# DealersLink Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is DealersLink the right Auto Dealer solution for you? Explore 43 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/148691/DealersLink/reviews

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DealersLink

4.7 (43)

[View alternatives](https://www.capterra.com/p/148691/DealersLink/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of DealersLink

Ease of use

4.7

Customer Service

4.8

## Showing most helpful reviews

Showing 1-25 of 43 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Jason B.  
Sales Manager  
  
Used the software for: Less than 6 months

### "You get more for your money"

March 19, 2018

5.0

Everything seems to be working fine. Customer service is top notch so if we do have an issue its fixed quickly

Pros

Great CRM tool for the entire staff to use. Most programs do not have what these guys do such as the scanner tool.

Review Source

SA

Scott A.  
General Sales Manager  
Automotive  
Used the software for: 2+ years

### "DealersLink Support"

July 22, 2023

5.0

If i switched jobs or bought my own store, they would be my 1st phone call.

Pros

The people understand, and CARE.

Cons

If i didn't like something, they would fix it for me. They have made changes for me in 24 hour timeframe that Vauto wouldn't even change.

Alternatives considered

[Provision](https://www.capterra.com/p/80595/Provision/)[Autoniq](https://www.capterra.com/p/183813/Autoniq/)[VinCue](https://www.capterra.com/p/163748/VinCue/)

Reason for choosing DealersLink

\[sensitive content hidden\]..the people seemed to understand what dealerships needed in an inventory tool.

Switched from

[Provision](https://www.capterra.com/p/80595/Provision/)

several years ago.

Review Source

WS

William S.  
VP  
Automotive  
Used the software for: Less than 6 months

### "Beware"

April 13, 2022

3.0

Pros

Looked like it was going to be a good way to source inventory

Cons

The arbitration policy is non-existent. If there's a problem with a vehicle you bought on their platform, it's your problem unless the seller agrees to unwind or pay the outstanding items. Their mediation process is that if there is enough negative feedback, then eventually they will kick a dealer off. Read the contract carefully.

Review Source

rH

roxanne H.  
Marketing Director |Internet Manager  
Automotive  
Used the software for: 2+ years

### "DealersLink has been good to us "

June 19, 2023

5.0

Pros

My rep is ALWAYS available and helpful.

Cons

Haven’t had an issue to be concerned about.

Review Source

JH

Jason H.  
Sales Manager and Inventory Manager  
Automotive  
Used the software for: 2+ years

### "Nearly 10 years with Dealerslink"

April 18, 2017

5.0

I may have been one of the first dealers in the area to take on Marty and dealerslink when I was UCM for Dave Smith Motors. It helped me immensely to better manage my inventory as well as export to other platforms. It's been exciting to watch them grow over the years, add more features, more dealers, and bring all of these dealers together. Today, sourcing true front line quality inventory has never been more difficult and for those of us dealers who are using dealerslink, I think it's easy to say we would not want to lose the benefits it provides. Not sure how many hundreds of transactions the Gee Automotive Group completes through dealerslink today, but it's substantial and I really like the ease of digitally signing wholesale orders now. Keep up the good work and look forward to future innovations. Jason "Hunter" Hollibaugh, Gee Automotive Group

Pros

Sourcing inventory as well as inventory management and data exporting features

Cons

The mobile app tends to run a little slow when trying to capture a VIN

Review Source

BG

Blake G.  
Marketing/internet/shop manager  
Wholesale  
Used the software for: 2+ years

### "Great all the way around helpful!"

April 19, 2017

5.0

We have used dealerslink for some time now and I don't know how we would do what we do without it! I know when I did have problems with the App. Customer support representative was always helpful he can be hard to reach some times he is busy!!! You guys need to give him a vacation!! Lol! Anyways they have always found a fix!! And it works great keep up with the good work!

Pros

It's everything at the click of a button! Keeps us all connected with inventory that's hot and warnings when there are the right things we look for wether it's price or make and model it's nice to have more eyes out looking!

Cons

Would be nice when there are updates to have Marty come show us all the new goods and why it changed plus it's a good reason to get him out here!! Mostly for the ones less computer savvy. But we're kinda different then a dealership so no biggie!

Review Source

DS

Dean S.  
Internet Sales Manager  
Automotive  
Used the software for: 2+ years

### "A quality product with great support! "

April 19, 2017

5.0

I have been partnered up with Customer support representative n and the Dealerslink Team for approx. 3.5 years now. In that time we have experienced changes to the industry in Colorado such as mandatory placement of the dealerships Dealer Handling Fee into their displayed pricing. When this was instilled, none of the providers had software to handle that request. Dealerslink was fast and effective in making us one of the first dealerships in the state to be compliant with the new law. Whether you are talking about an issue with pictures, pricing, etc (which rarely happen) they are patient, knowledgeable, but most importantly fast to respond! Dean Schmidt Internet Sales Manager Morehart Murphy Regional Auto Center

Pros

Ease of use/customer support

Cons

Wish you had longer hours, could Devon bring his sleeping bag in?

Review Source

MR

Michael R.  
Digital Marketing Manager  
Automotive  
Used the software for: 2+ years

### "DealersLink - A streamlined process for inventory management"

April 18, 2017

4.0

From beginning to end, and top to bottom, the relationship with DealersLink has transcended all expectations. The initial rollout, ROI, customer service and performance has been top notch. If there is a slight problem with connectivity, uploads, or reliability; DealersLink offers a succinct and timely resolution with an explanation without tech speak. The ability to customize and organize our data feeds has given us a step above the competition. We are a dealer group with 7-rooftops and 2,000 vehicles with a number of unique demands and requirements. Avoid the high priced guerrillas in the industry and trust your data, photos, pricing tools, and overall profitability to DealersLink. They will deliver!

Pros

Reliability of photo uploads

Cons

Customization

Review Source

BC

Bridgette C.  
Service  
Automotive  
Used the software for: 2+ years

### "Love!"

January 22, 2020

5.0

We use this everyday to update cars in our system!

Pros

Dealers link is so easy to use! I’ve never had any problems with it. I would recommend this to every dealership!

Cons

Sometimes the pictures for the vehicles update blurry but other than that there’s not a lot we don’t love about this software

Review Source

bilal S.  
  
Automotive  
Used the software for: I used a free trial

### "Sælg Din Bil Nemt, Hurtigt og Sikkert!"

February 22, 2018

4.0

Pros

I have been partnered up with Customer support representative n and the Dealerslink Team for approx. 3.5 years now. In that time we have experienced changes to the industry in Colorado such as mandatory placement of the dealerships Dealer Handling Fee into their displayed pricing

Cons

Colorado such as mandatory placement of the dealerships Dealer Handling Fee into their displayed pricing https://skrotpriser.com/

Review Source

DM

Daniel M.  
  
  
Used the software for:

### "Auto Dealer"

April 27, 2017

5.0

I have been a Dealerslink dealer for about 7 yrs and have been with them through all of their growth. I have a group of smaller stores and their program works great for me... I use them at multiple locations and use a lot of their products appraising, buying, trading, selling, syndication, auction. I have been very satisfied with the mobile product as well... They are great to work with and very down to earth.... Great company and great team!

Review Source

gH

george H.  
  
  
Used the software for:

### "General Sales Manager"

April 18, 2017

5.0

We started with dealerslink when we first opened our doors in 2009. We are Sold, Traded and Bought all over dealeslink Dealer's Locations. Great way to sell and buy or trade Inventory.

Review Source

TM

Tom M.  
  
  
Used the software for:

### "Great service."

February 29, 2016

5.0

Dealerslink has the best customer service of any vendor I use in my dealership they even help out with other tech issues that aren't even theirs.

Review Source

JH

Jessica H.  
  
  
Used the software for:

### "Easy to Use"

April 24, 2017

5.0

I have never had an issue that was unable to be solved by the team at Dealerslink. Great customer service and easy to use.

Review Source

AR

Angie R.  
  
  
Used the software for:

### "Great deals."

April 26, 2016

5.0

I have bought a number of cars on DealersLink and have gotten some killer deals!

Review Source

GC

Glenn C.  
Photographer  
Automotive  
Used the software for: 2+ years

### "Why you should use Dealerslink in your dealerships"

April 18, 2017

5.0

This is a great program to use. easy to upload pictures and check out inventory from other dealerships, going to auctions to see what vehicles are worth buying. It's a great tool to have in all of your stores to manage all of your inventory and making sure you are in the right price range as well.

Pros

How easy it is to upload and change pictures around

Cons

uploading pictures on an Ipad or IPhone, always have to use a computer in the office instead of being somewhere else to upload

Review Source

AR

Armando R.  
Sale Manager  
Automotive  
Used the software for: 2+ years

### "Thank you \[SENSITIVE CONTENT HIDDEN\]"

August 26, 2020

5.0

Service is amazing and \[SENSITIVE CONTENT HIDDEN\] is stop of the ball every day! Super pleased with his work!

Pros

Ease of use, great user interface and product flow.

Cons

Items that are marked sold are quickly deleted.

Review Source

TD

Tyler D.  
Internet Manger  
Automotive  
Used the software for: 2+ years

### "Best customer support in the business"

April 27, 2017

5.0

Dealerslink has been the single best program we have ever signed up for! I recommend them to other dealers because of the superior quality support I get. These folks really know their program.

Pros

The support is top notch. The price point on it is very attractive.

Cons

They are still growing. The network that they are creating is becoming stronger by the day. I can hardly consider that a con.

Review Source

wS

william S.  
President  
Automotive  
Used the software for: 2+ years

### "REVIEW Dealerlink"

March 27, 2021

4.0

Pros

How it integrates with my web site and other software applications

Cons

It is sometimes very easy to reach support staff and somtimes the reponce time laggs

Review Source

JJ

Joshua J.  
Finance Manager  
Automotive  
Used the software for: 6-12 months

### "Inventory at your fingertips!"

April 28, 2017

5.0

I have been in the automobile industry for 20 years, and I have seen many tools come and go nearly as fast as the cars themselves. I believe DealersLink encompasses all you could hope for to manage your inventory. From the pricing tools, to the connections to other dealer stock, all the way over to the status of your current cars overall health in your market. My personal favorite? The F&I calculator.....directs you to which cars make the most money for this individuals approval? I've looked at the world through the lens of showroom glass...and DealersLink has fine tuned the clarity that I see our cars through......Thanks Guys

Pros

F&I Calculator

Cons

nothing really

Review Source

bR

bob R.  
GSM  
Automotive  
Used the software for: 2+ years

### "Training is the Key!"

April 18, 2017

5.0

I've used DealersLink for years and liked it, then my new rep showed me some of the things it is capable of. I really love it now!

Pros

Its versatility

Cons

My previous training left a lot to be desired

Review Source

BS

Bill S.  
Internet Sales Manager  
Automotive  
Used the software for: 2+ years

### "Dealers Link Review"

April 24, 2017

4.0

After many years working at Mocks Ford-Lincoln-Mazda Dealership, I find this software easy to use. All of us at mocks Ford use this program daily and I have had no problems.

Pros

Easy to use

Cons

N/A

Review Source

RL

Richard L.  
Used car manager  
Automotive  
Used the software for: 2+ years

### "Great product "

April 24, 2017

5.0

Great product and easy to use. Would recommend to anyone. I especially like how easy it is to look at a snapshot of our water report

Review Source

JG

Joseph G.  
GSM  
Retail  
Used the software for: 2+ years

### "Excellent Inventory Tool"

April 18, 2017

5.0

Helps us acquire and sell used inventory. Have created many trading relationships with Dealerslink.

Pros

Works well on all devices

Review Source

DW

Doug W.  
GSM  
Automotive  
Used the software for: 2+ years

### "Dealerslink the Bomb!"

April 24, 2017

5.0

The customer service is first rate and working with our rep is like working with your best friend. They make it easy. Thanks.

Review Source

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