# Page 7 | EmailOctopus Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 7 - Is EmailOctopus the right Email Marketing solution for you? Explore 655 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/147415/EmailOctopus/reviews

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EmailOctopus

4.8 (655)

[View alternatives](https://www.capterra.com/p/147415/EmailOctopus/alternatives/)

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Last updated April 6th, 2026

# Page 7 - Reviews of EmailOctopus

## Showing most helpful reviews

Showing 151-175 of 655 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

MZ

Maurizio Z.  
Press Officer  
Publishing  
Used the software for: I used a free trial

### " A tip: EmailOctopus"

September 25, 2025

5.0

I use the system quite frequently and am very satisfied. It's definitely the best mailing system I've tried so far, in terms of organization and flexibility.

Pros

The email structure is highly customizable. I also really appreciate being able to schedule emails and, above all, replicate them to different lists in just a few steps.

Cons

There aren't any negatives to report so far. I've always had a good experience. It took me a while to figure out how to upload my contacts, if we're really looking for a man's hair.

Review Source

Response from Three Hearts Digital

October 9, 2025

Hi Maurizio, thank you for your kind review! It’s wonderful to hear that you enjoy the platform and its features. If you ever have any questions, our Customer Success team is always happy to help :)

LM

Liam M.  
Owner  
Photography  
Used the software for: 6-12 months

### "So easy to use!"

February 10, 2025

5.0

It's been easy and i hardly have to touch it now it's set up

Pros

User interface is extremely easy to follow. I've been able to figure out how to do everything I've needed to without having to look anything up.

Cons

limited automations on free plan - but plan is not too expensive anyway!

Review Source

Response from Three Hearts Digital

February 12, 2025

Thanks for reviewing us, Liam! It's great to see our ease-of-use works out well for you ;) We're here if you need anything along the way. Happy emailing 🐙

JS

Jenna S.  
Designer  
Arts and Crafts  
Used the software for: 1-2 years

### "Stuck on You"

November 23, 2024

5.0

It has been a great tool and asset for our tiny organization that has seen some hardships. But I appreciate email octopus and would continue using them for any current and future venture.

Pros

I like the vetting process to ensure lower risk of spam. The ease of use of the UI is also wonderful, and I enjoy the customization options.

Cons

I cannot think of anything that would be considered unlikeable about email octopus, to be honest.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing EmailOctopus

I preferred their platform; it was more appealing and the cost was much fairer.

Review Source

Response from Three Hearts Digital

November 29, 2024

Hi Jenna, Thank you for such a candid review! We're thrilled to hear we share similar values when it comes to compliance. And it's a pleasure to see people enjoy our UI and customisation options – I'll make sure to share your feedback with our product team ;) Thank you for supporting and recommending us. We're here if you need anything! Magdalena Customer Success Manager

SS

Sophie S.  
Artist  
Arts and Crafts  
Used the software for: 6-12 months

### "Super user friendly!"

May 1, 2025

5.0

As a first experience of mailing lists etc, Email Octopus has been a breeze! Highly recommend to anyone considering starting a mailing list

Pros

Email Octopus is very user friendly! Thry have a super easy to use interface for someone who is new to mailing lists. Love it!

Cons

I have no negative comments about Email Octopus. I get everything I need from their services, and for free!

Review Source

Response from Three Hearts Digital

May 6, 2025

Thanks for reviewing us, Sophie! At EmailOctopus, our goal is to make email marketing accessible and user-friendly for everyone, especially for beginners, so it's great that it's reflected in your experience. Give us a shout if you need anything along the way ;)

KM

Katrina M.  
Owner  
Retail  
Used the software for: 1-2 years

### "Great Email Option"

November 25, 2024

5.0

It's free for us right now and has been easy to use. I can have an email ready to go out in just a few minutes. It's also easy to see my reports and see who has opened and clicked on our emails.

Pros

It's easy to use and right now, we have everything we need in the free version.

Cons

I haven't figured out yet how to manage my email subscribers efficiently. There's a few I would like to remove (obviously outside the US for a US company, haven't opened an email in years, etc). Last time I tried, it took longer than I wanted.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

They changed their prices and became more than I wanted to spend.

Review Source

Response from Three Hearts Digital

December 5, 2024

Hi Katrina, Thanks for taking the time to review EmailOctopus – I'm happy to hear our feature set and simplicity work out well for you. When it comes to managing your subscribers, you have a few options: unsubscribing them in bulk with the Actions tool, through import, or through automation. If you need a hand with it, please let us know – we're happy to help ;)

DT

Deirdre T.  
Marketer  
Design  
Used the software for: 1-2 years

### "Octupus Makes things easy !"

March 12, 2025

5.0

Managing email lists, details and campaign driven email marketing is made easy by Octopus

Pros

It is very easy to use and navigate. Simple design

Cons

I like all aspects really. Some more tips on how to drive people to subscribe would be useful

Review Source

Response from Three Hearts Digital

March 18, 2025

Thanks for your 10/10 review, Deirdre. 💜We're glad you find EmailOctopus easy to use – that’s exactly what we aim for! We love your suggestion about tips on growing your subscriber list. In fact, we share some list-building strategies on our blog and would be happy to create more resources to help. Stay tuned!

VS

Valentine S.  
CEO  
Wholesale  
Used the software for: 6-12 months

### "Octopus great for light usage to my client list"

December 20, 2024

5.0

Hasn't let me down and it's intuitive, no sudden blockers due to only being on the free level.

Pros

Genuinely free in a usable format, great for light use

Cons

Not quite as design flexible as I would like, but if I upgrade I get more

Switched from

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)

I needed something simple and suitable for my needs and if it was free that's a bonus.

Review Source

Response from Three Hearts Digital

December 24, 2024

Thank you for reviewing us, Valentine. I'm glad to hear EmailOctopus does everything you need to do for your clients' email marketing needs ;)

KI

Kelechi I.  
Owner  
Entertainment  
Used the software for: 1-2 years

### "A wild ride"

December 18, 2024

5.0

It's been a wild ride. I'm always excited to see how I could use the tools in EmailOctopus to make my emails stand out

Pros

I love the fact that it's easy to use and has a great deal of templates

Cons

Not a fan of the pricing structure in terms of being charged based on audience size

Review Source

Response from Three Hearts Digital

December 19, 2024

Hi Kelechi, thanks for reviewing us – happy to hear our simplicity works well for you. Our pricing is indeed primarily based on audience size. While we don't plan on making any changes here, we always welcome suggestions from our users and we actually have two products with slightly different pricing. Feel free to contact our support and perhaps we'll be able to find a solution that works best for you.

CD

Cody D.  
Owner  
Entertainment  
Used the software for: Less than 6 months

### "Great Company! "

March 30, 2025

5.0

Very helpful and easy to use emailoctopus is incredibly easy to use, with a user-friendly interface that makes navigation and management effortless.

Pros

It’s incredibly easy to use, and the pricing is excellent, making it a fantastic choice for anyone looking for affordability and convenience.

Cons

I have no complaints about this email service—it works flawlessly, is reliable, and meets all my needs without any issues.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

This company offers a more affordable option compared to others, providing great value without compromising on quality or features.

Review Source

Response from Three Hearts Digital

April 7, 2025

Thanks for a 10/10 review, Cody! We're thrilled to hear your experience with EmailOctopus has been so positive. 💜 Do let us know if you need anything along the way – we're here for you.

ST

Sara T.  
Author  
Writing and Editing  
Used the software for: Less than 6 months

### "Honestly 100% worth it!"

February 12, 2025

4.0

EmailOctopus offers many unique features in their free plan that made the learning curve 100 % worth it to me! I've had great tech support from them as well! I would definitely recommend this service to anyone who needs a solid, straightforward platform to host their newsletter!

Pros

I loved the ability to add my own graphics and clickable links so easily!

Cons

Learning to format my newsletters with their software was a bit of a learning curve, but I did grasp it eventually.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp didnt have the features I wanted and needed in a plan that was affordable for me.

Review Source

Response from Three Hearts Digital

February 17, 2025

Hi Sara, thank you for such a lovely review 💜 We’re glad you enjoyed the ease of using our editor and it’s awesome to hear that our features made the learning curve worthwhile! If you ever need help or have feedback, we’re here for you. Thanks for choosing EmailOctopus and recommending us.

PR

Peter R.  
Program Director  
Hospitality  
Used the software for: I used a free trial

### "So easy to get started!"

June 28, 2025

5.0

Pros

Email octopus is easy to use. i found it was easy to set up the website email collection and mailing lists.

Cons

Overall i love the product but I wish the html code to paste into my website was easier to customize.

Review Source

Response from Three Hearts Digital

July 3, 2025

Thanks for recommending us, Peter! ;)

Dylan C.  
marketing  
Food & Beverages  
Used the software for: 1-2 years

### "Email campaigns"

September 23, 2024

5.0

The creation of email marketing campaigns is sent to customers in a timely manner, being viewed with great interest and with great response results

Pros

Since I started using EmailOctopus, my email list has grown significantly, which has been very valuable for getting more subscribers and creating marketing campaigns for more users. These campaigns through EmailOctopus have been the most effective and have had an amazing impact on customers

Cons

The entire process has been the best, there are no flaws whatsoever, it has been useful and helpful to me

Review Source

Response from Three Hearts Digital

September 27, 2024

Hi Dylan, Thank you for the excellent review – we're thrilled to have helped you grow your business! We're here if you need any help along the way ;)

CW

Cel W.  
Owner  
Music  
Used the software for: 6-12 months

### "Good Tool for Small Business Owners"

January 24, 2025

5.0

Pros

The ease of use and interface is an enjoyable experience!

Cons

I don't have any major complaints about the website at this time.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

MailChimp was a terrible company and I have a very negative experience utilizing their services.

Review Source

Response from Three Hearts Digital

January 28, 2025

Thank you for recommending us, Cel! Glad to see your experience with EmailOctopus has been enjoyable ;) We're here if you need anything along the way.

ML

Melissa L.  
Marketing Executive  
Events Services  
Used the software for: Less than 6 months

### "A great first campaign"

February 27, 2025

5.0

I've enjoyed the experience so far with no complaints.

Pros

I like how easy it has been to use to create my first campaign

Cons

Lack of explainer information and videos

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Cheaper product that seemed to do the same thing

Review Source

Response from Three Hearts Digital

March 3, 2025

Thanks for reviewing us, Melissa – we're thrilled to hear sending your first campaign was a smooth experience. We do actually have lots of video tutorials and written guides – you can find them in our Knowledge Base under help.emailoctopus.com (we also send them by email and show them as pop-ups in our platform as part of our onboarding process). But if you're having any trouble locating them, please let us know – it's important that our users have access to all the documentation they need, so any feedback would be very useful. We're here if you need anything along the way. 🐙

ZD

Zoe D.  
Owner  
Arts and Crafts  
Used the software for: 6-12 months

### "Forget mailchimp! Team Octopus"

December 13, 2024

5.0

Everything has been simple to use and figure out. I was super happy to find a company that wasn't going to charge me insane prices to send 6 emails a year.

Pros

I like the pricing. I do not have a ton of subscribers and send out emails less than once a month so the price model really works for me.

Cons

No complaints so far! I have been able to easily figure out everything I need.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Pricing on mailchimp was insane. I do not send that many emails.

Review Source

Response from Three Hearts Digital

December 17, 2024

Yay for Team Octopus 🐙 Thanks for the shoutout Zoe, I'm really happy to hear you're reaching your goals with EmailOctopus. Let us know if you need anything along the way. Magdalena Customer Success Manager

RH

Rachel H.  
Founder  
Retail  
Used the software for: Less than 6 months

### "Love this site"

January 12, 2025

5.0

Very good, I'm happy with EmailOctopus and I plan on using it for a long time.

Pros

Very easy to use. The free option has exactly what I need and it encourages me to want to buy a plan one day.

Cons

The designing portion for landing pages and emails is a bit of a learning curve, but I was able to make it work. It's still relatively easy.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I tried out Mailchimp for a brief period. Found it to be confusing and it never went anywhere. EmailOctopus is incredibly easy to use and I’ve already started to grow my email list.

Review Source

Response from Three Hearts Digital

January 15, 2025

Hi Rachel – first of all, congrats on growing your email list, that's huge! I also wanted to thank you for taking the time to write such a thoughtful review. We're working hard on making EmailOctopus easy to use and affordable for anyone, so it's always a pleasure to see our users succeed. You know where to find us if you need anything. 💜

DC

Dawn C.  
Owner - Agent  
Insurance  
Used the software for: 1-2 years

### "Very pleased with EmailOctopus!"

September 26, 2024

5.0

I have used EmailOctopus for a few years now. I send emails a few times per year to my client base, and a separate email to my referral sources. It's very easy to design an attractive looking email, and then to track who opens it and what they click on.

Pros

For my level of usage this service is free and has all the sophistication I need.

Cons

There is nothing I dislike, other than when I mention it to others they haven't heard of it!

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing EmailOctopus

EmailOctopus is easier to use and also free.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

They charge money for even small lists like I manage.

Review Source

Response from Three Hearts Digital

October 2, 2024

Hi Dawn, Thank you for your excellent review! We're thrilled to hear our design and reporting tools match your needs ;) We're here if you need anything along the way!

WW

Whitney W.  
Owner  
Online Media  
Used the software for: Less than 6 months

### "Best free plan of all"

December 14, 2024

5.0

Very positive. The staff are very responsive to emails and are able to lend support when needed

Pros

I was able to get the most out of the free plan with EmailOctopus compared to all other email services I was researching. This will help me grow my business to the point where I can afford the paid plan when I have enough clients in the future

Cons

N/A. I have used it a handful of times and it was easy enough to make a beautiful email

Switched from

[Momence](https://www.capterra.com/p/229516/Ribbon/)

Momence didn't deliver on their promise for their basic plan and I was limited to the ability to send only 40 emails. Thus, I needed to switch because that plan was not good enough.

Review Source

Response from Three Hearts Digital

December 17, 2024

Hi Whitney, It's great to hear that our Starter plan works well for you – it's indeed meant to help business grow without needing the initial investment. We believe that small projects, businesses and creators deserve an easy way to reach their audience and we're always happy to support them. We're here if you need anything along the way 💜 Magdalena Customer Success Manager

AY

Alejandro Y.  
Owner  
Marketing and Advertising  
Used the software for: 1-2 years

### "Greatest app"

March 5, 2025

5.0

Its been really great experience no problems at all

Pros

Easy and straight forward very understanding

Cons

Nothing that i dislike about email octopus

Review Source

Response from Three Hearts Digital

March 6, 2025

Thanks for reviewing us, Alejandro 💜

LL

Liva L.  
Therapist  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Easy to use! Love it!"

December 21, 2024

5.0

I am not very keen on technology stuff but this is perfect! Easy to use and the main thing for me easy to understand what to do. So love it!

Pros

Easy to use. All what you need. Not to much complexity.

Cons

I am still discovering a lot of things. But overall it has been a pleasant experience .

Review Source

Response from Three Hearts Digital

December 24, 2024

Hi Liva – thanks for reviewing us. I'm happy to hear you find EmailOctopus easy to use – that's exactly what we went for! Let us know if you need anything along the way ;)

LF

Leijla F.  
Executive Coach  
Entertainment  
Used the software for: 2+ years

### "Great, I've been with them for years"

September 30, 2024

5.0

I've been with Email Octopus for years and I recommend it to other solopreneurs. It's easy to get started and I find that the product can grow with you. It's not overwhelming with too many options to begin, but as you get more advanced with email marketing, you can use more advanced techniques.

Pros

Extremely affordable and beginner-friendly email list

Cons

Ability to change email behavior based on \*which\* link is clicked.

Review Source

Response from Three Hearts Digital

October 9, 2024

Thank you for your lovely review, Leijla! We're glad to hear that our price point and simplicity work out well for you. We noted your feature request related to actions based on a specific link clicked – we indeed hope to add this option down the line ;) Thanks again for trusting us for so many years and for recommending us – we're here if you need anything!

RS

Robin S.  
Newsletter Editor  
Online Media  
Used the software for: 1-2 years

### "User friendly interface"

September 24, 2024

5.0

It was a very easy transition from MailChimp to EmailOctopus. The price is affordable & the program is user friendly.

Pros

user friendly and easy transition from prior email server

Cons

it could be a bit easier to add image & text boxes to existing template while creating newsletter

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

MailChimp was raising prices and EmailOctopus was the least expensive of all options I checked out.

Review Source

Response from Three Hearts Digital

September 30, 2024

Hi Robin, Thank you for reviewing EmailOctopus. We're happy to hear the transition to our platform was smooth and that you're pleased with our simplicity and price point. Is there anything specific you're able to share regarding adding images and text boxes to templates? Are you seeing a bug or is the interface hard to use? Perhaps we can help! In any case, thanks again for recommending us!

LA

Lynda A.  
Owner  
E-Learning  
Used the software for: Less than 6 months

### "Glad I found EmailOctopus"

August 19, 2024

5.0

I'm very happy and have already recommended the site to someone else having to leave Madmimi.

Pros

Even though it has been a stiff learning curve from my previous ESP (Madmimi), I've been able to quickly set everything up. The support has been top notch!! Honestly, the learning curve isn't because of anything on EmailOctopus's side but me having learned an entirely different and older system. The help articles and the chat feature has been nothing less than amazing. Another HUGE benefit and why I ultimately choose EmailOctopus was the price. For a small business owner in this economy, I needed to stay in a certain price range and EmailOctopus gives me everything I need (and what the more expensive sites offer) without the huge price tag. That's why I've already recommended the site!!

Cons

I've had to work through in my mind how to create the correct 'tags' and then learn to 'segment' my list. Once that was accomplished, learning to set up an automation took a bit but again, the help articles were there to help.

Alternatives considered

[Flodesk](https://www.capterra.com/p/207268/Flodesk/)[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[BirdSend](https://www.capterra.com/p/184239/BirdSend/)

Reason for choosing EmailOctopus

Price and options were the main two reasons!

Switched from

[Mad Mimi](https://www.capterra.com/p/140718/Mad-Mimi/)

Madmimi is ending their service at the end of August 2024

Review Source

Response from Three Hearts Digital

August 27, 2024

Hi Lynda, Thank you for taking the time to review EmailOctopus. Switching to a new Email Service Provider is always a big commitment, so I'm happy to hear we turned out to be the right one for your business. Our support team is always on hand to help, so feel free to reach out if you need anything at all along the way. And we're also really glad you found us ;) Thanks again for recommending us!

TL

Tracey L.  
Author  
Writing and Editing  
Used the software for: 1-2 years

### "Highly Recommend "

December 9, 2024

5.0

Now, I love it! I love some of the features like duplicate.

Pros

I love that the basic is free and easy to use once you know how.

Cons

It was hard to learn at first. However, I had never done a newsletter.

Review Source

Response from Three Hearts Digital

December 17, 2024

Thank you for such a sweet review, Tracey! 💜 We really appreciate it.

JB

Joy B.  
Communications and Development Officer  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Great for small charities"

September 9, 2024

5.0

Easy to use and great for small organisations - much cheaper and simpler than competitors!

Pros

It's an affordable option for small charities with smaller mailing lists and limited budget

Cons

The functionality in the email builder can be temperamental

Alternatives considered

[Zoho Desk](https://www.capterra.com/p/169505/Zoho-Desk/)

Reason for choosing EmailOctopus

Best balance of price and functionality for what we needed

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

It became too expensive for the size of our mailing list

Review Source

Response from Three Hearts Digital

September 25, 2024

Hi Joy, We're happy to hear EmailOctopus turned out to be a match for your organisation! Regarding our editor – we're about to launch a brand new version of it – feel free to reach out to our support team if you'd like to test its Beta version. Thanks for recommending us ;)

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