---
title: "RankActive Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about RankActive Software - reviews, pricing plans, popular comparisons to other Web Analytics products and more."
source_url: "https://www.capterra.com/p/147088/RankActive/"
page_type: "product"
language: "en"
publication_date: "2026-10-05"
---

# 

 RankActive Software Review 2026: Features, Integrations, Pros & Cons

Last updated on October 5, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

RankActive

## What is RankActive?

Essential SEO tools in a single pack: Rank Tracker has the freshest rankings & informative data chart set for the right decisions. Site Auditor provides on-page optimization issues to improve the technical side of a website. Competitors help to build correct SEO strategy against rivals. Top Analyzer gives detailed TOP10 SERP analysis for a keyword. Keyword Finder includes different types of keyword data-mining. Analytics and Reports are available within the integration of Google services.

## What is RankActive used for?

[SEO](https://www.capterra.com/seo-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)

Top alternative

Featured

Overall rating

Based on 17 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$99.99

Flat Rate, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for RankActive?[Manage this product listing](https://www.g2.com/products/rankactive/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### RankActive

4.4 (17)

VS.

[4.6 (2,329)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting Price

$99.99

Flat Rate, Per Month

Starting Price

$139.95

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.2 (17)

Ease Of Use

4.3 (8,040)

Value For Money

4.1 (11)

Value For Money

4.2 (5,525)

Customer Service

4.4 (12)

Customer Service

4.4 (5,180)

## RankActive alternatives

Highest Rated

[5.0 (2)](https://www.capterra.com/p/127617/WebMeUp/#reviews)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[4.8 (116)](https://www.capterra.com/p/158746/Agency-Analytics/reviews/)

Starting price

$20.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

[4.7 (8,101)](https://www.capterra.com/p/177042/Google-Analytics/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/177042/Google-Analytics/)

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

[4.6 (3,430)](https://www.capterra.com/p/143461/Squarespace/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/143461/Squarespace/)

[View all alternatives](https://www.capterra.com/p/147088/RankActive/alternatives/)

## FAQs about RankActive

Overview

### Which roles and teams benefit most from RankActive?

RankActive is most used by SEO specialists, digital marketers, and agency consultants who need keyword tracking, competitor analysis, and search visibility reporting. Business owners, founders, and executives use it to monitor online performance and guide strategy, while web, PPC, and sales support teams apply insights to optimize campaigns and site presence.

Answer based on 17 reviews

Overview

### What company size and specific industries is RankActive built for?

RankActive is designed for SEO professionals, SEO agencies, marketers, and business owners of all sizes, especially small to mid-sized teams managing search optimization work. It fits companies in digital marketing, agency services, and other businesses that need SEO tracking and analysis.

Features and Usability

### What are the key features of RankActive?

RankActive includes website analytics, keyword rank tracking, keyword research tools, and competitive analysis for search visibility monitoring. It also offers campaign management, audit management, and dashboard reporting, plus conversion tracking, goal setting/tracking, Google Analytics integration, and multiple site management across localized and mobile keywords.

Pricing

### How much does it cost and what fees or limitations are included?

RankActive starts at $99.99 per month for the Minimal plan, with a free trial available. Other flat-rate plans are Optimal at $149.99, Flexible at $125.95 starting for 25 websites, 5,000 keywords, 5 search engines, and 0 days/project, and Ultimate at $229.99.

Getting Started and Support

### What training and onboarding options does RankActive offer?

RankActive provides in person training, live online sessions, webinars, and documentation to help teams get started. In person training supports direct instruction, live online sessions allow guided setup remotely, webinars present scheduled product overviews, and documentation offers written reference material for self-paced review.

Getting Started and Support

### What customer support options does RankActive offer?

RankActive provides 24/7 live rep support and chat. These channels give users direct access to assistance at any time, but no reviewer feedback is available here to describe response speed, helpfulness, or common support frustrations.

## Features

AI summary

Based on 5,024 Web Analytics reviews

Capterra data shows that buyers of SEO software rank the following features as their top priorities:

-   **SEO Management** (**52%** of reviewers rated this feature as critical)
-   **Website Management** (**56%**)
-   **Keyword Tracking** (**47%**)

RankActive supports **Keyword Tracking**. However, it does not include **SEO Management** or **Website Management**. Instead, the product offers **Keyword Rank Tracking** (**49%**) and **Keyword Research Tools** (**45%**), which give teams useful alternatives for monitoring search position changes and finding new keyword opportunities. These features help businesses track visibility, spot ranking trends, and make better optimization decisions over time.

Audit Management

Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Competitive Analysis

Evaluating strengths and weaknesses of companies with the same target audience

Conversion Tracking

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Dashboard

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Goal Setting/Tracking

Establish measurable goals and objectives and track their progress over a specific period of time

RankActive 15 features

### All Features
- Audit Management: Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Goal Setting/Tracking: Establish measurable goals and objectives and track their progress over a specific period of time
- Google Analytics Integration: Integration with Google Analytics to track and report website traffic
- Keyword Rank Tracking: Track positioning in search engines over time
- Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns
- Keyword Tracking: Track and monitor a specific set of keywords
- Localization Automation: Adapt content to display differently based on viewer location
- Mobile Keywords: Unique word that contains letters or numbers that identifies specific campaigns
- Referral Tracking: Log and store the source of contacts/leads
- Time on Site Tracking: Track the amount of time users spend on websites
- Website Analytics: Track and analyze information regarding website visitors

---

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Features

4.3 (17)

4.3

Based on 17 reviews

## Pricing

Value for money

4.1 (11)

Free Trial

[View pricing plan details](https://www.capterra.com/p/147088/RankActive/pricing/)

Minimal

$99.99

Flat Rate,Per Month

It includes:

-   10 Invited Users
-   24/7 Support
-   250 Keywords
-   5 Search Engines
-   5 Websites
-   Mobile Rankings
-   Organic Keywords Rankings

Optimal

$149.99

Flat Rate,Per Month

It includes:

-   24/7 Support
-   2500 Keywords
-   25 Invited Users
-   25 Websites
-   5 Search Engines
-   Crawl on Demand
-   Extra SERP Rankings
-   Mobile Rankings
-   One-on-One Training
-   Organic Keywords Rankings
-   Reports Generated
-   Spell Checker
-   White-Label

Ultimate

$229.99

Flat Rate,Per Month

It includes:

-   100 Invited Users
-   10 Search Engines
-   24/7 Support
-   50 Websites
-   7500 Keywords
-   Competitors Rankings
-   Crawl on Demand
-   Extra SERP Rankings
-   Mobile Rankings
-   One-on-One Training
-   Organic Keywords Rankings
-   Reports Generated
-   Spell Checker
-   White-Label

Flexible

$125.95

Flat Rate,Per Month

It includes:

-   24/7 Support
-   Competitors Rankings
-   Crawl on Demand
-   Extra SERP Rankings
-   Mobile Rankings
-   One-on-One Training
-   Organic Keywords Rankings
-   Reports Generated
-   Spell Checker
-   White-Label

Value for money

4.1 (11)

4.1

Based on 11 reviews

Connect with a Capterra advisor for a free 15-minute consultation

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## Support, customer service and training options

Customer Service

4.4 (12)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.4 (12)

4.4

Based on 12 reviews

## User reviews

Overall rating

4.4

Based on 17 reviews

Filter by rating

5(8)

4(7)

3(2)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AC

Andres C.

Marketing Specialist

Marketing and Advertising

### "RankActive is a great tool to begin with SEO"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

December 10, 2019

We first begun with RankActive more than a year ago, and our business case was simple - we needed to track the rank information for specific keywords for specific countries. RankActive is very cost-effective for that.

Pros

RankActive works on a project-basis where you can choose up to 5 sources of data to monitor the same keywords - where a source of data is Google Desktop for 1 country, or Google Mobile for another country. We like the most the reporting feature which allow us to have day-by-day updates on rank changes.

Cons

The Optimal plan has little information about back-links, and competitor analysis is limited. Also, there is no keyword research tool - but you can work-around this limitation by creating a dummy project.

Alternatives considered

[Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

Reasons for choosing RankActive

RankActive is more affordable an allows you to track hundreds more keywords, compared to the same price range of these other tools.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

EW

Eric W.

Marketer

Marketing and Advertising

### "Solid SEO newcomer"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

December 5, 2019

Solid tool for where it’s at. Definitely has a way to go to really be a top competitor but it provers good actionable data to get your sites ranking.

Pros

Newer to the SEO tool market but lots of great features so far. It’s something we use daily in our client campaigns. Rank tracking is always accurate unlike some other tools.

Cons

The UI needs some refinement but it’s easy enough to find what you need. Also wish the tables loaded faster so you don’t spend so much time watching the spinner.

Alternatives considered

[Serpstat](https://www.capterra.com/p/156369/Sepstat/)

[SEO PowerSuite](https://www.capterra.com/p/127616/SEO-PowerSuite/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

OS

Olivier S.

Owner

Food & Beverages

### "Pretty good software until some pieces stop working."

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

October 22, 2019

Not great.

Pros

Pretty good while it lasted. I got some good info for my website.

Cons

No customer support once you buy a license. I left so many emails, that I do not bother any longer. Same issue over and over.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Ganesh B.

SEO

Marketing and Advertising

### "Just an OK SEO Tool"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

6/10

August 2, 2019

Pros

Ranked Keywords - Feature is the Best Feature as we can find the top ranked keywords of any website.

Cons

User Interface is Bad, Its like Windows 98 Interface with Lot of Features :( Not Seeing developments in Features / User Interface.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

August 12, 2019

Hi Ganesh, Thank you for your feedback! We permanently upgrade our platform and try to make it better for our customers. For instance, we've added two new features (Lighthouse at Site Auditor and Opportunities at Rank Tracker) a few weeks ago. Check them out in your account :) UI upgrade is in our roadmap, so we will try to do our best to make the platform more user-friendly as soon as possible. Please do not hesitate to contact us via live chat or at elizaveta.tomilova@rankactive.com We are always happy to get a trustful grade from you! Have a great day,

Dustin D.

Director of UX development, social media and SEO/SEM

Marketing and Advertising

### "Great SEO toolset and awesome rank tracking plans. "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 23, 2019

Great team, has been responsive when I’ve contacted them. Really a tool that blew me away!

Pros

Love the toolset, their ranking is robust, their audits and other insight is helpful when working on SEO. I can’t wait to see what they add next!!

Cons

It helped select my keywords and dumped a lot of extra keywords, so need to take the time to qualify your keywords. This is for any rank tracker but their auto keyword pull can make it easier or more cumbersome depending on what it pulls.

Switched from

[SEO PowerSuite](https://www.capterra.com/p/127616/SEO-PowerSuite/)

Cloud rankings and feature rich toolset online.

Alternatives considered

[AccuRanker](https://www.capterra.com/p/149278/AccuRanker/)

Reasons for choosing RankActive

More keywords offered for a relative price.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AH

Amber H.

Owner

Marketing and Advertising

### "Priced Competitively"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

May 21, 2019

Overall - good service. Excellent selection of features and excellent customer service.

Pros

Many features - keyword research included...

Cons

Cost - for as small a company as we are, this is an expensive tool.

Switched from

[Moz Pro](https://www.capterra.com/p/152215/Moz-Pro/)

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

Alternatives considered

[Moz Pro](https://www.capterra.com/p/152215/Moz-Pro/)

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

Reasons for choosing RankActive

Features vs Cost

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AN

Anonymous User

Marketing Specialist

Marketing and Advertising

### "Great for ease of reporting"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

May 9, 2019

The competitor data has helped show where improvements can be made.

Pros

The reporting and speed of the software.

Cons

The numbers often don't match with manual searches sometimes they rankings are so far apart that it is hard to believe that they are ranking in that spot on average. For example a rank showed that they were on the number 2 spot for a key-term. After a manual search without being logged in the site wasn't in the first 100 spots. On another note the site scan often brings false positives.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Raul F.

Marketing Manager

Retail

### "Daily control of your SEO activities"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 7, 2019

I was not giving a lot of attention at this tool at the beginning, but everyday more I am switching from other tools to this one.

Pros

I was initially attracted by this software because the high amount of keywords that can track on a daily base. Later I got hook by the precision of the data, the graphic analysis, and the interesting features as the 404 errors reports, pages with broken links, tracking number of pages that load slowly and their speed evolution, just to name a few of the many features that give useful information about what to do on a daily base.

Cons

What I liked the least was the old fashioned design of the site. Later I saw that the many features more than compensate it.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Melanie E.

Founder

Marketing and Advertising

### "Just Started Using This Tool, Impressed So Far "

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

April 6, 2019

Having the ability to 'watch' all four of the client's properties in the same dashboard saves time and it's a good tool to help measure the actual effectiveness of the content marketing strategy I'm pursuing.

Pros

As I have just started working in this software, at the request of a client, I am still finding my way around it as it is very comprehensive. However, what I have seen so far has truly impressed me, especially when it comes to the reporting options. Being able to present results in a manner that the 'layperson' can understand and appreciate is a must and RankActive reports do that very well.

Cons

So far, very little. It is very comprehensive, so I am still exploring but so far so good.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

David C.

Freelance Web Developer

Information Technology and Services

### "SEO beginner"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

March 16, 2019

Pros

I consider myself an SEO beginner so was looking for easy to use software to provide me with all the data i needed without becoming overwhelmed - this does the job - easy to use and clear to read - I'm sure there is a lot of data that i'm not using but will get there in time!

Cons

Slightly dated UI but its certainly usable

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

March 18, 2019

Thank you, David! We are working on UI improvements, hopefully you will find it even better!

[View all Reviews](https://www.capterra.com/p/147088/RankActive/reviews/)

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