---
title: "Moosend Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Moosend Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more."
source_url: "https://www.capterra.com/p/147042/Moosend/"
page_type: "product"
language: "en"
publication_date: "2026-09-28"
---

# 

 Moosend Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 28, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Moosend

## What is Moosend?

Moosend is a powerful email marketing platform with world-class features, state-of-the-art marketing automations, and an award-winning user interface. Use it to manage multiple email campaigns and mailing lists, as well as design and send striking, and responsive newsletters created on the built-in campaign editor. Upgrade your marketing campaigns with intelligent email automation, personalization tags, landing pages, subscription forms, and meaningful campaign reports.

## What is Moosend used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Email Management](https://www.capterra.com/email-management-software/)

Top alternative

Featured

Overall rating

Based on 194 user reviews

Reviews sentiment

Positive

94%

Neutral

2%

Negative

5%

Starting price

$9

Flat Rate, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Moosend?[Manage this product listing](https://www.g2.com/products/moosend/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Moosend

4.6 (195)

VS.

[4.6 (3,528)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

$9

Flat Rate, Per Month

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (195)

Ease Of Use

4.6 (5,200)

Value For Money

4.6 (156)

Value For Money

4.5 (3,644)

Customer Service

4.6 (182)

Customer Service

4.5 (3,673)

## Moosend alternatives

[4.5 (6,261)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.6 (304)](https://www.capterra.com/p/143730/Kontainer/reviews/)

Starting price

$430.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

Highest Rated

[Instagram](https://www.capterra.com/p/210721/Instagram/)

[4.7 (5,226)](https://www.capterra.com/p/210721/Instagram/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/210721/Instagram/)

[View all alternatives](https://www.capterra.com/p/147042/Moosend/alternatives/)

## FAQs about Moosend

Overview

### What problems does Moosend solve?

Moosend solves slow, technical email campaign production by providing drag-and-drop templates, scheduling, and reusable designs. It automates welcome series, onboarding, cart-abandonment follow-ups, and behavior-based messages while tracking opens, clicks, and conversions. Marketing teams, ecommerce managers, publishers, and small businesses benefit from targeted subscriber segmentation and campaign performance monitoring.

Answer based on 114 reviews

Overview

### Which roles and teams benefit most from Moosend?

Moosend is most used by business owners, founders, and executives who manage customer communications and monitor campaign results. Marketing managers, email specialists, and product marketers create newsletters, segment audiences, automate follow-ups, and track engagement. Bloggers and creative teams use it to grow subscriber lists and send regular content updates.

Answer based on 186 reviews

Overview

### What company size and industries is Moosend built for?

Moosend is built for businesses from fledgling startups to Fortune 500 companies, with small businesses representing 90% of reviewers and Marketing and Advertising accounting for 15%. It also serves midsize companies (8%) and enterprises (2%), with users in Information Technology and Services (7%) and Internet (6%).

Answer based on 195 reviews

Features and Usability

### What are the key features of Moosend?

Moosend includes email campaign management with a drag-and-drop editor, customizable email templates, scheduling, and A/B testing. Its core capabilities include behavior and visitor tracking, lead capture, segmentation, personalization, and product recommendations. Marketing automation supports autoresponders and triggered workflows, while campaign analytics track opens, clicks, conversions, and email performance.

Answer based on 93 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Moosend offers a free version and free trial, with the Pro plan starting at $9 per month for 0–500 subscribers and unlimited emails. Reviewers generally consider pricing affordable, though some report costs rising as lists grow; free-tier feedback also cites limits such as unavailable landing pages.

Answer based on 62 reviews

Integrations

### Which third-party tools and platforms does Moosend integrate with?

Moosend integrates with WordPress for website subscription forms and list collection, as confirmed by reviewers. Its catalog also includes Drupal, WooCommerce, Zen Cart, Google Contacts, Mailchimp, and Salesforce Sales Cloud, covering content management, ecommerce, contact management, email migration, and CRM workflows.

Answer based on 21 reviews

Getting Started and Support

### What training and onboarding options does Moosend offer?

Moosend provides in person training, webinars, documentation, and videos to help teams get started. In person training supports direct instruction, webinars offer live online guidance, documentation serves as written reference material, and videos provide visual, self-paced learning resources.

Answer based on 7 reviews

Getting Started and Support

### What customer support options does Moosend offer, and how do users rate the experience?

Moosend offers email/help desk, a knowledge base, phone support, and chat. Users frequently describe support as fast, friendly, and effective for setup and technical questions, with some reporting immediate chat help. However, others cite limited service hours, slower technical responses, difficulty escalating cases, and documentation that can be incomplete or outdated.

Answer based on 93 reviews

Email sending

### How well does Moosend handle email sending?

Moosend handles newsletter, scheduled, and automated email sending well for small business and marketing teams. Its template editor, campaign setup, and automation triggers support regular promotions and follow-up messages, though some users find sender verification difficult. Transactional email needs and account-security concerns may require careful evaluation before adoption.

Answer based on 37 reviews

## Features

AI summary

Based on 20,574 Email Marketing reviews

Capterra data shows that buyers of Email Marketing software rank the following features as their top priorities:

-   **Email Campaign Management** (**50%** of reviewers rated this feature as critical)
-   **Campaign Scheduling** (**45%**)
-   **Contact Management** (**40%**)

Moosend supports all three features that reviewers rate most important: **Email Campaign Management**, **Campaign Scheduling**, and **Contact Management**. Together, these capabilities help businesses create and manage campaigns, send messages at the right time, and keep subscriber lists organized, allowing teams to run more targeted email programs and improve campaign execution.

Email Campaign Management

4.1 (23)

43.48% of 23 reviewers that rated this feature as important or highly important

Plan, execute, and analyze email marketing campaigns

Campaign Scheduling

4.7 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Set campaign schedules by selecting start, pause, and end dates

Contact Management

3.6 (11)

54.55% of 11 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

List Management

4.1 (20)

45.00% of 20 reviewers that rated this feature as important or highly important

Manage contacts across multiple mailing lists

Mobile Optimization

4.3 (16)

37.50% of 16 reviewers that rated this feature as important or highly important

Optimize content to ensure it is easily accessible for mobile users

Customizable Fields

4.2 (11)

18.18% of 11 reviewers that rated this feature as important or highly important

Customize data fields to support various needs and use cases

Moosend 57 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- API: Application programming interface that allows for integration with other systems/databases
- Autoresponders: Create and automatically send premade copy in response to customer messages
- Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- CAN-SPAM Compliance: Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act
- Contact Management: Manage, organize, and store contact information
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Import/Export: Import and export data to and from software applications
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period
- Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
- Email Campaign Management: Plan, execute, and analyze email marketing campaigns
- Email Marketing: Create and send email blasts/campaigns
- Email Templates: Pre-made examples and templates for emails
- Email Tracking: Track delivered, received, and opened emails
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- Forms Management: Store, manage and track all forms in a centralized location
- Image Library: Store and manage images
- Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors
- List Management: Manage contacts across multiple mailing lists
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Mobile Optimization: Optimize content to ensure it is easily accessible for mobile users
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Channel Distribution: Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective
- Personalization: Adjust communications based on previous interactions or personal preferences
- Product Recommendations: Product suggestions provided to users based on past behavior and relevant data, such as browsing and purchasing history
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Monitoring: Active monitoring of systems, applications, or networks
- Real-Time Reporting: Active reporting of data and metrics
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Segmentation: Group leads or contacts based on their specific characteristics
- Spam Blocker: Filters used to determine different types of malware threats
- Subscriber Management: Add or remove subscribers from mailing lists
- Subscription Management: Process of managing customer subscription lifecycle for a recurring service or a product
- Survey Builder: Create and manage surveys
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Web Forms: Web form that allows users to enter data that is sent and processed for different reasons
- Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies
- Workflow Management: Create, design and manage workflows for repetitive tasks
- WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

---

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Features

4.5 (167)

4.5

Based on 167 reviews

## Pricing

Value for money

4.6 (156)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/147042/Moosend/pricing/)

Free Trail

$0.00

It includes:

-   1x Landing Page / 1x Form
-   AI-Engine Product Recommendations
-   Automation Workflows
-   Basic Templates
-   Conditional Content
-   Countdown Timers
-   Custom-Coded Templates
-   Email Newsletter Builder
-   Image Manipulation (Cropping
-   No Credit Card Required
-   Resizing)
-   Unlimited Emails

Pro

$9.00

Flat Rate,Per Month

It includes:

-   AI-Engine Product Recommendations
-   Automation Workflows
-   Basic Templates
-   Conditional Content
-   Countdown Timers
-   Custom-Coded Templates
-   Email Newsletter Builder
-   Image Manipulation (Cropping
-   Landing Pages / Forms
-   Resizing)
-   SMTP Server
-   Unlimited Emails

Enterprise

Contact Vendor for Pricing

It includes:

-   Account Manager
-   AI-Engine Product Recommendations
-   Automation Workflows
-   Basic Templates
-   Conditional Content
-   Countdown Timers
-   Custom-Coded Templates
-   Dedicated IP
-   Email Newsletter Builder
-   Image Manipulation (Cropping
-   Landing Pages / Forms
-   Priority Support
-   Resizing)
-   SMTP Server
-   SSO & SAML
-   Unlimited Emails

Value for money

4.6 (156)

4.6

Based on 156 reviews

## Integrations

[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[

WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[

Google Contacts](https://www.capterra.com/p/203196/Google-Contacts/)[

Drupal](https://www.capterra.com/p/119594/Drupal/)[

Zen Cart](https://www.capterra.com/p/145901/Zen-Cart/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.6 (182)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.6 (182)

4.6

Based on 182 reviews

## User reviews

Overall rating

4.6

Based on 194 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(147)

4(35)

3(3)

2(2)

1(7)

Mentioned topic

Recent reviews first, then most helpful

Ameer H.

Corporate Communications Manager

Used the software for: 3-5 years

### "Moosend is Amazing!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 7, 2021

Moosend has revolutionized our internal comms. Previously we used to depend on standard form emails or wait for a design expert to assist us but now we design our own emails.

Pros

The best thing is their customer service, it is unparalleled. Another amazing thing is the lack of restrictions for free users.

Cons

The fact that they do not have a mobile app yet or that their website is not mobile friendly.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Dylan T.

Operations

Used the software for: Less than 1 year

### "Mixed feelings - good products but poor sales and support"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

2.0

2.0

Likelihood to Recommend

5/10

September 15, 2023

An actually robust product, at a good price-point, let down by poor support and sales.

Pros

The basic product is excellent. Automations work well, campaigns are easy to create, schedule and send. We had some initial problems with deliverability (often an issue with providers using shared ip pools) but they had a helpful contact who helped us warm up the list and move IPs which seemed to resolve the issue.Baseline support was usually fairly quick (although see one of the caveats below).

Cons

We extensively pre-tested Moosend including booking a call with their sales team where we shared very detailed technical requirements, and then watched what seemed like them able to implement those requirements. We also reviewed their tech documentation to confirm that specific functionality existed (which existed with specific code examples on how to implement).We invested significantly, and then spend over $1000 on developers to try and implement that functionality, which proved impossible. We contacted front-line support who assured us that the functionality existed, and pointed us to the same documentation on their website which we had reviewed. We continued to persist with implementation. After eventually finding ourselves at a stand-still, we kept escalating until we eventually reached a level where we were told:1) The functionality did not exist2) That the documentation on their website was "out of date" (despite support pointing it to us)3) That their sales team "didn't know what they were talking about."We went back and forth and eventually got a refund (to their credit). However, we obviously weren't able to get compensation for our time, or expenditure on developers. It left a bad taste in our mouth as we had done all the right due diligence.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Ricki O.

Owner

Used the software for: Less than 1 year

### "Moosend: A Simple, Effective Email Marketing Platform"

3.0

November 8, 2024

Moosend was a breeze to work with; their drag-and-drop editor made created good looking emails without much effort, and their automation features were sufficient. It was easy being able to track campaigns with their detailed analytics. While there were a few minor hiccups along the way, overall, Moosend was the appropriate choice for one of my clients. And even though another one wanted to move away from it (that was because of the pricing once their list grew larger).

Pros

Moosend's drag-and-drop editor made creating beautiful emails easy. No coding wizardry needed, just a sprinkle of creativity. Moosend's automation features let me set up email sequences that practically ran themselves. And the analytics were sufficient to track opens, clicks, and conversions like a hawk, optimizing multiple campaigns very well.

Cons

While Moosend's templates are alright, I sometimes wished there were a few more options to choose from. Their pricing can get a little steep if your email list starts grows (and that can happen quickly when you are doing things right). One thing to note is that I had a few minor hiccups with their customer support, but nothing too major to complain about.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Verified Reviewer

Agency Owner

Used the software for: Less than 1 year

### "If you're looking for the best ESP, LOOK NO FURTHER."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 31, 2020

I'm confident I will be using Moosend for the very long-term. Moosend offers everything I'm looking for and are eager to improve. Support is AMAZING, top notch, I've been blown away with the reporting features, the platform is super easy, intuitive and FUN to use,.. . I could keep going! I'm seriously happy with my experience. There are these businesseses/software providers that make running my business a pain, difficult, stressful. I try to stay away from these or switch to something else ASAP when I come across them. Then there are businesses/software providers like Moosend. That make my life easier, running my business more profitable, more fun and overall BETTER. I've been using Moosend for about a month and this is more than enough to know that I will be using them for a very, very long time and that they're the best ESP for my business. I could go on and on. If there are any negative reviews, ignore them. Just try them out for yourself, if you have an agency, switch one of your clients or something to test it out and you'll see for yourself.

Pros

\- The free subaccount feature with basic whitelabel functionalities, all for free or included even in the most basic paid plan. - The top notch, first class, friendly support team. Seriously, this is worth gold. I would never ever use another software in my business that doesn't offer great live chat support. This is a must. Whenever I have a question, I don't waste any time. I just ask and usually I have a response within 5-30 minutes. Sometimes straight away. Especially when a conversation is rolling. - The report features. I was blown away when I realised how detailed the reporting is, even in the basic version. And then there's premium reporting available which I don't have yet... I can only imagine how fantastic that must be. - Their willingness to implement new features and how they listen to user feedback!! This is a really important thing. I've never come across a service provider that is as eager to implement new features as Moosend. They have already scheduled tons of new updates and features. They even have a Trello board where customers can come in and upvote feature requests as well as post their own. Absolutely amazing. - Their pricing. Super affordable, fair. From experience I can say that this type of pricing structure is superior to having to pay for sending x amount of emails per month. IF it's affordable at least. Not like some other, bigger providers. This is a really big and important plus. - There's probably even more I'm forgetting right now!

Cons

Nothing, really. Except that the whitelabel functionality currently has some holes that need to be filled. I was assured though that they have lots of changes lined up in this regard. So I'm just patiently waiting for those to be implemented. If they nail the pricing structure on those plans as well, Moosend will be the PERFECT solution for both agencies as well as individuals.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Howard O.

President

Used the software for: 3-5 years

### "The Easiest Email Platform To Date"

5.0

May 16, 2022

Pros

Moosend is a Godsend! It is the simplest platform I've worked with and does not compromise on any of the features. Creating beautful emails is drag and drop simple.

Cons

Actually, I cannot think of anything I dislike or find lacking, really!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Marketing & Web Design Consultant

Used the software for: 1-3 years

### "Moosend Customer Service is Excellent"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 8, 2021

Overall in terms of value, I highly recommend using it especially for people who have a larger list and don't send email frequently.

Pros

I recently experienced an error with a Zapier app and their customer service resolved the issue in under 12 hours. They even reached out to me telling me to retry. With larger companies, you often have to contact them for a status update.

Cons

They are frequently making updates to the functionality and UI/UX. It doesn't have the polish or simplicity that I liked with Mailchimp but it is getting better. Creating a message in their automation tool is different from their main campaign builder so it isn't as user friendly.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Natalie B.

Owner CEO

Used the software for: Less than 1 year

### "The best email platform on the market"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 10, 2019

Moosend has made emailing my clients super easy and fast.

Pros

I absolutely love Moosend! I am a new user, having come from a huge platform, to a medium platform, and when I found Moosend, it was a no brainer to move my list over. Their Customer Support is, hands down, the best I have seen on the market! Super fast tech support, new integrations and connections come daily. I would recommend this over and over to all my clients.

Cons

Missing a few integrations, but that is an easy work around with Zaps.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Gary B.

Founder

Used the software for: Less than 1 year

### "We need to Moosend this review up"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 31, 2019

Customer support is top notch, fast and easy, and the product has been a great find in the email marketing world.

Pros

Easier to use and cheap compared to othera.

Cons

Currently there's nothing to comment about that

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Marek R.

Java Developer

Used the software for: 3-5 years

### "The templates are lifesavers, it automates well, and it's easy to use!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

May 13, 2025

With Moosend's help, our email marketing initiatives were a smashing success. Long gone are the days of laborious setup and fine-tuning required by our more sophisticated technologies. By cutting down on campaign production time by at least 30%, we were able to devote more resources to strategy and less to technical concerns. By using Moosend's automation and intelligent segmentation to personalize messaging for each type of customer, we were able to raise the conversion rate by over 20%.

Pros

Thanks to our brilliant friend Moosend, we can develop professional email campaigns without going crazy trying. The drag-and-drop editor was my favorite feature because it made it possible for even the intern to create a newsletter that looked professional in fifteen minutes. Modern, customizable, and—most importantly—responsive design characterize these themes. And then there's automation, another gem. We built complex flows—from welcome emails to cart abandonment—using conditional logic and never touched the code. Clicks, location, purchase history, and even subscription city weather can be filtered (I kid you not!). It is frightening how good your segmentation approach is.

Cons

When dealing with sensitive situations, it's best to wait or consult your knowledge base, as basic plan support isn't always instantaneous.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

QA Specialist

Used the software for: Less than 1 year

### "Affordable AND awesome!"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

July 25, 2025

My overall experience with Moosend has been above average. While it would be nice if they would work harder of their use of mobile technonology it is a very affordable platform and very easy to use.

Pros

The customer support is top notch! Moosend customer support, while I have only needed a handful of times, has never failed to take care of all my needs.

Cons

The biggest flaws of Moosend all have to do with mobile technology. Namely the lack of a dedicated mobile app and a less than ideal mobile friendly website

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