Who Uses This Software?

We serve a wide variety of people across multiple industries.


Average Ratings

177 Reviews

  • 4.5 / 5
    Overall

  • 4.5 / 5
    Ease of Use

  • 4.5 / 5
    Customer Service

Product Details

  • Starting Price
    $9.00/month/user
  • Free Trial
    Yes
  • Deployment
    Cloud, SaaS, Web
    Mobile - Android Native
    Mobile - iOS Native
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours
    24/7 (Live Rep)

Vendor Details

  • Badger Maps
  • badgermapping.com
  • Founded 2012
  • United States

About Badger Maps

Badger Maps is a software company focused on providing the tools and applications for sales reps to be more efficient and effective in the field. Badger enables the sales team to manage their territory by combining Google Maps, data from the CRM, schedule planning, route optimization, and lead generation on the sales persons mobile device. Badger offers the best software mapping solution to map customer accounts and sales routes.


Badger Maps Features

  • Dispatching
  • Drag & Drop Scheduling
  • Driver Management
  • Live Driver Tracking
  • Performance Metrics
  • Territory Management
  • Collaboration
  • Contact Management
  • Content Management
  • Document Management
  • Goals / Quota Management
  • Lead Management
  • Meeting Management
  • Performance Management
  • Presentation Management
  • Proposal Management
  • Territory Management
  • Training Management

Badger Maps Reviews Recently Reviewed!


Badger is an excellent sales tool indispensable in building and maintaining my account base.

Jun 12, 2017
4/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I like the lasso feature to corral a certain segment of my existing customer base in order to create the most efficient routes to see my customers and this helps save gas, time, and money. In addition, I like the ability to map out a certain geographical area for potential prospects by using the "Places" feature to pick up additional prospects on the map not yet in my database of prospects or customers. By clicking on a blue pin on Google Maps, I can see potential accounts in my industry, research them on the web prior to going into the field, and weed out potential prospects that don't meet our criteria ahead of time. Likewise, This ability is a time and money saver that assists in lowering my overall cost of acquisition.

Cons: 1) I use Mac devices and there seem to be features that are not ubiquitous across the Mac platform and devices. While this isn't a deal breaker, it would nice to work from any of the 3 Mac devices I use and have all bells and whistles present for a seamless transition in my processes.

2) Sometimes I forget to add specific details from a check-in and it would nice to edit or copy and paste additional information into the existing check-in without having to delete and recreate the check-in.

3) Google Pins are not lasso-able unless you add the potential prospects into Badger first. It would be nice to create a route and have the "places potential prospects" data lasso-able to add with my existing customers and prospects.

4) Weekly Checkins Reports- It would useful to have the ability to create a spreadsheet template that users can create from the data in the customer profiles specific to their needs in reporting. Instead, every week, I receive the CSV file Checkins report and then have to delete data columns and information not pertinent to my needs.

Small Sales force test and review

Sep 26, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: I like the pictorial way it shows all my accounts and provides options to capture specific data points relevant to my business. We don't use a CRM so this is helpful for our small team and reporting. They optimization of the route is a great feature as well as the overlap of search results of industry accounts i.e. accounts not on my database but perhaps another segment of my business. So far the support has been very helpful.

Cons: the price is a little more than I feel it should be monthly for small teams that wouldn't utilize a crm interface. Use of the phone app is okay, however I would like to see it work on my laptop while mobile and connected to internet. When inputting data in form fields, the software doesn't technically get focus of the cursor into the fill in field. this is annoying since you use the mouse to click the form then use the mouse again to get focus of the cursor in the form then now able to type in the form field. I am thinking it should be more user friendly when entering data points for each of the accounts. When using chrome, the account location does not load.. It asks me if I own this website? g.co/streetviewerror/signature ??

Overall: So far it has been a very good experience. It would be nice to minor crm type functionality build into the data entry.. i.e. if one field was a yes or no result, then it would trigger another field based on the result of yes.. Sale - "Yes", then to field "what skus sold" - drop down with skus..

Best Routing Customization Sync & Customer Service

Jun 12, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Routing is my favorite feature. I can visual my travel on the map but most importantly I can plan my time. I couldn't function efficiently without this app. It calculates the miles for each route, I send my route to my calendar & add the miles for each day which makes tracking my mileage a breeze.

Cons: I don't like having to sync all fields for Badger to update my accounts. If i want to bulk update a single field for all accounts I should be able to without submitting all fields. The format & info on my external report of accounts changes. This created a problem with Badger recognizing the data.

There needs to be a single identifier field such as the account number for the Sync to reference & an option to select the field you want to upgrate i.e. "LY Sales".

I have not updated my account info because of this & therefore cannot take full advantage of the other options.

Overall: Time management, reporting & account tracking

Best Sales Field App I've tried so far!

Mar 06, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Badger Map is the best Sales App I've tried. The user interface is friendly and very customizable whether you are on your phone, tablet or computer. It really helped me planning my daily route when I'm out on the field to meet my clients. I also use Badger as a CRM, since you can write notes after your meetings, make sure you didn't forget the most important information with check-ins, receive reports of your activity. It just helped me so much that I hardly do anything without using Badger Maps. You can give it a try for free for a week or so on their website, so you can make an opinion based on your own experience. It really worth it.

Cons: One problem I initially had using Badger was importing my data. However, it turns out very easy to call their customer support and they fixed it for me. I honestly had very few customer experience like Badger. The staff is so friendly and effective (for both the two people I had on the phone). They've been able to handle my set of data very quickly so I could enjoy their software right away.

Awesome App!

Nov 14, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: I began using Badger Maps when my company restructured and shifted more towards street level selling. Within the new structure, I have ~100 accounts that I must see on a regular basis. Badger helped me to map-out and route each of these accounts to have a consistent bi-weekly schedule in which I am not overwhelmed nor confused as to what accounts I have visited and when I visited. This platform allows me to input any data needed; I personally utilize it for: distribution, account owner's information, taking notes about the account/follow up notes, when the account's delivery day is, when the sales rep from the distributor visits the account, how large the account is from a sales volume perspective, the share of my products vs competition and the list goes on On top of the fact that this app can house the data listed, it can also filter by the data and then show you geographically where those accounts are after the filter. From there you can create a route on the spot, optimize the route based on your geography and then you can begin targeting those accounts immediately. I would personally recommend this application to any and every one that is tasked with street level sales and wants to excel in their role. Badger has helped me to become the most successful sales rep on my team. I have since shared this app with the remainder of my team and it has continued to assist us all. This platform is more than worth the monthly subscription; I pay out of pocket (vs expensing through my company) in order to maintain its services. Btwthe customer service is top-notch. Every single issue I have had (mostly due to me not understanding) has been addressed in a very timely fashion and the agent has been nothing but polite and helpful. I hope you can find it as useful as I have!

Capterra loader

Setting up badger maps has been really fun, the customer service is insane, so nice, they laugh:)

Nov 16, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: So many! Integrating all of the client data with the stops is really helpful, by having that information I was able to re-coup several hundred dollars by noticing people who had been continuing to receive service, but hadn't paid. I love to lasso function, that grabs stops and mass updates them; while this software is meant for field sales it's perfect for a curbside composting company or anyone who does a TON of deliveries.

Cons: It's too good?? Sometimes I just want to do something manually, but Badger wants me to go the quick way - it's definitely better but requires that your data set is immaculate. I definitely suggest perfecting the data set with only what you want before importing into Badger...but that's an important project anyway!

Overall: I now know about active and inactive clients, can see all of my clients on a map, categorized in various ways, I can answer any question about our routes, and I'm saving a lot of money. We've been looking for a comprehensive CRM software for awhile, and weirdly this fits the bill! We can finally attach our clients to their delivery addresses and see them on a map; this is very useful to show investors our successes and guide the marketing team to fill in the gaps; it also incentivizes our haulers to push for sign-ups in the "gap areas" to make their per-stop income higher! I also have the benefit of exporting the data easily into excel or for our bike haulers, into a fitness app where they can track their calories burned and miles biked on the route. Overall joy with Badger!

From A to Z I love it.

Jun 24, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: When I look at the map while driving,I can easily see which prospect or customer around and act on spot in out of a daily plans.

Cons: 1-There is no toggle all on and off features for Places.

2-Visualize features are great with weekly check-in reports,but adding additional alert or alarm that applicable to each and every customer for remind you with their special occasions, would be nicer.It is hard to remember that if I have to celebrate customer' birthday after three days of the last visit or check out the bank account after two days to see if they paid their last invoice.With weekly report basically missing the point.

Overall: Helps us to visit our customers on right time periods and less preperation time for it, less paperwork,shorter travel around.

Made my marketing much easier and spend less time planning, more time doing

Jun 06, 2017
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Easy map view. Makes it extremely convenient to plan marketing stops without spending a ton of time and can be accomplished on the go when your schedule/ plans changed at last moment.

Also, the fact that changes/ entry's can be made on the go, makes it very efficient way of updating your progress with a lead.

Cons: No good way to set to do/ reminder lists. This is actually very important feature I am looking for. If there is a map based system like badger that offers convenient way of managing marketing related to do's, I would consider switching to a different service. I do live badger, but not having a good plan for following up with leads, is a very big negative.

Overall: No need to spend time trying to plan stop ins when u don't even know if you will have time to do them. Can be more spantenious and go with the flow of day still getting the most out of the day.

Mobile app review: iPhone wins it!

Nov 27, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Badger Maps is a lot faster and remembers your selected information whenver you close and re-open the app. The lasso upgrade is a lot better than before.

Easy to manage clients by color codes and many other options!

Cons: It's not as great on Android phones, in my opinion. The Android version does not remember the information you select, so whenever you close the app and re-open it, everything resets. This has been ongoing for a while. I know many other users with the same issue. Sometimes, when clicking/tapping a pin, it is glitchy.

Overall: Overall it is one of the best organizational tools I've used!

Look no further than Badger!!!

Nov 28, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Maximizes amount of clients I can cater to, and optimizes my routes which result in me saving money on expenses such as gas!

Overall: Using BadgerMapping has been instrumental in the growth of my business over the last two years! Owning a at home jewelry repair, cleaning, and delivery service especially in a dense and crowded city such as San Francisco can be very difficult and time consuming! Having adapted Badger to my daily routine has saved so much time as well as money! Would definitely recommend this app to anyone in the field of sales! (Also another plus is it works great with Salesforce)

Recommendations to other buyers: Schedule a demo with one of the friendly Badger Support team members, and sign up for a free trial to see if your business will benefit from it!

Frustrated, disapponted, angered, and now indifferent...

Jun 12, 2017
2/5
Overall

2 / 5
Ease of Use

3 / 5
Features & Functionality

2 / 5
Customer Support

2 / 5
Value for Money
Likelihood to Recommend: 2.0/10 Not
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Pros: The traffic abilities from the map screen and being able to route my day and or territory.

Cons: Badger has had a poor ability to reliably keep notes that I have entered. I have been frustrated losing key info on numerous occasions. I stopped reporting the issue because it kept happening so often. I do have to keep separate notes with key contact data because I cannot trust that the info will be there when I need it from Badger. The red map points of accounts I have on the map will often have to be tapped several times for the account to be accessed. The action will either stop and not load or the app will switch to the blue Google badge. I have made the request at least twice in the past that the red account points need to be larger so that they can be accessed easier and not covered up by a blue location points. I know how to turn off the blue Google points but, I would like to have these locations present on the screen and have access if I choose. Why can't the red points just be larger on every screen? I.e. When I magnify the map screen the red points are often covered by the blue Google points or badges and I have to press items several times to find the red account badge.....I have worked for several companies and have experienced numerous types of CRM-like systems. Badger has probably been the most frustrating and unreliable to work with.

Overall: Ability to route my day and choose the most time effiicient path.

Super easy to use and was a tool that I used everyday as a sales person to maximize my time

Jul 13, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: - System was extremely easy to use on the desktop or in the app

- App was great to have while on the road

- Print out of routes and optimizes to best possible route

Cons: -I wish I could create routes for multiple days.

-I would like to manually type notes into my route destination; this would be helpful if i have someone riding with me and i wanted to give them some context

- I wish I could export the contacts i had in Badger along with the notes, check-ins and category

Overall: efficiency and peace of mind

Excellent experience but feel like some of the questions on check in need to be updated.

Sep 12, 2017
4/5
Overall

4 / 5
Ease of Use

3 / 5
Features & Functionality

4 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: The ease in which you can look an account up and get there phone number, email address or location. Also love being able to see area stores and gas stations when needed.

Cons: The questions on check in are weak and we are required in our group to do this process. They need to be more to the point and less vague.

Overall: Locations of important retailers, easy access to phone numbers and email addresses, history on last call and what was covered with the end of the week report. Help with finding new accounts in the areas I am visiting or cold calling.

My experience has been spectacular so far. I've needed this program for a while now.

Feb 15, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Overall this software has treated me well. I love that it creates the shortest distance between routes via an optimization option. I never had to upload a excel spreadsheet and was able to get help from the customer service department. Great service. So worth every penny.

Cons: A couple things to improve on would be including the removal/addition of tolls when using the maps section via google maps. This will help better the optimization when not using tolls.

If there was a way to change the color of the PinDrop to synchronize with the number of times I hit that lead. So if I was able to click an option to say visited already and it turns blue for example. Now I don't have to double check on my end again everytime.

Overall: I was able to save a lot of time by just hitting the leads that are clustered closer together. This is very efficient.

Vendor Response

by Badger Maps on February 19, 2018

Thanks so much for your great review! To filter and colorize by days since last visit, have you tried using the Check-in feature in Badger? Creating a check-in after each visit allows you to see accounts on the map in a different color once you've seen them. If you need any help with that or have questions, just give us a call at 415 592 5909 or email us at support@badgermapping.com. Thanks!

Capterra loader

This is hands down the best app I've ever used.

Feb 15, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: The convenience and ease of the app. It simplifies my travel and saves me so much time. I do traveling nursing and this app keeps everything I need to document and chart correspondence all together and easy to find. What would normally take me at least an hour to track my day and document communication between patients is now only taking maybe 10-15 min. If I need to change something it's just as easy to modify on the go without having to reevaluate my entire day.

Cons: I love everything about it! Maybe if there were one thing I could think of and it really isn't that much of a dislike but more so something that would be handy is the ability to lock in a time of visit so that it would have to be that time and move other visits around those ones.

Vendor Response

by Badger Maps on February 19, 2018

Hi Sara,

Thanks so much for your amazing review! It's great to hear that Badger saves you so much time. About your last point, you can indeed lock in a time for a specific appointment and have Badger plan all other meetings around it. When you see your current route, just change and select a certain time for the meetings you have fixed and optimize your route from there. Feel free to give us a call at 415 592 5909 if you have any questions!

I run an appliance repair business. I use to use Ms streets and trips. This is a great replacement

Jun 12, 2017
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I like that is uses Google maps. The softemare seems to stay up to date. The ease of use is wonderful. This was a quick and easy transition from MS streets and trips.

Cons: I Would love to pin a stop without creating an account. To be able to just click on a spot and get a pop up asking make stop here. When mapping I would like the ability to grab the route and drag to change directions. Sometime the way its routed and the way I need to go may be a little different.

Overall: I love that its monthly and not a big cost up front. Web based nothing to download. I can pick up any computer or phone and sign in and there's my route.

Best mobile routing app I've used. Quickly optimize sales calls by route.

Jul 09, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I deal with hundreds of accounts. Badger makes it very easy to draw a `lasso on a map around accounts to select them so that you can then create a travel route that you can optimize by the least amount of time.

I swap accounts in and out of the software to update account data and this process only takes a few minutes.

Cons: More integrations with various sales reporting/CRM software would help so that certain fields were auto updated, rather than me having to reload the data into the software.

Overall: Makes my route planning very easy and time-effective.

Badger Maps For Service Reps

Jan 29, 2019
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: -The Visualization function of seeing the contacts I've seen in the last 30 days, helps me plan my objectives.

-Optimization of routes is awesome and extremely accurate for managing visits.

-using the phone App to quickly add notes to an account, or "check in" is very useful.

-The reporting functions make my office day paperwork so much simpler.

Cons: -It would be nice to have a bit more customizable filters, and the ability to visualize in several different formats. Such as days since last visit, volume of sales, CR contacts, etc.

-Phone app needs a few tweaks, it would be nice if when using the app to make a call to a client, the system would automatically log the call and time in history.

-A separate tab for individual contacts for each client would be nice. General manager, Sales Manager, etc.

Overall: Badger helps me plan my service visits easily. The ability to optimize routes gives me a realistic plan for my work week. Overall the value is awesome and being a former user of Streets and Trips(no longer supported) this Application is light-years above!!!!

Badger has made it easier than ever to prospect and plan my days!

Jul 14, 2017
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: That Badger Maps allows me to select different categories for call points and shows them to me on a map is invaluable to me as I plan each day of prospecting. In the past this used to take a significant amount of time away from my family; now I can do it on the fly. As if this wasn't enough, I can easily navigate to each prospect's website to help me qualify them before I begin my day. Lastly, the mobile app is well thought out and easy to use as I walk the streets of Manhattan. IMHO if an app can pass this test, it is truly for mobile use!

Cons: Only 2 things that I can think of to improve the service. First, the ability to optimize a map for walking (it currently only offers driving). This comes in handy in big cities where driving is impractical. Second, the ability to add call notes directly in the app would be great. This functionality might already be there; admittedly I have fallen into a rut with my usage. Neither of these shortcomings would prevent me from renewing my subscription.

Good experience, but have only used the mapping function. i have not done anymore of the coloring.

Jun 06, 2017
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: love that there is an app.

Map is very ease to use.

i like being able to grab certain sections of a state or catgorize certain acct types

Cons: The app is a little difficult to use and i wish i could enter in more information about accounts that would print out when i print my route.

wish it was easier to categorize accts

Overall: efficiency and productivity increased

ONe of my favorite apps

Nov 17, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: This is a great app. A friend recommended it and so tried the Trial for a few weeks. Once I imported my account list and used it for a few weeks, I came to really like it. It definitely helps me be more organized in my travel to see clients. Before I'd have to find the address of where I wanted to go, then type that address into my apple maps, and then figure out where I would go next and do it again. Badger Maps gives you the ability to do all this prior to your trip or even on the fly by creating routes and then it maps you from one visit to the next very seamlessly. Badger also allows you to "log a visit" so you can keep track of every time you go to an account and even has a user friendly section for typing notes of your visit. So it acts like a mini CRM. I'm very pleased with this app and highly recommend. Not too often do you find apps that really help and this one is great. Lastly, the customer support is awesome. They actually ANSWER THEIR PHONE!!! Imagine that, they talk to you. Thank you Badger....and no I'm not a paid employee. Just a new fan.

Pros: Ease of use and customer support.

Cons: Would like to have master routes by filters color coded. But this is not a con to the app, just a suggestion

Recommendations to other buyers: Use the trial and test it out.

Badger Maps

Jan 29, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It is a great sales tool for me. I can arrange to set up my daily call schedule and be extremely efficient. I get more done in one day than I ever had. The return is huge when you see the right number of people in a short period of tiem.

Cons: The cost is high, I wish it was less expensive per month. I understand the value but it would be nice if you offer special programs every once in awhile to help with cost.

Overall: Please see Pros

I have to prepare a route each day for work. This program makes that a non-issue.

Jun 15, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: The Lasso function makes it so easy to plan my route and send straight to my calendar with the map and voice directions accessible all in one place. Works across all platforms, PC desktop to iPhone and iPad seamlessly. Customer Service is top notch.

Cons: I like widgets and doodads like emojis to specify different things and color codes. I would like stuff like that, but there's nothing I don't like.

So Far, So Fab!

Feb 02, 2019
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Most useful so far? Scheduling and Route Optimization

Cons: Caught In a "Catch-22," I am currently testing CRMs with a goal to incorporate the two applications. In the meantime, The basic version allows for only 60 accounts. Yet, I am unwilling to upgrade to the professional version without the full functionality of an interfaced CRM.

Also, the many fields I set up originally do not allow entry of unique characters. Rather, each one offers a drop down list with the only options those listed in my original import data.

Overall: Badger keeps me efficient on the fly.

Great product

Jul 30, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: Considering myself to be mid range computer literate, i have found the badger program a true blessing from installation to now! There is just not enough praise i can dish out to their support team who have answered a multitude of super stupid questions without issue. The ease to get around the whole program is simple and not over complicated - i have now tracked and saved my complete Sales journey around Australia (which is no small sales territory i might add) and the absolute amazing option of selecting places ROCKS! on days where my sales day was no quite complete - i used this application and bang - all of these prospects were there at my fingertips........brilliant. I'm a convert - do yourself a favour and get on this, you will be very glad you did.

Pros: I've researched and trialled quite a few mapping software programs but Badger has blitzed them all in many different ways

Cons: Haven't really come across any as yet. All of my initial hiccups were my own error and i was quickly pointed in the right direction by the support team.

Capterra loader

Senior outside sales with a large territory

Apr 17, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I was struggling to get to all my clients on a regular basis and also find new prospects. With Badger I have been able to maintain person contact as well as locate new prospects in the call area.

Cons: It was a bit hard to get started because of all the features. But I quickly learned that using my computer instead of trying to do everything on my cellphone definitely made learning a lot faster

Overall: I now have mapped all 147 clients and I am able to record all calls as well as impress my Supervisor with the details on my weekly call reports

Capterra loader

Route Planning Simplified

Jan 30, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Has one of the highest stops per route allowed in the industry, most other software companies limit you to 12-16 stops per route, Badger gives you 23. Very easy to use on desktop and mobile, this app has saved me so much time on the road from planning routes to visualizing and prioritizing stops and tracking last check-in time etc. They also send you a CSV file each week of all of your activity which is excellent for going back and making sure you followed up on all actions needed.

Cons: I don't really have any cons after using this software for 3 months, it's all positive!

Overall: I dumped an entire csv file of cold leads from sales genie into Badger and then gave them all ratings etc. then I was able to strategically plan daily and weekly routes to maximize my sales efforts in the field and minimize drive time. This software helps make sure that you leave no stone un-turned in the sales field!

Easy CRM and Mapping at your fingertips!

Nov 10, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: Badger has facilitated my territory to be manageable. I completed one easy upload of accounts and was ready to get started. In the past it took me well over an hour to complete my daily route planning, but with Badger, it takes about 10 min at the most - and then gives me the estimated time to complete the route. Check-ins are as easy as pressing the microphone key on the screen, and can be dictated as I drive to the next call. Weekly reports are generated automatically and emailed to me. I can also generate specialized reports that help me plan call backs. I have used several different CRM programs, but Badger is the best.

Pros: Easy Lasso feature that allows you to target the area that you want to call on - then tells you how long it should take to complete the route.

Cons: You must contact the help line to get a download of the accounts that you have in your data base.

Recommendations to other buyers: You will be able to sleep in and get the second cup of coffee if you use this program. It makes planning easy, easy, easy...

I like Badger Maps very much! I use it almost every day in my business to organize my day!

Jun 06, 2017
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: I find it a benefit that I can plan my day the night before from my office computer but the next day when I'm on the road I can access the map on my phone and make changes on the fly.

Cons: Would be great if I could setup a default starting and ending location. Integration with additional CRM programs could help too.

A must have app for road warriors!!

Nov 07, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: I recommend badger mapping to all folks in sales

Pros: The customer service is top notch one of the best! Great value for Mapping services as well as CRM.

Capterra loader

Perfect for routing a successful territory!

Feb 02, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It was very easy to upload all my accounts from an excel spreadsheet. It imported all the important information that I need to make a successful call. I'm a visual person so having the pins on the map help me tremendously. I have just moved into the state that I'm working in, so I am very unfamiliar with the territory, but this app has saved me! I needed help so I emailed customer service and they responded very quickly and very friendly!

Cons: I still can't figure out the lasso. I lasso my pins and it won't allow me to save it and route my territory on my iPad. I will reach out to customer service, I just haven't yet.

Overall: This has saved me hours of driving by using badger! If you are in outside sales and don't already know your territory or geographically challenged I would highly recommend this app!

Love this software for prospecting

Jan 29, 2019
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I find Badger maps very helpful when prospecting while out on the road. It also helps me keep track of recent visits and contact names at customers as well as prospective new customers.

Cons: I'd like it better if I could have multiple contacts and emails per account.

Save time planning and more time selling

Feb 01, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I love the organization. I can quickly and easily plan my day by using the lasso to mark out the area I'll be. And it will calculate my route automatically. All I have to do is go! I feel confident knowing my time is being used effectively.

Cons: It isn't set up to keep sold customers. I would like to use the lasso but exclude all past customers.

Overall: It's make my day effective even when I only have a few minutes to prepare. Love it!

I now have my routes planned and mapped out up to 10 weeks in advance with the fastest routes.

Jun 06, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Love that it pairs with Waze. I have 10 weeks worth of routes already planned out. Love I don't have to map out my routes every weekend now. I'm also a big fan of the "optimize" option to get me through my routes without wasting time, money or gas. I would recommend to any traveling sales men. I drive 40K+ a year. Wish I had this sooner but glad I do now.

Cons: I am very pleased overall. But I would like for it to be easier to remove a stop of my route once I realize the account may be a waste of my time. It will let me delete the account when i a route is up but readjusting the route can and optimize is something I have to sit down and do in my hotel room at the end of the day to make sure it still flows with my next days route. Tough to explain this through text

Great program!

Jun 15, 2017
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Badger has made it so easy to prospect for new clients. I map out all the target business types in an area and prospect away. As appointments are set, I'm able to add them to my route. I can optimize the route and let clients know approximate time of arrival.

Cons: I would like to be able to integrate with my CRM. Currently it only integrates with SalesForce which is too expensive for a small business my size.

Nice aplication

Feb 14, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: With this aplication you can find everythink

Cons: Need to update the last version of maps.

Capterra loader

Field Sales Essential

Jan 30, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The visual representation of my market space. The ability to canvass my market for opportunities from anywhere. The lassoing of of clients into routes automates my daily planning. The ability to capture and track key account information. The ability to track and weed out bad prospects. The ability search for specific entities and then have the visually represented by color on my map.

Cons: Wish I could search my catagories - specifically to identify key names within an account. Set a reminder and date for next follow up. Offline view of current route to use when out of cell coverage that also allows for saving captured data for uploading later.

Overall: Essential and effective tool for field sales person. Virtual assistant and field sales management optimizer

I have had a good experience with this software.

Feb 20, 2018
4/5
Overall

4 / 5
Ease of Use

3 / 5
Features & Functionality

3 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: I really like how you can just enter the addresses in and the software will arrange your trip for you.

Cons: When I used Streets and Trips, I could enter all of my inspections in and could see if there was an inspection that was in another county but close to the county that I'm working. I wish you could enter all of my appointments into the software and then pick which ones that I need to do according to the due dates that I have.

Overall: Effortless in arranging my trips.

Vendor Response

by Badger Maps on February 21, 2018

Thanks for your review and feedback Andy! If you'd like to put in all your appointments and due dates, you can also import a spreadsheet with all that information in Badger and it would map all your data and have the due dates saved as well. We're happy to help you out if you have any questions about it, just give us a call at 415 592 5909 or email support@badgermapping.com.

Capterra loader

Field Sales Logistics - Smarter, Faster Targeting

Feb 01, 2019
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The badger system provides a solution to the painful reality that plagues most field sales representatives. Planning your day/week to run your account route in a way that maximizes your results and time. No sales person enjoys spending countless hours putting together the logistics that Badger provides in a few minutes.

Cons: Would like to see grid lines or be able to define quadrants.

Overall: Very positive so far as I go through the learning curve and customize the system to my needs. I think that is a crucial aspect of the system and it's value. Being able to customize and change how the system is used based on my dynamic and as sales opportunities present themselves. It makes me look like I am super organized and I am ok with taking the credit and silently praising Badger Maps.

I couldn't do my job without it!

Feb 02, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Badger is extremely easy to use. I'm also impressed with just how many ways I can tailor it to fit exactly what I need to do my job. It saves me hours of planning time and gives me target lists I never would have created without it.

Cons: There is nothing I don't like about this software. I recommend it to every one I meet that has a job that requires them to cover a lot of accounts/geography.

Overall: My experience has been wonderful! They make it so easy to get help when I need it. They offer assistance on the phone, via email, chat, whatever works best for you. They offer suggestions, tutorials, FAQs. I have used and tried to use multiple routing, account management software programs over the years and Badger is hands down the very best out there.

Badger Maps is AMAZING!

Jan 31, 2019
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Love the ability to search the area you are currently prospecting in for more prospects!! It is super simple to add new contacts/accounts and the route mapping is priceless!! Used to spend my time driving around in circles!! My efficiency has quadrupled and the sales numbers are the proof in the pudding!!

Cons: The only thing that I would like to change as of right now is the option to route potential customers, when you type in a keyword in places it will bring businesses that are related to that keyword but you can't route them like you can with your regular accounts.

Overall: Just working smarter is the key for me! It has improved sales, time management, contact frequency, customer relations, I love it!!

Great Mapping Software

Mar 07, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: - Easy to make routes

- Nice reports at the mid-level subscription

- Easy to re-route based on traffic

- Great integration with Waze or Google Maps

Cons: I had the mid-level subscription so the limited number of routes was obviously limiting when I wanted to create a 30-route map, however that would have been nullified if I had upgraded :)

Badger Maps has easily increased my efficiency and sales volume in the field.

Jul 21, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: My favorite feature is the check-in feature. Not only can I see clients around me, but when I drop by I can check-in so that I can leave notes about the meeting. If they're not home, I can make notes about visible vehicles, packages at the door, etc. so that when I drop by in the future, I know what I'm looking for. From the timestamp, I can also better gauge when would be the best time to drop by again. It's just a more efficient way to work.

Cons: Like all things in life, I wish it was a little cheaper. But the cost of this app has been more than offset by my increased sales volume gained solely because of it.

Overall: I've gained increased sales efficiency and volume in the field from Badger App.

Fantastic, I was able to see my customers on the map, in a view that helped me organize my customers

Jun 06, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Lasso took, map, the ability to route. The ability to see my activity as I travel around town. The colors that show how long it's been since I've visited a customer. The ability to save when I contacted a certain customer last, whether by email, office visit etc

Cons: Pretty new user, still learning. As I learn about the ability to add notes to my customers I would like to know that I can download all of my customer data at any point to save myself. Is this possible?

Vendor Response

by Badger Maps on June 07, 2017

Hi Jamie,

Thanks for your feedback! Yes, you can get an export of all your customer data at any time. Just send us an email at support@badgermapping.com and we'll send you the export! Let us know if you have any more questions and feel free to give us a call at 415 592 5909.

Love Badger. It is very helpful when planning my trips. I use it faithfully.

Jun 06, 2017
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Love mapping my trips and having all of the customer's information at my fingertips! I like filling in all of the information; i.e. email, telephone, #, account #, etc. I use the note section to enter hours of the shops or any thing of importance.

Overall: It benefits me as far as having all of my customers information at my fingertips.

Badger has truly revolutionized the efficiency and acuracy of prospecting.

Jun 12, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The awarenesss of opportunities that are close to my current location and the ability to have information about those prospects at my fingertips.

Overall: Increase sales

Good

Feb 16, 2018
4/5
Overall

4 / 5
Ease of Use

3 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money

Pros: Tracking and mapping. I havent used any others so not sure. It has been pretty easy to use. Like that can easily change the route from my phone,

Cons: I want to be able to edit my history after I leave a note instead of making a new one. I want to personalize each account with food expectations, the person to contact at that office, etc

Vendor Response

by Badger Maps on February 19, 2018

Hi Amanda,

Thanks for your helpful feedback! You can definitely personalize your accounts and add in any details about them, such as person of contact. Just upload that information from your spreadsheet, or add new fields under settings in Badger. It's very easy to set up and we'd be happy to help you out if you have any questions. Just give us a call at 415 592 5909 or email us at support@badgermapping.com.

use it frequently and am very satisfied

Jun 06, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: ease of use and very easy to update. like to pull in other locations when on the road and need to add in a visit

Cons: when changing address of a location it's hard to save the address when clicking on address that pulls from google maps.

Overall: ability to plan my trips and optimize my time. also to add in visits when im on the road and some cancels appointment and I need to add others.

The greatest App ever, it makes sales easier and more refundable

Oct 07, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: Salesman deserve to have this App

Pros: Allow to manage your meetings and visit locations and the great advantage its all in your hand palm, making a salesman more powerfull

Cons: need some additional support for live traffic and routing to be taking to make a faster and accurate respond.

Great app filling the purpose

Feb 19, 2018
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

Pros: Badger app is Linked with google maps and Waze offers a lot of features to customize your experience saved old routes that you

Cons: Still need to use own sense of direction for %100 result and you can find similar apps for free but they have great customer service