# Maropost Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Maropost Software - reviews, pricing plans, popular comparisons to other Email Tracking products and more. Source: https://www.capterra.com/p/147905/Maropost-Marketing-Cloud --- # Maropost Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Maropost ## What is Maropost? The first step in a successful email campaign is making into the inbox! If you¿re suffering from poor deliverability rates or a bad sender reputation, Maropost can help! Our platform provides deliverability excellence through personalized features such as Send Time Optimization, Dynamic Content Support, and Advanced Segmentation. Unlock customer insights with our web tracking, advanced reporting and customer engagement analytics to provide you with a full 360-view of your business. ## What is Maropost used for? [Email Marketing](https://www.capterra.com/email-marketing-software/)[Email Tracking](https://www.capterra.com/email-tracking-software/)[Customer Communications Management](https://www.capterra.com/customer-communications-management-software/) Top alternative Featured Overall rating Based on 15 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $251 Usage Based, Per Month Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Maropost?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.maropost.com&name=Maropost) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Maropost 3.9 (15) VS. [4.5 (6,226)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price $251 Usage Based, Per Month Starting Price $15 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 3.9 (14) Ease Of Use 4.3 (6,107) Value For Money 3.9 (11) Value For Money 4.2 (5,068) Customer Service 4.2 (13) Customer Service 4.4 (5,235) ## Maropost alternatives [4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars [4.6 (3,427)](https://www.capterra.com/p/132996/brevo/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.3 (2,919)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 86% of reviewers rated it above 4 stars Highest Rated [4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/147905/Maropost-Marketing-Cloud/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Email Marketing 3.0 (2) 0.00% of 2 reviewers that rated this feature as important or highly important Create and send email blasts/campaigns Reporting/Analytics 4.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Third-Party Integrations 3.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Set up connections to third-party platforms to improve business processes Alerts/Notifications 3.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges API 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Application programming interface that allows for integration with other systems/databases Campaign Management 1.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Maropost 150 features Send and receive text messages to communicate with clients or prospects in real-time Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Define levels of authorization for access to specific files or systems Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems Generate one-off reports that meet information requirements Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Application programming interface that allows for integration with other systems/databases Set-up notifications and alerts for mobile apps. Moving and separately storing data that is not actively used or continuous storage of data for compliance purposes Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Automatic reply functionality for incoming messages Create and automatically send premade copy in response to customer messages Send messages, notifications, or documents to an entire customer base at the same time Track visitors'/audience's responses across web pages and other optimized content Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Set campaign schedules by selecting start, pause, and end dates Group campaigns by project, client, or campaign for better management. Track the performance of marketing campaigns across multiple channels. Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act Shortcuts for inputting frequently used messages Communicate using direct chat or messages within the system Identify customers at risk of migration and activate strategies to retain them Track the amount of clicks on individual products to measure campaign results Analytics that breaks the data in a data set into related groups/categories. Manage and track all internal and external communication conducted via calls, email, text, or chat Track and manage adherence to policies for any service, product, process, or supplier Centralized database of stakeholders and their contact information such as names, address, phone number etc. Manage, organize, and store contact information The ability to create unique content Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system A collection of customer information such as contact details, demographics, previous interactions, etc. Access previous interactions or concerns to maintain customer relationships Visualize and analyze customer experience across all touchpoints and channels Process of dividing customers into groups based on common characteristics Tool to send questionnaires to customers to gauge feedback Add customized logos and colors to align with company branding Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) Customize data fields to support various needs and use cases Customize contracts and forms to collect specific information Alter the layout and content of reports Pre-designed layouts that can be customized to match preferences and requirements Assembly of graphs and charts for visualizing and tracking statistics/metrics Import and export data to and from software applications Ability to restore deleted, hidden, or lost data from an email server/system Graphical representation of data Assemble applications and processes by dragging over and arranging pre-built components Send automated marketing emails based on user actions over a predetermined period Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Plan, execute, and analyze email marketing campaigns Manage, store and organize emails within the system or via third-party apps Create and send email blasts/campaigns Ability to oversee and optimize the operations of a mail server Set up automated email sequences to streamline outreach and engage leads/contacts Pre-made examples and templates for emails Track delivered, received, and opened emails Tracks metrics that provide insight into how a user interacts with any interface or product Predefined actions automatically performed on the occurance of specific events Ensure compliance with the General Data Protection Regulation protocols Geographic location of visitors determines behavior of the software Add, edit, and manipulate HTML code directly Store and manage images Track and manage inventory levels to maintain proper supply Track stock count levels to manage product reordering Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items Track and monitor a specific set of keywords Create landing pages or online forms designed to capture new leads and prospects Automatically identify and save contact information of potential customers Store information about leads or contacts and track, manage and nurture them throughout the sales process Manage contacts across multiple mailing lists Ability to chat online in real time Automate workflows and trigger campaigns based on customer actions See past and upcoming campaigns and communications in a calendar view Integration with third-party marketplace software Send messages to multiple subscribers at the same time Personalize text messages using templates and custom fields Access software remotely via mobile devices Notifications via mobile devices Access the system via a mobile application Optimize content to ensure it is easily accessible for mobile users Observe and track the demand, usage, progress or quality of a system, product, or user Manage multiple campaigns in one system A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. Collect information from multiple sources Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Manage and support multiple languages Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service Create many versions of emails, forms, or actions and gauge which is most effective Create and update newsletter content to increase engagement Schedule when notifications are sent Generate personalized communications upon request to meet customer needs Manage and track customer orders for goods, investments, or any other purchases Track orders throughout the fulfillment process A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Adjust communications based on previous interactions or personal preferences Predict future data based on historical data sets Preview materials before finalizing projects Streamlining repetitive tasks and activities through automated and predefined workflows Product suggestions provided to users based on past behavior and relevant data, such as browsing and purchasing history Trigger clickable pop-up messages Monitor wait time and abandonment for incoming requests that have not been routed Analyze and gain insights into data in real-time Receive data and information in real time Active monitoring of systems, applications, or networks Active reporting of data and metrics Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Planning and managing of resources and procedures to mitigate the impact of events and incidents Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Plan daily routes to optimize employee scheduling and provide directions Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.) Send individual or bulk text messages at predetermined times Search and filter data across systems to locate required information by entering keywords or certain criteria Group leads or contacts based on their specific characteristics An email inbox that can be accessed and managed by multiple individuals Generate or print labels that contain shipping information for packages Manage and track orders being shipped to customers Checkout of online store Short phone numbers that used to opt-in to SMS campaigns Add and maintain centralized email signature(s) across an organization Internet standard communication protocol to transmit electronic mails Send promotional campaigns or transactional messages via text messages Send messages via SMS Set-up SMS-based notifications and alerts for mobile devices. Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Market event via social media tools Filters used to determine different types of malware threats Add or remove subscribers from mailing lists Allow customers/users to submit support queries and service requests Generate or append custom campaign parameters to URLs Attach digital tags to documents and assets for identification, search, or monitoring purposes Organizing a group of people to accomplish a task Create, save, and re-purpose templates for emails, forms, etc. Sample files or documents that could be customized as needed or used as is Set up connections to third-party platforms to improve business processes Supports various video file formats Interact with data visualization elements, such as charts and graphs, to drill down into data Web form that allows users to enter data that is sent and processed for different reasons Track and analyze information regarding website visitors Monitor activity of individuals who visit your website using cookies Control system access and/or deliverability for applications and email addresses An extended application or connector that enables users to perform additional services with their current set of tools Create, design and manage workflows for repetitive tasks What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface Get Advice We can help you find the software with the features you need. Features 4.1 (14) 4.1 Based on 14 reviews ## Pricing Value for money 3.9 (11) [View pricing plan details](https://www.capterra.com/p/147905/Maropost-Marketing-Cloud/pricing/) Essential $251.00 Usage Based,Per Month It includes: - A/B Campaigns - SMS Campaigns - Dynamic Content - Scripting - Transactional Emails - Send-Time Optimization - Conversion-Time Optimization - Email Campaigns - One-Click Integrations - 24/7 Chat Support - Custom Contact Fields - User Journeys - Unlimited Lists - 5 Users - 250K contacts Professional $764.00 Usage Based,Per Month It includes: - Email Campaigns - A/B Campaigns - Transactional Emails - SMS Campaigns - Dynamic Content - Scripting - Content Recommendations - Send-Time Optimization - Conversion-Time Optimization - User Journeys - Custom Contact Fields - Unlimited Users - Unlimited Lists - Unlimited Contacts - 24/7 Chat Support - Concurrent API Calls - One-Click Integrations - Mobile Keywords - In-app Push Notifications - 5GB Relational Table Data Storage - Dedicated CX Manager - Dedicated Deliverability Manager - Training & Onboarding Enterprise $1,529 Usage Based,Per Month It includes: - Transactional Emails - Email Campaigns - SMS Campaigns - Unlimited Users - Unlimited Contacts - Unlimited Lists - 24/7 Chat Support - Dynamic Content - Scripting - A/B Campaigns - Send-Time Optimization - Conversion-Time Optimization - One-Click Integrations - User Journeys - Content Recommendations - Concurrent API Calls - Custom Contact Fields - Dedicated Deliverability Manager - In-app Push Notifications - Dedicated CX Manager - Mobile Keywords - Training & Onboarding - 5GB Relational Table Data Storage Value for money 3.9 (11) 3.9 Based on 11 reviews ## Integrations [ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ WordPress](https://www.capterra.com/p/131687/WordPress/)[ GoTo Meeting](https://www.capterra.com/p/163332/GoToMeeting/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ Eventbrite](https://www.capterra.com/p/114949/Eventbrite/)[ Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.2 (13) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.2 (13) 4.2 Based on 13 reviews ## User reviews Overall rating 3.9 Based on 15 reviews Filter by rating 5(5) 4(6) 3(3) 2(0) 1(1) Mentioned topic Sorted by most recent CB Cynthia B. Client Care Representative Professional Training & Coaching ### "If this is your first Campaign Manager, is fine." 3.0 Overall Rating 3.0 3.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 5/10 January 4, 2025 Is not bad, but is also not good. There's a lot to tweak and transform for it to be excellent Pros Email campaign organization is easy to deploy and manage Cons Unsubscribing issues for clients are a nightmare to repair and address. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AF Alexander F. Operational Staff Retail ### "Best eCommerce Management Tools in Australia" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 September 29, 2022 Pros Maropost have many functionality that are useful and can integrate with most of big marketplaces. Cons Inventory management and shipment option is a little bit complicated. Alternatives considered [Cin7 Omni](https://www.capterra.com/p/133133/Cin7/) [Shopify](https://www.capterra.com/p/83891/Shopify/) Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AS Arjun S. Education Admin Education Management ### "Great Ecommerce & Marketing Cloud Service" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 September 26, 2022 Email campaign management is a great product and I am really happy with the results. Pros I am using Maropost email marketing features for my organization. I must say we have got good results from their products. Cons The price is a major factor. I would recommend them to re-align the pricing as per the competition and the services provided by them Switched from [Zoho Marketing Automation](https://www.capterra.com/p/233707/Zoho-Marketing-Automation/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Grant H. Principal, Digital Marketing Consultant Marketing and Advertising ### "Bad Software, Rude \[SENSITIVE CONTENT\]" 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 April 28, 2022 Unfortunately, while Maropost may seem like a great choice at first glance, it severely lacks features and functionality. Not only is the software notoriously unresponsive and buggy, but the company's \[SENSITIVE CONTENT\], \[SENSITIVE CONTENT\], is rude and unprofessional. In fact, we recently reached out to Maropost for help with one of our client projects, only to be met with several insulting responses from \[SENSITIVE CONTENT\] himself. If you're looking for a powerful marketing solution that actually works, we highly recommend choosing a different platform. Maropost may seem like a tempting choice at first, but its subpar performance and rude \[SENSITIVE CONTENT\] make it one to avoid at all costs. There are plenty of better options out there than Maropost. Needless to say, we would not recommend Maropost to anyone. Pros Unfortunately we were unable to find any unique value or differentiating factors while using Maropost Cons The software is unresponsive and buggy, the integrations are limited and don't seem to work correctly, the list-based system is suboptimal and the reporting functionalities fail to meet even basic client reporting requirements. Alternatives considered [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) Reasons for choosing Maropost Client decision Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. FX Fei X. Director, Project Management Broadcast Media ### "Maropost " 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 6/10 September 20, 2021 Overall, Maropost works well for email marketing, we use it for automated emails, recurring newsletters and ad hoc marketing campaigns. The tool is pretty good for allowing users of all levels of tech know-how to create content and send out campaigns. Customer support is excellent and always available via online chat. Pros Excellent support - I can always get help via live chat, email, or through our account team. Everyone is very professional and knowledgeable. Cons Our company operates a network of stations which are all set up under a single account for ease of management but this introduces issues with access and slowness. We have thousands of lists and campaigns, which makes searching very difficult and the system very slow to load. It would be really nice if they carry the brand filter option or folder option to all their select fields. Sometimes I have to walk away from the page and come back to it because it loads so slowly. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AW Aaron W. Communications Director Sports ### "Highly reccomend" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 7, 2021 The Maropost team has been great with ongoing education and management of new features. Pros The software is user friendly and simplified compared to other products. Their integration with our membership database had made our operations seamless, and even improved our best practices when it comes to email sending. Cons We have not experienced any cons. When we have a new idea or question about best practices, their support team always has a fantastic solution or answer. Reasons for choosing Maropost Maropost's features, combined with unlimited support, was the reason. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Ad Operations Manager Internet ### "Perfect tool for customer engagement " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 March 21, 2021 Pros Powerful email marketing platform with complete digital marketing feature list. Very professional and responsive customer service team. Cons The price is high compared to similar products. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. LD Luke D. CEO Retail ### "Game changer " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 9, 2020 From the very first demo, we knew this was exactly what we needed to take our company to the next level. For a while we were using one of the competitors, and I wish we switched sooner because it literally changed the way we market our product. Pros \- the platform - client support services - the marketing features Cons \- cost was a bit high compared to what we used in the past, but the return is there Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Reasons for choosing Maropost Sold on the demo Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RB Rebecca B. Digital Sales Strategist Marketing and Advertising ### "Poor User Experience" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 0.0 0.0 Likelihood to Recommend 5/10 July 20, 2019 Pros I use Maropost to send sponsored emails to various lists and I like that you can customize the emails with so many options. Cons Maropost is not very straight forward. I'm still new to the software but I feel like I need someone to hold my hand through the process and the next steps don't seem logical. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. KR Kyle R. Digital Strategy Manager Marketing and Advertising ### "Good Email Marketing Platform" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 7/10 March 29, 2019 Pros Works as-intended and delivers all of our client emails in a timely manner. Cons We sometimes have deliverability issues, but it's hard to peg down what the cause of this is, so can't say for sure it's the platform's fault. Sometimes support can take a while to get back with answers. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/147905/Maropost-Marketing-Cloud/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)