# Outfit Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Outfit the right Digital Asset Management solution for you? Explore 67 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/147402/Outfit/reviews

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Outfit

4 (67)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Outfit

Ease of use

3.7

Customer Service

4.3

## Showing most helpful reviews

Showing 1-25 of 67 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Anjali S.  
iOS Developer  
Computer Software  
Used the software for: 6-12 months

### "Best For Publish Your Brand"

November 28, 2019

4.0

I used this software for purchasing things. It was good experience for me. I would like to suggest others.

Pros

You can add your brand and if the quality of product is good. Then you don't need to put an extra effort and money for marketing. All you have yo do is register your brand at outfit and your product will be seen by number of Outfit users. They will pick it up and it will increase the value of your product.

Cons

There is nothing like dislike in this software. It is easy to use one thing only is that any one can register here if the quality of product is not good that users can also sell their product.

Review Source

VR

Verified Reviewer  
Senior Student Recruitment Coordinator (Education)  
Higher Education  
Used the software for: 1-2 years

### "Great tool for consistency in branding"

November 2, 2018

4.0

Outfit is a tool that for the most part will give you what you put into it. We often have frustrations with it, but they are mostly around the restrictions of our own templates that have been built for our large organisation, and so don't always have the flexibility we would like. I feel this is more of an organisational issue though rather than a flaw in the program itself.

Pros

The ability to share projects with colleagues and upload your own images for use within templates is excellent.

Cons

It can be hard to find projects if you have a lot of them. It would be great to have a filtering tool beyond the standard search function.

Review Source

Response from Outfit

November 6, 2018

Thank you very much for your review, and your suggestion about filtering. I can confirm this is on our roadmap, and I will update when it has been launched.

Tim H.  
Senior Product Marketing Manager  
Computer Software  
Used the software for: 2+ years

### "Great customer service, brand compliant assets"

November 2, 2018

3.0

I love getting good looking outputs with no design experience.

Pros

Repeatable assets, clone and go. I don't need any design experience.

Cons

Interface can be a bit clunky. A lot of clicking around.

Review Source

VR

Verified Reviewer  
Communications Officer  
Higher Education  
Used the software for: 6-12 months

### "Good idea - still needs work"

November 2, 2018

4.0

Okay, but can be a little frustrating

Pros

Templates are very simple - Good for basic use in creating flyers, postcards etc

Cons

Templates are too rigid. You can slightly move things around so some design tasks won't in the provided templates

Review Source

Response from Outfit

November 6, 2018

Thanks for your review. We recommend reaching out to your central brand team who have specified the template specifics, or speak with your Customer Success Manager and we can take your suggestions to the central team to see if they will approve amendments to the templates to relax the brand guidelines.

VR

Verified Reviewer  
Content specialist, Marketing Communications  
Computer Software  
Used the software for: 6-12 months

### "Fantastic support, innovative product"

March 9, 2018

5.0

Collaborative, live, role-based marketing collateral editing within design template

Pros

Ability to collaborate in designed version of content - no need for extra design time. Effective permissions control on viewing, editing, and exporting. Amazing support and collaborative development

Cons

No true change tracking feature (only a changelog) Some browser compatibility issues Occasional slow performance No offline editing option

Review Source

VR

Verified Reviewer  
Senior web content strategist  
Computer Software  
Used the software for: 1-2 years

### "Outfit for newsletters"

November 5, 2018

3.0

More efficiency and more control.

Pros

I like that: - Outfit is flexible enough that I can reorder, delete, and add sections as needed. - I can see a preview of my newsletter and send the preview link to others to review. - It's easy to export and download my docs. - Saving a doc no longer closes it (nice feature update!).

Cons

I wish Outfit: - Included a better way to track text changes within documents so others could easily see changes -- a similar experience to tracking changes within a Word or Google doc. Comparing through revision history is not efficient. - Would auto-save docs.

Review Source

Response from Outfit

July 15, 2019

Thanks for your review! Your feedback on the revision history feature is extremely helpful. Outfit does auto-save changes to documents while you are in the editing window, so you won't lose any changes made.

Miguel Y.  
Project Manager, Global Student Recruitment & Mobility  
Higher Education  
Used the software for: 6-12 months

### "It does its job"

November 9, 2018

3.0

Pros

You don't need to know any graphic design or brand guidelines to create a marketing collateral. Just click and type.

Cons

The interface is not very intuitive. If the template has a few pages, it gets very confusing the navigation.

Review Source

Response from Outfit

November 12, 2018

Thanks Miguel for your review. I have asked our Customer Success team to reach out to you to find out more about the multi-page template navigation.

VR

Verified Reviewer  
Content Curator  
Computer Software  
Used the software for: 6-12 months

### "Great concept, not working in our application"

November 9, 2018

3.0

Pros

Creating PDFs, in multiple formats and mediums, without professional designers is a great concept.

Cons

While the concept is great, we haven't succeeded in creating more than a handful of PDFs in over a year using the software. It's still faster and easier to use InDesign because of a slow, clunky user interface, bugs in the templates, and problems integrating with our website.

Review Source

Response from Outfit

November 21, 2018

Thanks for your review. I would love to ask your Customer Success Manager to chat with you to find out more about the bugs and problems you mention. If you could email me directly, I will arrange that so we can fix any issues in the platform for you.

Prakriti V.  
Senior Project Manager  
Computer Software  
Used the software for: Less than 6 months

### "Good tool, I'm new to it so don't know a lot"

November 2, 2018

5.0

I'm using it mostly to create document headers for customer-facing docs. It's a cool tool, but I'm still figuring it out

Pros

I'm still learning how to use it, but I like the options and building graphics.

Cons

Sometimes it's very slow to export. Also, I'm not sure who to reach out to to get training on using this tool

Review Source

Response from Outfit

November 6, 2018

Thanks Prakriti for your review. I have asked your Customer Success Manager to get in touch with you directly about training.

Vanessa F.  
Executive Officer  
Education Management  
Used the software for: 6-12 months

### "Marketing materials made easy"

November 2, 2018

4.0

Pros

I like the intuitiveness of this product, the suggestions of what one may require for a particular event are all included for you to use or not use. The suggested font size of various headings is also very good

Cons

when inserting photos, it is not easy to manipulate or crop the photo it is also challenging to manipulate a large amount of text

Review Source

AL

Ann L.  
Manager Marketing and Comms  
Education Management  
Used the software for: 1-2 years

### "Outfit feedback"

November 9, 2018

3.0

It's useful for producing on-brand collateral which is helpful in a very large organisation

Pros

It's difficult to stray outside the brand guidelines, which is important from a marketing perspective.

Cons

It's clunky to use and not very intuitive.

Review Source

Response from Outfit

July 15, 2019

Hi Ann! Thank you for taking the time to review Outfit. We really appreciate your feedback. We're always improving our platform and we would love to hear more about what you would like to improve in the platform. We will have our product team reach out to you. Thanks again.

KJ

Kasey J.  
Marketing Specialist  
Computer Software  
Used the software for: 1-2 years

### "Outfit Review"

November 7, 2018

3.0

It's been alright. I like the concept of Outfit, but I think there is a lot of things Outfit could improve on such as flexibility with ad creation that would help the platform succeed.

Pros

I like the ability to create my own banner ads.

Cons

I feel as if there are a lot of restrictions on Outfit with banner size and font sizes. The spacing is awkward at times and does not allow me to place the titles where I would like them. I wish there was more freedom on title placement instead of the given lines that Outfit has locked in.

Review Source

Response from Outfit

November 18, 2018

Hi Kasey. Thanks for your review. It sounds like a lot of the restrictions you describe may actually be part of the prescribed and approved templates and perhaps we can assist by making a request on your behalf to the central team for more templates that may suit you? Please reach out to me if we can help with this.

VR

Verified Reviewer  
Digital Marketing Specialist, Global Services Marketing  
Computer Software  
Used the software for: 1-2 years

### "Great program "

November 2, 2018

5.0

Pros

Really like the functionally and features. Easy to use.

Cons

Don’t have any negative reviews about the software.

Review Source

OH

Olivia H.  
Domestic Marketing Coordinator  
Higher Education  
Used the software for: 1-2 years

### "Great tool!"

November 13, 2018

4.0

Pros

It's relatively easy to use and ensures brand consistency across the entire institution.

Cons

Sometimes, when adding too many restrictions to a template (to ensure it's on brand), it becomes less user-friendly. It's a balance between keeping things on brand and ensuring it works for the user.

Review Source

VR

Verified Reviewer  
Strategic Research Development Manager  
Higher Education  
Used the software for: 6-12 months

### "Good marketing production software"

November 2, 2018

4.0

Pros

Very user friendly, allows creating very professional looking marketing material

Cons

Templates are restrictive and do not allow for flexibility

Review Source

VR

Verified Reviewer  
Coordinator, Major Research Grants Initiatives  
Higher Education  
Used the software for: Less than 6 months

### "Using outfit for uni promotions"

November 2, 2018

4.0

Pros

The rigid formatting allowed for brand specific documents.

Cons

The rigid formatting was really hard to work with content limitations

Review Source

TF

Tiera F.  
Marketing Specialist  
Information Technology and Services  
Used the software for: 1-2 years

### "Great for small projects"

November 7, 2018

3.0

We use Outfit to create digital and printed marketing materials. It is very useful for small, simple projects and does save a considerable amount of time and money.

Pros

I like that I can quickly create digital and printable assets without having to wait for an internal team

Cons

Some of the templates are buggy or don't come in the sizes that I need them to be in.

Review Source

Response from Outfit

November 18, 2018

Thanks for your review Tiera. I have asked your Customer Success Manager to reach out to you to talk about the buggy templates so we can investigate.

CD

Caoimhe D.  
Marketing Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Efficiency at your fingertips. "

November 13, 2018

5.0

Pros

The ability to create and develop your own assets without the need to brief or submit requests. The time and money savings; we don't have to pay designers for small or basic design jobs and we work more efficiently because we're not waiting around for proofs. Colleagues are empowered to work independently. Our marketing collateral is more cohesive, consistent and most importantly on-brand.

Cons

The time and cost it takes to get new templates developed.

Review Source

JS

Jacqueline S.  
WIL Placement Coordinator  
Education Management  
Used the software for: 6-12 months

### "Outfit functionality"

November 12, 2018

4.0

I've been quite happy using this software so far.

Pros

I like the ease at which I can edit various templates. It's a very intuitive software.

Cons

The inability to customise templates at will - I require more flexbility with customisation.

Review Source

Response from Outfit

November 15, 2018

Thanks Jacqueline. I have asked your Customer Success Manager to reach out to you because we might be able to work with the central team to build out new templates based on your needs in Work Integrated Learning.

LG

Lauren G.  
Manager, Marketing, Recruitment and Engagement  
Higher Education  
Used the software for: Less than 6 months

### "Outfit makes it easy"

November 2, 2018

4.0

We can now create documents ourselves that we'd usually have to outsource.

Pros

The ability to create a wide range of simple and striking creative really quickly.

Cons

It would be great to have some additional functions to move certain text placements. The approval function could be tweaked to give more options - but overall it's great.

Review Source

MM

Merrin M.  
Communications Officer  
Higher Education  
Used the software for: 6-12 months

### "Great for people who need locked down templates"

November 5, 2018

4.0

Outfit helps me to create branded materials quickly but the templates are too restrictive.

Pros

The user interface and ability to create marketing materials from pre-designed templates.

Cons

The templates are too restrictive and the organising / filing system is clunky.

Review Source

WD

Wendi D.  
Partner Marketing  
Computer Software  
Used the software for: Less than 6 months

### "Self-service win"

November 6, 2018

4.0

A great step forward from custom, one-off requests.

Pros

This has made it so much easier for me to generate assets with standard templates

Cons

Some formatting challenges (e.g. spacing) and refresh lag

Review Source

JK

Jennifer K.  
Project Manager  
Computer Software  
Used the software for: Less than 6 months

### "Intuitive and Easy"

November 13, 2018

4.0

Pros

Outfit keeps things simple for you to have a professional image and create something that can be shared across your team/organization.

Cons

Often it feels like there are several clicks to edit. Wish there was more templates to value from when customizing.

Review Source

SK

Scott K.  
Marekting Coordinator  
Education Management  
Used the software for: 6-12 months

### "Good System but has challenges"

November 12, 2018

4.0

I like the concept and the system and it works well for most things. But everyone I speak too who uses Outfit always mentioned they 'export the framework and then manipulate and edit in Acrobat Pro'. I don't feel that's a good use and value of people time to be double handling I think regualr comms for our central team or produced by Outfit would help eg: 1-2min user tips or videos, that show tricks, hints and insider tips on best practice, how to use or how to deal with common challenges.

Pros

This is a great template system to encourage understanding of and how to use the brand. It allows for consistency across collateral produced by the university. It is fairly intuitive to use

Cons

I've noticed inconsistency within the suites of templates eg font size, typeface changes, formatting: If producing multiple flyers with different content - say one needs 3 images and the other only 1 - the fonts and typeface differ, formatting changes. This can be frustrating, as you then have a suite of flier that all look different. Also Font size on posters can be very small. A lot of feedback from attendees at events is they can't read what's on an A3, A2 or A1 poster from a distance.

Review Source

Response from Outfit

November 15, 2018

Thanks Scott for your feedback. I have asked your Customer Success Manager to contact you to ascertain the templates you are using and perhaps propose tweaks to the Central brand team if the brand has evolved since they approved the templates.

NM

Nicole M.  
Marketing Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Outfit review"

November 2, 2018

4.0

Overall Outfit is great! I just use it \*all the time\* and it has a huge value for me so I wish it had more functionality

Pros

I can quickly and easily create professional looking, brand-approved ads. I create multiple ads a day so this is great and simple to teach other people to use as well

Cons

The lack of ability to change things such as font color, add additional text fields, amount of color, transparency, etc.

Review Source

Response from Outfit

November 6, 2018

Thanks Nicole for your review, and your feedback. The templates have been built according to your brand team's guidelines, so we recommend talking to them about font colours, colours and transparency. We will also pass this feedback on to them and work with them on any changes. Thanks for your continued use of the platform, clients like you make our jobs great!

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