---
title: "Page 12 | EmailOctopus Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Page 12 - Is EmailOctopus the right Email Marketing solution for you? Explore 655 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/147415/EmailOctopus/reviews/?page=12"
page_type: "reviews"
language: "en"
---

EmailOctopus

4.8 (655)

[View alternatives](https://www.capterra.com/p/147415/EmailOctopus/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated July 31st, 2026

# Page 12 - Reviews of EmailOctopus

## Showing most helpful reviews

Showing 276-300 of 655 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

JS

Jim S.  
Customer Service Director  
Recreational Facilities and Services  
Used the software for: 2+ years

### "Email Octopus"

November 12, 2022

4.0

Pros

Email Octopus provides good value for the price.

Cons

Some features could be refined, such as being able to keep various campaign emails in folders, global delete emails in lists.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Constant Contact removed the ability to perform surveys on their platform. Consequently we now use Email Octopus for email marketing and Survey Monkey for survey purposes.

Review Source

aH

adrienne H.  
Self employed  
Retail  
Used the software for: 1-2 years

### "So easy to use and super affordable with overall great feautures"

March 14, 2023

5.0

great experience i would definetly recommend as i have saved so much time and money using this service and have seen great results in my business

Pros

i really enjoyed the drag and drop method of sending emails it made the service super easy. i also liked that it was really afforable and when using the platform the modern feautures made the process simple. customer service was also excellent i never had a hassle if i needed help with anything

Cons

i enjoyed everything however i did find some of the templates to be outdated

Review Source

SK

Sarah K.  
Artist  
Arts and Crafts  
Used the software for: 1-2 years

### "Excellent!"

May 28, 2023

5.0

Overall I love using Email Octopus. Customer service is excellent if I have any questions or problems.

Pros

Features are very comparable to other companies for a lower price point. I love that a portion of proceeds go to ocean cleanup. They are a company that cares.

Cons

I wish there were more options for templates with a paid plan.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Overall options, price point and sustainability.

Review Source

VR

Verified Reviewer  
owner  
Marketing and Advertising  
Used the software for: I used a free trial

### "Onboarding makes no sense"

April 10, 2022

1.0

Pros

It's very easy to build emails and work with forms and landing pages

Cons

Before being able to send any communication they sent you a set of questions about your data base and lists, where and how you acquire your contacts. They sent this like two hours before I've signed in. I'm supposed to give them all my info, wait for their approval and only then shoot my emails. This is absurd doesn't happen with any other provider I've used before (mailchimp, hubspot, etc)

Review Source

Response from Three Hearts Digital

April 18, 2022

Hi there, Sorry to hear you weren't happy with our approval process. We have an approval process in place to maintain our industry leading deliverability. During the approval process we look to find out what kind of emails you'll be sending and how the list was grown many companies continue to use purchased lists, which are not only against the law but impact the service massively too so having this step allows us to educate users and improve our service for all. In many cases approval can be done immediately, without any additional questions. However at times we do need to get some additional information, this is what will have happened in your case. Those questions only need to be answered once, and should take no longer than 2 minutes to answer. While we appreciate those questions may add some additional friction to signing up, it's done with the best of intentions and is why our reputation is so high with the likes of Gmail and Yahoo.

Jennifer Lauren M.  
Co-Owner  
Publishing  
Used the software for: Less than 6 months

### "Switch from MailChimp to EmailOctopus was a no brainer. "

June 6, 2023

4.0

So far, the experience has been wonderful. There have been no issues with setting up or sending out campaigns and it has been easy to learn the platform.

Pros

The ease of account setup and importing contacts from our old provider to EmailOctopus. I also liked the analytics reports. I also like the lists setup.

Cons

I wish there was a mobile app to manage contacts and campaigns.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing EmailOctopus

I liked the ease of use and overall aesthetic of EmailOctopus over the alternatives.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp kept changing the offerings for the free and lowest-tier services. Once Intuit took over, it was obvious they wanted everyone to start paying more for every small thing. As a small business I could no longer afford to use MailChimp.

Review Source

Peter D.  
Editor in Chief  
Online Media  
Used the software for: 2+ years

### "Great value and excellent service"

October 24, 2022

5.0

Excellent - of all the things that concern our business, list management and email campaigns are NOT among them. EmailOctopus handles all that and we know that they can be relied upon to help when necessary.

Pros

We were first attracted to EmailOctopus for the excellent pricing but have stayed for many years because of the reliability and truly excellent service. None of the annoying 'support' from many online companies which consists of stock paragraphs and insincere platitudes from poorly trained staff. EmailOctopus team members reply quickly and accurately to any queries (not that we've needed help often).

Cons

Some better multiple list support for searched and sign-ups would be nice but not a deal-breaker.

Review Source

LT

Lynne T.  
owner  
Writing and Editing  
Used the software for: 6-12 months

### "very satisfied"

July 13, 2024

4.0

Pros

EmailOctopus is flexible in their pricing. Instead of suddenly breaking into an expensive category because of additional subscribers, EmailOctopus has a gentler system. They even reduce the charge if you lose subscribers! Perfect for someone like me with a modest budget.

Cons

The dashboard was a little bit difficult to negotiate at first, and the emails hard to design until I got the knack--now it's not hard at all.

Reason for choosing EmailOctopus

A friend was using it.

Switched from

[Wix](https://www.capterra.com/p/169007/Wix/)

Wix was free at first. Then I reached a certain threshold and it was expensive!

Review Source

Response from Three Hearts Digital

July 24, 2024

Thanks for taking the time to leave us a review, Lynne. We strive to cater to many different use cases, but our main goal is to make email marketing accessible for teams with big ambitions, but smaller budgets. So I'm really happy to hear our pricing works out well for you ;) It's also great that you got a hang of our editor, but feel free to contact our Customer Success team if you need a hand in the future! Thanks again for recommending us.

MT

Mary T.  
Founder, Director  
Marketing and Advertising  
Used the software for: 6-12 months

### "I traded the monkey for an octopus and never looked back. "

October 24, 2022

5.0

Overall I am thrilled to bits, and I am sure as time goes on that the software is only going to get better and better. I have suggested to many of my clients that they consider Email Octopus for their marketing emails provider.

Pros

I am a solopreneur who is in the process of building her email empire. At the moment, I have an absolutely tiny email list. I was really struggling to find a company that could meet my needs as someone just getting started. So many other providers were so expensive that I could not justify the cost of the program. Email Octopus is a company that will grow with me - and won't break my budget once I get to where I want to be. Building emails is simple - it works just like other drag-n-drop email builders, but the difference is that it is somehow even easier to use. The landing page builder is also simple and functional. The couple of interactions I have had with the Email Octopus team have been overwhelmingly positive.

Cons

Audience segmentation leaves some things to be desired. While Email Octopus is on par with Constant Contact and Flodesk in terms of segmentation, they don't have as many customization options as MailChimp. This isn't a problem for me right now at this stage, but it is something that I am a little worried about for the future.

Alternatives considered

[Flodesk](https://www.capterra.com/p/207268/Flodesk/)[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing EmailOctopus

Price, ease of use, and the fact that they can grow with me.

Review Source

JO

Janci O.  
Owner  
Publishing  
Used the software for: 2+ years

### "Reliable, inexpensive, functional email marketing"

July 7, 2023

5.0

Pros

I love the balance of value for price. Email Octopus is reliable, has the features I need, at a price I can afford.

Cons

It took a while for the developers to build a full suite of list management options, but I find that the tools available now have everything I need.

Reason for choosing EmailOctopus

Balance of price with functionality

Review Source

MD

Matt D.  
Director  
Retail  
Used the software for: Less than 6 months

### "Email Octopus - a great platform to start email marketing"

August 29, 2024

5.0

Excellent experience - works seamlessly. I recommend it to other brands constantly

Pros

Very intuitive and simple to use. It avoids overcomplicating things

Cons

Would like more fonts and control over graphic elements when creating emails

Review Source

Response from Three Hearts Digital

September 6, 2024

Thank you for leaving us a review, Matt! I'm glad to hear your experience has been excellent and that you're recommending us to other brands. Just a small note regarding fonts – at the moment, custom fonts aren't supported by many email clients, which means your emails won't look the same in someone's mailbox. To prevent display issues, we recommend using standard fonts, but we'll definitely offer more fonts once they're more widely supported by email clients. When it comes to more control over graphic elements – that's a great suggestion! We're actually making changes to our editor at the moment, so hopefully the new additions will match your needs. And if you need a specific feature, please let our support team know so that we can add it as a feature request ;) Thanks again for recommending us!

KL

Katrina L.  
Communications Officer  
Political Organization  
Used the software for: Less than 6 months

### "Quick and Easy Mailing List Management"

May 9, 2024

5.0

Pros

It was super easy for us to upload our list of contacts, and to update that list using spreadsheets. We love the value of our monthly subscription, which was almost half the cost of MailChimp, but provides us with plenty of emails for the size of our contact list, and allows us to do segmentation and have multiple users. The campaign/email creator tool is easy to use.

Cons

Navigating between the Setup/Design/Content/Send portions of the Campaigns form is a little frustrating because you can't jump from setup to content, for example.

Reason for choosing EmailOctopus

It was recommended to us by a local politician who recently switched to EmailOctopus to manage his campaign's mailing list.

Switched from

[Zoho Campaigns](https://www.capterra.com/p/253223/Zoho-Campaigns/)

Zoho did not allow us to talk about donations or volunteering, which is vital to our organization as a local political party unit.

Review Source

CT

Christopher T.  
President  
Medical Devices  
Used the software for: 2+ years

### "Long time user!"

October 24, 2022

5.0

Pros

Cost containment while still receiving a professional product.

Cons

Integration with Amazon web services was a bit intimidating for a novice.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing EmailOctopus

Cost.

Review Source

JH

Josephine H.  
Owner, Creator  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Excellent email management platform for small business"

April 27, 2023

5.0

Pros

I like the ease of use, excellent and very responsive customer service, affordability.

Cons

Some of the email functions are not perfect; for instance, I sometimes have trouble setting the right font size for my email campaigns.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp paused my automated welcome sequence for subscribers without letting me know and without any advance warning - and then I had to pay for them to unpause it. In that time, I lost potential subscribers.

Review Source

MA

Monique A.  
owner  
Alternative Medicine  
Used the software for: 6-12 months

### "Truly beginner friendly, good results."

August 1, 2024

4.0

Wonderful. I truly appreciate the support chats

Pros

I love that the website is open, clean and easy to maneuver and understand..

Cons

That it isn't possible to filter people into an automation without issuing a tag. I am not used to using tags yet.

Switched from

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

I was concerned abut the cost factor associated with the other

Review Source

Response from Three Hearts Digital

August 7, 2024

Hi Monique, Thank you for reviewing EmailOctopus. Being beginner-friendly is definitely one of our main goals, so it looks like we're doing a good job here ;) I know using tags can be an adjustment, but we truly believe it's one of the best ways to organise and manage your audience. Hopefully, you'll see how they're handy in both automation and segmentation! Thanks again for recommending us.

KS

Karl S.  
Counselor  
Mental Health Care  
Used the software for: 2+ years

### "Perfect choice for a one-person operation"

August 7, 2023

5.0

Allows me to communicate with workshop registrants quickly and easily.

Pros

Email design is easy to create and the step by step process through delivering the email is intuitive and not complex. The list management tools are very effective.

Cons

How to edit and re-use a campaign is not clear to me.

Review Source

Jan Sigetty B.  
CEO  
Publishing  
Used the software for: 6-12 months

### "Unfair comparison with Mailchimp"

September 28, 2018

3.0

I like it, but that's because I found workarounds. Fx. I design the NewsLetter in MailChimp and copy/paste the HTML. It works fine that way.

Pros

I moved from MailChimp, because of the price tag. Octopus is way cheaper, but it's still possible to send the same quality emails and that's​ great.

Cons

1\. A better interface to make your own template/design. Limitations in fonts, sizes, etc 2. List features are limited. No way to create segments or groups based on subscriber data. 3. Regarding reports: A graphic overview of where the clicks are placed.

Review Source

Response from Three Hearts Digital

October 4, 2018

Hi Jan, Thanks for the feedback. We have some good news on the campaign editor- we've just launched our new drag & drop email builder. It's only in Beta at the moment, however I've added it to your account and you'll be able to use it in your next campaign. More updates to come based on your feedback, too. Thanks again, Tom

IT

Iona T.  
Founder  
Public Relations and Communications  
Used the software for: 6-12 months

### "LOVE EmailOctopus"

August 18, 2023

5.0

Love it!

Pros

The product is super easy to use. I only send one email every month and the features mean I can do this quickly without much fuss. The customer service is so fast and helpful. Everyone I've spoken to has been amazing and helped me as soon as I've asked.Less emails go into spam so I have a much higher open rate than I did with Mailchimp

Cons

Sometimes it can be hard to edit the email when you want to be a bit more creative without using the HTML function, such as formatting sections, tables, fonts, etc. The sign up campaign landing page options could be better too.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

A large number of emails were going into spam. They also blocked my account for 'malicious' content. Customer service was lacking. It was too expensive.

Review Source

SN

Sara N.  
Owner  
Entertainment  
Used the software for: 2+ years

### "Sara Niemietz review"

June 28, 2023

5.0

It has been very positive. One thing I cannot figure out is why it often goes to spam though.....

Pros

I came to email Octopus because of the price point, but stayed because of the wonderful quality. I have used other companies and E.O. is my favorite.

Cons

In the perfect world, it would not charge me more when I surpassed the threshold for emails.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Price

Review Source

SC

Silvia C.  
Copywriter & Coach  
Writing and Editing  
Used the software for: 6-12 months

### "It helped to take my business to the next level"

October 24, 2022

5.0

Pros

It was intuitive and easy to use and set up, the learning curve is low.

Cons

Definitely, the editing & formatting of the templates. This have drived me crazy sometimes.I found it hard even after creating and automatized lots of emails already.I haven't managed to "set up" a predefined format, to use it in my new emails.I know you can save your customized templates once you worked on them. But, for instance, if I have on my email a certain color and font, and then I edit and add some new paragraph, this one is added in the original predefined color and font, not in the color and font I'm using, and this is really annoying.It might be possible fix this, but I still haven't find an intuitive way to do it!

Reason for choosing EmailOctopus

I chose it because I could afford it, when I couldn't afford other services, and I found it very nice and cool inside.

Review Source

KO

Kehinde O.  
Founder  
Marketing and Advertising  
Used the software for: 1-2 years

### "Email Octopus Review"

June 9, 2024

5.0

Excellent email software service. Would always recommend them

Pros

The ease of use of the interface, the email testing capability before sending and delivery analytics.

Cons

I would have loved the integration of AI into their email writing canvas

Switched from

[GetResponse](https://www.capterra.com/p/153948/GetResponse/)

Email Octopus has more free features and easier to use interface

Review Source

MP

Marek P.  
Marketing  
Information Technology and Services  
Used the software for: 2+ years

### "Emailoctopus is great"

March 1, 2023

5.0

Pros

It's very simple and intuitive to use, also inexpensive.

Cons

There's no such thing, it does the job for our company.

Review Source

GC

Geraldine C.  
Website Manager  
Religious Institutions  
Used the software for: 2+ years

### "Fine Product, not overpriced!"

October 25, 2022

5.0

Pros

The product is easy to use after initial set up and I've found it easy to teach others to use it.

Cons

There were some design issues in the early days, but those have mostly been fixed and so I really don't have anything to dislike!

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing EmailOctopus

Price and availability of options

Review Source

VR

Verified Reviewer  
Desempregada  
Facilities Services  
Used the software for: 6-12 months

### "Bom"

February 5, 2023

5.0

Pros

Very good, and easy to use perfectly, sending email without problems

Cons

Could change some functions in the application

Review Source

VR

Verified Reviewer  
Founder  
Marketing and Advertising  
Used the software for: 1-2 years

### "Simple mailing lists"

June 11, 2021

5.0

I don't think I've ever had a better experience integrating with an API than with EmailOctopus. Their email support is also one of the best I've ever dealt with.

Pros

I like how quickly I was able to set it up. I also frequently give their API documentation as an example of a perfectly written document. While composing a new campaign, the UI doesn't get in the way and I'm able to just get down to work.

Cons

I couldn't figure out a way to "merge" multiple user lists, or send a campaign to users from multiple different lists at once.

Switched from

[Kit](https://www.capterra.com/p/175000/ConvertKit/)

ConvertKit started to become more cumbersome that I could bear, with heavier use of "user friendly" features and less ability to tweak the templates manually.

Review Source

AG

Alex G.  
CEO  
Marketing and Advertising  
Used the software for: Less than 6 months

### "5/5 Definitely Recommend"

June 11, 2023

5.0

Pros

What got me into using EmailOctopus was initially the low fee. Compared to similar products/services, EmailOctopus is the cheapest. Since I've incorporated the tool into my business, I have been very happy. The ease of use and the smooth setup with other tools such as Zapier and GravityForms makes this a no-brainer. Additionally, customer service is fast to reply and helpful. I highly recommend EmailOctopus!

Cons

Honestly, there are no cons. The UI/UX is smooth and there are how-to guides for everything.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

The cost.

Review Source

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