# Shiptheory Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Shiptheory the right Shipping solution for you? Explore 59 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/147813/Shiptheory/reviews

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Shiptheory

4.8 (59)

[View alternatives](https://www.capterra.com/p/147813/Shiptheory/alternatives/)

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Last updated March 13th, 2026

# Reviews of Shiptheory

Ease of use

4.6

Customer Service

4.8

## Pros and Cons in Reviews

AS

Aaron S

Ecommerce ManagerRetail, 11 - 50 employeesUsed the software for: Less than 6 months.

“Yau Brothers ship fresh and ambient goods to customers all around the UK, we needed a solution that was flexible with good support.“

August 7, 2020

KA

Khaled A

Stock Control & Dispatch ManagerFood Production, 11 - 50 employeesUsed the software for: Less than 6 months.

“I don't like having to select 'All' to update/import shipment details from our database.“

August 12, 2020

TF

Tom F

DirectorConsumer Goods, 2 - 10 employeesUsed the software for: Less than 6 months.

“She's friendly, understands the problem even before I had finished explaining it, always returns email or calls even with just an "I have a few things to sort first BUT I will get back to you". “

July 20, 2020

DM

Danny M

General ManagerMedical Devices, 2 - 10 employeesUsed the software for: 1-2 years.

“Saves If you are running an ecommerce business with Magento, this will save you hours!“

May 27, 2020

CL

Christopher L

MDFood & Beverages, 11 - 50 employeesUsed the software for: Less than 6 months.

“The support team are always available, and very helpful - if they can't fix and issue immediately they always follow up in quick time with a solution.“

July 22, 2020

## Showing most helpful reviews

Showing 1-25 of 59 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Paul W.  
Managing Director  
Arts and Crafts  
Used the software for: 1-2 years

### "It's the Ship!"

August 3, 2021

5.0

Using Ship Theory is a great experience. Well thought out, intuitive shipping software. Super support. Extensive carrier support. All the features you need. Our staff were trained up in no time. It has saved us a huge amount of time and streamlined numerous processes. Highly recommended!

Pros

Super simple to set up. You are talked through every step of the process. Very easy to get carriers set up.

Cons

The phone support is very, very good. Only downside is they are not there at the weekend (yet) I think they are looking into it.

Alternatives considered

[ShipStation](https://www.capterra.com/p/155621/ShipStation/)

Reason for choosing Shiptheory

Shiptheory had just the right amount of features for us.

Review Source

Response from Mad Capsule Media

August 5, 2021

Thanks for taking time to leave us a review, Paul. Glad you're enjoying Shiptheory.

MM

Miles M.  
Ops/Sales  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Simple, effective and time-saving product"

August 4, 2020

5.0

The customer service from ShipTheory has genuinely been incredible - probably the best I've ever experienced when dealing with a company. Any questions are normally answered within minutes and the online help centre is also fantastic. Given the impact it's had on our day-to-day business, I'm really pleased with the overall experience we've had.

Pros

There's a lot to like! Integrating Shiptheory has made a big difference with how we send out orders. It's both significantly reduced the time spent doing orders and the numbers of human-errors that we've experienced. Setting it up was simply and the flexbile nature of the rules has enabled us to cater for our business needs. User interface is also great and easy to use. As are the number of integrations with a variety of different platforms. Pricing has also suited us a growing business that has to look after cash flow.

Cons

There are some features that it would be nice to haves that our already on the roadmap. These include: ability to better manage individual orders on the platform and higher level customisation of product tables and integrated labels.

Alternatives considered

[ShipStation](https://www.capterra.com/p/155621/ShipStation/)[ShipHero](https://www.capterra.com/p/166930/ShipHero/)

Reason for choosing Shiptheory

Automatic printing, integrations (Unleashed) and pricing.

Review Source

jC

jascer C.  
Director  
Retail  
Used the software for: 6-12 months

### "Doesnt Work and Customer support not responsive "

March 10, 2020

1.0

pretty poor overall

Pros

there isnt much to like its buggy and lost me an ebay account

Cons

The apc function lost me my ebay account as it generates tracking numbers that a refused by ebay

Review Source

Response from Mad Capsule Media

March 17, 2020

Hi Jascer. Thank you for your feedback. I am sorry you have had a bad experience. Our customer service telephone, email and live chat are monitored and conform to our publish SLA. That being said, I will have the response times in your case looked into to find out what happened here. One of our customer service team has already reached out regarding your ebay issue, I hope that we can resolve any issues you are having so that you can find value from the software as you continue to use it. As always, if you have any further concerns please do reach out.

HC

Hamish C.  
Production Manager  
Food & Beverages  
Used the software for: 6-12 months

### "Fully Integrated Shipments Done Well"

March 30, 2020

5.0

Very happy, makes our recent increase in web sales very much more manageable in a small team. Simply come in each day, tear off the shipping labels and pick the orders, job done!

Pros

Multi channel integration, enables us to pull sales from multiple channels and send via multiple carriers with ease.

Cons

Some counter intuitive interactions with Unleashed API have meant some minor operational changes to get full functionality.

Alternatives considered

[ShipStation](https://www.capterra.com/p/155621/ShipStation/)

Reason for choosing Shiptheory

Improved integration functionality with our sales software

Review Source

Response from Mad Capsule Media

April 1, 2020

Thanks for the review, Hamish, so glad you are getting so much value from Shiptheory!

SR

Steven R.  
IT Director  
Wholesale  
Used the software for: 1-2 years

### "Moved from another shipping intergrator after being forced into a contract and price increase. "

July 6, 2020

5.0

Cant fault them!

Pros

Speed and very reliable. Was setup in notime and has worked with no downtime for over a year.

Cons

Nothing really. Its done everything we have needed, and have just started using intergrated labels which are great.

Switched from

[Scurri](https://www.capterra.com/p/146518/Scurri/)

Being forced into contracts with big price hikes.

Review Source

Response from Mad Capsule Media

July 15, 2020

Thanks for the review, Steven. Happy to help!

RM

Ron M.  
CEO  
Media Production  
Used the software for: Less than 6 months

### "Top Support!"

August 9, 2019

5.0

Professional club with very friendly and especially patient employees.

Pros

it is arranged in a smart way so that our work can be arranged more efficiently

Cons

With a chat function on the site you often expect that you will be helped within a few minutes. in busy times the response to the chat was sometimes more than 45 minutes. that was nicely announced in advance so you know you have to wait. Sometimes it happened that I had to wait half a day for a chat reply. I therefore also used the support email as an alternative.

Alternatives considered

[Upsafe](https://www.capterra.com/p/143489/Upsafe/)

Reason for choosing Shiptheory

on the recommendation of Boostmyshop for compatibility

Review Source

Response from Mad Capsule Media

August 12, 2019

Thank you for your reply, Ron. We're glad Shiptheory is working well for you. Sorry you had a little wait on the in-app support chat. We're working on improving that so that all chats are picked up instantly.

LB

Laurie B.  
Web Information Systems Architect  
Automotive  
Used the software for: Less than 6 months

### "Simple effective Solution to an often difficult problem"

May 8, 2019

5.0

Pros

Simple to set up and use. Supports all of our carriers and our sales channel (Magento). Delivers an effective solution to despatching via multiple carriers, recording tracking back into our sales channel.

Cons

Scales integration would be good, but we currently use the weights recorded at product level

Alternatives considered

[ShipStation](https://www.capterra.com/p/155621/ShipStation/)

Reason for choosing Shiptheory

After spend a week working on the integration with ShipStation, we had support offer a "Work Around" for every label. On revisiting the list and trialing ShipTheory we had a working proof of concept in 2 days and had rolled it out to live before the trail had ended.

Review Source

Mark D.  
Digital Marketing Manager  
Pharmaceuticals  
Used the software for: 2+ years

### "A daily time saver for our fulfillment tean"

October 3, 2022

5.0

This platform has helped to automate our process for generating shipping labels and sharing tracking details with customers. This literally saves our team hours on a daily basis.

Pros

The Ship Theory platform was straightforward to integrate with our WooCommerce platform using their free plugin. With a little bit of customisation our team was in and running printing labels with no need to print off lists of orders as was the way previously.

Cons

There was some trial and error getting the product list setup to align with different label types but the ship theory team gave great support to get this completed.

Reason for choosing Shiptheory

Price and compatibility with our shipping providers

Review Source

Response from Mad Capsule Media

October 4, 2022

Thanks for your review, Mark, great to hear!

Sean M.  
Sales & Distribution Manager  
  
Used the software for: 1-2 years

### "Easily the best shipping solution we have used!"

January 3, 2018

5.0

Pros

The customer support is second to none, always responsive and on hand when you need them. Highly recommend Shiptheory as a shipping solution for any business.

Cons

Hard to think of any really. The set up was seemless and support was amazing throughout the entire process.

Review Source

Noel I.  
Proprietor  
Business Supplies and Equipment  
Used the software for: I used a free trial

### "Shipping made easy"

May 6, 2019

5.0

From the get go we had fantastic customer support with super speedy response to all our questions

Pros

Firstly ease of use - once we got our heads around how to make shipping rules we were up and running within an hour. Secondly it saves so much time over our previous dispatch software. Thirdly the automatic printing of labels is just a joy.

Cons

I’m still trying to think of something I don’t like about it!

Review Source

MA

Matt A.  
Owner  
Wholesale  
Used the software for: 1-2 years

### "Saves us hours a day! "

August 15, 2018

5.0

We’ve been using shiptheory for over a year now and we’re confident that this has saved us at least 2-3 hours a day. Not only is there no more manual address inputting, despatch questions, data validation, etc has all been reduced. We have this intergrated with Magento which works a treat. Support if needed is second to none. Keep up the good work guys.

Pros

Easy to use/set-up Great support Fast and efficient

Cons

Nothing yet, we’ve been very impressed with the whole process.

Review Source

TG

Thomas G.  
Director  
Retail  
Used the software for: 6-12 months

### "Great Support"

May 8, 2020

5.0

The customer support is fantastic. Any problems are usually resolved in a few minutes.

Pros

Saved me hours every day from having to manually enter shipments for a great price.

Cons

Nothing, very easy to use and great customer support.

Review Source

Response from Mad Capsule Media

May 15, 2020

Thank you, Thomas, glad are enjoying Shiptheory.

CL

Christopher L.  
MD  
Food & Beverages  
Used the software for: Less than 6 months

### "Essential piece of our shipping workflow"

July 22, 2020

5.0

We rely completely on Shiptheory to print and fulfill our orders with our preferred carriers. We couldn't manage without it.

Pros

Shiptheory is pretty easy to deploy, easy to manage and work with. The support team are always available, and very helpful - if they can't fix and issue immediately they always follow up in quick time with a solution.

Cons

There are some automations that would be good to have, but I believe the most useful of these are largely down to shortcomings in our shopping platform and the data it sends to ShipTheory rather than limitations of ShipTheory itself.

Review Source

DM

Daniel M.  
Web designer - Artworker  
  
Used the software for:

### "Fantastic software developers"

February 11, 2016

5.0

We needed software to generate shipping labels automatically as per each order that comes in via our magento website. We used ship theory to tie our Royal Mail & DPD profiles with our stock managing software and selling portals. Now we can bulk print daily orders per each shipping type from multiple sales channels - with the shipping labels. Where we used to print all orders separately, pick items from warehouse, print ship labels, then pack &send. We can now just print orders off once with the correct shipping label already attached, these go through to the warehouse, the item is packed &set to ship, simple.. This now saves us a massive amount of time &cuts out errors that used to happen when orders & ship labels printed separately. Ship Theory developed it all with us. Listening to our problems & coming back to us with solutions. The whole development process did take time & it wasnt easy for us but with patience and hard work we now have a fantastic piece of software that works with our websites &ebay selling channels. Excellent!

Review Source

AS

Atinuke S.  
Brand Manager  
Consumer Goods  
Used the software for: Less than 6 months

### "Very effective integration"

March 31, 2020

5.0

Pros

I love the fact that Shiptheory integrates my eCommerce site with our courier service very smoothly. And also that it is very cost-effective especially for a small business like ours.

Cons

I would love to see what is to come with the ability to book collections as the labels are being created.

Review Source

Response from Mad Capsule Media

April 1, 2020

Thanks, Atinuke, happy to hear you like Shiptheory. We have noted your collection feature for internal discussion.

JM

Jeff M.  
Director  
Retail  
Used the software for: Less than 6 months

### "Saving so much time"

September 5, 2019

5.0

Great

Pros

Super easy to implement. Only took a few minutes really. Saves so much time pushing address information straight to our courier. Also reducing errors from mis-keying data.

Cons

nothing. its great. I don't have any negatives about this software.

Review Source

Response from Mad Capsule Media

September 6, 2019

Thanks for your review, Jeff - It's great to hear Shiptheory is saving you time.

AH

Armin H.  
Owner  
Retail  
Used the software for: I used a free trial

### "Thank you Shiptheory"

August 26, 2020

5.0

Very nice contact and very helpful

Pros

Ease of use and very customer friendly. It was very easy to integrate the software and the customer service was always very helpful.

Cons

Nothing negative i can see at the moment.

Reason for choosing Shiptheory

Best option.

Review Source

SG

Simon G.  
Director  
Retail  
Used the software for: Less than 6 months

### "Great product, they make it easy to get up and running"

September 21, 2017

5.0

Faster cheaper shipping!

Pros

Plenty of help with implementation and great support, even though the product has a free version and we pay nothing for it! Lowered our costs per shipment and sped up fulfilment no end!

Review Source

AE

Aaron E.  
Director  
  
Used the software for:

### "Always happy to help"

April 21, 2016

5.0

i have been mainly dealing with RJ from shiptheory who has been fantastic, not only has been able to answer every question and also set it quite easily (even though i made things more complicated most of the time)

Review Source

AE

Aaron E.  
Director  
  
Used the software for:

### "Always there to help"

December 8, 2016

5.0

Reliable and fast to respond..they are exactly what my business needs. They are knowledgeable and friendly.

Review Source

TF

Tom F.  
Director  
Consumer Goods  
Used the software for: Less than 6 months

### "Praise for \[SENSITIVE CONTENT HIDDEN\]"

July 20, 2020

5.0

Overall it has been simple to deploy from a customers point of view although I do have an IT background, however its been \[SENSITIVE CONTENT HIDDEN\] who has been KEY to Olight UK to get this setup. THANK YOU \[SENSITIVE CONTENT HIDDEN\]!

Pros

The best thing about this software is the time it is going to save me with dispatching orders. However, the reason for this review is for \[SENSITIVE CONTENT HIDDEN\]. Before taking this role I was in the IT industry and always wanted to treat my customers the way I wanted to be treated, sometimes this meant longer than usual support calls or just taking the time to simply explain what I was doing to the customer. What a breath of fresh air it has been dealing with \[SENSITIVE CONTENT HIDDEN\], she is simply amazing!! She's friendly, understands the problem even before I had finished explaining it, always returns email or calls even with just an "I have a few things to sort first BUT I will get back to you". This level of customer service is rare, too many people are worried about stats and SLA's but \[SENSITIVE CONTENT HIDDEN\] takes things to a whole new level, I am really happy that she is the one that answered my email!

Cons

The only things I am not 100% happy with the software is the reporting back to Magento, orders that are dispatched are not showing as the status of dispatched until maybe 24 or 48 hours later. Not sure if this is a Magento issue or shiptheory issue.

Reason for choosing Shiptheory

DPD.ie support.

Review Source

NA

Nathan A.  
Owner  
Automotive  
Used the software for: Less than 6 months

### "Customer service second to none"

August 7, 2019

5.0

Saves so much time! No copy and pasting addresses or transferring any .csv files, all labels are ready to print within minutes without the need to do anything. I have trialled a few different softwares and none perform like this. None integrate with Royal Mail like shiptheory and none are priced as well as this.

Pros

So many features and customisations! Every question I've asked has been answered within minutes or hours which is amazing for any online company these days. Every question I've asked has been a perfect usable answer and always a fix to every issue. They have thought of everything with this software and I'm struggling to find faults. Handles most couriers and many of the ecommerce integrations, which were easy to set up.

Cons

No etsy integration. Difficult to find some of the advanced options which I believe should be built in to some of the basic settings, so I have had to ask if/how/where a few times. Could benefit from an auto-refresh function on the ready to print page. Also might be nice to have a phone app just to keep an eye on things out of office and adjust shipments that have been "ignored" for whatever reason.

Reason for choosing Shiptheory

Everything explained above, not many others come close to the easy of use and layout.

Switched from

[KartzHub](https://www.capterra.com/p/169620/KartzHub-MultiChannel-Software/)

Nothing compares to this system

Review Source

Response from Mad Capsule Media

September 6, 2019

Thanks for your review and feedback, Nathan. We'll look at making those advance options more obvious. Also, we now have an Etsy integration :)

JF

Jake F.  
Production Manager  
Printing  
Used the software for: 6-12 months

### "Amazing company topped off by the fasted and most efficient support I've experienced to date!"

March 4, 2020

5.0

\[SENSITIVE CONTENT HIDDEN\] have set the bar for customer service for me. The response time to queries along with their extensive knowledge of the platform meant every problem presented has been fixed within a time frame that is second to none!

Pros

The integration for your online stores is very easy to set up along with shipping rules that scan all incoming orders. Everything you could want to do is set up very quickly and if you can't do it yourself quickly then \[SENSITIVE CONTENT HIDDEN\] ( The guys who I've mainly been working with ) sorted the problem out for me.

Cons

There being a couple of bugs at the start that were handled and seen to within 30 minutes of raising the issue so not a problem at all in fact.

Reason for choosing Shiptheory

When initially investigating the product speaking to the ship theory team on the phone assured me that is was going to work for exactly what I wanted it to do. Integrate all of my online stores in one central location along with all of my couriers to be able to manage my postage system from one central location

Review Source

Response from Mad Capsule Media

March 9, 2020

Thank you, Jake, the customer service team loved your feedback!

JJ

James J.  
Managing Director  
  
Used the software for: 1-2 years

### "Fantastic Product & Service - saves us loads of time"

February 22, 2017

5.0

We have been using Shiptheory for over a year now and have to say it has massively increased efficiency in our despatch process. We run Shiptheory integrated with Brightpearl ERP/CRM and automatic printing. Our process allows us to scan the picking ticket, followed by the product/s barcode (using Boxora soon to be Brightpearl Warewolf), Shiptheory automatically selects the correct shipping method based on our rules and then generates and prints the label - passing back any tracking info to Brightpearl. We can see exactly which orders have been picked and pass on any tracking info to our sales channels/emails, allowing customers to self-service their order delivery, dramatically reducing customer support queries. The guys at Shiptheory are also very keen to add features and, although very rare, resolve support issues exceptionally quickly. We would absolutely recommend Shiptheory to any merchant looking to streamline their despatch process and are happy to chat to anyone considering it (James at ifsogo).

Pros

Increased efficiency, easy to use and install, works exactly the way we expect it to.

Cons

None

Review Source

JF

James F.  
Director  
Wholesale  
Used the software for: 1-2 years

### "Brilliant Product & Great Customer Service - Improved Efficiency and Saved Lots of Time!"

August 17, 2018

5.0

We couldn't be happier with ShipTheory. The product has been really reliable and the customer support has been great. We would highly recommend this product to anyone looking to automate their shipping process.

Pros

We have saved a huge amount of time with automated shipping labels and not having to manually enter address details into a couriers website, which in turn has removed the possibility of human error. It automates tracking information back to our ERP/CRM software (BrightPearl), which updates our web channels (websites, eBay, Amazon, etc.) notifying customers of their tracking information reducing the number of customer queries we get regarding delivery. We are also able to quickly find tracking information for an order for a customer through our ERP/CRM software instead of having to login in to our couriers website. We can connect to multiple couriers and bring all their different shipping services into one place. With CRM/EPR software like BrightPearl connected to it, everything automates.

Cons

Nothing to report after 1 years use for all our shipments.

Review Source

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