---
title: "Moosend Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is Moosend the right Email Marketing solution for you? Explore 195 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://bx-capterra-jskei0oik-g2dm.vercel.app/p/147042/Moosend/reviews/"
page_type: "reviews"
language: "en"
---

Moosend

4.6 (195)

[View alternatives](https://www.capterra.com/p/147042/Moosend/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated July 21st, 2026

# Reviews of Moosend

Ease of use

4.5

Customer Service

4.6

## Pros and Cons in Reviews

MR

Marek R

Java DeveloperComputer Software, 501 - 1,000 employeesUsed the software for: More than 2 years.

“By using Moosend's automation and intelligent segmentation to personalize messaging for each type of customer, we were able to raise the conversion rate by over 20%.“

May 13, 2025

WE

WILLIAM E

QA SpecialistBiotechnology, 10,001+ employeesUsed the software for: 6-12 months.

“Namely the lack of a dedicated mobile app and a less than ideal mobile friendly website“

July 23, 2025

RO

Ricki O

OwnerMarketing and Advertising, Self-employedUsed the software for: Less than 6 months.

“Moosend's drag-and-drop editor made creating beautiful emails easy.“

November 5, 2024

Dylan T

OperationsPhotography, 11 - 50 employeesUsed the software for: Less than 6 months.

“However, we obviously weren't able to get compensation for our time, or expenditure on developers.“

September 14, 2023

WE

WILLIAM E

QA SpecialistBiotechnology, 10,001+ employeesUsed the software for: 6-12 months.

“My overall experience with Moosend has been above average. While it would be nice if they would work harder of their use of mobile technonology it is a very affordable platform and very easy to use.“

July 23, 2025

SE

Sara E

BloggerOnline Media, Self-employedUsed the software for: 1-2 years.

“Sometimes, I have problems organising elements of my newsletter“

March 28, 2024

MR

Marek R

Java DeveloperComputer Software, 501 - 1,000 employeesUsed the software for: More than 2 years.

“With Moosend's help, our email marketing initiatives were a smashing success.“

May 13, 2025

SE

Sara E

BloggerOnline Media, Self-employedUsed the software for: 1-2 years.

“It's not easy to generate reports.“

March 28, 2024

## Showing most helpful reviews

Showing 1-25 of 195 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Ameer H.  
Corporate Communications Manager  
Information Technology and Services  
Used the software for: 2+ years

### "Moosend is Amazing!"

July 6, 2021

5.0

Moosend has revolutionized our internal comms. Previously we used to depend on standard form emails or wait for a design expert to assist us but now we design our own emails.

Pros

The best thing is their customer service, it is unparalleled. Another amazing thing is the lack of restrictions for free users.

Cons

The fact that they do not have a mobile app yet or that their website is not mobile friendly.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Since we are a relatively small organization, MailChimp's pricing and the fact that their logomark is not removable in their free tier was a big reason why we switched.

Review Source

Dylan T.  
Operations  
Photography  
Used the software for: Less than 6 months

### "Mixed feelings - good products but poor sales and support"

September 14, 2023

4.0

An actually robust product, at a good price-point, let down by poor support and sales.

Pros

The basic product is excellent. Automations work well, campaigns are easy to create, schedule and send. We had some initial problems with deliverability (often an issue with providers using shared ip pools) but they had a helpful contact who helped us warm up the list and move IPs which seemed to resolve the issue.Baseline support was usually fairly quick (although see one of the caveats below).

Cons

We extensively pre-tested Moosend including booking a call with their sales team where we shared very detailed technical requirements, and then watched what seemed like them able to implement those requirements. We also reviewed their tech documentation to confirm that specific functionality existed (which existed with specific code examples on how to implement).We invested significantly, and then spend over $1000 on developers to try and implement that functionality, which proved impossible. We contacted front-line support who assured us that the functionality existed, and pointed us to the same documentation on their website which we had reviewed. We continued to persist with implementation. After eventually finding ourselves at a stand-still, we kept escalating until we eventually reached a level where we were told:1) The functionality did not exist2) That the documentation on their website was "out of date" (despite support pointing it to us)3) That their sales team "didn't know what they were talking about."We went back and forth and eventually got a refund (to their credit). However, we obviously weren't able to get compensation for our time, or expenditure on developers. It left a bad taste in our mouth as we had done all the right due diligence.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Price with mailchimp constantly increasing their prices.

Review Source

Response from Constant Contact

September 19, 2023

Thank you so much for taking the time to write a detailed review. We sincerely apologize for the inconvenience. It seems you took every possible step to try and resolve the issue from your side, and we're very sorry we weren't able to support you. This is exactly the information that will make us get better, and we appreciate you providing the details. We will look into this further to make sure it doesn't happen again. Please reach out to us again if you need further help or information.

RO

Ricki O.  
Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Moosend: A Simple, Effective Email Marketing Platform"

November 5, 2024

3.0

Moosend was a breeze to work with; their drag-and-drop editor made created good looking emails without much effort, and their automation features were sufficient. It was easy being able to track campaigns with their detailed analytics. While there were a few minor hiccups along the way, overall, Moosend was the appropriate choice for one of my clients. And even though another one wanted to move away from it (that was because of the pricing once their list grew larger).

Pros

Moosend's drag-and-drop editor made creating beautiful emails easy. No coding wizardry needed, just a sprinkle of creativity. Moosend's automation features let me set up email sequences that practically ran themselves. And the analytics were sufficient to track opens, clicks, and conversions like a hawk, optimizing multiple campaigns very well.

Cons

While Moosend's templates are alright, I sometimes wished there were a few more options to choose from. Their pricing can get a little steep if your email list starts grows (and that can happen quickly when you are doing things right). One thing to note is that I had a few minor hiccups with their customer support, but nothing too major to complain about.

Switched from

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)

Hubspot's complexity can be overwhelming for some users (and I am setting these up for my clients to then run with), and its pricing can be higher than other options.

Review Source

VR

Verified Reviewer  
Agency Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "If you're looking for the best ESP, LOOK NO FURTHER."

December 28, 2020

5.0

I'm confident I will be using Moosend for the very long-term. Moosend offers everything I'm looking for and are eager to improve. Support is AMAZING, top notch, I've been blown away with the reporting features, the platform is super easy, intuitive and FUN to use,.. . I could keep going! I'm seriously happy with my experience. There are these businesseses/software providers that make running my business a pain, difficult, stressful. I try to stay away from these or switch to something else ASAP when I come across them. Then there are businesses/software providers like Moosend. That make my life easier, running my business more profitable, more fun and overall BETTER. I've been using Moosend for about a month and this is more than enough to know that I will be using them for a very, very long time and that they're the best ESP for my business. I could go on and on. If there are any negative reviews, ignore them. Just try them out for yourself, if you have an agency, switch one of your clients or something to test it out and you'll see for yourself.

Pros

\- The free subaccount feature with basic whitelabel functionalities, all for free or included even in the most basic paid plan. - The top notch, first class, friendly support team. Seriously, this is worth gold. I would never ever use another software in my business that doesn't offer great live chat support. This is a must. Whenever I have a question, I don't waste any time. I just ask and usually I have a response within 5-30 minutes. Sometimes straight away. Especially when a conversation is rolling. - The report features. I was blown away when I realised how detailed the reporting is, even in the basic version. And then there's premium reporting available which I don't have yet... I can only imagine how fantastic that must be. - Their willingness to implement new features and how they listen to user feedback!! This is a really important thing. I've never come across a service provider that is as eager to implement new features as Moosend. They have already scheduled tons of new updates and features. They even have a Trello board where customers can come in and upvote feature requests as well as post their own. Absolutely amazing. - Their pricing. Super affordable, fair. From experience I can say that this type of pricing structure is superior to having to pay for sending x amount of emails per month. IF it's affordable at least. Not like some other, bigger providers. This is a really big and important plus. - There's probably even more I'm forgetting right now!

Cons

Nothing, really. Except that the whitelabel functionality currently has some holes that need to be filled. I was assured though that they have lots of changes lined up in this regard. So I'm just patiently waiting for those to be implemented. If they nail the pricing structure on those plans as well, Moosend will be the PERFECT solution for both agencies as well as individuals.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[SendX](https://www.capterra.com/p/158112/SendX/)[Brevo](https://www.capterra.com/p/132996/brevo/)

Reason for choosing Moosend

\- Better pricing - Better (and free!) white label functionalities - Much more attractive, easy to use interface - More features - Better reputation in regards to deliverability and support - Live chat (must for me) - ...

Review Source

Howard O.  
President  
E-Learning  
Used the software for: 2+ years

### "The Easiest Email Platform To Date"

May 12, 2022

5.0

Pros

Moosend is a Godsend! It is the simplest platform I've worked with and does not compromise on any of the features. Creating beautful emails is drag and drop simple.

Cons

Actually, I cannot think of anything I dislike or find lacking, really!

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I won't / can't support anything that goes woke. Your a service provider not a police force to decide what what is truth and what is not. Go woke - get broke.

Review Source

Jacob L.  
Marketing & Web Design Consultant  
Marketing and Advertising  
Used the software for: 1-2 years

### "Moosend Customer Service is Excellent"

February 5, 2021

4.0

Overall in terms of value, I highly recommend using it especially for people who have a larger list and don't send email frequently.

Pros

I recently experienced an error with a Zapier app and their customer service resolved the issue in under 12 hours. They even reached out to me telling me to retry. With larger companies, you often have to contact them for a status update.

Cons

They are frequently making updates to the functionality and UI/UX. It doesn't have the polish or simplicity that I liked with Mailchimp but it is getting better. Creating a message in their automation tool is different from their main campaign builder so it isn't as user friendly.

Alternatives considered

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)

Reason for choosing Moosend

The monthly pricing for my list size was the most affordable. I also liked how they offered email automation.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I have experience using Mailchimp, HubSpot, and SendFox for email marketing. I moved to Moosend from Mailchimp after they changed their pricing model making it too expensive for a non-frequent sender.

Review Source

Natalie B.  
Owner CEO  
E-Learning  
Used the software for: Less than 6 months

### "The best email platform on the market"

July 8, 2019

5.0

Moosend has made emailing my clients super easy and fast.

Pros

I absolutely love Moosend! I am a new user, having come from a huge platform, to a medium platform, and when I found Moosend, it was a no brainer to move my list over. Their Customer Support is, hands down, the best I have seen on the market! Super fast tech support, new integrations and connections come daily. I would recommend this over and over to all my clients.

Cons

Missing a few integrations, but that is an easy work around with Zaps.

Switched from

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Moosend offered me way more bang for my buck and their customer service is incredible.

Review Source

Gary B.  
Founder  
Management Consulting  
Used the software for: Less than 6 months

### "We need to Moosend this review up"

December 27, 2019

5.0

Customer support is top notch, fast and easy, and the product has been a great find in the email marketing world.

Pros

Easier to use and cheap compared to othera.

Cons

Currently there's nothing to comment about that

Review Source

MR

Marek R.  
Java Developer  
Computer Software  
Used the software for: 2+ years

### "The templates are lifesavers, it automates well, and it's easy to use!"

May 13, 2025

5.0

With Moosend's help, our email marketing initiatives were a smashing success. Long gone are the days of laborious setup and fine-tuning required by our more sophisticated technologies. By cutting down on campaign production time by at least 30%, we were able to devote more resources to strategy and less to technical concerns. By using Moosend's automation and intelligent segmentation to personalize messaging for each type of customer, we were able to raise the conversion rate by over 20%.

Pros

Thanks to our brilliant friend Moosend, we can develop professional email campaigns without going crazy trying. The drag-and-drop editor was my favorite feature because it made it possible for even the intern to create a newsletter that looked professional in fifteen minutes. Modern, customizable, and—most importantly—responsive design characterize these themes. And then there's automation, another gem. We built complex flows—from welcome emails to cart abandonment—using conditional logic and never touched the code. Clicks, location, purchase history, and even subscription city weather can be filtered (I kid you not!). It is frightening how good your segmentation approach is.

Cons

When dealing with sensitive situations, it's best to wait or consult your knowledge base, as basic plan support isn't always instantaneous.

Review Source

WE

WILLIAM E.  
QA Specialist  
Biotechnology  
Used the software for: 6-12 months

### "Affordable AND awesome!"

July 23, 2025

4.0

My overall experience with Moosend has been above average. While it would be nice if they would work harder of their use of mobile technonology it is a very affordable platform and very easy to use.

Pros

The customer support is top notch! Moosend customer support, while I have only needed a handful of times, has never failed to take care of all my needs.

Cons

The biggest flaws of Moosend all have to do with mobile technology. Namely the lack of a dedicated mobile app and a less than ideal mobile friendly website

Review Source

VR

Verified Reviewer  
Accountant  
Airlines/Aviation  
Used the software for: 1-2 years

### "Moosend review"

June 7, 2023

5.0

I recommend it, and I heard about the site through a friend who recommended it to me

Pros

High-quality service that tools you can understand it.

Cons

Difficulty in the site Private e-mail or paid e-mail is a must on this site

Review Source

Response from Constant Contact

June 12, 2023

Thank you so much for your feedback! We really appreciate you taking the time! If you'd like to elaborate more on your comments, you can reach out to letusknow@moosend.com. Have a great day, Moo

LW

Lianne W.  
Owner  
Furniture  
Used the software for: 2+ years

### "most efficient email marketing tool with AI product recommendations to grow your ecommerce business"

October 8, 2022

5.0

Pros

Moosend is an amazing tool with some very unique features. The tool is easy to use and the customer service is always on point with any question you might have. The AI-based automation and email templates are a breeze to use. My favourite thing about it is it helps you engage your customers after they leave your site. It’s AI help us send cart abandonment and product recommendation mail which are completely automated which is a big plus. These features make my work so much easier, knowing that my visitors can choose a product recommendation based on their interests and needs. This product recommendations have also helped us increase our sales by 10-15%. I would say it's safe to say Moosend is probably the best ecommerce email marketing tool out there!

Cons

I don’t have anything to complain about this tool!!!!

Review Source

RS

Renly S.  
Director Marketing  
Marketing and Advertising  
Used the software for: 1-2 years

### "The Most Powerful Email Marketing Solution For Business. "

January 29, 2024

5.0

Pros

With Moosend, I like the ease of planning, scheduling and managing email marketing campaigns I like that it comes with spam blocker which is very helpful Email management and marketing automation is easy with Moosend in place. It is the best email marketing solution I have used yet.

Cons

With Moosend, there hasn't been anything to regret yet.

Review Source

Response from Constant Contact

January 31, 2024

Thank you for your amazing feedback! We're delighted to hear that Moosend has made email marketing easy and effective for you. If you ever have questions or suggestions, feel free to reach out. We're committed to providing the best experience possible. Thanks for choosing Moosend!

melvin Y.  
Project Manager  
Information Technology and Services  
Used the software for: 1-2 years

### "Smart Email Automation for Marketing"

December 12, 2019

4.0

Helped us to be more productive in our email marketing campaigns

Pros

Saves me some operation costs with smart recipes (pre-set email automation). The campaign editor is also pretty intuitive and not over-whelming for custom automation creations. Another feature we like is the convenience of the landing page inclusion. Everything is handled by moosend automatically from page design to hosting. All we need to do is to send traffic.

Cons

Integrations with other popular Saas seem to be lacking but to be fair, they have webhooks and zapier.

Review Source

Michail G.  
Software Development Engineer  
Computer Software  
Used the software for: 2+ years

### "Easy, effective and cheap."

January 4, 2019

5.0

I switched to Moosend from other competitive products. What is changed is that my job is simplified and with some better functionalities. I am also impressed with how much interactive the support is, and how fast the service improves.

Pros

Use interface is very intuitive and makes the job simple and effective. Even with a very big number of emails, the service is very fast. Great insights also in the blogs. Started using workflows and they proved very useful. Also found what I needed in the analytics and reporting.

Cons

At the moment I cannot think of anything that does not work well for me with Moosend.

Review Source

CL

CHRISTOPHER L.  
Operations  
Publishing  
Used the software for: Less than 6 months

### "Value for the money especially when starting out"

March 28, 2024

4.0

It was easy to set up and use, easy to deploy and a very affordable option for anyone with a small list or in the building phase. The automation set up was intuitive and very easy to create.

Pros

We launched a new product line (pen name) and needed a value option to stay in contact and automate on boarding sequences for new readers. We used the free trial for Moosend (up to 500) and then the Pro subscription for unlimited emails. This worked great for our need at the time, because we weren't sure how fast it was going to scale.

Cons

The cost above 1000 email subs is the same as many others, so it won't offer much in the way of cost savings for larger lists.

Review Source

Response from Constant Contact

April 2, 2024

Thank you for your feedback! We're glad Moosend met your needs during your product launch. We're committed to providing user-friendly tools and affordable options for businesses of all sizes. Your input on pricing is noted, and we'll keep working to offer the best value possible. If you have any more feedback or questions, feel free to reach out anytime!

SH

Sam H.  
Business ownder  
Internet  
Used the software for: 1-2 years

### "Excellent email marketing functionality at a great price with brilliant support"

November 27, 2020

5.0

Moosend is a brilliant tool for our business. Within my business it sends newsletters and regular automatic emails to all my custimers and leads. I also have many sub accounts for my customers using Moosend for automated emails triggered from websites and newsletters. It provides a huge value for my business

Pros

Ease of use Free for under 1000 subscribers Great real time support great sub-account system for my clients

Cons

More techincal support can be harder to access

Review Source

VR

Verified Reviewer  
Blogger  
Events Services  
Used the software for: 6-12 months

### "A simple way of using email marketing"

December 18, 2020

4.0

Till far Moosend has allowed me to achieve my goals without having headaches or complaints. I highly recommend this option for entrepreneurs who are short of budget.

Pros

I like Moosend because of its features, it has helped me to create great subscription forms. The implementation once you understand it becomes easy to manage. Moosend allows you to create several email lists and automation options that can be visualized.

Cons

I felt that the integration wasn't easy to understand, there are many ways of setting up your subscription forms into your websites and that can be confused when you start using it. But still seems a great option for beginners.

Review Source

Manos K.  
Founder & CEO  
Education Management  
Used the software for: 2+ years

### "Great for bulk newsletter"

December 12, 2018

5.0

Good value for money. Easy interface, great and efficient support, well-documented API. Happy to use Moosend's platform

Pros

I recommend Moosend for bulk newsletter. However, not the best option for transactional emails.

Cons

Transactional emails API functionality.

Review Source

SS

Sameer S.  
IT Manager  
Events Services  
Used the software for: Less than 6 months

### "Unlimited emails for up to 1000 contacts."

July 11, 2020

4.0

Overall it a feasible product and we are effectively using the Moosend service for our email marketing.

Pros

Unlimited emails for up to 1000 contacts, this is an amazing feature especially if you want to run a targeted campaign for a selective group of contacts.

Cons

The template editor can get better with some pre-defined designs to edit. Hence we use Stripo to design the template and then we import the template into Moosend.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Moosend

Mail Chimp had limited number of emails.

Switched from

[Groupmail](https://www.capterra.com/p/134666/GroupMail/)

Its simpler to use an online tool.

Review Source

JS

John S.  
President  
E-Learning  
Used the software for: 6-12 months

### "Moosend is the best I've ever used!"

January 12, 2023

5.0

They say you can only pick two of these three (Quality, Low Price, Speed) but I feel I've got all three with MooSend. Deliverability is exceptional and I've use a lot of email marketing providers.

Pros

The deliverability is very good and I really love the Pay as You Go option.

Cons

Setting up the first unsubscribe link was difficult. Documentation is poor.

Reason for choosing Moosend

I just tried it out and was very pleased and now I'm moving all my list to them. I had a much longer write up (all positives) but it got lost and now I'm starting over. Love everything so far about MooSend

Review Source

Lazaros P.  
Digital Marketing instructor  
E-Learning  
Used the software for: 2+ years

### "Great email marketing solution"

February 25, 2020

5.0

Pros

Everything you need for your business Email Marketing

Cons

There's not much to say. I receive new features frequently

Review Source

VR

Verified Reviewer  
Co-Founder  
Food & Beverages  
Used the software for: Less than 6 months

### "Love"

July 16, 2019

5.0

Pros

Aside from doing what's it's supposed to well, I particularly love that I can white-label it and manage my clients under my account.

Cons

It can seem troublesome to get going.. But considering that it's only so as it is ensuring that we match the best practices to ensure maximum deliverability, I think it's fine.

Review Source

MV

Michael V.  
Director  
Marketing and Advertising  
Used the software for: 6-12 months

### "Best solution for email marketing: easy, cheap and effective"

December 28, 2018

5.0

I use Moosend for my start-up and for the need of our (small business) clients. The free plan is just perfect for my case. Kudos for their blogs. I understand the pattern: offer something of value as a hook for clients, but Moosend is trully offering most useful knowledge and experience. I urge all to at least subscribe to that. I always recomend Moosend to my contacts and clients. A bit envy of their branding too!

Pros

1\. Moosend is offering one of the best and complete email marketing solutions out there 2. Free plan is perfect for begginers - Other plans have excelent rate value for money too 3. I love the brand feeling and the experience it creates 4. Their blogs are offering true value in abandance 5. Builder is super easy and fun 6. Support is excellent 7. Did I mention that they have created a perfect 'brand package'?

Cons

0\. I would like to write something I didn't like, just to make my review legit, but sincerely I cannot find anything.

Review Source

SR

Sarita R.  
Owner + Graphic Designer  
Retail  
Used the software for: Less than 6 months

### "Amazing service resolving launch issues"

April 21, 2021

4.0

Today I was helped by a customer service representative unlike any that have ever existed before. I was dutifully listened to, walked through various processes, and troubleshooted out of my frustration cloud.

Pros

The software is great, yes. To the person who made it, excellent work. I love everything it is enabling me to do. But this review goes out to customer service for helping answer my nit-picky clarifying questions that were not clear or specific enough to find answered in the articles and tutorials.

Cons

Up until today it was the fact that I could not get any help to answer questions about what could be going on behind the scenes even though I was following all the provided directions to the best of my understanding. No phone number in sight, last representative reached out finally by email after 18 hours asking what was it they could help me with (as I read my embedded question from the chat box directly below their response.) It was not looking good for me to resolve these seemingly invisible issues... until \[SENSITIVE CONTENT HIDDEN\].

Review Source

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