# Moosend Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Moosend the right Email Marketing solution for you? Explore 195 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/147042/Moosend/reviews

---

Moosend

4.6 (195)

[View alternatives](https://www.capterra.com/p/147042/Moosend/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated March 13th, 2026

# Reviews of Moosend

Ease of use

4.5

Customer Service

4.6

## Pros and Cons in Reviews

MR

Marek R

Java DeveloperComputer Software, 501 - 1,000 employeesUsed the software for: More than 2 years.

“By using Moosend's automation and intelligent segmentation to personalize messaging for each type of customer, we were able to raise the conversion rate by over 20%.“

May 13, 2025

WE

WILLIAM E

QA SpecialistBiotechnology, 10,001+ employeesUsed the software for: 6-12 months.

“Namely the lack of a dedicated mobile app and a less than ideal mobile friendly website“

July 23, 2025

WE

WILLIAM E

QA SpecialistBiotechnology, 10,001+ employeesUsed the software for: 6-12 months.

“My overall experience with Moosend has been above average. While it would be nice if they would work harder of their use of mobile technonology it is a very affordable platform and very easy to use.“

July 23, 2025

Dylan T

OperationsPhotography, 11 - 50 employeesUsed the software for: Less than 6 months.

“However, we obviously weren't able to get compensation for our time, or expenditure on developers.“

September 14, 2023

MR

Marek R

Java DeveloperComputer Software, 501 - 1,000 employeesUsed the software for: More than 2 years.

“With Moosend's help, our email marketing initiatives were a smashing success.“

May 13, 2025

SE

Sara E

BloggerOnline Media, Self-employedUsed the software for: 1-2 years.

“Sometimes, I have problems organising elements of my newsletter“

March 28, 2024

RO

Ricki O

OwnerMarketing and Advertising, Self-employedUsed the software for: Less than 6 months.

“Moosend's drag-and-drop editor made creating beautiful emails easy.“

November 5, 2024

SE

Sara E

BloggerOnline Media, Self-employedUsed the software for: 1-2 years.

“It's not easy to generate reports.“

March 28, 2024

## Showing most helpful reviews

Showing 1-25 of 195 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Ameer H.  
Corporate Communications Manager  
Information Technology and Services  
Used the software for: 2+ years

### "Moosend is Amazing!"

July 6, 2021

5.0

Moosend has revolutionized our internal comms. Previously we used to depend on standard form emails or wait for a design expert to assist us but now we design our own emails.

Pros

The best thing is their customer service, it is unparalleled. Another amazing thing is the lack of restrictions for free users.

Cons

The fact that they do not have a mobile app yet or that their website is not mobile friendly.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Since we are a relatively small organization, MailChimp's pricing and the fact that their logomark is not removable in their free tier was a big reason why we switched.

Review Source

Dylan T.  
Operations  
Photography  
Used the software for: Less than 6 months

### "Mixed feelings - good products but poor sales and support"

September 14, 2023

4.0

An actually robust product, at a good price-point, let down by poor support and sales.

Pros

The basic product is excellent. Automations work well, campaigns are easy to create, schedule and send. We had some initial problems with deliverability (often an issue with providers using shared ip pools) but they had a helpful contact who helped us warm up the list and move IPs which seemed to resolve the issue.Baseline support was usually fairly quick (although see one of the caveats below).

Cons

We extensively pre-tested Moosend including booking a call with their sales team where we shared very detailed technical requirements, and then watched what seemed like them able to implement those requirements. We also reviewed their tech documentation to confirm that specific functionality existed (which existed with specific code examples on how to implement).We invested significantly, and then spend over $1000 on developers to try and implement that functionality, which proved impossible. We contacted front-line support who assured us that the functionality existed, and pointed us to the same documentation on their website which we had reviewed. We continued to persist with implementation. After eventually finding ourselves at a stand-still, we kept escalating until we eventually reached a level where we were told:1) The functionality did not exist2) That the documentation on their website was "out of date" (despite support pointing it to us)3) That their sales team "didn't know what they were talking about."We went back and forth and eventually got a refund (to their credit). However, we obviously weren't able to get compensation for our time, or expenditure on developers. It left a bad taste in our mouth as we had done all the right due diligence.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Price with mailchimp constantly increasing their prices.

Review Source

Response from Constant Contact

September 19, 2023

Thank you so much for taking the time to write a detailed review. We sincerely apologize for the inconvenience. It seems you took every possible step to try and resolve the issue from your side, and we're very sorry we weren't able to support you. This is exactly the information that will make us get better, and we appreciate you providing the details. We will look into this further to make sure it doesn't happen again. Please reach out to us again if you need further help or information.

RO

Ricki O.  
Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Moosend: A Simple, Effective Email Marketing Platform"

November 5, 2024

3.0

Moosend was a breeze to work with; their drag-and-drop editor made created good looking emails without much effort, and their automation features were sufficient. It was easy being able to track campaigns with their detailed analytics. While there were a few minor hiccups along the way, overall, Moosend was the appropriate choice for one of my clients. And even though another one wanted to move away from it (that was because of the pricing once their list grew larger).

Pros

Moosend's drag-and-drop editor made creating beautiful emails easy. No coding wizardry needed, just a sprinkle of creativity. Moosend's automation features let me set up email sequences that practically ran themselves. And the analytics were sufficient to track opens, clicks, and conversions like a hawk, optimizing multiple campaigns very well.

Cons

While Moosend's templates are alright, I sometimes wished there were a few more options to choose from. Their pricing can get a little steep if your email list starts grows (and that can happen quickly when you are doing things right). One thing to note is that I had a few minor hiccups with their customer support, but nothing too major to complain about.

Switched from

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)

Hubspot's complexity can be overwhelming for some users (and I am setting these up for my clients to then run with), and its pricing can be higher than other options.

Review Source

VR

Verified Reviewer  
Agency Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "If you're looking for the best ESP, LOOK NO FURTHER."

December 28, 2020

5.0

I'm confident I will be using Moosend for the very long-term. Moosend offers everything I'm looking for and are eager to improve. Support is AMAZING, top notch, I've been blown away with the reporting features, the platform is super easy, intuitive and FUN to use,.. . I could keep going! I'm seriously happy with my experience. There are these businesseses/software providers that make running my business a pain, difficult, stressful. I try to stay away from these or switch to something else ASAP when I come across them. Then there are businesses/software providers like Moosend. That make my life easier, running my business more profitable, more fun and overall BETTER. I've been using Moosend for about a month and this is more than enough to know that I will be using them for a very, very long time and that they're the best ESP for my business. I could go on and on. If there are any negative reviews, ignore them. Just try them out for yourself, if you have an agency, switch one of your clients or something to test it out and you'll see for yourself.

Pros

\- The free subaccount feature with basic whitelabel functionalities, all for free or included even in the most basic paid plan. - The top notch, first class, friendly support team. Seriously, this is worth gold. I would never ever use another software in my business that doesn't offer great live chat support. This is a must. Whenever I have a question, I don't waste any time. I just ask and usually I have a response within 5-30 minutes. Sometimes straight away. Especially when a conversation is rolling. - The report features. I was blown away when I realised how detailed the reporting is, even in the basic version. And then there's premium reporting available which I don't have yet... I can only imagine how fantastic that must be. - Their willingness to implement new features and how they listen to user feedback!! This is a really important thing. I've never come across a service provider that is as eager to implement new features as Moosend. They have already scheduled tons of new updates and features. They even have a Trello board where customers can come in and upvote feature requests as well as post their own. Absolutely amazing. - Their pricing. Super affordable, fair. From experience I can say that this type of pricing structure is superior to having to pay for sending x amount of emails per month. IF it's affordable at least. Not like some other, bigger providers. This is a really big and important plus. - There's probably even more I'm forgetting right now!

Cons

Nothing, really. Except that the whitelabel functionality currently has some holes that need to be filled. I was assured though that they have lots of changes lined up in this regard. So I'm just patiently waiting for those to be implemented. If they nail the pricing structure on those plans as well, Moosend will be the PERFECT solution for both agencies as well as individuals.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[SendX](https://www.capterra.com/p/158112/SendX/)[Brevo](https://www.capterra.com/p/132996/brevo/)

Reason for choosing Moosend

\- Better pricing - Better (and free!) white label functionalities - Much more attractive, easy to use interface - More features - Better reputation in regards to deliverability and support - Live chat (must for me) - ...

Review Source

Howard O.  
President  
E-Learning  
Used the software for: 2+ years

### "The Easiest Email Platform To Date"

May 12, 2022

5.0

Pros

Moosend is a Godsend! It is the simplest platform I've worked with and does not compromise on any of the features. Creating beautful emails is drag and drop simple.

Cons

Actually, I cannot think of anything I dislike or find lacking, really!

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I won't / can't support anything that goes woke. Your a service provider not a police force to decide what what is truth and what is not. Go woke - get broke.

Review Source

Jacob L.  
Marketing & Web Design Consultant  
Marketing and Advertising  
Used the software for: 1-2 years

### "Moosend Customer Service is Excellent"

February 5, 2021

4.0

Overall in terms of value, I highly recommend using it especially for people who have a larger list and don't send email frequently.

Pros

I recently experienced an error with a Zapier app and their customer service resolved the issue in under 12 hours. They even reached out to me telling me to retry. With larger companies, you often have to contact them for a status update.

Cons

They are frequently making updates to the functionality and UI/UX. It doesn't have the polish or simplicity that I liked with Mailchimp but it is getting better. Creating a message in their automation tool is different from their main campaign builder so it isn't as user friendly.

Alternatives considered

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)

Reason for choosing Moosend

The monthly pricing for my list size was the most affordable. I also liked how they offered email automation.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I have experience using Mailchimp, HubSpot, and SendFox for email marketing. I moved to Moosend from Mailchimp after they changed their pricing model making it too expensive for a non-frequent sender.

Review Source

VR

Verified Reviewer  
Communications and Community Manager  
Non-Profit Organization Management  
Used the software for: 6-12 months

### "Versatile, Functional, and great Money value"

March 16, 2020

5.0

Customer support is unmatched, from day zero when I emailed them asking about their services and all. They were straight forward and the packages are fairly priced.

Pros

It was easy to use and very flexible in terms of design, segmentation, and customer support.

Cons

Sometimes emails could be flagged as spam, but that's an issue that could be fixed with time (we've only been using the platform for the past 6 months)

Alternatives considered

[Kit](https://www.capterra.com/p/175000/ConvertKit/)

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

It was too expensive for us, given our limited use. Seriously, Moosend offers the same exact experience, features, and support as the 'big guys' for a fraction of the price.

Review Source

Natalie B.  
Owner CEO  
E-Learning  
Used the software for: Less than 6 months

### "The best email platform on the market"

July 8, 2019

5.0

Moosend has made emailing my clients super easy and fast.

Pros

I absolutely love Moosend! I am a new user, having come from a huge platform, to a medium platform, and when I found Moosend, it was a no brainer to move my list over. Their Customer Support is, hands down, the best I have seen on the market! Super fast tech support, new integrations and connections come daily. I would recommend this over and over to all my clients.

Cons

Missing a few integrations, but that is an easy work around with Zaps.

Switched from

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Moosend offered me way more bang for my buck and their customer service is incredible.

Review Source

Gary B.  
Founder  
Management Consulting  
Used the software for: Less than 6 months

### "We need to Moosend this review up"

December 27, 2019

5.0

Customer support is top notch, fast and easy, and the product has been a great find in the email marketing world.

Pros

Easier to use and cheap compared to othera.

Cons

Currently there's nothing to comment about that

Review Source

MR

Marek R.  
Java Developer  
Computer Software  
Used the software for: 2+ years

### "The templates are lifesavers, it automates well, and it's easy to use!"

May 13, 2025

5.0

With Moosend's help, our email marketing initiatives were a smashing success. Long gone are the days of laborious setup and fine-tuning required by our more sophisticated technologies. By cutting down on campaign production time by at least 30%, we were able to devote more resources to strategy and less to technical concerns. By using Moosend's automation and intelligent segmentation to personalize messaging for each type of customer, we were able to raise the conversion rate by over 20%.

Pros

Thanks to our brilliant friend Moosend, we can develop professional email campaigns without going crazy trying. The drag-and-drop editor was my favorite feature because it made it possible for even the intern to create a newsletter that looked professional in fifteen minutes. Modern, customizable, and—most importantly—responsive design characterize these themes. And then there's automation, another gem. We built complex flows—from welcome emails to cart abandonment—using conditional logic and never touched the code. Clicks, location, purchase history, and even subscription city weather can be filtered (I kid you not!). It is frightening how good your segmentation approach is.

Cons

When dealing with sensitive situations, it's best to wait or consult your knowledge base, as basic plan support isn't always instantaneous.

Review Source

WE

WILLIAM E.  
QA Specialist  
Biotechnology  
Used the software for: 6-12 months

### "Affordable AND awesome!"

July 23, 2025

4.0

My overall experience with Moosend has been above average. While it would be nice if they would work harder of their use of mobile technonology it is a very affordable platform and very easy to use.

Pros

The customer support is top notch! Moosend customer support, while I have only needed a handful of times, has never failed to take care of all my needs.

Cons

The biggest flaws of Moosend all have to do with mobile technology. Namely the lack of a dedicated mobile app and a less than ideal mobile friendly website

Review Source

SE

Sara E.  
Blogger  
Online Media  
Used the software for: 1-2 years

### "Useful tool for managing subscribers and sending out emails"

March 28, 2024

4.0

Overall experience has been good. I use it often.

Pros

I can create campaign newsletters to send to my subscribers using my own template and schedule them to send at a convenient time.

Cons

It's not easy to generate reports. Sometimes, I have problems organising elements of my newsletter

Reason for choosing Moosend

Not applicable as I did not choose Moosend over other products.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp was becoming too expensive for me

Review Source

Response from Constant Contact

April 3, 2024

I appreciate your feedback! It's great to hear that Moosend has been assisting you with managing your subscriber list and getting your newsletters out there. Your insights on the reporting features and usability are noted, and we're continuously striving to improve based on user feedback like yours. If there's anything specific you'd like to see improved or added, please don't hesitate to reach out. We're here to help make your experience even better!

Dipak R.  
Digital Project Manager  
Publishing  
Used the software for: 6-12 months

### "Big features in small package"

January 5, 2019

5.0

Pros

Being in the publishing industry, spot communication is paramount. After going through Mailchimp, Activecampaign, Sendgrid, AWS ses, we have finally decided to stay with Moosend mainly because there is no other tool that matches the combination of feature set & price point offered. Right from seamless onsite event tracking to journey building to amazing customer support (Located out of UK so GMT & IST have many overlapping working hours ). Further, the API rate limits are also set on a very high threshold so we have never faced any problems migrating any bulk size of data into and out of the system. Lastly, being able to add as many custom fields further eases our process of managing adhoc campaign send outs.

Cons

No cons as per say, we are in talks with them to add additional triggers for journey building which is very specific to our case at the moment. but this is also technically not a con as we can yet continue sending the campaigns using custom field value update trigger.

Review Source

Elizabeth H.  
Owner/Founder  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Easy simple system for list management and email marketing"

June 2, 2022

5.0

Pros

I like the customer service the best, they're always there, super helpful, and knowledgeable. The system itself works well, it's pretty simple and easy. They have you set up a clean list for better reach, which I really appreciate. Emails are easy to set up and send out, this is essentially what I use it for, my newsletters.

Cons

Automations are not as robust as I'd like, I'm used to Active Campaign, but then I pay a lot more for AC compared to Moosend. Some things need a workaround that other systems I've used have already in-built.

Review Source

Ahmed Y.  
Founder and Managing Director  
Translation and Localization  
Used the software for: 1-2 years

### "An all-in-one marketing tool!"

July 29, 2022

5.0

Pros

As an all-in-one marketing tool, Moosend can be used in email marketing campaigns, landing pages, subscription forms, and even as a lead magnet through integration with your website to track visitors and events automatically.

Cons

The only thing I might dislike about Moosend is that they don't have a mobile app just yet.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Because of the high price of MailChimp.

Review Source

Effie B.  
Head of Product Development  
Banking  
Used the software for: 2+ years

### "Love this product! "

September 7, 2019

5.0

Can't recommend it enough!

Pros

Great for newbies as well as experienced marketeers! Packed with great features (marketing automations, email editor, smooth and snappy UI! Highly recommended

Cons

In the past, they didn't use to have so many email templates but in the last months it has been addressed.

Review Source

CJ

Caleb J.  
Communications Coordinator  
Higher Education  
Used the software for: 2+ years

### "Awesome Service!"

August 27, 2020

4.0

Pros

They are one of the best options for getting the most bang for your buck. Way better than mailchimp.

Cons

A few things here or there are glitchy and their reporting could be better, but they are constantly building things out so I have hope for the future.

Alternatives considered

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)

Review Source

RE

Ralph E.  
Blogger/Graphic Designer/Digital Marketer  
Information Technology and Services  
Used the software for: 6-12 months

### "Moosend Is Worth Every Penny and Feature-rich"

April 26, 2021

5.0

The overall experience using Moosend has been pleasant really because it's such a capable tool.

Pros

The first thing you will notice about Moosend when you sign up is the almost overwhelming number of features that are available, and you can make use of almost all of these features for free on the free tier pricing plan. I am convinced that Moosend is definitely one of the most generous Email Marketing SAAS providers out there. You can send an unlimited amount of email every month to your lists, but the only caveat is that you are limited to a maximum number of 1000 contacts per list if you are on the free plan. The interface of Moosend is quite polished and easy to use, although the WYSIWYG content editor can take a while to load at times, that is mostly due to network conditions. One feature that I really like about Moosend is the A/B split-testing before you send out a broadcast to your list, so as to optimize click-through and open rates because the best performing version of your broadcast gets sent to the higher percentage of your recipients or list. I hope that made sense!

Cons

If the network isn't stable, the content editor can take a while to load at times. Apart from that, there's nothing else that I'd complain about.

Review Source

SB

Shivansh B.  
Founder & CEO  
Marketing and Advertising  
Used the software for: 6-12 months

### "An affordable yet powerful email marketing tool"

September 1, 2022

5.0

We started with over a hundred contacts with Moosend and as of now, our list has over four thousand and five hundred email subscribers. Things have been easy and exciting. Moosend is a helpful tool for all kinds of small and big businesses.

Pros

It's been over seven months since we started using Moosend. We decided to try it because of the appealing pricing model and the free account offered to us in the first place. As of now, we manage over 4,500 contacts on the platform for a very reasonable fee every month. The UI is pretty fantastic and so are the features. I really like how you can create signup forms and stuff in just a few clicks.

Cons

As of now, I think they need to work on templates and add more of them. Feels a bit limited but still, the builder is way better than that of AWeber and GetResponse. So, no big complaints.

Review Source

RO

Rick O.  
Founder  
Computer Software  
Used the software for: Less than 6 months

### "Super simple yet powerful"

July 28, 2019

5.0

Moosend has helped me implement email marketing and automation that, for one reason or another, I was unable to do completely with other tools. Their simple interface and helpful instructions made it very easy to setup, configure, and get running.

Pros

I'm technical but have failed to implement an email marketing system on my websites for many years. I've had several half-attempts and half-deployments. With Moosend, in a single day, I was able to get it deployed to Wordpress, integrate it with Convertful (forms), setup a form for my newsletter, configured an exit-intent popup, setup an onboarding sequence of email for new newsletter subscribers, and a drip campaign. On top of all that, pricing is excellent compared to the others I've seriously looked at.

Cons

More integrations needed. But they are super responsive and are actively listening to their customers. The CEO is great to work with. Super impressed with their engagement.

Review Source

Nektarios S.  
CPO  
Hospitality  
Used the software for: 2+ years

### "Simple and effective "

August 14, 2019

5.0

Pros

A lot a future for new user easy to set up for power user a lot of automation that you can use

Cons

I have nothing to add here. I have nothing to add here.

Review Source

AJ

Amanda J.  
Marketing Support Coordinator  
Construction  
Used the software for: Less than 6 months

### "Great email marketing software"

October 8, 2019

5.0

I did have trouble logging in and importing contacts once but once I figured it out, it has been a fantastic software to use and design with - the company provides helpful tips. Everything - all the features are provided. Great software.

Pros

I love that Moosend provides all the features I need for the amount of users we have for free AND doesn't include the logo in my emails. I also love the quirky personality of the brand in the emails they send us.

Cons

Landing pages is extra - but you can't have it all for free which is fine. They partner with other softwares and promote those integrations which is fine too.

Alternatives considered

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing Moosend

Cost was cheaper

Review Source

HK

Heather K.  
Blogger  
Food & Beverages  
Used the software for: I used a free trial

### "Great Support!"

October 8, 2021

5.0

I love moosend! Trying to grow a business is difficult to do, but moosend takes a big chunk of that worry away.

Pros

You can't beat the price, especially for what you get. The userface is pretty user friendly and for the issues that I couldn't figure out, support responds quickly and is helpful. Love Moosend!

Cons

The building feature could be a bit more user friendly. Love the drag and drop! But editing them wasn't super intuitive. I tried deleting a custom value but couldn't find the delete button. Again, what I couldn't figure out, support did.

Alternatives considered

[Brevo](https://www.capterra.com/p/132996/brevo/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Moosend

Price and Functions

Review Source

VR

Verified Reviewer  
Associate Director | Business Development & Digital Strategy  
Computer Software  
Used the software for: 6-12 months

### "Simple and super powerful email marketing"

January 4, 2019

5.0

Great product, great experience, great customer support. Definitely recommending it.

Pros

Moosend is by far the most efficient email marketing tool I have used. The workflows are easy to navigate and customize the experience based on your specific needs.

Cons

Fortunately I haven't come across anything negative yet.

Review Source

Yannick J.  
CIO  
Non-Profit Organization Management  
Used the software for: Less than 6 months

### "A brilliant player in the email marketing automation arena!"

April 26, 2020

5.0

Pros

The powerful features, especially brilliant automation The great team behind it, with fantastic support & excellent vision The overall tone of the software: friendly, fun & simple, despite being very flexible & powerful

Cons

Nothing for now, really replacing anything else we used

Review Source

Similar Products

Featured

## Related categories

[Email Marketing](https://www.capterra.com/email-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Email Management](https://www.capterra.com/email-management-software/)