# Page 4 | VWO Testing Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 4 - Is VWO Testing the right AB Testing solution for you? Explore 91 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/147639/Visual-Website-Optimizer/reviews

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VWO Testing

4.5 (91)

[View alternatives](https://www.capterra.com/p/147639/Visual-Website-Optimizer/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 4 - Reviews of VWO Testing

## Showing most helpful reviews

Showing 76-91 of 91 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

OH

Oscar H.  
  
  
Used the software for: 2+ years

### "null"

December 5, 2018

1.0

Review Source

MT

Mark T.  
Senior Web Designer  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Absolutely awesome!"

February 28, 2019

5.0

The ability to edit items online that need to be fixed ASAP without needing IT to upload the files for us is a huge help when mistakes are found.

Pros

The ability to fix items on the fly when items online were uploaded with mistakes.

Cons

Not able to edit items in <head> tag, sometimes a title tag, a script or other item needs to be edited.

Review Source

Response from Wingify

June 18, 2020

Thank you for sharing your valuable feedback, Mark! Also, we agree that you cannot edit the head section elements directly via editor, however you can certainly add custom JS code in the code editor to make these changes. Do try it out! - Venus from VWO

MV

Marcus V.  
Developer  
Public Policy  
Used the software for: I used a free trial

### "Awesome"

November 22, 2020

5.0

Most bê a good experiencie! Thanks to agree a good experiencie. Good bye

Pros

This experience haver been awesome than could be! Thanks a lot

Cons

Amazing! Good experiencie i haver been! Thanks for

Review Source

Response from Wingify

July 13, 2021

Hi Marcus, thanks for sharing the feedback! Glad to know that you like the tool :) ~Neha from VWO

VR

Verified Reviewer  
Co-Founder & Marketing Manager  
Marketing and Advertising  
Used the software for: I used a free trial

### "useful "

December 18, 2015

4.0

It's very useful and user friendly . I used it one time . installations was very fast & easy . They have awesome resources . You can use they app & learn from their resources

Pros

1- wesite has usability and easy

Cons

It is't scalable but good

Review Source

JC

Jamie C.  
CEO  
Computer Software  
Used the software for: 2+ years

### "Decent software, not a great UI"

February 21, 2019

4.0

Pros

A good amount of features for the price compared to competitors

Cons

It seems they got caught up in the trend of single-page javascript framework apps. Looks pretty, but clunky and not particularly easy to use.

Review Source

Response from Wingify

June 18, 2020

Thank you for sharing your feedback, Jamie! We are already working on the UI aspect of the VWO app and you will see some valuable enhancements soon. - Venus from VWO

VR

Verified Reviewer  
CIO  
Retail  
Used the software for: Less than 6 months

### "Support is amazing however seems like there are things that work and stop working. "

March 22, 2019

3.0

Pros

Support is great. They are always available and very eager to help. They have a great chat response rate

Cons

Doesn’t work as expected. As an example, segments for desktop still show up sometimes on mobile

Review Source

Response from Wingify

June 18, 2020

Thank you for sharing your feedback! Glad to know that you liked the support. Regarding your feedback on the segmentation, this should ideally not happen. If you can reach out to us at support@vwo.com with details about the device it happened on, we can surely check this and assist further. - Venus from VWO

VR

Verified Reviewer  
Online Marketing Specialist  
Automotive  
Used the software for: Less than 6 months

### "Good for A/B testing, not for heatmaps"

July 18, 2018

4.0

Pros

It was easy to set up and I guess if I had to, I would like using the program. I must recommend trying it out and then you will see for yourself how it is working for you and your businesses needs. Heatmaps were ok, I just personally prefer Hotjar. A/B testing was fine.

Cons

The thing is that I prefer Hotjar for heatmaps, it's much more in-depth and for me overall a better app. For A/B testing, we have tried it but then went back to using google for A/B testing directly.

Review Source

VR

Verified Reviewer  
Senior Web Developer  
Apparel & Fashion  
Used the software for: 1-2 years

### "Let the stats decide!"

April 24, 2018

5.0

Pros

I love using VWO to test our hypothesis. No more arguing about what feature is better. We let VWO show us what feature is better.

Cons

I like VWO its great. No real complaints. Great customer service. Love testing out new features and letting the numbers decide.

Review Source

VR

Verified Reviewer  
Account Specialist  
Computer Software  
Used the software for: Less than 6 months

### "Worked very well for A/B testing landing pages"

February 2, 2019

5.0

Pros

Really helpful and easy to use tool for tracking success with landing pages that were being tested out.

Cons

A little bit on the expensive side and the implementation can be a bit of a task at times.

Review Source

Response from Wingify

June 18, 2020

Thank you for sharing your valuable feedback! Please write to us at support@vwo.com if you have any specific feedback around pricing/implementation and we will be happy to discuss about the same. - Venus from VWO

BS

Bill S.  
  
  
Used the software for:

### "Very easy to use"

December 12, 2016

4.0

One of my favorite tools for personalization, segmentation and A/B testing. Fairly easy to setup and use, and many options built-in. Excited about them evolving into a Conversion Optimization Platform as they announced...

Review Source

JB

James B.  
Marketing Executive  
Utilities  
Used the software for: 6-12 months

### "null"

December 14, 2015

3.0

Review Source

JP

Jed P.  
Head of Technology & User Experience  
  
Used the software for: Less than 6 months

### "A decent tool for conversion rate optimization"

January 23, 2018

5.0

Pros

I really like this product's overall ease of use and clean dashboard. They are constantly developing new releases and features. I appreciate their accessible pricing options.

Cons

The entire quality assurance process is pretty difficult. Making edits to dynamic pages is virtually impossible out of the box. The customer support tends to be pretty spotty. In my experience, the heat map functionality just doesn't work.

Review Source

Ian C.  
Sr. Consultant; Program Manager  
Telecommunications  
Used the software for: Less than 6 months

### "Awesome Visual Optimizer"

October 9, 2018

5.0

Pros

Awesome Tool. Easy to use. Heatmaps and drag/drop features make it incredibly easy to use.

Cons

I really cannot think of any downsides to this product. Other than the size of plugin.

Review Source

SH

Spencer H.  
  
  
Used the software for:

### "VWO has been beneficial for our team. "

October 15, 2016

4.0

We've done some split and multivariate tests with VWO. With a few lines of javascript, you're able to get up and running quite quickly. The results of our tests helped determine which landing pages to use so that we can drive moe traffic to our site.

Review Source

BW

Brian W.  
  
  
Used the software for:

### "Great Website Testing Tool"

January 5, 2017

5.0

I have used VWO for years and love it. I am not a tech guy and even I can use it. They also give you great ideas on what to test.

Review Source

TL

Thomas L.  
Growth Consultant  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Great Alternative to Optimizely"

January 11, 2017

4.0

Very easy tool to use and loaded with lot's of freatures. We use VWO to mosto of our clients to run nd validate A/B test. Its value for money makes VWO the one to go with.

Pros

Value more Money and UI

Cons

Everything was fine. It does what it says it does.

Review Source

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