# Page 2 | Heap Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is Heap the right Data Analysis solution for you? Explore 42 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/147216/Heap/reviews --- Heap 4.5 (42) [View alternatives](https://www.capterra.com/p/147216/Heap/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 2 - Reviews of Heap ## Showing most helpful reviews Showing 26-42 of 42 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use VR Verified Reviewer Senior Product Manager Internet Used the software for: 1-2 years ### "Heap is the best tool to analyze web application users" February 8, 2018 5.0 Pros I use Heap to analyze the behavior of my web application users. It's easy to create graphs and funnels. Cons Not much - Heap is very intuitive and has a ton of flexibility when it comes to displaying charts and funnels. Review Source VR Verified Reviewer Product & Operations Manager Computer Software Used the software for: 6-12 months ### "Heap Review" January 9, 2019 5.0 I've seen and tried different analytics tools. Each time our team spent to much time and efforts to support it and at the end it didn't worth the investment. Until we found Heap. Still under impression. Pros This is the product you can start using right away and you don't need to invest engineer's time to support it. It's really amazing that it tracks each action and you don't need to set in advance all you might need to track in the future. This is the app which finally works. Hands up for the people who created it. Cons Nothing. Maybe some additional options for segmentation. But this product has all the features which matter the most. Review Source VR Verified Reviewer Marketing Manager Computer Software Used the software for: Less than 6 months ### "Super complex but powerful product analytics software" April 11, 2019 4.0 Pros I really like that you're able to import data from a million different tools and compare, contrast and run some powerful reports. I'm able to report on the results of different programs across different software pretty easily. Cons It's a little difficult to navigate and there are a ton of fields everywhere, but you'll eventually find what you're looking for. Much like any software similar to Heap, it's hard not to create it complex so I can't really dock any points for this, just something to think about. Review Source VR Verified Reviewer tech lead Outsourcing/Offshoring Used the software for: 1-2 years ### "Software that I disliked initially, but started liking it more and more" November 23, 2023 5.0 Pros The fact that it registers events even without you tagging them(!). The fact that it’s very easy to do statistics directly in the software. It has support and the people are VERY HELPFUL. Cons Don’t have anything to say in a negative aspect about heap. Review Source Ravi R. Executive Coach & Owner Professional Training & Coaching Used the software for: 6-12 months ### "Super powerful analytics, with a learning curve" November 20, 2018 5.0 Pros Heap will track a TON of information about your website. Unlike most analytics tools that require you to know what you want to measure (and what questions to answer) before you can get any insights...Heap tracks almost everything from the start, so you can ask question later on and get smart insights returned to you. It goes further than Google Analytics....a good addition to what Google offers. Cons I found that the reporting interface isn't that intuitive. It's built for someone who is analytical and willing to learn how to query their system. I wish they would offer more standard reports for someone who doesn't have the time to built specific reports/queries. Review Source HS Heili S. Head of Sales Farming Used the software for: 1-2 years ### "Go-to-tool for user analytics" March 16, 2018 5.0 Pros It's quite easy to set up and integrate with your platform. The different funnels are simple to set up and track even for people with no development experience. The stats are easy to read and learn from. Cons The set up is simple but takes a long time. It also only maps the user behavior on our website. In order to see the full picture we use Grow as a complementary tool and getting the data from Heap is very expensive. Review Source Lynette K. Chief Operating Officer Computer Software Used the software for: 1-2 years ### "null" October 17, 2017 5.0 Review Source KP Khushbu P. SEO Executive Information Technology and Services Used the software for: 6-12 months ### "Great alternative to Google Analytics" February 22, 2023 4.0 Pros Heap is really powerful web analytics platform that creates custom dashboards for retrieving the data. The thing I love about this platform is its extensive visualization capabilities. It tracks the user behavior at each step of the journey and helps in CRO. Cons The cost of the tool can be a lot higher for small businesses Review Source VR Verified Reviewer Founder Graphic Design Used the software for: 6-12 months ### "Surprisingly Helpful" September 25, 2018 5.0 Very pleased with what it offers me in terms of analytics. Pros I love how easy it is to set up and use. I didn't expect it to be so intuitive and user friendly considering all that it does. Cons I wish the had a better description / website for themselves to describe all the features. They're kind of vague about what sets them apart unless you actually get a free trial. Review Source JL Jason L. Customer Success Manager Banking Used the software for: Less than 6 months ### "Okay platform for basic analytics" October 31, 2022 3.0 Pros Easy to use once initial set-up is complete. Cons Limited analytics. Difficult to set up and charting capabilities/dashboards can be improved. Review Source KW Kajetan W. Head of Performance Manager Marketing and Advertising Used the software for: 1-2 years ### "A unique tool but lack of docummentation" June 26, 2020 4.0 Overall it's very valuable but I'm not sure whats the current pricing but I've heard it may be overwhelming and it will take you some time to implement everything accordingly. Pros Heap gives you the unique opportunity to see the data and measure users' activity retroactively. This is super cool. Cons Lack of docummentation, sometimes I have trobules to understand how some things actually works and I have years of experience with other analytics tools like Google Analytics etc. Review Source VR Verified Reviewer Designer Mechanical or Industrial Engineering Used the software for: Less than 6 months ### "Great tool for analytics-- if you have a developer background" April 16, 2019 4.0 Pros Set up was a breeze as all of the tracking is automatic. Cons Unless you have a background as a developer, using this software can be really confusing. Review Source DS Darshan S. Digital Marketer Used the software for: Less than 6 months ### "product is good" January 11, 2018 4.0 Pros it helps to get user details on the basis of journey that we have set, easy to use and user friendly. Cons it helps to get user details on the basis of journey that we have set, also if the user joins in middle from 2nd or 3rd step that user is not counted in the journey thats not helpful. Review Source DB Diego B. Founder Apparel & Fashion Used the software for: Less than 6 months ### "Top notch Google analytics alternative " May 21, 2019 4.0 Pros Heap has been super useful in collecting more data for our marketing campaigns and optimization efforts than we originally had been getting from Google Analytics. Heap was pretty easy to setup but learning the new interface took some time. Cons What I liked least was some of the onboarding. I felt like it wasn't clear enough and it took a while for my site to get verified. Possibly my fault. Review Source ZC Zach C. Used the software for: I used a free trial ### "Exactly what analytics should be like!" July 19, 2018 5.0 Pros Using heap to do analytics was a dream come true - being able to look at what's gone on in the past as well as set up custom goals with such ease was a treat as well as creating custom reports perfectly Cons The only real problem that we had with heap was the prohibitively high price tag :( That being said at this stage you can get an upgraded plan by having the logo on your page so that's a good option for smaller businesses. Review Source KM Kevin M. Business Owner|Copywriter|Social Media Brand MGT. & Hubspot Certified Inbound Marketing Specialist Marketing and Advertising Used the software for: Less than 6 months ### "Heap makes client analytics simple" October 13, 2017 4.0 Pros Ease of setup No programming/coding required As an agency that sets up websites for our clients, Heap is way more user-friendly for us. PLus, we have a shorter client onboarding as to how to use Heap than with Google Analytics Cons The initial tutorial on how to create actions to measure could be clearer, but it's fairly user intuitive. Review Source MM Marek M. UI/Graphic Designer Telecommunications Used the software for: Less than 6 months ### "Finally, I can track everything that I couldn't track before" June 8, 2017 5.0 Pros Really helpful analytics tool. I'm not too advanced in terms of javascript/jquery and this tool helps me to track all the events and parts of the websites interfaces on a level I couldn't afford to do this before. Cons Might be a bit complicated on the beginning, but the intro tutorial is pretty nice and everything that you need to know from the beginning is included there. Review Source Similar Products Featured