP John P. Advertiser Publishing Used the software for: 2+ years ### "Most Reliable Tracker on the Market" August 24, 2022 5.0 Voluum has been the best tracker overall for us after comparing with other trackers on the market. Pros Been using trackers for years and Voluum is ranked the highest for reliability. As the middle component of an ad campaign, the data going through trackers is huge. Features is probably secondary if the tracker can not be reliable in processing all the traffic that goes through it. As for trackers, I would say it has all the solid capabilities any marketer would need. The server side data, the capturing of revenue for your traffic sources, capability to A/B test offer pages, and etc. It's not crazy in terms of Affiliate company integrations and can't do crazy funnel setups but you really only need those if you have a very complex setup. Overall Voluum is our go to tracker for reliability. Cons The costs for their Automizer unit is a bit high but overall it works perfectly. Switched from [RedTrack](https://www.capterra.com/p/169871/RedTrack-io/) Voluum is more reliable. Review Source DP Derek P. Team lead - Advertisers Marketing and Advertising Used the software for: 2+ years ### "Awesome tracking software with great features" December 12, 2022 5.0 I've had a great (if not perfect) experience with Voluum over the last several years. Pros It ease of use and great documentation. With some many powerful features, you could easily get lost on how to use them. But in the end, everything is explained perfectly, with examples, and if there is something, their support team, especially \[SENSITIVE CONTENT\] , our account manager, is always there to help. There is literally no limit to how you can use Voluum. Cons Can get expensive if you want to use all the features. Features on the lowest plan are fairly limited. Review Source kZ keren Z. Affiliate manager Marketing and Advertising Used the software for: Less than 6 months ### "Great tool for affiliates " April 27, 2023 5.0 Great experience. The advanced reporting and optimization tools combined with the best customer support is a game-changer Pros Very user-friendly interface With easy integration and gives a real time reporting of all the metrics and features an affiliate need, allowing you to make data-driven decisions quicklyIt also provide optimization tool with all the great featues like A/B testing for all the elements of the campaign.And of course - The customer suuport is the bestVoluum's reporting capabilities are also impressive. It provides real-time data on impressions, clicks, conversions, and revenue, allowing you to make data-driven decisions quickly. Moreover, you can customize reports to suit your needs and export them in various formats.Another notable feature of Voluum is its optimization tools. It provides features such as A/B testing, which allows you to test different elements of your campaigns, such as ad creatives, landing pages, and call-to-action buttons. This tool helps you to identify which version of your campaign performs better and optimize accordingly. Cons I didn't face any challenges yet since I got a quick and thorough answers for each issue I had Reason for choosing Voluum Its reliable has all the data I need, and has the best customer support which is super important for me Review Source BO Brett O. \- Marketing and Advertising Used the software for: 1-2 years ### "Great, I Mean Really Great Customer Service" July 25, 2022 5.0 Making campaigns profitable Pros The customer service is outstanding, I'd used another tracker previously and when I needed to change my credit card details I heard nothing for 2 weeks. Voluum I get a response back when our time zones line up, it's the next business day. This might sound menial, however, imagine you have a big Ad spend budget per day and you encounter an issue. Who do you want to work with? 1. A tracker that is cheap and takes days or a week to get back to you, as you are losing money on traffic and/or lost revenue. 2. A tracker that has 5 Star customer service and gets back to you the next business day. I went through option 1 to learn the hard way and settle on option 2. You spend a lot of time learning these software platforms and learning a new one just holds you back from being profitable. Cons My time zone is 8 hours behind, so I need to wait for a response. Review Source GD Gordon D. Founder Marketing and Advertising Used the software for: Less than 6 months ### "Great & Fast Customer Service" February 22, 2022 5.0 I am a beginner and was just starting out with Voluum. Now I set my first campaign up with the help of their amazing customer support. This was great! Now I will start to run my first affiliate campaign and I am excited on where this journey will take me. In my opinion I have found a great partner with Voluum. I recommend using it 100%. Pros It is a very powerful but at first overwhelming platform but they have an incredible customer service which is very quick, very easy to understand and very friendly. I was blessed with an customer service agent named \[SENSITIVE CONTENT\]. She was so patient with me as a beginner and guided me through the different steps on how to set everything up properly. I signed up for the discovery plan so I couldn´t get a dedicated onboarding by phone but this wasn´t even neccessary due to the perfect guidance from \[SENSITIVE CONTENT\] via Email. She responded very quickly with helpful answers and explainations supported by some links to additional helping guides which by the way were also very easy to understand and therefore very helpful. I never felt unwanted or disturbing. So it is very true, Voluum has a great if not the greatest Customer Support ever!!! Thank you, \[SENSITIVE CONTENT\]!!! Cons At some point of time there are some guides which do not explain the very last detail, but this is not very often the case and if you still have some open questions your support contact will help you in no time! Review Source PP Patria P. Media Buyer Marketing and Advertising Used the software for: 2+ years ### "The Best Tracking Software for Affiliate Marketing" March 1, 2023 5.0 Pros The interface is user-friendly and easier to use, and the system works great for every campaign I run. The support is the best I ever had. I met with \[sensitive content hidden\] in Las Vegas at Affiliate Summit West, and she was so lovely and accommodating in helping me gain more knowledge about Voluum. She is one of the best people I have ever met from Voluum. Cons The only thing I dislike about Voluum is that the price is very expensive compared to other competitors with similar features. Review Source PM Paul M. Founder Marketing and Advertising Used the software for: 2+ years ### "Voluum " March 10, 2022 4.0 Voluum's support is excellent and their road map is driven by the requirements of their customers. Pros Voluum is an easy to use tool that lets you report on traffic for attibution and set up complex routing rules. I have not seen any downtime after using it for more than 4 years. I recommend voluum! Cons A small one, but annoying and its been like this for years. There is only a single line of tabs for reporting on entities (eg campaigns/flows/offers) for when you want to open up more than say 5-6 tabs, the navigation through the tabs is tedious through a dropdown. Tabs shold form lines stacked on top of each other for easier navigation. Reason for choosing Voluum It does what it says on the tin! Review Source OA Oleg A. Senior Media Buyer Online Media Used the software for: 2+ years ### "Voluum" May 18, 2022 5.0 Pros Easy in use and wide range of functionalities. And especially, great support! Cons Sometimes it takes some time to implement our recommendations into the functionality, but they always listening to our feedback and working on the needed changes. Review Source OB Ori B. Founder Online Media Used the software for: 2+ years ### "Great solution for media buy and affiliate activity " October 26, 2022 5.0 Since I moved to Voluum, my online advertising activity has become much easier! I was always able to get help from the wonderful sales and support team (Stephan & Anna) during the migration process with great patience and care! thanks! Pros Easy to navigate on board and set up things Cons Affiliate reportings are limited - it would be better to have more solutions around Review Source JS Juri S. Performance Advertising Specialist Marketing and Advertising Used the software for: 6-12 months ### "Excellent experience" May 29, 2023 5.0 Just great, with excellent customer support especially from \[sensitive content hidden\] , I managed to get everything done in very short period of time. Pros Voluums abilities to adapt to any type of traffic source and conversion types Cons complexity and effort put into understanding the platform Review Source MM Muris M. Account manager Marketing and Advertising Used the software for: 2+ years ### "Volumee Review" February 16, 2023 5.0 Pros Easy to use, friendly based fast support Cons No cons for this product so far, everything is fine Reason for choosing Voluum Better support, better interface Review Source AU Andrey U. Owner Marketing and Advertising Used the software for: 2+ years ### "Happy user" January 28, 2022 5.0 Pros Simplicity in using it, we managing all our campaigns there Cons Price is a bit high, but it’s ok for value Alternatives considered [Binom](https://www.capterra.com/p/183193/Binom/) Review Source VR Verified Reviewer Webmaster Sports Used the software for: Less than 6 months ### "BEST TRACKING SOFTWARE EVER best " December 30, 2022 5.0 Before i was able to track my internet campings clicks, views, deposits and registrations. Now i can get all dat i need from my internet campings Pros With the voluum I can get all the information about my campaigns on the internet.. clicks, views, deposits and registrations.It is the best information tracking platform on the internet. Cons I can get all the information about my campaigns on the internet.. clicks, views, deposits and registrations.It is the best information tracking platform on the internet. with it I can have all the necessary information for the development of my company. Reason for choosing Voluum For me is more easy to configurate and use Review Source AR Ana R. Performance marketer Computer Software Used the software for: 6-12 months ### "Voluum Features" February 16, 2022 5.0 Good integration, good customer support Pros Pretty easy to navigate, organise your campaigns, simple reporting features, has integration with the majority of social platforms , some integrations were harder, but support is very prompt in answering and helping out. Cons The most important for me is tracking correctly, so far it's pretty decent at it. Also, would love to have a single URL for every campaign I create, so that I won't create a separate campaign in voluum for every angle I'm testing. If this exists, not aware yet, but good to have. Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.