# Page 11 | EmailOctopus Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 11 - Is EmailOctopus the right Email Marketing solution for you? Explore 655 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/147415/EmailOctopus/reviews

---

EmailOctopus

4.8 (655)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated June 3rd, 2026

# Page 11 - Reviews of EmailOctopus

## Showing most helpful reviews

Showing 251-275 of 655 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

MB

Mike B.  
Owner  
E-Learning  
Used the software for: 1-2 years

### "Everything Most Email Marketers Need at an Unbeatable Price"

July 19, 2023

5.0

I needed an easier, more reliable platform for various email campaigns, and delivered.

Pros

is incredibly easy to use, yet still full-featured enough to fill the needs of most business owners. I appreciate the intuitive backend, handsome emails, and exceptional deliverability EmailOctopus provides in a simple and pleasing package. I've used other industry-leading emailers, but this is the one I enjoy working with the most.

Cons

Can't think of a thing I don't like about .

Reason for choosing EmailOctopus

I read many reviews of various email products and reviewed the feature sets of a number of them. won out.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp has, over the years, become harder and less pleasant to use without providing any benefits I'm looking for.

Review Source

MW

Matt W.  
CEO  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Email Octopus Is A Top Notch Service Provider"

July 15, 2022

5.0

Good overall and I will continue to be a client as long as I can be.

Pros

From the ease of signing up, uploading my leads, and creating my first campaign I have really enjoyed using this service. Their support staff is very personal and they work one-on-one with me in a prompt and polite manner. They listen to my issues or concerns and take the time to explain the answers to me. It has been a pleasure working with Email Octopus and I plan to continue to do so for many years to come.

Cons

When configuring the lead capture form I could not figure out how to set the width of the form fields, or design the form to fit the area on my page for it. I had to instead remove a paragraph on necessary information from the page and design my page around their form.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[AWeber](https://www.capterra.com/p/95949/AWeber-Email-Marketing/)

Email Octopus came highly recommended, and for the most part, our testing confirms that they are the better service.

Review Source

Bikas A.  
Assistant Marketing Manager  
Information Technology and Services  
Used the software for: Less than 6 months

### "A Fantastic Email Tool | Good Value for Money for starting Email Marketing"

July 19, 2023

4.0

The support team was fantastic, I didn't expect such prompt response of my tickets. They're very understanding and put great efforts to make it work for you.

Pros

Its pretty easy to use and makes campaign & list management very easy. The integration with wordpress is great as well. The tracking & analytics are fantastic so far showing detailed engagement for each recepient of our emails.

Cons

More templates could be added and made better, the forms could have a bit more customization to them both visually and condition wise.

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[Mailjet](https://www.capterra.com/p/130105/Mailjet/)

Reason for choosing EmailOctopus

Cost effective, Ease of use, Compatibility with our own Amazon SES account

Review Source

PD

Paul D.  
Editor  
Internet  
Used the software for: Less than 6 months

### "EmailOctopus is my new go to EMS"

April 24, 2024

5.0

Everything from onboarding and list impor to automations and building my first campaigns has been a breeze. I had a few questions initially, but the team got back to me right away. I started out on Mailerlite and was in the +40% open rate. Then MailChimp dropped that to +30% open rate because my emails were going to spam due to their generic spammy click tracking links getting flagged by Gmail. After switching to , my open rate has returned to +40% and my deliverability issues are over.

Pros

has incredible customer service, which was extremely important to me when choosing a new EMS. Their live chat is extremely responsive, and you're talking with folks who can actually help you, as opposed to outsourced help who are reading from a FAQ document.

Cons

Their editor could be improved a bit. Sometimes it jumps around if I paste a large HTML section, for example. The editor in general could just be a little more fluid, but it gets the job done.

Alternatives considered

[Ecomail](https://www.capterra.com/p/215118/Ecomail/)

Reason for choosing EmailOctopus

Easier onboarding and faster support. I was having trouble connecting my forms to Ecomail, and after two weeks of back and forth, I couldn't wait any longer to switch off of MailChimp, so I switched to , which turned out to be a great decision.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I switched because MailChimp is a garbage product, overpriced, with terrible support. I lost over 2,000 subscribers on MailChimp due to my emails getting flagged as "suspicious" or "dangerous" within Gmail due to MailChimp's spammy click tracking URLs.

Review Source

AH

Ahmed H.  
Co-Founder & CTO  
Internet  
Used the software for: 1-2 years

### "The most to-the-point software I have ever used"

October 25, 2022

5.0

My overall experience is very positive; I wished that I had switched earlier

Pros

comes as an acronym for value-for-money; it does the job as efficient as a $4k/month software but doesn't leave the guilt when skipping some campaigns

Cons

With a lack of direct integrations, using Zapier is easy but costly. However, they provide a straightforward API that I'm planning to make use of, but of course, it'd be even better to have direct integration available

Alternatives considered

[Amazon SES](https://www.capterra.com/p/179662/Amazon-SES/)[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Brevo](https://www.capterra.com/p/132996/brevo/)[GetResponse](https://www.capterra.com/p/153948/GetResponse/)

Reason for choosing EmailOctopus

The only one that beat pricing was SES, but it requires building all the features that EmailOctopus has from the ground up; all the others came short at pricing and other features.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

\- Pricing- Pricing- Pricing- Overcharging - Simplicity of that fits my exact needs

Review Source

JE

Josh E.  
CEO  
Real Estate  
Used the software for: 2+ years

### "Probably one of the best & most cost-effective ESP's out there!"

March 8, 2021

5.0

Truly outstanding customer service. Quick response times and always willing to go out their way to ensure that you are properly looked after. This too is one of the key reasons why we are still with EO and have no intention of leaving. Solid company and staff all round!

Pros

The thing we love most, is that when you link your Amazon SES account with Email Octopus, you can get a real bargain, esp. when compared to other ESPs out there. The user interface is very intuitive and simple to use, yet, it comes with very advanced email marketing features. All in all, we can recommend EO to anyone looking for an advanced email marketing system that doesn't break the bank.

Cons

In terms of advanced segmentation, the current version is still somewhat limited, but I've been in touch with their support team who have ensured us that it's on it's way. But other than that, no complaints whatsoever.

Alternatives considered

[SendGrid](https://www.capterra.com/p/204113/SendGrid/)

Reason for choosing EmailOctopus

While SendGrid is known for their ultra-high deliverability rate, the UX of their platform is sub-optimal. We managed to figure things out, but their built-in email templates were seriously lacking in creativity and weren't optimised for mobile at all. After signing up with Email Octopus, we ensured that everything was properly set up with Amazon SES (which granted, took a bit of reading up), but we now have an above average deliverability, open and click rate.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

MailChimp is good, but far too expensive, esp. when you have a larger email database and send out weekly newsletters.

Review Source

RW

Ruth W.  
Author  
Writing and Editing  
Used the software for: 2+ years

### "Easy, professional service with great support."

May 2, 2024

5.0

Easy to use with great support pages to help me switch over initially and then to continue to make my email campaigns the best I can make them. I'd recommend to anyone who's unfamiliar with setting up email subscriptions. But it's great to anyone really, no matter the level of experience.

Pros

The ease of making up an email to send out to my subscribers. isn't the first service I've used over the years, but it's by far the easiest one to navagate.

Cons

It can get pricey when you need to upgrade. But that's pretty much true across the board these days. And you do get what you pay for.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I found MailChimp hard to make up campaigns and I got confused with the different lists they had with subs in. I couldn't get all my subscribers into one list and had to send out emails to get folder.

Review Source

KW

Kiera W.  
Owner - Sept Employed  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Easy to use"

October 11, 2023

4.0

I’m referring others and look forward to being able to help my colleagues get set up

Pros

I love building newsletters for our businesses and having them go out automatically. The opt-out compliance for our clients is important! Keeping the client list organized with tags and bot automations has been a wonderful feature at an affordable rate for our tiny start up businesses.

Cons

I’d love to be able to build an email series that goes out to all who’ve “enrolled” for the series to be delivered to their inbox once a week. I was working with an Email Octopus Customer Support team member (very available via chat!!) who was so helpful and helped me realize the limitations of this platform but also how to work around them! One thing I’d like to see if the ability to share a template email with someone not in my “team” in Email Octopus… a way to pop the template into a folder and share across the platform to other users?

Reason for choosing EmailOctopus

Not enough features that I needed and way too expensive for the function of the add-on app for Gmail.

Review Source

Maisarah S.  
Marketing Executive  
Telecommunications  
Used the software for: 2+ years

### "Simple and cheap for a email marketing manager software"

June 14, 2021

4.0

Pros

provides a dependable platform at a reasonable price, with exceptional customer service. Questions are swiftly and thoroughly answered. The platform is simple to use and offers a wide range of options that i have use to write our newsletter and email marketing content.

Cons

I'd want to see the email builder drag and drop functionality enhanced. It works okay, and the emails are attractive, but it isn't as polished as some other newsletter builder software that I have used. The email template should be more customizable and easy to add a design into it.

Review Source

KR

Kyle R.  
Online Coach  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "The most cost effective email solution with no hidden bolt on extras"

September 17, 2023

5.0

Ace. Pull your CSV files through already and close your mind-numbing, overcharging, 2-audience-limited mail company and make the switch. If you don't like it you're probably a bot.

Pros

straight out of the box, the customer service is top-notch, real people, detailed responses not generic bs, and such an easy user interface you don't have to hunt for hidden features. fast, effective, reporting is top-notch. it takes care of everything without the expense of Mailchimp... actually, it makes Mailchimp look prehistoric in comparison.

Cons

Really nothing has popped up that's been an issue, no extra charges, nothing.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Abhorrent costs for the limited service and poor functionality

Review Source

SP

Simone P.  
Educator  
Education Management  
Used the software for: I used a free trial

### "Good platform. "

July 8, 2024

5.0

Great. I would certainly like to use it again.

Pros

It did the job and well! All the emails were sent out. Tracking them and replies we very easy.

Cons

It was a bit of a learning curve. Took a good couple of tries to get it right. But I did in the end.

Review Source

Response from Three Hearts Digital

July 23, 2024

Hi Simone – thanks for your review! I'm happy to hear that you managed to send an email to your subscribers despite the learning curve. If you need any help along the way, feel free to contact our Customer Success team, or check out the guides in our Knowledge Base. We offer video guides, webinars and written tutorials that take you through all the steps of sending your first email (and much more!).

IR

Ian R.  
President  
Marketing and Advertising  
Used the software for: 2+ years

### "Everythin we Need"

October 24, 2022

5.0

We have used email octopus for many years. I can't comment on the support - because we have never really needed them - their product just runs properly and without issues. We use it for a lot of things, but primarily for email lists for our users and list management. Their API was easy to integrate into our app, and it makes things really smooth and easy.

Pros

Easy to use, almost never a bug, affordable

Cons

UI can be a bit weird, but is super minor. Its a really great product

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing EmailOctopus

We chose email Cotopus for the cost factor originally, but grew to appreciate how well their product works

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Constant contact was expensive, limited, and we always seemed to have to contact support.

Review Source

HW

Heather W.  
Owner  
Luxury Goods & Jewelry  
Used the software for: Less than 6 months

### "Best Newsletter For Beginners"

October 24, 2022

5.0

Pros

Free edition has so much going for it. It's easy to use and helps me cut down on wasted time by scheduling campaigns. Love how you can also edit each template to fit you business theme. Bonus, you get 2500 subscribers free until you have to start paying. Best newsletter for small business starting out.

Cons

Wish I could edit the mobile preview on the template without changing the entire campaign.

Alternatives considered

[SugarCRM Mailchimp Integration](https://www.capterra.com/p/232687/SugarCRM-Mailchimp-Integration/)

Reason for choosing EmailOctopus

Easy to use and pricing was cheaper if I go over the free subscriber limit.

Review Source

GG

George G.  
Marketing Admin  
Consumer Services  
Used the software for: 2+ years

### "Very happy"

August 29, 2023

5.0

great! Their customer service is also very responsive.

Pros

I love that Email Octopus is easy to use and navigate. Has a lot of automation options that are very flexible.

Cons

I would really love if they implemented a search bar for campaigns and exporting of reports.

Alternatives considered

[Campaigner](https://www.capterra.com/p/64408/Stream-Send-E-Mail-Marketing/)[Mailjet](https://www.capterra.com/p/130105/Mailjet/)

Review Source

AA

Anca A.  
Author and blogger  
Writing and Editing  
Used the software for: Less than 6 months

### "Great tool for authors and bloggers"

March 20, 2023

5.0

I had the pleasure of using for my email marketing campaigns, and I must say it's an excellent tool. The platform is incredibly easy to use and efficient. One of the best things about it is the wide variety of templates available, as well as the option to create custom ones.Additionally, I appreciate the free plan that allows you to schedule your campaigns, which is a feature not always included in free plans with other email marketing services. Whenever I needed assistance, their support team was fantastic, quick to respond and receptive to suggestions.Last but not least, the pricing is very affordable, especially once you reach 2500 subscribers. Overall, I would highly recommend EmailOctopus to anyone looking for an excellent email marketing tool that is easy to use, affordable, and offers fantastic customer support.

Pros

My favorite features are:1. creating your own template2. scheduling campaigns

Cons

Although it integrates with StoryOrigin (the platform I use to deliver magnet readers and do newsletter swaps with other authors), 's API doesn't support list stats. Because I swap with other authors, it helps to show my stats (list size, open rate and chick rate). But the support team was quick to respond and open to suggestions, so I'm hoping they will fix this in another update.

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Zoho Campaigns](https://www.capterra.com/p/253223/Zoho-Campaigns/)

Reason for choosing EmailOctopus

I chose for 4 reasons:1. Higer number of subscribers in the free plan2. Affordable price3. Scheduling option4. It integrates with the platform I'm using to deliver my reader magnet.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

MailChimp recently reduced its free plan from 2000 to 500 subscribers. I find their pricing too expensive (not for what they offer, but for what I need at this moment).

Review Source

NE

Nessma E.  
Manager  
Publishing  
Used the software for: 1-2 years

### "A good option if you're starting out"

June 22, 2022

4.0

It's a nice provider is you're starting up and don't have many subscribers; less than 2500. The templates are very convenient and attractive to use. Tagging and segmentation got better better over the time. However, opening rate is still concerning due to inefficient CAN Spam that leads to identifying emails sent from as spam instead of landing in the receiver's inbox folder.

Pros

When I started using , the first feature that attracted me to their service was their templates. There is a good variety to choose from. The designs are nice and not boring like most of the presets that come with mailers. It was easy to use to send weekly newsletters.

Cons

I faced two problems when I used . One, the open rate was dismal compared to other mailing services due to spam complaints. Most of the emails were either sent to spam or blocked. It caused delivery issues that eventually made me use a different mailer. Two, list management. I wasn't able to import subscribers easily, segment or segregate or have a lead page to gather subscribers.

Review Source

Response from Three Hearts Digital

June 22, 2022

Hi Nessma, Thanks for taking the time to review. I'm glad to say EmailOctopus does completely support imports of subscribers, along with segmentation and segregation. We also have a range of landing pages within EmailOctopus so you can grow your list, for free, easier than ever. We'd love you to have a go at using these, so please reach out to our Support team who will gladly point you in the right direction to start.

RYAN B.  
Trustee, Area 7  
Higher Education  
Used the software for: 2+ years

### "Best Email Service Anywhere"

September 28, 2018

5.0

Outstanding. I have so much control and flexibility to use this service for so many bulk emailing applications and I can scale up or down to mirror my busy seasons. I have been thrilled with this service for years.

Pros

I have been a user of for years and have seen the company, services, and functionality grow and develop over time. The customer service has been extraordinary whenever I have had questions and I have always received highly respectful communications from this company. They know that your success makes them succeed as well so they are in your corner every step of the way and they treat customers fairly at all times. The ease and flexibility of this web-based program are outstanding and I have made recommendations in the past that have since been implemented. What the service is now is a godsend for anyone needing to send bulk emails whether frequently or occasionally because they allow you to scale up or down to your needs, which I see as further proof of their customer first philosophy. The setup is easy if you follow the instructions or ask for any help and once you are setup with amazon and email octopus, you can be confident that you will achieve everything you desire with this service. Best of luck to you all in future endeavors.

Cons

None Exist. Try to change my mind. This service is outstanding.

Review Source

MC

Michael C.  
Customer Support  
Retail  
Used the software for: 6-12 months

### "A great mail campaign manager"

July 7, 2023

5.0

So glad we found them!

Pros

We found because our previous platform did not update their web integration so we had to add new sign ups manually (and one by one). We then found easier to use template customization, and were happy it happened!

Cons

There was a slight learning curve using another product for several years, but we had great support and emails from the team at , we got back up and running in a matter of days.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Deprecated plugins

Review Source

Thibault M.  
President  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "If you found Mailchimp being overcomplicated, you gonna love EmailOctopus"

October 31, 2022

5.0

Pros

For me, is like what Mailchimp was, and what it was great about. Doing email campaigns and doing it right. EmailOctopus is that. And we love it.

Cons

It does one thing great but I would have love a bit of more user friendlyness regarding the list management.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp became something more than just email marketing and it's now overcomplicated for our simple need of a mail marketing tool.

Review Source

KD

Kat D.  
Finance & Operations Officer  
Non-Profit Organization Management  
Used the software for: 6-12 months

### "This is an amazing tool for individuals and orgs who need email/outreach management on a budget!"

June 26, 2023

5.0

The experience has been amazing! It has been transformative for our organization and its outreach.

Pros

This was incredibly easy to adopt and use. Each part of the experience is highly clean and simplified. I highly appreciate how much functionality is included for the introductory prices.

Cons

I just wish I could manually batch add contacts to lists. That is, add multiple contacts without needing to upload a CSV.

Alternatives considered

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing EmailOctopus

Everything had higher price-rates and features we didn't need

Switched from

[Gmail](https://www.capterra.com/p/202338/Gmail/)

Gmail obviously doesn't have everything we need, of course. We were doing everything pretty manually.

Review Source

AB

Angelique B.  
Hairstylist  
Consumer Services  
Used the software for: Less than 6 months

### "There isn't a better email platform for the value you get with Email Octopus"

June 16, 2023

4.0

Brilliant, brilliant, brilliant. I love it.

Pros

The absolute ease and simplicity of Email Octopus is a winner for me. I have trialled various other platforms for email campaigns and they do not compare to Email Octopus. For me, it's all about not feeling overwhelmed and confused with all the features, with things looking simple but effective. Email Octopus has the right balance of it all - making it super easy for a not-so-tech person to navigate. I am very impressed with everything I have come across on the platform PLUS the version I need for my micro business makes it free, a perfect place for me to start while I grow my business!

Cons

Although I love the simplicity of Email Octopus, I feel the emails lack looking fun and creative, which is what my business is all about fundamentally. If it could include elements of design that would be AMAZING! But overall, this is not a massive deal for me as I have a very tiny email list currently so it is all about being affordable while I grow.

Reason for choosing EmailOctopus

Easiest to use and pricing was right for my business

Review Source

Rory M.  
Director  
Computer Software  
Used the software for: Less than 6 months

### "Good via console and API"

June 4, 2024

4.0

They have been good to work with and their product is of very good quality. The end result of the emails produced is clearly the most important and these are very good. There has been one price increase during the few months that I have been with them.

Pros

We use the Connect features to use our own sending infrastructure, whilst Email Octopus handles list management for us. The API is just about enough for what we need from it but has been very quick to integrate with our applications. The email design features are good, and the end result of mails to customers is great.

Cons

Unlike some of the larger providers, there is no first party API SDKs available for PHP/Laravel. However, there is enough community engagement to make 3rd party ones which work well, and looking at the underlying API it would be straightforward to make your own.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Review Source

AG

Ankit G.  
Founder  
Marketing and Advertising  
Used the software for: 1-2 years

### "A good affordable email marketing tool"

May 31, 2022

3.0

Overall, I had a good experience, but I really wish that they fix their email builder, and it's buggy.

Pros

Even though (EO) is a relatively new tool but it has all the features you will expect it to have. The best this is that it's really affordable.

Cons

The major problem with is there UI of email builder. It's really bad and buggy. Also if you try pasting content from Ms-Word or Notion then it changes the formatting which is troublesome to edit. Also if you want to run referral programs for your newsletter then EmailOctopus has very few integrations. They also pushed new update for their forms which makes it compulsory to use it with iframe and not custom html tags. That makes it very static and you can't use your own designs.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

MailChimp was expensive.

Review Source

Response from Three Hearts Digital

June 22, 2022

Hi Ankit, Thanks for the review and glad you love our value for money. In respects to your feedback around the email builder, you'll be glad to know we are overhauling it this year and making it much simpler to copy and paste from your favourite tools, while retaining the correct formatting. Our forms, as you've also mentioned, saw an update last year. I think you may have misunderstood the update, as we do not use iFrames and we never have done. All our forms can be style completely by you using CSS, and we have no plans to ever change that. We agree iFrames are not the right solution to use. If you'd like help styling your forms, please contact our team and we'd be glad to show you how.

GW

Gail W.  
Executive Director  
E-Learning  
Used the software for: 1-2 years

### "Great for a small nonprofit!"

June 4, 2024

5.0

A very positive experience that allowed us to get up and moving quickly and easily.

Pros

It seemed quick and easy to set up and get going fast, which is what we needed. Price point was right and we have continued to grow our email list ever since we started.

Cons

Nothing that comes up as being a serios negative!

Review Source

ME

Michael E.  
Game Designer  
Computer Games  
Used the software for: 6-12 months

### "Favorite email list management tool!"

July 9, 2024

5.0

Pros

Simple to setup, easy to navigate and build custom forms, and multiple link/embed options!

Cons

Nothing so far. I had to restart my account and hadn't sent a campaign yet.

Reason for choosing EmailOctopus

Price, ease of use, customizability, captcha on forms

Review Source

Response from Three Hearts Digital

July 24, 2024

Thanks for the great review, Michael! We're honoured to be your favourite email service provider ;) Let us know if we can help with anything along the way.

## Send me user reviews about this product

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

Talk to a Capterra advisor for free and get results within 15 minutes.