--- title: "Whatagraph Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Whatagraph Software - reviews, pricing plans, popular comparisons to other Reporting products and more." source_url: "https://www.capterra.com/p/146220/Whatagraph/" page_type: "product" language: "en" publication_date: "2026-11-06" --- # Whatagraph Software Review 2026: Features, Integrations, Pros & Cons Last updated on November 6, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Whatagraph ## What is Whatagraph? Whatagraph is your all-in-one marketing intelligence platform. It saves agencies time and cuts down on data errors by connecting and standardizing data from all your sources, delivering real-time, accurate reports that grow with your business. No more worrying about broken third-party connectors or lagging data—Whatagraph ensures a smooth, reliable flow of data directly from the source to your reports. That means you can focus on creating interactive, white-labeled reports in just minutes. With AI-powered insights and a clear overview of your KPIs, Whatagraph helps you cut through the noise, making it easy to spot trends and take action to drive client success. ## What is Whatagraph used for? [Reporting](https://www.capterra.com/reporting-software/)[Dashboard](https://www.capterra.com/dashboard-software/)[Advertising Agency](https://www.capterra.com/advertising-agency-software/) Top alternative Featured Overall rating Based on 84 user reviews Reviews sentiment Positive 90% Neutral 5% Negative 5% Starting price €699 Flat Rate, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Whatagraph?[Manage this product listing](https://www.g2.com/products/whatagraph/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Whatagraph 4.4 (84) VS. [4.4 (3,046)](https://www.capterra.com/p/76113/Wrike/reviews/) Starting Price €699 per user, per month Starting Price $10 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (84) Ease Of Use 4.2 (1,875) Value For Money 4.2 (77) Value For Money 4.2 (1,278) Customer Service 4.6 (77) Customer Service 4.3 (1,213) ## Whatagraph alternatives [4.5 (287)](https://www.capterra.com/p/169053/Looker/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.4 (361)](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/) Starting price $30.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 91% of reviewers rated it above 4 stars [Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/) [4.6 (1,896)](https://www.capterra.com/p/176586/Power-BI/reviews/) Starting price $10.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/176586/Power-BI/) Highest Rated [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/) [4.7 (8,101)](https://www.capterra.com/p/177042/Google-Analytics/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/177042/Google-Analytics/) [View all alternatives](https://www.capterra.com/p/146220/Whatagraph/alternatives/) ## FAQs about Whatagraph Overview ### What problems does Whatagraph solve? Whatagraph solves fragmented marketing reporting and time-consuming manual data collection by combining social, SEO, email, advertising, and analytics metrics into visual, branded reports. Automated scheduling and templates reduce recurring report preparation and keep clients informed. Marketing agencies, social media managers, account managers, and small teams benefit from clearer campaign monitoring and client-ready performance updates. Answer based on 54 reviews Overview ### Which roles and teams benefit most from Whatagraph? Whatagraph is most used by marketing teams, including digital directors, marketing managers, specialists, consultants, and PPC professionals, who compile campaign data into client-ready performance reports. Agency owners, founders, CEOs, and presidents use dashboards to review marketing results, monitor account performance, and communicate outcomes to clients or leadership. Answer based on 84 reviews Overview ### What company size and industries is Whatagraph built for? Whatagraph is built for small agencies and brands, with 94% of reviewers from small businesses and 68% in Marketing and Advertising. It also serves enterprise teams (4%) and midsize businesses (2%), with additional adoption in Computer Software (5%) and Information Technology and Services (4%) for customizable reporting at scale. Answer based on 84 reviews Features and Usability ### What are the key features of Whatagraph? Whatagraph includes core reporting features such as multi-source data integrations, customizable client reports, visual dashboards, and drag-and-drop widgets. Differentiating capabilities include report templates, white-label branding, and scheduled email delivery. It also supports social media reporting, real-time data monitoring, custom metrics, and collaboration through shareable reports. Answer based on 42 reviews Integrations ### How well does Whatagraph integrate marketing data sources? Whatagraph brings data from connected marketing, social, SEO, email, and advertising platforms into centralized reports. Marketing teams value the reduced manual collection and multi-channel views, while some users note occasional data discrepancies, slower historical-data loading, and limits when reconnecting an integration after removing it. Answer based on 24 reviews Integrations ### Which third-party tools and platforms does Whatagraph integrate with? Whatagraph integrates with more than 30 third-party tools and platforms, including Google Ads, Google Analytics 360, Google Search Console, BigQuery, Facebook Business Suite, Ahrefs, ActiveCampaign, and CallRail. Its catalog covers advertising, analytics, search, CRM, and ecommerce data sources for reporting and dashboard creation. Answer based on 11 reviews Getting Started and Support ### What training and onboarding options does Whatagraph offer? Whatagraph provides live online training, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided instruction, while documentation and videos offer self-paced reference materials for setup and feature review. Getting Started and Support ### What customer support options does Whatagraph offer, and how do users rate the experience? Whatagraph offers email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live representatives, and chat. Users often describe support as friendly, helpful, and responsive, with chat replies and issue resolution sometimes arriving within minutes. However, some report delayed responses, especially across time zones, and frustration with sales expectations or unresolved product issues. Answer based on 27 reviews Features and Usability ### Is Whatagraph good for automated client reporting? Whatagraph creates clear, branded client reports and automates recurring delivery for agencies and marketing teams. Users value templates, customizable metrics, multi-source reporting, and visuals that clients can understand without analytics expertise. Some teams want more report organization controls and report occasional backend issues or unmet setup expectations. Answer based on 19 reviews ## Features AI summary Based on 4,769 Reporting reviews Capterra data shows that buyers of reporting software rank the following features as their top priorities: - **Customizable Reports** (**54%** of reviewers rated this feature as critical) - **Reporting/Analytics** (**56%**) - **Data Visualization** (**44%**) Whatagraph supports all three features reviewers rate most highly: **Customizable Reports**, **Reporting/Analytics**, and **Data Visualization**. Together, these capabilities help businesses tailor reports to different stakeholders, track performance with clear analytics, and present data in visual formats that are easier to understand, allowing teams to make faster and more informed decisions. Customizable Reports 3.5 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Alter the layout and content of reports Data Visualization 4.2 (17) 64.71% of 17 reviewers that rated this feature as important or highly important Graphical representation of data Data Connectors 4.3 (12) 83.33% of 12 reviewers that rated this feature as important or highly important Connect to big data sources Dashboard Creation 4.3 (4) 100.00% of 4 reviewers that rated this feature as important or highly important Creation and customization of dashboards Data Import/Export 4.2 (13) 46.15% of 13 reviewers that rated this feature as important or highly important Import and export data to and from software applications Performance Metrics 4.2 (11) 81.82% of 11 reviewers that rated this feature as important or highly important A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Whatagraph 94 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Ad hoc Reporting: Generate one-off reports that meet information requirements - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Behavior Analytics: Track and analyze user behavior within a system or network - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Campaign Tracking: Track the performance of marketing campaigns across multiple channels. - Charting: Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc. - Click Tracking: Track the amount of clicks on individual products to measure campaign results - Client Management: Manage contact details and communication with clients - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Commenting/Notes: Leave comments and notes on documents for others to view - Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customizable Branding: Add customized logos and colors to align with company branding - Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) - Customizable Dashboard: Alter the layout and content of dashboards - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Customization: Create labels for products that contain required information such as colors, sizes, dates, etc. - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Dashboard Creation: Creation and customization of dashboards - Data Analysis Tools: Analyze survey results via statistical testing or crosstabs directly within the software - Data Capture and Transfer: Import, collect, and capture data from multiple sources - Data Connectors: Connect to big data sources - Data Discovery: Discover and connect variety of data sources to the application for analysis - Data Import/Export: Import and export data to and from software applications - Data Integration: Combining data from different sources and providing a unified view - Data Mapping: Track the management and flow of data throughout the organization - Data Source Connectors: Connect to big data sources - Data Transformation: Translate EDI formats into data suitable for use with company applications. - Data Visualization: Graphical representation of data - Data Warehouse: Data vault where data is aggregated for later distribution to applications. - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - Email Marketing: Create and send email blasts/campaigns - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - ETL: Process of extracting, transforming, and loading data - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - File Sharing: Public or private sharing of digital files such as documents, audio/video, images, and more - Financial Reporting: Generate reports to assess the financial performance of an organization - Functions/Calculations: Perform various mathematical calculations using the data - Historical Reporting: Information, data and reports that are being tracked over time - Integrations Management: Identify which applications need to exchange data and enable these data connections - KPI Monitoring: Tracking the status of previously identified performance measurements - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Marketing Reports: Reports specific to marketing and associated campaigns - Mobile Dashboards: View and present dashboard on mobile devices - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Channel Attribution: A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey - Multi-Channel Data Collection: Collect information from multiple sources - Multi-Channel Management: Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multiple Data Sources: Allows users to manage data from a number of sources - Performance Management: Organize and manage the accomplishments and development of employees or performance of applications or systems - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Private Dashboards: Share dashboard screen within private user groups - Public Dashboards: Publish dashboard publicly on various platforms - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Reporting: Active reporting of data and metrics - Reminders: Timed notification for any upcoming task, deadline, appointment, or activity - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals - Sales Analytics: Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.) - Sales Reports: Reports specific to sales analysis for trends and strategies - Sales Trend Analysis: Analyze the current state of sales data to accurately understand trends and forecast future sales numbers. - Scheduled/Automated Reports: Set a time to generate routine reports automatically - Search Marketing: Track visibility and traffic from search engines - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Single Page View: Display aggregated data points on one page for a bird's eye view assessment - Single Sign On: Allow users to access multiple services after entering their login credentials once - Social Marketing: Manage campaigns and track engagement for marketing efforts across social media channels - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Social Media Monitoring: Track activity on sites such as Facebook, Twitter, Instagram, etc. - Status Tracking: Track the status over time for a request, process, asset, or transaction - Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes - Task Scheduling: Track and manage the scheduling of tasks - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Templates: Sample files or documents that could be customized as needed or used as is - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Visual Discovery: Process of visually navigating data and applying analytics to detect patterns, gain insight, and answer specific business queries. - Website Analytics: Track and analyze information regarding website visitors - Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies - Widgets: An extended application or connector that enables users to perform additional services with their current set of tools --- Get Advice We can help you find the software with the features you need. Features 4.2 (84) 4.2 Based on 84 reviews ## Pricing Value for money 4.2 (77) [View pricing plan details](https://www.capterra.com/p/146220/Whatagraph/pricing/) Max €699.00 Flat Rate,Per Month It includes: - IQ Agents - Advanced integrations - Data groups & blends - White-label reports - KPI overviews with goals - Dedicated Success Manager Prime Custom It includes: - IQ Agents - Premium integrations - Custom report domain - Public API access - Transfer to BigQuery and Looker - Priority support Value for money 4.2 (77) 4.2 Based on 77 reviews ## Integrations [ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[ Instagram](https://www.capterra.com/p/210721/Instagram/)[ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[ ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[ Meta for Business](https://www.capterra.com/p/213257/Facebook/)[ Semrush](https://www.capterra.com/p/151962/SEMrush/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.6 (77) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.6 (77) 4.6 Based on 77 reviews ## User reviews Overall rating 4.4 Based on 84 reviews Filter by rating Counts reflect reviews available in this feed. 5(46) 4(30) 3(4) 2(1) 1(3) Mentioned topic Recent reviews first, then most helpful Zachary W. Enterprise Account Manager Used the software for: Less than 1 year ### "Your reporting tool should work for you. This one does!" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 March 10, 2025 I have used Whatagraph for cross channel reporting for my book of business for almost a year now. It provides an incredibly easy to understand overview of performance and in platform reporting that the platform itself just cannot provide. Helps me present information quickly and concisely which is key! Pros Amazing reporting tool to showcase channel performance and to create blended performance reports for yourself or for clients. Cons You have to learn their language and the way they build things. It is not overly intuitive. However, once you learn it, it's extremely powerful. Nico T. Media Planner Used the software for: 1-3 years ### "Great for Reporting" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 17, 2022 Pros It's very easy to use, and the support staff is very responsive and easy to work with. They typically resolve any issues within the day, sometimes within a few minutes. Cons Sometimes when APIs for the external sources are updated, it takes a little bit for the updates to be fully reflected in Whatagraph, which can lead to a short period of time where we can't show our clients their reports because of missing/incorrect data. Usually this is not an issue, but when it does come up, it's a bit of an inconvenience. JH Joseph H. President Used the software for: Less than 1 year ### "Great idea that is full of bugs and just doesn't deliver real value" 2.0 Overall Rating 2.0 2.0 Ease of Use 1.0 1.0 Features 2.0 2.0 Customer Service 3.0 3.0 Likelihood to Recommend 0/10 January 20, 2021 Not done. There's zero chance I would trust this with clients. During the sales process, I was told we could white label the product on our own URL. After seeing there was no obvious way to make that happen in the app, I reached out to support and was told that feature wasn't available. I bristled at that because that was a big part of the deal for us. Eventually, they said they could make it happen. We never set it up though because there were simply too many other red flags. I think the support people were nice and good intentioned. I just think the product is not stable and needs some thought put into it. I have screenshots, videos, and chat transcripts that I'm happy to share with anyone who wants to know more about my experience. I tried to get a refund, but they let me know that they don't that. They did offer me a free month, but what use is a free month of something that doesn't solve your problem. So, they took me for $800. The software costs $3,200/year, at least that was the "deal" I got. I'm hoping anyone considering this product will read this and take my experience into consideration. Again, I think it's a great idea. Execution is very lacking. Pros I liked the idea. Who wouldn't want one tool that combines all your marketing platforms and allows you produce beautiful reporting. That may be the brand promise. Unfortunately, it just doesn't deliver... unless your reporting needs amount to the stock reports you could get from any native platform. Cons Bug, bugs, bugs. On day one, the date selector did not work. I have no idea how many customers they had, but I'm the one who brought it to their attention. They didn't know their date selector didn't work. Support had to provide a "work around" whereby I would need to select not the dates I wanted in order to get the dates I wanted. Then, that took a few days to fix. I shouldn't need to explain that a very basic feature. But, that was just the beginning. Over about a week of trying to use this software, I was hit with what I would describe as more bugs along with many things that were either completely counterintuitive from a UI perspective or just misrepresentations of functionality from the sales process. For instance, they claim to integrate with Google Sheets. They even have documentation on how to do it. All I needed to do was simply display a simple Google Sheet. Not possible. They had to get a developer involved and more or less trick the system into just displaying a simple sheet. No calculations. Nothing fancy. Just values in cells that could not be displayed without a team of people working on it. Hopefully, they're going to either change the product, fix the documentation, or just remove Google Sheets as one of their supported integrations. Often times, while using the product, I would "save" something only to have it not save. I saved a report to test, generated a link, and the link showed an old version of the report prior to the save. JS John S. SEO Strategist Used the software for: Less than 1 year ### "EZMarketing and WhatAGraph" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 August 12, 2022 We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like WhatAGraph that can show data from virtually every source we use is hugely important. Pros Once the Next Gen version was implemented and we learned how to use it, WhatAGraph really assists us with showing how our clients are doing with their SEO, Google Ads and FB marketing. Cons Minor glitches in the software. Data sources being randomly disconnected for no apparent reason. The "Merge" and "Keep Pages" options for the reports can cause some difficulties for our clients who print reports to not only see all the data without it being cut off but seeing all the data on multiple pages instead of having to expand widgets, etc. MC Marketing Consultant Marketing Consultant Used the software for: Less than 1 year ### "Unprecedented reporting solution for marketing specialists" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 19, 2021 A very good tool for reporting my Google Analytics and social media platform metrics to clients. I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach, however, I am located in Europe so I did notice that some reviewers weren't too happy with customer service hours but they were located in NA. Pros I like how incredibly easy it is to set up this platform for reporting. Integrating digital marketing tools is quick and you can start reporting in just a few minutes after setting up an account. I noticed they also recently launched a new feature called Smart Builder, which basically builds the entire report for you, based on the desired platforms and reporting specifications. Amazing stuff really. Cons Some graphs are interactive and allow you to select the line graphs you wish to display at the same time, however, I only discovered this by accident. This feature should've been communicated more clearly. PM PPC Manager PPC Manager Used the software for: 1-3 years ### "Good software but still need some improvements" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 August 17, 2022 Pros User friendly Nice and good-looking overall Automated sent is a nice feature Cons A lot of bugs We lost all our data connections and have more than 100 reports. Formulas sometimes are removed Overall still glitchy Missing some integration with Waze for example Also we can't manage files and folders easily, which makes our job a lot more difficult and time consuming Also we would like to display our Performance Max results per channel and I don't think we can Stephanie S. Digital Director Used the software for: Less than 1 year ### "Great & Easy To Use Tool That All Our Clients Love" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 17, 2022 We love WhataGraph - we would definitely recommend and our account manager \[SENSITIVE CONTENT\] is great! Pros I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients! Cons There are some feature requests that we really would like to see, these are things our clients has asked for too. DM Digital Marketing Systems Manager Digital Marketing Systems Manager Used the software for: 3-5 years ### "Set and forget (Whatagraph then does the rest)" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 December 2, 2019 I was looking for an easier way to receive regular reports in a consistent format from the various platforms I use socially. Whatagraph does that perfectly. I now get regular reports that are consistently branded and laid out from the several social networks I use. Pros The ease of receiving an email regularly to let me know the latest report is ready for viewing is priceless. The quality of the reports themselves in the platform is excellent as well. Cons The number of connections is limited, but honestly suits my personal needs. SD Senior Digital Campaigner Senior Digital Campaigner Used the software for: 1-3 years ### "Beautiful and easy to use" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 4, 2019 Pros Whatagraph is an easy to use (drag and drop) reporting tool, that helped us automate our client reportings. We have got huge time savings thanks to Whatagraph. Furthermore the styling options as well as the support are great! Cons There was actually nothing. We are completely satisfied. SM Social media ads manager Social media ads manager Used the software for: Less than 1 year ### "Whatagraph Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 October 22, 2019 I have still not yet mastered it but it seems that whatagraph is a very usefull tool Pros reporting tool and that it is cheaper than socialbakers and you can add multiple sources into one report and make automated reports Cons I don't like that not every option is available like gathering link clicks from Facebook page posts. I have to count it manually [View all Reviews](https://www.capterra.com/p/146220/Whatagraph/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [Google Analytics 360 vs Whatagraph](https://www.capterra.com/compare/146220-177042/Whatagraph-vs-Google-Analytics)