--- title: "Outfit Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Outfit Software - reviews, pricing plans, popular comparisons to other Digital Asset Management products and more." source_url: "https://www.capterra.com/p/147402/Outfit/" page_type: "product" language: "en" --- # Outfit Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Outfit ## What is Outfit? Outfit leads the brand automation space, allowing your teams to produce, customise, approve and use marketing collateral, through templates and dynamic data inputs. It combines the best of digital asset management and brand management. Brand automation uses technology to automate manual, yet predictable on-brand tasks associated with marketing production. Outfit works alongside your existing martech stack to reduce production costs, empower teams and increase brand equity. ## What is Outfit used for? [Digital Asset Management](https://www.capterra.com/digital-asset-management-software/)[Enterprise Content Management](https://www.capterra.com/enterprise-content-management-software/)[Brand Management](https://www.capterra.com/brand-management-software/) Top alternative Featured Overall rating Based on 67 user reviews Reviews sentiment Positive 75% Neutral 25% Negative 0% Starting price $1000 Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Outfit?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://outfit.io&name=Outfit) ## Outfit Overview Updated August 2026 AI summary Outfit supports marketing and brand teams in businesses of all sizes by providing digital asset management, brand management, and content management capabilities. It enables controlled creation, storage, and sharing of on-brand marketing materials through customizable templates, workflow management, and access controls. Deployable via cloud or desktop, Outfit is suited for organizations seeking consistency and efficiency in marketing production. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Outfit 4.0 (67) VS. [4.4 (3,039)](https://www.capterra.com/p/76113/Wrike/reviews/) Starting Price $1000 Per Month Starting Price $10 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 3.7 (67) Ease Of Use 4.2 (452) Value For Money 3.7 (26) Value For Money 4.2 (254) Customer Service 4.3 (45) Customer Service 4.3 (329) ## Outfit alternatives [4.6 (6,108)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.6 (2,243)](https://www.capterra.com/p/146652/Airtable/reviews/) Starting price $20.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars Highest Rated [4.8 (82)](https://www.capterra.com/p/183904/Frontify/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.4 (153)](https://www.capterra.com/p/142300/Adobe-Experience-Manager/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars ## FAQs about Outfit Overview ### What problems does Outfit solve? Outfit solves slow marketing production, inconsistent branding, and overreliance on designers by giving non-designers approved templates for ads, posters, PDFs, certificates, and print collateral. Marketing teams, universities, regional teams, and distributed organizations use it to create brand-compliant materials faster, reduce briefing and proofing delays, and cut small-job design costs. Answer based on 31 reviews Overview ### Which roles and teams benefit most from Outfit? Outfit is most used by marketing, brand, and communications teams that need to create on-brand content quickly at scale. Demand generation, events, and content specialists use it to streamline campaign production, while managers and coordinators maintain brand consistency, speed approvals, and support distributed teams with reusable templates. Answer based on 66 reviews Overview ### What company size and specific industries is Outfit built for? Outfit is designed for enterprise organizations and for companies in franchise systems, universities, aged care, not-for-profits, real estate, and technology. It fits teams that need marketing production efficiency across these sectors, rather than a single narrow industry or small-business use case. Features and Usability ### What are the key features of Outfit? Outfit includes brand-approved templates and template management as core features, plus brand guidelines and role-based permissions to keep collateral consistent. Reviewers also highlight project creation, image upload, asset sharing, and support for flyers, postcards, PDFs, and HTML email exports for fast marketing content production. Answer based on 31 reviews Limitations ### How flexible are Outfit templates? Outfit keeps brand standards consistent, but many teams find its templates too restrictive for everyday customization. Marketing teams and large organizations often mention locked layouts, font limits, text constraints, and fixed spacing, while some note those controls make sense for approval workflows and on-brand content. Answer based on 24 reviews Integrations ### Which third-party tools and platforms does Outfit integrate with? Outfit integrates with Adobe Experience Manager, Dropbox, Google Drive, Google Sheets, LinkedIn for Business, Meta for Business, Salesforce Sales Cloud, and Salesforce Marketing Cloud. It also connects with Acquia DAM (Widen), Aprimo Digital Asset Management, Asset Bank, Collaboro, Email on Acid, IntelligenceBank, MediaValet, and Twitter/X. Answer based on 1 reviews Getting Started and Support ### What training and onboarding options does Outfit offer? Outfit provides in person training, live online sessions, webinars, and documentation to help teams get started. In person training supports direct instruction, live online sessions allow guided remote setup, webinars cover scheduled group learning, and documentation offers written reference material for self-paced review. Answer based on 5 reviews Getting Started and Support ### What customer support options does Outfit offer? Outfit offers Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, 24/7 Live Rep, and Chat. Users describe the support team as friendly, helpful, and quick to respond, especially in chat and direct queries, while some also want more tutorials and searchable help resources for common tasks. Answer based on 8 reviews Features and Usability ### Are Outfit templates easy to use? Outfit makes template-based design quick for common marketing materials, especially when approved layouts already exist. Marketing teams often like the professional look, ready-made assets, and simple editing, but some users want more template variety, easier navigation, and more freedom to change layouts, spacing, sizes, or content blocks. Answer based on 23 reviews ## Features AI summary Based on 3,099 Digital Asset Management reviews Capterra data shows that buyers of digital asset management software rank the following features as their top priorities: - **File Management** (**57%** of reviewers rated this feature as critical) - **Asset Library** (**47%**) - **Document Storage** (**52%**) Outfit supports all three of the features reviewers rate most highly: **File Management**, **Asset Library**, and **Document Storage**. Together, these capabilities help businesses keep digital content organized, store assets and documents in one place, and make files easier to find and manage, allowing teams to work faster and maintain better control over brand materials. Access Controls/Permissions Define levels of authorization for access to specific files or systems Alerts/Notifications Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges API Application programming interface that allows for integration with other systems/databases Approval Process Control Manage the process of evaluating documents or requests submitted for approval Artwork Management Creation, approval, versioning, and distribution of visual assets and designs Asset Categorization Organize assets into folders and subfolders or tag assets based on a custom file hierarchy Outfit 49 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Approval Process Control: Manage the process of evaluating documents or requests submitted for approval - Artwork Management: Creation, approval, versioning, and distribution of visual assets and designs - Asset Categorization: Organize assets into folders and subfolders or tag assets based on a custom file hierarchy - Asset Library: Storage, organization, sharing with tagging/metadata - Asset Sharing: Share access to files and assets with individuals - Brand Guidelines: Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - CMS Integration: Integration with content management software - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Commenting/Notes: Leave comments and notes on documents for others to view - Configurable Workflow: Configure existing workflows to meet your organization's needs - Content Library: Centralized repository to store content and assets - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Import/Export: Import and export data to and from software applications - Digital Asset Management: Manage digital assets - Document Management: Store, manage, and track all electronic documents in a centralized location - Document Storage: Store and organize documents in a centralized system - File Conversion: Convert files to a different format - File Management: Create, save, and store files - File Transfer: Move files across different systems or networks - Fulfillment Distribution: Access a central warehouse of data and files for efficient and controlled distribution of assets - Image Library: Store and manage images - Metadata Management: Collect and maintain structured information that describes data or content - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multiple Output Formats: Create content in various formats, such as print, PDF, HTML and more - Project Management: Plan and coordinate all the resources, costs and time needed to execute assignments - Real-Time Analytics: Analyze and gain insights into data in real-time - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Secure Data Storage: Securely stores data to prevent data loss or breaches - Single Sign On: Allow users to access multiple services after entering their login credentials once - Social Promotion: Market event via social media tools - Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Version Control: Track revisions and updates made to files and navigate between different versions - Video Support: Supports various video file formats - Website Management: Built-in website builder or integration with third-party site - Workflow Management: Create, design and manage workflows for repetitive tasks --- Get Advice We can help you find the software with the features you need. Features 3.5 (66) 3.5 Based on 66 reviews ## Pricing Value for money 3.7 (26) Basic $1,000 Per Month Value for money 3.7 (26) 3.7 Based on 26 reviews ## Integrations [ Google Drive](https://www.capterra.com/p/161425/Drive/)[ Dropbox](https://www.capterra.com/p/143068/Dropbox-Business/)[ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ Google Sheets](https://www.capterra.com/p/169718/Google-Sheets/)[ Meta for Business](https://www.capterra.com/p/213257/Facebook/)[ Twitter/X](https://www.capterra.com/p/214056/Twitter/)[ LinkedIn for Business](https://www.capterra.com/p/213505/LinkedIn-for-Business/)[ Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.3 (45) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.3 (45) 4.3 Based on 45 reviews ## User reviews Overall rating 4.0 Based on 67 reviews Filter by rating 5(16) 4(34) 3(17) 2(0) 1(0) Mentioned topic Sorted by most recent Anjali S. iOS Developer Computer Software ### "Best For Publish Your Brand" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 November 28, 2019 I used this software for purchasing things. It was good experience for me. I would like to suggest others. Pros You can add your brand and if the quality of product is good. Then you don't need to put an extra effort and money for marketing. All you have yo do is register your brand at outfit and your product will be seen by number of Outfit users. They will pick it up and it will increase the value of your product. Cons There is nothing like dislike in this software. It is easy to use one thing only is that any one can register here if the quality of product is not good that users can also sell their product. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. NO Nihan O. Sales Consultant Education Management ### "Outfit" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 August 1, 2019 Pros What I like most about this software is I can quickly and easily create professional looking, I create multiple ads a day so this is great and simple to teach other people to use as well Cons What I like least about this software Interface can be a bit clunky. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. RH Rodney H. Manager Health, Wellness and Fitness ### "Great Software" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 22, 2019 great marketing tool Pros The pros about outfit software is that its a great marketing program Cons There is no cons with this software, its excellent Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AR Alison R. Graduate Development Manager Education Management ### "Inflexability issues" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 0.0 0.0 Likelihood to Recommend 6/10 November 26, 2018 I like being able to create a suite of supporting materials for a program that look professional (so long as I use the offered templates). Pros I love the quality of what templates we have... BUT!! Cons But.... the one-size fits all is not practical and there are often times when I need something a bit different to an offered template, and I am unable (in our organisation) to edit a template. This is a bit like the tail wagging the dog, it is frustrating. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor November 27, 2018 Thanks Alison for your review. The templates available are the ones requested and approved through the central team, but we would be happy to facilitate a request for additional templates for you and pass on to them if you would like. I have asked your Customer Success Manager to reach out to chat to you about this. RC Rachel C. Student Recruitment Officer Marketing and Advertising ### "Quick creation of marketing materials" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 November 15, 2018 Pros I love that this software enables me to produce on-brand marketing materials quickly, without submitting a brief or having waiting times to get stuff produced elsewhere. Cons It can be quite restrictive, re limits on words for titles and text in certain templates. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. CD Caoimhe D. Marketing Manager Marketing and Advertising ### "Efficiency at your fingertips. " 5.0 Overall Rating 5.0 5.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 November 13, 2018 Pros The ability to create and develop your own assets without the need to brief or submit requests. The time and money savings; we don't have to pay designers for small or basic design jobs and we work more efficiently because we're not waiting around for proofs. Colleagues are empowered to work independently. Our marketing collateral is more cohesive, consistent and most importantly on-brand. Cons The time and cost it takes to get new templates developed. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AN Anonymous User Consultant Writing and Editing ### "Great ideas, slightly confusing execution" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 6/10 November 13, 2018 I find it slightly difficult to navigate - whatever I've used, I am comfortable with. But otherwise, I would appreciate a tutorial or searchable help database....are they there already? Pros How I can put together professional posts without a designer Cons The lack of flexibility in terms of layouts, the restriction of fonts. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor November 27, 2018 Thanks for your review. Would you mind reaching out to me please so we can put you in contact with Customer Support to provide tutorials and training? JK Jennifer K. Project Manager Computer Software ### "Intuitive and Easy" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 November 13, 2018 Pros Outfit keeps things simple for you to have a professional image and create something that can be shared across your team/organization. Cons Often it feels like there are several clicks to edit. Wish there was more templates to value from when customizing. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. RS Rupal S. Placement Coordinator Education Management ### "Great for a quick turnaround" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 November 13, 2018 Above average. I have created a few things on it and have used those extensively. Pros Quick Templatised I like there aren't too many options to muck around with. You use what you got as it is part of an approved template Cons The program slows my computer everytime I use it and sometimes knock it so I restart I believe you can't download a draft Customer service is slightly slow Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor July 15, 2019 Thanks Rupal for your feedback. I have asked Bek to reach out to you about the system slowing your computer down to see if we can replicate the issue. We also have a draft export feature but it depends on on the setup of your account, as this is an Admin setting. Thanks for your support of Outfit! JS Julia S. Demand Generation Marketing Manager Information Technology and Services ### "Huge time saver to self-serve our creatives!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 November 13, 2018 Pros Getting creatives for the constant flow of campaigns we're launching was a pain point; our asks were too frequent and too time-sensitive to keep pouring on our creative team. Outfit was definitely a game changer to get things out the door in real-time Cons That if you edit one, you can't apply it to all other sizes in your folder. If you have one change to make you have to go through one by one, size by size, and that definitely becomes time consuming Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor July 15, 2019 Hi Julia! Thanks so much for your review. There is a great feature in Outfit that allows you to apply changes to multiple templates which we call the 'Multi edit' feature. We will make sure your Customer Success Manager reaches out to you to explain this feature. [View all Reviews](https://www.capterra.com/p/147402/Outfit/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.